5W PR

SEPTEMBER 11, 2019

News & World Report recently ranked public relations specialists #4 for Best Creative and Media Jobs in its 2019 ranking of best jobs. In the past, many journalists who left traditional news media migrated into public relations. Don’t forget the other large potential job market for utility players: the nonprofit sector.

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Nonprofit Publicity How To Small Business 83

Landis PR

APRIL 25, 2022

As the one-year anniversary of the crash approached, we interviewed Luke, created a pitch package with b-roll, put together a media list that covered local media, Texas media and media that covered the crash and helped CNS develop a case study for their website. Then, the rest is history!

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Local Case Study Nonprofit Healthcare 52

Cision

JUNE 21, 2016

Jessica Van Eyck, a recruiter for Vaco Memphis – which offers consulting, contract and direct hire solutions in the areas of accounting, finance, technology, health care, operations and administration – confirms that it’s imperative that candidates have an online portfolio, especially those in the creative industry. Put yourself out there.

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Burrelles Fresh Ideas

NOVEMBER 7, 2023

I know PR professionals with degrees in journalism, mass media, English, business communication, marketing, sports and more. I was out of school and had several years of experience as an executive assistant, including a stint as the admin for a publicly traded company’s investor and media relations director.

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Agency Energy Crisis Management Industry 88

Solo PR Pro

FEBRUARY 25, 2021

My mix has always included agency partnerships, but 2020 forced me to get creative and leverage those agency partnerships to stabilize my business. Agency A: A boutique creative and digital shop that dabbled in PR. To the rest of the team, I was just traditional media relations. What are agency partnerships? It was painful.

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Agency Creativity Media Relations Nonprofit 76

Solo PR Pro

MAY 24, 2022

Awards recognize the strategic and creative work we do and the results we get,” Mary says. Local and national PRSA awards , such as the Anvil Awards, are a go-to for recognition in the public relations field. While working within a client’s community or industry is a great place to start, don’t be afraid to get creative. “We

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How To Groups Writing Local 52

5W PR

APRIL 9, 2019

It can cost money and time to creatively come up with a way to connect. A business that gets involved in its local community achieves multiple objectives. It’s easy to forget about the importance of basic human connection, and this is an opportunity many brands are missing when it comes to marketing. Make a Community Impact.

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Consumer How To Advertising Advertising 60

Solo PR Pro

AUGUST 2, 2022

For many solo PR pros, the idea of becoming an adjunct instructor at a local college or university can be appealing. “With more programs moving online, opportunities to teach no longer have to be limited to your local university,” explains Kristie. “It gives me additional credibility among my peers and clients.”

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Education Course Nonprofit Resources 107

Solo PR Pro

JANUARY 14, 2020

2) If you're coming from the news media you are probably used to being overworked and underestimating your value. 3) If you're brand new, consider volunteering at a nonprofit to expand your contacts and build a resume. – Deborah Beroset , CEO/Founder, Moxie Creative + Consulting, Inc. Local colleges partnerships.

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Insurance Insurance Banking Groups 110

Shift Communications

JUNE 5, 2015

The entire evening was filled with students and professionals in the media, advertising and public relations industry. Prior to SHIFT, I started my career as an intern for a nonprofit organization in Texas, and seized any opportunity available. You can also follow local bloggers to gain insight into the culture and neighborhood.

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Nonprofit Interviews Journalism Local 60

Waxing UnLyrical

OCTOBER 19, 2010

Image: Greig Christie via Flickr, Creative Commons Since Google Instant’s launch just over a month ago, digital marketers have been scrambling to figure out how search engine marketing strategies might need to change. While I have great respect for these two organizations, they are not local to my search.

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Google Nonprofit Engineering SEO 101

Waxing UnLyrical

JULY 2, 2018

They let me take hold and run with social media, campaigns and the like where I learned early the value of measuring and evaluating #measurePR. A2 My first #PublicRelations job was with a nonprofit in Uganda, before the days of social media. And with how social media and the internet evolve on (literally) a daily basis?

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Measurement Nonprofit Education Social Media 40

Waxing UnLyrical

MARCH 16, 2015

How to Build Creativity and Self-Expression with Your Community. Five companies with a human social media presence. Social in the wild: Ben & Jerry’s goes local. Nonprofits, Tell Your Stories: Rob Wu of CauseVox. Image: North Charleston via Flickr, CC 2.0. Why: “Celebrate your weirdness. ” 6.

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Community Nonprofit Web Local 40

Sword and the Script

JUNE 18, 2019

What is for sure is that a solid PR team is versatile and can expertly cover down on a broad number of functions: internal comms, external comms, executive comms, media relations, analyst relations, corporate social responsibility, thought leadership and marcom, and as I’ve long proposed, content marketing, among many others.

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Employee Print Writing Survey 148

Waxing UnLyrical

SEPTEMBER 12, 2012

I often write, both for Waxing UnLyrical and for my own blog , about passion and creativity, and I am constantly urging my undergrad PR students at Curry College as well as my graduate-level Organizational and Professional Communication students at Regis College to “think outside the box”… to be curious.

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Karen Freberg

DECEMBER 4, 2017

There always seems to be a new tool, platform, or trend we are seeing here related to the social media field. for social media professors. As I am preparing for two social media classes in the spring, there are some trends that I have to note and adapt my lessons for class, and add on to the readings. Sponsorship Opportunities.

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Education Facebook Video Social Media 42

Communications Conversations

MAY 3, 2016

He mastered media relations managing information for national outlets like ESPN and Sports Illustrated. She is particularly interested in pursuing a career with an international nonprofit that works to alleviate poverty and improve educational opportunities around the globe. Courtney Mains @courtneyamains. nominated by Dean Mundy).

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Cision

JUNE 22, 2017

Public Service Announcements (PSAs) can be an excellent way to raise awareness for a nonprofit organization — to help bring their mission to life and drive intended actions to help support a cause. If the time period is finite, then you should always alert the media of any “end dates” for a campaign.

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Publicity Real Estate Nonprofit Television 224

Cision

AUGUST 26, 2015

As Cision’s social media manager, I use top 50 and top 100 lists for three purposes: To follow individuals who will help me stay in the loop when new trends and statistics emerge within my industry. Every year, Cision creates a list of the top 50 social media influencers on Twitter. For content generation and syndication.

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Social Media Twitter Media Nonprofit 120

Deirdre Breakenridge

OCTOBER 31, 2019

This was a question I had to answer at a very small nonprofit in rural Uganda where the annual operating budget for my department was about $10,000.00. My pictures were used in our social media, on our website, and in promotional materials sent to donors. How can a small organization with limited resources produce quality images?

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Software Instagram Nonprofit Social Media 294

PRSay

JANUARY 11, 2021

Throughout her accomplished career, Linda Thomas Brooks has worked at the intersection of technology, consumer behavior, data analysis and the media, a combination of experience that led to her new role as CEO of PRSA. Thomas Brooks has served as president and CEO of MPA — The Association of Magazine Media. And that’s fantastic.

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Energy Journalism Leadership Meeting 182

Communications Conversations

JULY 23, 2019

Kayla’s exceptional work has established her as a go-to source for writing, corporate communications, integrated marketing campaigns and media relations counsel within Digi-Key. Katie Zess , social media strategist, Renewal by Andersen. and has made her way back to the Midwest to build a digital media remote team, Collective.ly

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Transportation Social Media Corporate Agency 122

Waxing UnLyrical

MAY 27, 2016

I’ve held on to a theory for a while now: Social media and media relations are a paradox. In today’s media landscape both are critical in public relations , but my theory begs the questions: Can the old and the new be blended together, and (bigger question) can one help drive success for the other? Guest Post by Dawn Buzynski.

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Media Relations Social Media Media Real Estate 50

Beyond PR

JUNE 22, 2017

Public Service Announcements (PSAs) can be an excellent way to raise awareness for a nonprofit organization — to help bring their mission to life and drive intended actions to help support a cause. If the time period is finite, then you should always alert the media of any “end dates” for a campaign. How are PSAs Best Distributed?

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Publicity Real Estate Nonprofit Television 71

PRSay

APRIL 19, 2016

To translate this for communications purposes, if the brand is using billboards or other outdoor signage, try finding local bloggers in that neighborhood and pitch them a story or some custom content. The combination of outdoor and a local online presence is quite powerful. Prior to founding Wax Marketing, Inc.,

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Communications Pinterest Reddit Radio 79

prTini

SEPTEMBER 14, 2016

The Columbus public relations and social media company will open an office Oct. While we’ll never be the biggest player in town, we can be a helpful, effective partner for startups that want to grow into big brands … and for bigger brands that want to infuse startup-like innovation and creativity into their communication.

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Nonprofit Agency Local Social Media 28

Cision

MAY 12, 2015

The proliferation of owned media. Media’s evolving landscape. The PR and social media landscapes have changed so much in such a short period of time. RaeAnn has experience in the corporate and nonprofit communication worlds, serving most recently as the senior national communications manager for Young Invincibles.

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Data Nonprofit Instagram Analytics 120

PR Conversations

OCTOBER 21, 2011

In a hastily organized media conference on Saturday, October 15, 2011, the City of Ottawa’s chief medical officer of health, Dr. Isra Levy, announced that a local, privately owned “non-hospital” medical clinic failed to follow proper infection control measures, resulting in the potential exposure of 6,800 patients to Hepatitis and HIV.

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Publicity Conference System Privacy 40

Waxing UnLyrical

APRIL 2, 2016

You know… the “old” days, back when we didn’t have social media. If we wanted to get information out, we had to depend on the news media, which meant we had to issue press releases. Today, social media doesn’t raise eyebrows the way it used to. Element #2: Creativity. Else why bother?

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Strategy Case Study Community Creativity 40