Communications Conversations

JUNE 9, 2022

You assisted them in learning how to listen and engage. And you’re at a loss for how to get them to be more active. So much opportunity here–you just have to convince your exec it’s not nearly as scary as they think it is (show them a few examples I’ve shared here to get them thinking differently).

LinkedIn 152

LinkedIn Creativity Employee Case Study 152

PRSay

FEBRUARY 28, 2024

Many of us can give examples of brands that have made mistakes in large cultural and heritage moments. It’s critically important to have diverse individuals reviewing the creative, reviewing the content” before it goes out. Don’t have that self-doubt.

How To 100

How To Nonprofit Resources Groups 100

Shift Communications

OCTOBER 16, 2017

In 1926, psychologist Graham Wallas outlined the basic creative process, which has been the overall framework for understanding and fostering creativity for almost a century. The Wallas process has four general stages: Preparation : loading up your mind to be creative. How do we then transform that problem into a headline?

Creativity 96

Creativity Product Launch Examples Energy 96

Remote PR Jobs

SEPTEMBER 25, 2023

We appreciate lively, polished writing that balances research or news with fun and memorable anecdotes or examples that help illustrate your point of view. HOW TO SUBMIT Submitted articles must be 600–900 words.

Company 100

Company How To Leadership Pitching 100

ImPRessions - Crenshaw Communications

JANUARY 31, 2019

Everyone remembers their viral, bro-y YouTube ad in 2011 , for example. Previous Crenshaw client Sundial Brands, makers of inclusive personal care and beauty products, is another example. For example, our tech PR team at Crenshaw supported the U.S. Away, the luggage company, is another example.

Brand 136

Brand Branding How To Storytelling 136

Cision

DECEMBER 12, 2017

Media leads are a powerful tool, and the key to earning coverage is learning how to really capture people’s interest. By following the practices outlined in this article, you’ll learn how to better respond to media queries, and in turn, see an uptick in your earned media placements. Be creative and keep an open mind.

How To 279

How To Media Pitching Creativity 279

Remote PR Jobs

FEBRUARY 27, 2022

While public relations is a creative field, a briefing document requires quite a bit of preparation as it incorporates all the nuts and bolts to make an interview run smoothly. Looking for tips on how to land interviews? Reporter/analyst biography. Check out our recent blog “ Which is Better, a Press Release or a Pitch ?”

Writing 130

Writing How To Interviews Pitching 130

Shift Communications

OCTOBER 16, 2017

In 1926, psychologist Graham Wallas outlined the basic creative process, which has been the overall framework for understanding and fostering creativity for almost a century. The Wallas process has four general stages: Preparation : loading up your mind to be creative. How do we then transform that problem into a headline?

Creativity 76

Creativity Product Launch Examples Energy 76

5W PR

AUGUST 31, 2023

Crafting a winning advertising campaign for a beverage brand requires a blend of creativity, strategic thinking, and a deep understanding of consumer preferences. For example, team up with a snack brand for a perfect pairing campaign. Cross-promotions Partner with complementary brands or events to cross-promote each other.

Brand 78

Brand Branding How To Advertising 78

ImPRessions - Crenshaw Communications

JULY 18, 2023

For example, is a Thanksgiving-themed opportunity meant to align a brand or service with that holiday to drive seasonal sales? For example, New York declared Diwali , the Hindu festival of lights, a state holiday, and new legislation proposes to make it our twelfth federal holiday.

Examples 293

Examples Consumer Software Analysis 293

Doctor Spin

NOVEMBER 17, 2023

I’m obsessively interested in how to create knowledge. I love to learn about how to learn. Understanding how knowledge is created makes it easier to understand the strengths and weaknesses of different types of reasoning. It thoroughly explains how knowledge can be approached, analysed, and interpreted. Deconstruction.

How To 52

How To eBook Analysis Analytics 52

Cision

DECEMBER 8, 2015

Rather than tell you how to write a press release headline, in this post I want to tell you how not to. I’ve made up these examples (didn’t want to call any companies out and embarrass them by pointing out their lousy headlines) to fit some of the bigger categories of bad headlines I’ve seen. What’s the purpose of the forum?

Examples 120

Examples Writing Small Business Industry 120

Cision

NOVEMBER 22, 2017

For example, if you’re a travel company that focuses on affordability, you might run a campaign on your website for your low-cost Hawaiian getaway option. Being creative with how you capture traffic from an organic search is a bit of an investment, but it will give you a much broader range in your micro campaigns.

How To 284

How To Instagram Mobile Video 284

Landis PR

NOVEMBER 14, 2022

For example, when announcing a multi-million-dollar factory investment, make sure it goes hand in hand with facts underlying that the project will not contribute to price increases of final products. Comms consultants today must be more creative than ever before when creating the best communications plans for 2023.

Communications 98

Communications How To Local Survey 98

5W PR

JUNE 4, 2020

Recently, though, new and unique topics have been trending on YouTube, underscoring how the platform is both art imitating life and life imitating art. . Viewers have popularized videos about how to make PPE masks, quarantine lifestyle tips, and fun ways to make it through online education.

YouTube 88

YouTube Examples Exercises Video 88

OnePitch

AUGUST 24, 2022

Other examples of creative structures include offering employees equity with short vesting periods in exchange for opt-in salary reductions. templatera id=”6168″ The post Pitches That Placed: How to Pitch Bloomberg Law appeared first on The TypeBar. Want more blogs like this?

Pitching 85

Pitching How To Employee Engineering 85

Mark My Words

AUGUST 15, 2022

The world’s biggest arts festival is a whirlwind of colour and creativity, but it’s also the dark, challenging, experimental underworld of live entertainment; one where many worldviews are catered for and where the great impresarios create almost as much outrage as shock. A vintage example is Tony Kaye.

Examples 60

Examples Film Transportation Creativity 60

Buchanan PR

JANUARY 9, 2023

Let’s paint an example through a picture of an ice cream shop – we can call it The Scoop – looking to develop personas for its Instagram presence. Back to our ice cream shop example. As a freelance writer, she sets her own schedule, allowing her to focus plenty of energy on her family and lean into her own waves of creativity.

Social Media 82

Social Media How To Instagram Media 82

ImPRessions - Crenshaw Communications

JANUARY 3, 2024

And to tell memorable stories, we need to understand how to make emotional connections with the audience, and to present a story that holds their attention. What ChatGPT Brings to Public Relations ChatGPT is a powerful tool – but in PR, we need to use it thoughtfully, and without devaluing human creativity and oversight.

Construction 182

Construction Storytelling Tools B2B 182

PR Fuel

MAY 19, 2022

If you want to discover how to end a press release so that you can ensure your big news makes the greatest impact , we are going to tell you how you can achieve that. How to End a Press Release. When you end a press release, that’s where you can get creative. We can guide you on how to end a press release and more.

How To 100

How To Writing Video Fashion 100

ImPRessions - Crenshaw Communications

APRIL 14, 2017

In negotiating a PR agreement, it’s fundamental to understand your company’s offering and how to articulate it. For example, if there are specific services that are standard, such as a news bureau or certain thought leadership tactics, make sure those are understood. Look for meaningful credentials and relevant examples.

How To 136

How To Case Study Meeting Examples 136

PR for Anyone

NOVEMBER 3, 2021

For example, ‘This new zoning law is going to change X, Y & Z.’ ” What is the most creative residential real estate story the Washington Post has run? Other than special sections, we aren’t going to cover generic topics (how to find a house, etc.) I’m also interested in the local real estate market.

Real Estate 223

Real Estate Local Pitching Media 223

PR 20/20

JUNE 21, 2022

It’s one of the best ways to unlock creative solutions to complicated problems. Take the NFL coach, for example. For example, a chef uses first principles thinking to transform raw ingredients (first principles) into a totally new dish. The goal is to inspire creativity, and separate knowledge from false assumptions.

How To 63

How To Creativity Examples Blogging 63

Cision

NOVEMBER 30, 2017

Think of your content contributor guide as a map for creatives to follow. Or, just interested in seeing an example? If you have templates or examples of any of these types of content, link to them in this section. For example: do you prefer the Oxford comma, where there is a comma after each item in a list? Interviews.

How To 177

How To Guidelines Content Marketing Video 177

ImPRessions - Crenshaw Communications

JULY 7, 2021

PR agency teams, like all creative services people, love to keep our clients happy. In PR, we of course want to get as many quality stories as possible, and we typically have a good idea of what will result when we’re managing a news announcement, for example. But playing the numbers game isn’t a good idea.

Agency 353

Agency Interviews Pitching Retail 353

Cision

MAY 31, 2017

Though this was a one-time initiative, the creativity paid off handsomely for Netflix and Snapchat. Dentsu Aegis Network is innovating the way brands are built for its clients through its best-in-class expertise and capabilities in media, digital, and creative communications services. Move Away From the Status Quo.

Consumer 243

Consumer Brand Branding How To 243

The Resolution Blog

SEPTEMBER 2, 2019

We recently spoke to specialist influencer marketing consultant Scott Guthrie about how much influence there is left on Instagram?—? While we were there, he also gave us some great tips on how to measure your Instagram campaigns: Finding the Right Influencer First things first, you have to know who your audience is and where they hang out.

Instagram 120

Instagram Measurement How To Tools 120

PR for Anyone

SEPTEMBER 30, 2022

Watch this short video I did about that: There are a lot more videos on my YouTube channel HERE or read the posts on my blog HERE to see how easy it is to land in the media IF you follow a process that I have already created for you. Get creative in your media pitches. I talk about how celebrity sells. Transcript.

Pitching 130

Pitching Television Trends YouTube 130

Konnect Agency

FEBRUARY 24, 2020

Here, we’ll break down why you shouldn’t sleep on the video giant and how to maximize it for brand visibility. YouTube is a space to express creative freedom and extend your brand story. For example: Tasty’s Youtube Channel has many different segments of food videos and implements different brands. Why YouTube?

YouTube 98

YouTube Brand Branding How To 98

PR Job Coach

FEBRUARY 24, 2014

Are you able to join forces with others in pooling your intellectual talents and creative ideas based on your experience. There are many examples of firms able to adapt such as IBM, 3M, P&G and Google. How is your learning curve and thirst for new knowledge? Have they demonstrated an equal measure of humility and ownership?

How To 185

How To Leadership Interviews Google 185

Prohibition

AUGUST 16, 2021

Get creative with the content that you’re creating. For example, you could take a ‘soft sales’ approach and show your followers how to use your product. Thinking outside of the box and being creative with your video content will ensure it stands out when people are scrolling through the feed.

LinkedIn 62

LinkedIn Video How To Marketing 62

PRSay

OCTOBER 5, 2020

Leaders should set an example for a healthy work-life balance. Kate Finley is founder and CEO of Belle Communication , an award-winning PR, influencer, social media and creative strategy firm based in Columbus, Ohio. Take time off to recharge when you need it, and empower team members to do the same.

How To 180

How To Employee Survey Exercises 180

PRSay

MAY 11, 2020

Laundry is an easy example of something that you can do during the day, between meetings or tasks, as a quick break that makes you feel like you get to “take advantage” of the newness of being home working instead of at an office. Make time to connect with coworkers. When I worked in the office I loved quick deskside meetings and catch-ups.

How To 138

How To Transportation Enterprise Meeting 138

Communications Conversations

MARCH 1, 2019

When it comes to influencer marketing, a lot of the content I’ve read over the last year or so has focused on one of two areas: How to SELECT influencers that are right for your brand; and how to MEASURE success once you’ve engaged these influencers. Then we also write example captions the influencers can draw from.

How To 99

How To Guidelines Creativity Examples 99

PRSay

MAY 29, 2019

You can also find ways to build on your relationship with creative incentives like free memberships or discounted services that will drive your rapport. Here’s how: Before reaching out, understand the platform’s mission. For example, Humankind focuses on stories of kindness, special relationships and triumphs.

Viral 149

Viral How To Advertising Advertising 149

Doctor Spin

NOVEMBER 17, 2023

Instead of thinking about how to achieve something, you consider what would prevent it from happening. For example, if you keep removing grains of sand from a heap, when does it stop being a heap? Continue reading 9 I’ve written about this mental model in How To Build a Viral Loop (Using Mathematics).

How To 52

How To eBook Wikipedia Viral 52

Melissa Agnes

OCTOBER 23, 2014

That said, beyond the five considerations listed above, we wanted to provide you with five more to think about when deciding how to respond to negative reviews on the internet. Do not be afraid to be creative, such as offering free shipping if your business sends out products. Ripoff Report is the best example of this.

How To 250

How To Policies Reputation Engineering 250