Sword and the Script

DECEMBER 21, 2021

I believe when people write predictions, they aren’t just saying what they think will happen but revealing a reflection of sorts. Year of the employee. 2022 is going to be known as the year of the employee. government will finally get serious about the social media monopolies and start by breaking up Meta/Facebook, Google, etc.

Marketing 215

Marketing Content Marketing Social Media Employee 215

Stephen Waddington

DECEMBER 15, 2021

In the past year Facebook has proven unfit to regulate itself. Researchers are beginning to understand the impact of Meta’s Facebook platform on Brexit and the US election both directly and through misinformation. Facebook took down 1.3 They have a combined following of 59 million across Facebook, Google and Twitter.

Publicity 128

Publicity Government Guidelines Facebook 128

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. Marketing turns to creative to stand out from the clutter . The pendulum has swung too far and at the expense of creativity in marketing.

Marketing 196

Marketing Content Marketing Data Social Media 196

Communications Conversations

OCTOBER 13, 2015

Great, model employee. Employee engagement? ” What community relations folks really want (from a marketing metrics perspective) is: More traffic to key volunteer pages on the corporate site asking employees to volunteer. Of course, you’d have to set up guidelines and parameters with the employees. Good story.

Corporate 60

Corporate Creativity Employee Instagram 60

PR Fuel

DECEMBER 11, 2018

Below are some thoughts on employees, and the “boring” work of creating a business that succeeds with both engaged customers and employees – enjoy! Your customer service agents are your front line employees. Hire only the best employees – Okay, I know this is an obvious statement, but let me explain.

Training 40

Training Employee Customer Service Crisis 40

Stephen Waddington

FEBRUARY 12, 2021

Redundancies, business transformation, remote working, and juggling work with homeschooling, has seen many employees swap their agency or in-house jobs for the freelance world or even take career breaks. Jules Herd Like many other sectors, COVID-19 has had a huge impact on the communications industry.

Crisis Management 88

Crisis Management Print Ethics Local 88

Cision

JULY 21, 2015

You can write knock-’em-dead content, but without a push from other places, your blog may see little to no traffic on its own. Then, if I remember, I also write manual updates to better engage my audience and schedule them in the days after the post originally goes live. I love having other people write on my blog.

Social Media 120

Social Media Blogging Media LinkedIn 120

Cision

APRIL 7, 2017

Kristin Daher, the President and founder of Powerhouse Communications , spearheads the creative communications agency providing a wide range of media relations, brand strategy, and social media services with a specialty in the foodservice and franchise space. You’ve helped many of your clients secure national coverage.

Pitching 228

Pitching Agency Social Media Creativity 228

Cision

AUGUST 13, 2015

With an engagement rate 15 times that of Facebook , Instagram is a necessity in social media marketing strategies. Listen to conversations and watch interactions between employees in the break room. Follow your theme when snapping pictures, remember your tone when writing descriptions and stay consistent in your posting schedule.

Instagram 120

Instagram How To Trends Storytelling 120

ImPRessions - Crenshaw Communications

MAY 15, 2017

Most new hires will get broad exposure to the range of essential PR skills, from writing to research, to media outreach, and their work may touch several different PR sectors, from financial to fashion. A chance to show creative flair. . As part of the group, young employees learn how to cooperate, delegate and support each other.

Skype 147

Skype Agency Meeting Software 147

PR 20/20

SEPTEMBER 8, 2021

My focus at PR 20/20 will be on vision, growth strategies, leadership team development, employee recruiting, business development, and AI integration into operations and services. iPhone, Alexa, Netflix, Spotify, Facebook, Amazon, Gmail). We all get to write our own story of how AI will impact us. Growing smarter.

Financial 98

Financial Conference Agency Resources 98

PR Fuel

SEPTEMBER 18, 2018

But seriously, if you don’t have anything newsworthy to talk about, you shouldn’t write a press release. However, I’d never suggest to write a press release just for the sake of writing one. You must always focus on finding a creative news angle. Otherwise, what the heck are you writing about? Be creative.

Writing 118

Writing Newspapers Report Data 118

Sword and the Script

JANUARY 3, 2023

This can include the media, customers, employees, and the general public. Internal communications: PR practitioners may also be responsible for communicating with employees and stakeholders within an organization. ChatGPT seems to miss emerging themes if there isn’t a wide body of writing already on a topic.

Interviews 104

Interviews Publicity Technology Social Media 104

Sword and the Script

DECEMBER 24, 2019

I review a lot of marketing studies and surveys – and write about the one I think will be helpful for readers. How long does it take to write the average blog post? 3 hours and 57 minutes; 38% of bloggers report it takes more than 4 hours to write a post; and 19% say it takes six or more hours.

Marketing 78

Marketing Publicity Survey Study 78

Cision

AUGUST 25, 2015

But before you write off the possibility of budgeting in help, consider a few options, beyond the DIY and coaching scenarios I just presented. You likely don’t need 40 hours a week of help, so you can scratch “full-time employee” off your list. Images: Got Credit , Images Money ( Creative Commons ).

Social Media 120

Social Media Media Internal International 120

MaccaPR

JANUARY 5, 2016

We asked Kuno Creative to demolish our PR agency’s old MaccaPR blog – inviting them to take a sledgehammer to, and then rebuild, our PR agency’s most important content hub. It’s the same methodology that Facebook and LinkedIn use in their ads. ” Writing only about your own company’s product and services. ”. “On

Blogging 48

Blogging Creativity Agency Mobile 48

Cision

AUGUST 26, 2015

Co-Founder of Status Creative, a leader in social media engagement. You know there’s at least one person saying “Damn Twitter, I can’t write a Direct Message in under 10k characters.” Interesting test of Facebook content shows longer form content may win. Want to learn Ann’s writing rules for PR?

Social Media 120

Social Media Twitter Media Nonprofit 120

Maxim Behar

SEPTEMBER 5, 2021

Sometimes I still hear, "Please, manage our PR activities, but don't touch our Facebook and Instagram pages, because my secretary is managing them perfectly." He believes that advertising will remain number one, thanks to creative solutions, graphic design skills, planning and buying media. How do you think PR agencies will change? -

Meeting 98

Meeting Advertising Advertising Agency 98

Critical Mention

APRIL 9, 2020

This is the time to get creative and produce a wide range of online content. For example, Critical Mention is in the heart of New York City and our employees are working remotely due to the risk that COVID-19 poses. Early on in her career, she developed a passion for marketing, writing and anything within the communication field.

Healthcare 89

Healthcare Radio Sports Video 89

Maxim Behar

JANUARY 11, 2024

Many years ago, I wrote a little book that first came out on Facebook called "111 Rules." You think about your colleagues, projects, employees, customers, turnover, and everything else. Like you said we get up, we pick up the phone and I think at that point some of the creativity is over as we consume information, different opinions.

Leadership 59

Leadership Social Media Creativity Ethics 59

Cision

JUNE 22, 2015

Unlike U2, she doesn’t write all of her songs. The writing and co-writing credits on Rihanna’s albums are a venerable “who’s who” in the music industry: Kanye West, Sia, Justin Timberlake, Nicki Minaj, Jay-Z, Timbaland and even Paul McCartney. percent (60 times Facebook’s engagement rate of.07

Instagram 120

Instagram Fashion Sports Pinterest 120

Contently - Strategy

SEPTEMBER 10, 2020

In July, Cooper and I connected over Zoom to talk content strategy, Facebook boycotts, first-party data, and why brands need to take a stand and back up their words with action. The biggest story that connects to this in ad-tech right now is the Facebook boycott. Disclosure: LiveIntent is a Contently customer.).

Brand 118

Brand Branding Marketing Facebook 118

PR 20/20

SEPTEMBER 8, 2021

My focus at PR 20/20 will be on vision, growth strategies, leadership team development, employee recruiting, business development, and AI integration into operations and services. iPhone, Alexa, Netflix, Spotify, Facebook, Amazon, Gmail). We all get to write our own story of how AI will impact us. Growing smarter.

Financial 52

Financial Conference Agency Resources 52

Mindful Marketing

JANUARY 29, 2023

In addition, one of the worlds most successful companies, Amazon, has supposedly warned its employees about the dangers of sharing code and other confidential information with the chatbot for fear it will mimic internal data. Ad Age gave ChatGPT this prompt: “Write a 30-second commercial that brings Jesus to the Super Bowl.

Ethics 98

Ethics Guidelines Fashion Transportation 98

PR 20/20

MAY 8, 2019

Brands will need to become more human with greater resources dedicated to listening, relationship building, ethics, empathy, creativity, culture and community. Then, we use the templates to automatically write individual press releases at scale for a fraction of the cost. AI should make us better people, professionals and brands.

Agency 84

Agency Enterprise Technology Analytics 84

Shift Communications

JULY 20, 2016

They have to be solution-focused, driven, creative, curious and thick skinned. Yes, these are all blanket characteristics that anyone would want in an employee and team member. What really works here is giving the reporter unique data that demonstrates the issue they’re writing about or the larger trend.

B2B 60

B2B How To Trends Report 60

Critical Mention

OCTOBER 24, 2019

The PRNEWS Group focuses on honing and growing PR and marketing professionals’ skills in social media, crisis management, digital PR, measurement, employee relations, media training, CSR and writing through its flagship newsletter, webinars, conferences, awards programs, workshops and guidebooks. PRNEWS Blog. Until next time!

Blogging 68

Blogging Education Resources Creativity 68

Stephen Waddington

MARCH 15, 2021

Certainly ask yourself the five questions in my presentation and look within your ranks of employees to see if there is a suitably qualified Black or Asian person ready to be promoted that has been overlooked because “they don’t fit” the usual profile of leadership (essentially being White and sharing your thoughts and behaviours).

Google 119

Google Data Government Social Media 119

Mindful Marketing

AUGUST 10, 2020

firm asked its employees to remove TikTok from company mobile devices. Wright describes the content, which is extremely varied, as “a smorgasbord of [the most] weird, creative, amazing, bizarre videos I’ve ever come across.” Meanwhile, accusations of Chinese spying surfaced, and at least one U.S.

Video 106

Video Social Media Creativity Mobile 106

Stephen Waddington

DECEMBER 30, 2019

I appreciate your comments by email, Facebook and Twitter. It’s impossible to keep coming up with creative ideas to reach and resonate with audiences who are not represented by a PR team. BME PR Pros is a community created by Elizabeth Bananuka that promotes black, Asian and ethnic minority diversity in the creative industries.

Government 103

Government Education Print Ethics 103

Sword and the Script

DECEMBER 10, 2019

One-person companies no longer rely solely on their own Facebook page, but on a clever mix of press work and content that they place on their social media channels and websites. Note: Mr. Galant is the CEO of Muck Rack, which is also one of the companies I track for my writings on PR technology. Greg Galant | Muck Rack.

Marketing 105

Marketing Content Marketing Advertising Advertising 105

Communications Conversations

FEBRUARY 10, 2015

They need to recruit THOUSANDS of employees each year to help at their headquarters AND at their many, many stores across the U.S. Without a huge agency behind the work, who’s going to write all those scintillating case study posts? After all, if recruiting suffers, productivity and employee morale go down.

Social Media 60

Social Media Brand Branding Media 60

Sword and the Script

DECEMBER 11, 2018

In an era of ‘fake news,’ is more important than ever for organizations to be honest and transparent in direct everyday communications with employees, investors, customers, and communities, whether that communication is person to person, through social and PR content, or with traditional media.”. – Colleen Martell | Martell Communications.

Social Media 96

Social Media Marketing Media Creativity 96

Doctor Spin

MAY 21, 2021

Facebook took on a stupid majority (“a media company that doesn’t produce any media is not a threat”). Perhaps they treat their employees badly? If you ask your employees how they would spend a large budget, you typically get surprising answers. See also How to write a PR pitch.

How To 52

How To Hotels Survey Employee 52

Communications Conversations

FEBRUARY 29, 2016

While the ability to write social ads on networks like Facebook, Twitter and Instagram hasn’t changed, the skill set to manage complete campaigns on these platforms has evolved (this is the addition from the 2012 list). Sure, many larger brands have internal creative departments who are dedicated to this sort of thing.

Instagram 60

Instagram Analytics Mobile Employee 60

ImPRessions - Crenshaw Communications

MARCH 31, 2017

Feeling creative? Looks like Facebook may be a winner here, as it recently snatched Snapchat’s most popular features like filters and stories. In routine sessions participants may come unprepared or be reluctant to share, relying on others to do the heavy creative lifting. Let’s get started. Do keep up on trends.

Airlines 120

Airlines Exercises Fashion Print 120

Sword and the Script

MAY 11, 2019

Because these external award announcements have an effect on employees! Consider your audience – you know them better than anyone else – and write quality announcements about the things your company does that matter to them. Facebook said as much in a recent study about brands on Instagram. Be smart about it.

Study 144

Study Media Relations Media Measurement 144