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How to Recover From a Brand Crisis

Cision

According to Burston-Marstellar , the brands that recoup and recover the fastest are the ones with well-documented policies. Also print out a hard copy for those people. So, print a handout. Guerrero ( Creative Commons ). You can, but it’ll require preparation and planning. It dictates recovery time and actions.

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Bylines, Surveys & Tweets: When Did PR Get So Boring?

Cision

My first taste of the working world came from the print shop my grandfather owned and operated since 1941. Life in the print shop was not for me – not like anyone ever suggested it should be. It was creative. Creativity and originality were among the first things to slip. We can get creative. It was interesting.

Survey 120
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What Clients Should Expect From A PR Agency

ImPRessions - Crenshaw Communications

The chief parameters of the client-agency relationship are covered in the letter of agreement, and planning documents will further outline expectations. or even printing out a hard copy – the difference in format can be valuable to helping you edit. Beyond The LOA.

Agency 136
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6 Benefits Of Long-Form PR Content

ImPRessions - Crenshaw Communications

Although longer content like books, white papers, podcasts, eBooks, and video can take more time and effort than shorter bites, and it demands greater depth and creativity, it can prove very effective. Since we’re on the cusp of 2019, CEOs should also consider the well-documented ascendance of video.

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The Most Underrated Skill in Content Marketing? Fact-Checking

Contently - Strategy

This piece originally appeared on Contently’s The Freelance Creative. Do I need to parse the fine print of a scientific study every time I cite a statistic? Finally, if the information comes from social media, make sure it’s true before you regurgitate it in print or online. But after that, it gets more nuanced.

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Reporting Made Easy: Why You Should Use Databox With Your HubSpot Account

PR 20/20

Graduates from artistic departments—like dance, music, or art—responded better to more creative pieces that showed an expression of the study. While that document contained an absolute treasure trove of data, by the end of the academic year, that printed file had evolved into an incredibly thick stack of paper. So Much Data.

Report 81
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Career Development Tips for the 2018 Professional

Waxing UnLyrical

Think of the cost of gas traveling for interviews, new work clothes and printing costs. If you start collecting an invoice for expenses, save the receipts or documentation and provide it to your accountant. Glassdoor even has a Know Your Salary calculator you can print out during a salary discussion with your boss.

Print 71