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Exploring the modern corporate communication function

Stephen Waddington

The Institute for Public Relations and PR NEWS have published a study of corporate communication teams and their contribution to organisations. The Evolving Communication Function reports that the strength of internal relationships and reporting lines are the greatest indicator of the performance of a corporate communication team.

Corporate 135
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Quick Summaries to 5 Surveys of PR and Corporate Communications

Sword and the Script

CEOs and business leaders are increasingly recognizing the value of corporate communications; investors say comms can increase company valuations. This week I paused to catch up on reading several other PR and corporate communications surveys that I haven’t had a chance to read yet and summarize them here for you.

Survey 81
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Journalism statistics: 7 media relations takeaways from the 2023 State of the Media Report by Cision

Sword and the Script

A survey of 3,000+ finds 75% of journalists say the top action any PR person can take is to understand a reporter’s target audience and what they find relevant; journalism statistics show reporters worry about accuracy, credibility and keeping pace amid more work and fewer resources Most PR professionals say media relations is getting harder.

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Running Corporate Communications and Social Media

wiredPRworks

Allan Schoenberg is an experienced public relations executive with a successful track record in all aspects of business-to-business communications. How did they meet? When Allan was Executive Director of Corporate Communications at CME Group, Barbara worked with Allan to produce several Social Media Club Chicago events at CME Group.

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Meeting Marc C. Whitt

Wadds Inc.

We are eager to learn and absorb all we can about and from our new employer, make new friends, meet new people, visit new places, exercise our creative muscles, and demonstrate our talents and skills. We all recognise that greater demands and expectations are being placed on those of us who practice public relations.

Meeting 98
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How To Set Expectations In Public Relations

ImPRessions - Crenshaw Communications

Yet corporate PR officers also fall victim to inflated or impractical expectations when their internal clients don’t understand what’s possible. We’re living through COVID-19 and a presidential election year, and both eat up a huge amount of media bandwidth. And earned media isn’t magic. Again, communication is key. .

Publicity 334
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Spotlight on a Solo PR Pro: Meet Susan Stoga

Solo PR Pro

Upon graduating, Susan decided to leave reporting behind and instead put her skills to work doing media relations for a major retailer back in her hometown. When I first left my corporate job, I could not believe how much business was out there for someone who had strong media relations skills and good crisis experience,” Susan says.

Meeting 91