ImPRessions - Crenshaw Communications

SEPTEMBER 27, 2018

Still, companies are dragging their feet in this aspect of corporate communications. The Conference Board reported that while 90% of executives understand the importance of employee engagement, fewer than 50% understand how to address this issue. Experts urge the use of a single employee communications platform to prevent fatigue.

Internal 147

Internal International Employee Mobile 147

Communications Conversations

OCTOBER 13, 2015

When it comes to corporate volunteerism and social media, isn’t this what we normally see from brands? Great, model employee. Posts like these are all too common when it comes to corporate volunteerism and social media for big brands. Employee engagement? Good story. Driving traffic to the web site. All good things.

Corporate 60

Corporate Creativity Employee Instagram 60

ImPRessions - Crenshaw Communications

APRIL 20, 2020

Most have learned from early mistakes or half-measures and have designed campaigns that make a positive impact for employees, customers, and communities. They changed their logos in solidarity with the new guidelines, and the effect was…awkward. Quite a few launched ad campaigns recognizing their own employees.

Brand 284

Brand Branding Small Business Retail 284

Stuart Bruce

JULY 16, 2014

For public relations and corporate communications the two most interesting findings are firstly the continuing importance of blogs and secondly that blogging about work life and jobs is in the top 10. Content corporate communications public relations Research blogging Global Web Index GWI'

Blogging 144

Blogging Writing Guidelines Film 144

PRSay

JULY 18, 2022

Christoph Horn is senior vice president of corporate communications and marketing at ZF Group, a global technology company supplying systems for cars, commercial vehicles and industrial technology, headquartered in Friedrichshafen, Germany. There is less flexibility when it comes to corporate identity/design and brand issues.

Local 94

Local Internal International Crisis 94

Mark My Words

MARCH 10, 2023

The Guardian The BBC’s decision to take Gary Lineker off air leaves its most outspoken personality with a potentially career-defining decision, as the corporation looks to risk its reputation to make a public example of one of its biggest stars. The BBC has struggled with the outspoken Lineker.

Social Media 60

Social Media Policies Government Media 60

MaccaPR

OCTOBER 17, 2016

In my first post about Corporate Sustainability Reports on October 3, I laid out what I consider compelling data that shows how this valuable communications tool can bring bottom-line benefits to your company. Key to a corporate sustainability report is knowing what data points should be measured.

Corporate 48

Corporate Report Infographics Pharmaceuticals 48

Landis PR

MAY 9, 2022

Product recalls, natural disasters, pandemics, leadership and employee issues are all grounds for crisis communications. Assess and Prepare Internal and External Communications: The crisis impacts internal audiences, e.g., employees, and external audiences, e.g., consumers and the press, differently. Photo courtesy of Pexels.

Crisis 59

Crisis Communications Crisis Communications Guidelines 59

Newsfile

OCTOBER 24, 2023

4 Common PR Communication Mistakes (+ How to Avoid) As a PR pro, avoiding PR communication mistakes can help you build a positive corporate reputation and reap the benefits. PR professionals and investors agree the most significant benefit that accrues to companies with a positive corporate reputation is corporate brand loyalty.

Communications 52

Communications How To Corporate Training 52

Flack's Revenge

NOVEMBER 28, 2018

In his story, Nicas wrote: “Definers specialized in applying political campaign tactics to corporate public relations — an approach long employed in Washington… but less common in tech.” Employees distributed anti-Apple research to reporters and would not say who was paying for it. right-wing provocateur Charles C.

Ethics 136

Ethics Wikipedia System Facebook 136

Sword and the Script

AUGUST 25, 2020

Here are some ideas for developing guidelines for the timely approvals of marketing content so you can drive business results A few years back, a client of mine was having trouble getting content published. Employees just went through the motions and punched out at 5 p.m. The industry was regulated, so a review process was necessary.

Marketing 85

Marketing Guidelines Social Media Conference 85

ImPRessions - Crenshaw Communications

JULY 6, 2016

A PR agency employee starting in the business today will be creating programs, telling stories, and reporting to clients in ways very different from just a few years ago, in part due to the rise of digital technology and the blurring of lines between paid, earned, and owned media. The Holmes Report estimates the global PR industry at $14.2

SEO 204

SEO Analytics Measurement B2B 204

Stephen Waddington

DECEMBER 15, 2021

Further reading Corporate Digital Responsibility, Allegory, 29 July 2021, [link] The Economics of Biodiversity: The Dasgupta Review, Sir Partha Sarathi Dasgupta, 3 February 2021, [link] Carbon as a PR metric but who's counting? The PRCA has published guidelines to help communicators improve the accessibility of their communication.

Publicity 128

Publicity Government Guidelines Facebook 128

MaccaPR

FEBRUARY 19, 2018

Here’s a question for PR and marketing pros: Which was the most significant corporate communications cri sis recently ? No matter what the intention, recognize that every rude Tweet or callous Facebook post from a misguided employee or manager is now as public as a news release fired out globally. Hard to select just one, eh?

Instagram 98

Instagram Crisis Local Privacy 98

Critical Mention

AUGUST 20, 2020

PR Week webinars also cover topics such as how to network, tips on managing your employees and how to increase productivity levels. PRSA’s student-geared webinars on PRSSA provide great tips and guidelines on how to get started with public relations. Talk Like Ted. PRSSA Webinars.

Resources 136

Resources Communications Education Guidelines 136

PRSay

JUNE 4, 2019

The Code does a nice job of concisely explaining intent, and then providing guidelines and examples to follow. Tim O’Brien, APR, owns O’Brien Communications , an independent corporate communications practice in Pittsburgh, and hosts the “Shaping Opinion” podcast. For our purposes, here, however, it’s important to note that the U.S.

Ethics 103

Ethics Financial Guidelines Corporate 103

Solo PR Pro

SEPTEMBER 6, 2022

“So if we’re talking about reducing costs, consider paying your employees first and making them happy so they don’t leave and force you to hire a new person at a much higher rate because of inflation.”. The general guideline is to aim for an amount equivalent to three to six months of expenses , but Andrew points out that this is flexible.

Financial 52

Financial Strategy Insurance Insurance 52

The Hoffman Agency

FEBRUARY 14, 2024

Organizations are increasingly recognizing that impactful internal communications play a pivotal role in fostering a positive employee experience. As the competition for skilled professionals intensifies, creating an environment where employees feel engaged and valued is paramount.

Local 36

Local Government Banking Policies 36

ImPRessions - Crenshaw Communications

JULY 12, 2017

Here are some guidelines to navigating the brand reputation waters when it comes to controversial positions. JP Morgan Chase’s move to cancel ads supporting the Alex Jones interview was probably consistent with its overall corporate and customer values. How should PRs navigate the new environment? Know your customer. Be consistent.

Brand 174

Brand Branding Fashion Advertising 174

Sword and the Script

DECEMBER 26, 2017

11) Corporate reputation suffers with bad experiences. “82% Genuine Corporate Apology ). Note: This number reflects the combination of both client-side and corporate salary averages. Corporate Reputation ). 19) Employees have huge impact on social sharing. Brands in Politics ). Marketing without Authority ).

Content Marketing 122

Content Marketing SEO Social Media Marketing 122

Landis PR

APRIL 19, 2022

ESG standards are put in place to promote sustainable development and prevent greenwashing by creating binding reporting guidelines. Also, at the end of the year, the Corporate Sustainability Directive ( CSRD ) will be adopted at the EU level and transposed into national law by the member states on December 1, 2022. Conclusion.

Report 52

Report Financial Internal International 52

Communications Conversations

OCTOBER 14, 2014

And, they often look at three distinct buckets: * In-house (either training existing employees or hiring additional head count). Your existing employees already know the historical hot buttons your company wants to avoid. They know the brand guidelines. So, content often gets short-shrift. Solo consultant/Freelance.

Agency 133

Agency Resources Employee Internal 133

Sword and the Script

OCTOBER 25, 2022

More value placed on communications due to the pandemic and guidelines changing so quickly.”. More virtual events, remote employees require different channels of internal communications.”. More emphasis on overall messaging that can be used across different platforms, rather than solely media-facing or employee-facing.

Communications 120

Communications Crisis Internal International 120

Beyond PR

MARCH 31, 2017

The Canadian Securities Administrators, an umbrella group for provincial securities commissions, issued new guidelines Thursday for social media usage, telling companies they must continue to report material information with traditional press releases but can use social media to further disseminate the news. . Well… not so much. .

Social Media 40

Social Media Policies Guidelines Media 40

Communications Conversations

MARCH 29, 2019

I put a few guidelines on this–these folks had to be non-manager/non-director level. Courtney landed her permanent role off a 6-month social media internship in the Corporate Communications department at UnitedHealth Group. But, who are the next LeeAnns, Sarahs and Allisons? I thought I’d ask my network for help!

Social Media 128

Social Media Agriculture Marketing Media 128

Sword and the Script

APRIL 30, 2019

2) SocialChorus adds new employee comms products. SocialChorus is an employee communications platform that announced several new products at its customer conference. Being able to share and collaborate on lists, keep a track of notes and comments on contacts and see where other employees are at with their tasks is incredibly handy.”.

Industry 85

Industry Media Technology Employee 85

Prohibition

DECEMBER 17, 2021

It is the art of managing crises and communicating with relevant parties in a company such as customers, employees, the public, investors or the press. But just as every corporation doesn’t need the same crisis management plan, it is also true that not all corporations need the same messaging approach to their crisis communications.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

Konnect Agency

APRIL 6, 2021

Everyone from governments, corporations, and individuals has a heightened focus on hygiene. With limitations in place that required people to socialize within their household, hotels cut back on allowing guests stays As a result, boating and RVing became two of the best ways to travel while still following the CDC guidelines.

Travel 52

Travel Film Guidelines Consumer 52

Prohibition

JANUARY 17, 2022

Set network-specific guidelines for communicating on social channels (since you’ll have different content and format considerations for each). Consider the following guidelines for using social media in the event of a crisis: Assign roles. Avoid using dry corporate remarks while replying to people’s comments or questions.

Crisis Management 118

Crisis Management Social Media Crisis Media 118

Sword and the Script

DECEMBER 22, 2020

It’s worth pointing out, that even while these statistics were published in 2020, many will have utility as benchmarks and best practice guidelines for years to come. Happy employees are the ultimate growth driver. Social media statistics from 2020. Marketing Statistics from 2020. Effective marketers focus on the long term.

Survey 174

Survey Marketing B2B Study 174

Communications Conversations

DECEMBER 1, 2016

But, I feel like companies completely overlooked the untapped potential they have within their own employees to become badass brand advocates. The employee programs I’ve experienced to date seem to be minimal and almost an afterthought. It seems like low hanging fruit.

Public Affairs 60

Public Affairs Social Media Employee Hotels 60

Flatiron Communications

MARCH 18, 2018

In her eye-opening piece this week, The Guardian’s SF reporter Olivia Solon opens the curtain on the draconian efforts by Google, Facebook and presumably others to muzzle their employees from speaking publicly about their company’s doings.

Facebook 44

Facebook Employee Crisis Journalism 44

Critical Mention

OCTOBER 24, 2019

Set the following guidelines to your PR contracts to ensure your organization is set for success: PR Contracts Should Include These 3 Clauses to Ensure You Get Paid. Our Top Picks: PR pros should always keep an eye out for marketing tips. Map out your PR career plan: PR Career Guide: Public Relations Job Titles, Descriptions, & Salary.

Blogging 68

Blogging Education Resources Creativity 68

Solo PR Pro

MARCH 1, 2016

And there are no mechanisms in place for ensuring accountability or outlining policies and guidelines for behavior. This can provide fertile ground for ethical – and legal – issues to possibly arise. Managing difficult clients is a skill honed over time with experience, and something every consultant needs to master.

Guidelines 40

Guidelines Construction Employee Policies 40

Prohibition

JANUARY 7, 2022

A personnel crisis is one in which the employment of an employee becomes intolerable because of negative work performance, a disruptive attitude, or problematic substance abuse. Careful planning can help managers identify signs of deterioration (low productivity, high absenteeism) in their employees. Personnel matters.

Crisis Management 62

Crisis Management Crisis Reputation Financial 62

Sword and the Script

FEBRUARY 4, 2020

Q4, which makes tools for investor relations, is expanding and plans to hire 140 new employees. Coffee manages PayPal’s global corporate media relations as well as executive visibility projects for the CEO and CFO. Prezly rolled out a feature to upload coverage , such as PDF documents, and link these to media profiles in your account.

Software 101

Software Analysis Data Tools 101

PR Conversations

JULY 14, 2016

Seeking value and deeper insight into a company’s long-term sustainability objectives and activities, attentive consumers and investors want to know that the company they are supporting is not profiting at the expense of the environment or people (such as employees or related communities). Green” guidelines for communication success.

Ethics 40

Ethics Guidelines Handbook Local 40