Sword and the Script

AUGUST 22, 2023

For the vast majority of companies, the only announcement that will top a corporate transaction…is another corporate transaction of greater value (or a terrible crisis). News is, by definition, something that defies expectations. If you don’t disclose the numbers, you risk having the news passed over by busy reporters.

Corporate 94

Corporate B2B Company Marketing 94

Burrelles Fresh Ideas

NOVEMBER 28, 2023

For them, the holiday season is most definitely not the happiest time of the year. Whether you work in public relations, corporate communications, marketing communications, social media, or community relations, you communicate and make better decisions when you’re mentally and emotionally aware.

Financial 95

Financial Social Media Exercises Communications 95

Stuart Bruce

JULY 15, 2014

Yesterday, the Financial Times published the fifth FTSE350 Boardroom Bellwether survey which revealed that almost half the boards of the UK’s largest public companies have not discussed their social media strategies in the past 12 months.

Social Media 132

Social Media Public Affairs Media Crisis Communications 132

NewsWhip

JULY 14, 2020

Darika: MHP + Mischief brings together more than 200 strategic communications professionals with expertise spanning areas from consumer and corporate comms to financial PR, health communications, policy and crisis. Darika: Definitely. Darika: Yeah, definitely. Darika: Definitely.

Data 176

Data Public Affairs Engineering Pharmaceuticals 176

Stephen Waddington

MAY 3, 2022

Organisations is used throughout this blog post as a catch all phrase for charitable, corporate, public sector entities. The corporation is a capitalist vehicle to generate value for shareholders. While they must be well managed and financially responsive, they seek to serve the public or a subset of the public.

Publicity 112

Publicity Construction Corporate Study 112

Onclusive

MARCH 6, 2019

Becky Saeger, Board of Directors, E*Trade Financial. “I I went to Schwab and had responsibility as CMO, which included corporate communications as well as for PR, basically everything but Investor Relations. So again, I took my integrations skills, and we spent a lot of time meeting to ensure we were aligned.

Banking 199

Banking Marketing Measurement Leadership 199

Shift Communications

NOVEMBER 18, 2014

The very nature of security, its definition and importance to every enterprise and global markets, has fundamentally changed. The recent Target breach and CEO termination further shows that Boards of Directors are aware of how a security gap can lead to wide and negative corporate impact.

eBook 111

eBook Communications Crisis Communications Insurance 111

Reputation Us

NOVEMBER 3, 2019

Having a favorable reputation has been proven financially valuable and overall critical to an organization. Statistics from our 2019 survey on the Importance of Corporate Reputation quantify this. The CRO is a newly created position, but an increasingly influential addition to the corporate lexicon. Research by Deloitte’s Oct.

Reputation 79

Reputation Public Affairs Survey Financial 79

Burrelles Fresh Ideas

AUGUST 29, 2023

In addition, embracing inclusion aligns seamlessly with the principles of corporate social responsibility, unleashing a brand’s influence far beyond the boundaries of profit margins. However, this definition only provides a partial glimpse into the intricate levels of disability.

Brand 89

Brand Branding Marketing Ethics 89

PR Conversations

AUGUST 18, 2011

Internal communications often say they are corporate storytellers. From a strategic corporate perspective, what’s particularly significant in the 2011 findings [Edelman Trust Barometer] is that the highest ranked (and new) trusted internal source is ‘Technical expert within the company.’ Same with documentary film makers.

Construction 40

Construction Internal International SEO 40

Stuart Bruce

MAY 20, 2016

Brand Finance believes: “There is a growing demand that it is time for a new form of financial reporting, whereby boards should be required to disclose their opinion of the fair value of the underlying values of all key intangible assets under their control. What does this mean for public relations and corporate communications professionals?

Reputation 94

Reputation Measurement Brand Branding 94

Stuart Bruce

NOVEMBER 10, 2017

Specifically, State Street Global Advisers, the client paying McCann for the stunt, wanted to highlight that companies with women in top positions perform better financially. Real corporate social responsibility is behaving in a social responsible way. It won the Cannes Lion in three categories, including one for PR.

Case Study 99

Case Study Crisis Communications Corporate Leadership 99

Doctor Spin

FEBRUARY 14, 2024

In public relations, we call this: Corporate Communications ( blog posts ) In some organisations, especially large ones, there are various financial stakeholders. Shareholders, investors, financial institutions, etc. And yes, public relations is equipped to cater to the informational needs of financial stakeholders.

Publicity 52

Publicity Marketing eBook Public Affairs 52

PR Insiders

AUGUST 26, 2021

You don’t want to become a pest, but you definitely want to check in with them. For a financial professional, we might write an article with the headline “5 Ways to Save More for Retirement.” For a business consultant, an angle could be “How to Create a Corporate Culture that Attracts the Best Employees.” After all, who knows?

Survey 78

Survey Pitching Newspapers Software 78

Bianchi Biz Blog

APRIL 26, 2021

In the GEM, Daimler comes out on top among the car manufacturers, ranking 13th out of 83 in integrated non-financial reports (I?NFR) NFR) and 29th out of 100 in separate non-financial reports (S?NFR). They should definitely make sustainability their banner. ESG is the future – especially in the automotive industry.

Automotive 95

Automotive Study Report Transportation 95

Melissa Agnes

JULY 17, 2014

The definition of a crisis: A negative situation / event that threatens to have long-term repercussions on the organization’s reputation and/or bottom line. Anyone who takes my graduate Strategic Communications course learns that leverage, one of the most overused words in Corporate America , is banned from use in all class projects.

Social Media 252

Social Media Crisis Media Viral 252

Doctor Spin

JUNE 29, 2022

Without getting too hung up on establishing an exact definition of PR , the value of PR can be seen as the total value of all the relationships mentioned above. So, does PR work for the ROI definition? .” — Albert Einstein. The Basic PR Model. ROI in Marketing vs PR. No investments in PR = the return of PR is still a number.

Public Affairs 52

Public Affairs Crisis Banking Crisis Communications 52

Ishmael's Corner

SEPTEMBER 30, 2014

With the story “ The Invasion of Corporate News , The Financial Times became the latest publication to skewer brand journalism. The attraction of “owned media”, by definition, is that brands neither have to pay a media outlet for it nor earn it by convincing a reporter that the story is worth covering.

Journalism 150

Journalism Brand Branding Publicity 150

Reputation Us

DECEMBER 14, 2022

As more companies enter Web3, the structure—expected to replace centralized, corporate platforms—will most likely be the future of doing business online by the end of the decade. While you want to encourage their leadership, you definitely don’t want them getting poached! < Action 2: Explore Web3.

Reputation 78

Reputation Insurance Insurance Employee 78

Solo PR Pro

JULY 5, 2022

Michael Ares, MDA Corporate Marketing, LLC. Financial markets open trading at 6:30 a.m. I definitely avoid scheduling meetings on Mondays or Fridays because *shudder* Mondays. In this monthly series, we ask five Solo PR Pro members to share their best tips, tricks and resources for managing their solo business.

Meeting 98

Meeting Writing Pitching Case Study 98

Communications Conversations

MAY 30, 2018

You could replace “agency life” with “corporate life” and insert a whole other sub-set of people, too. Kelly Groehler, Tim Westermeyer and Betsy Andersen all traded in their corporate and agency PR careers for work in another field. They all knew that I had no interest in returning to a corporate role.

Apparel 106

Apparel Public Affairs Training Corporate 106

Ishmael's Corner

DECEMBER 7, 2014

No doubt we’ll see more stories like “ The Invasion of Corporate News ” from the Financial Times, which lambastes organizations taking matters into their own hands.

Journalism 108

Journalism Local Storytelling Policies 108

Stuart Bruce

JANUARY 7, 2016

Reporting on the research The Telegraph claims this means that, including the UK’s biggest firms, the total value of corporate reputation for all UK-listed companies topped £1.7 Other recent high-profile crises that have damaged corporate reputations include cyber attacks on TalkTalk and Ashley Madison.

Reputation 60

Reputation Company Corporate Crisis Communications 60

Victorious PR

FEBRUARY 6, 2023

Regardless of what makes a small business small, they are vital to both our local and national economies and are considered a primary driver of financial growth. Even if the definition of PR hadn’t changed many times over a handful of years, a lot of people still wouldn’t understand what it is or why it’s so beneficial to businesses.

Real Estate 52

Real Estate Small Business Local Reputation 52

Polaris

DECEMBER 11, 2014

When I graduated from Ivey back in the ’80s, reputation management and its kin, corporate social responsibility, were foreign concepts. If you do, you’re definitely going to damage—if not totally destroy—the relationship. We occasionally talked about them in class, but they weren’t a serious part of the curriculum.

Apparel 123

Apparel Media Ethics Interviews 123

PRSay

SEPTEMBER 26, 2017

He allowed me to consult our corporate attorney, who agreed with the decision. Risky behavior financially, but true and required. I was asked to discuss it with our client, who said they definitely would consider that action a conflict of interest. I said no and asked my boss to weigh in on that decision.

Ethics 91

Ethics Financial Agency LinkedIn 91

Practical Law Construction

AUGUST 12, 2020

The Corporate Insolvency and Governance Act 2020 (CIGA 2020) came into force on 26 June 2020 after a fast-tracked consultation process. Suppliers are likely to be monitoring customers for signs of financial distress and may exercise any right to terminate sooner than they otherwise would have. Some practical tips.

Construction 52

Construction Exercises Measurement Financial 52

Mark My Words

MAY 20, 2015

If tackling the greatest ecological catastrophe of recent times with golf balls failed to reassure the US public the pronouncement by BP’s aloof chief exec Tony Hayward that he wanted his life back is the definition of insult to injury. As the Financial Times reports, Monday’s backlash wiped 3.2% It sounds so simple.

Airlines 60

Airlines Crisis Corporate Financial 60

Stuart Bruce

JUNE 3, 2015

And there is definitely no silver bullet that will measure the ROI on your investment in public relations. ROI has a specific financial meaning that CEOs and chief finance officers understand. You still don’t know what the ROI is as you don’t know in financial terms what the gain from the investment is.

Measurement 60

Measurement How To Financial Reputation 60

PR in High Definition

SEPTEMBER 22, 2020

With the impact of lockdown, there is a sense of urgency to get businesses back on track financially for the sake of the economy and to pay for the bills. Give back however you can, personally, professionally, corporately. Do some good for others less fortunate.

Creativity 116

Creativity Employee Newspapers Crisis 116

Sword and the Script

APRIL 30, 2019

In addition, while these rankings are a useful guide, they are not definitive in my opinion. Financial transactions such as a round of funding or M&A. If you enjoyed this post, you might also like: Corporate Communications is Taking More PR Work In-House, finds Survey; Media Relations Gets Even Harder.

Industry 85

Industry Media Technology Employee 85

PR in High Definition

SEPTEMBER 30, 2016

Other papers with significant readerships, like The Financial Times, The Wall Street Journal and the Daily Telegraph, have followed suit with paywalls. The site opened its doors to corporate brands looking to publish content on its website. After The Times put up its paywall it lost 87% of its traffic.

Journalism 48

Journalism Advertising Advertising Google 48

Solo PR Pro

APRIL 18, 2017

sole proprietorship, corporation, etc.)? There are numerous apps and online software programs for tracking your financials and expense items, such as MileIQ (mobile app for business mileage), Xero (lets you download bank and credit card transactions for reconciling purposes) and Expensify (for organizing and managing your expense records).

Small Business 40

Small Business Banking Software Mobile 40

Communications Conversations

JULY 15, 2015

It definitely takes a serious commitment. Financial and structural. Let’s see: Red Bull. Coke, AMEX. Noticing a trend yet? Is this whole brand journalism trend just relegated to Fortune 500-level companies? So maybe the whole “Brand as Media” mantra is really just aimed at 1,000 companies or less?

Brand 60

Brand Branding Industry Journalism 60

Solo PR Pro

APRIL 5, 2016

sole proprietorship, corporation, etc.)? There are numerous apps and online software programs for tracking your financials and expense items, such as MileIQ (mobile app for business mileage), Xero (lets you download bank and credit card transactions for reconciling purposes) and Expensify (for organizing and managing your expense records).

How To 40

How To Small Business Banking Resources 40

Communications Conversations

OCTOBER 18, 2016

What I love about Susan isn’t how smart she is when it comes to navigating the world of corporate communications within a large org the size of Andersen (because she’s great at that). Definitely another one of those people who just goes to work, does her job and doesn’t ask for a lot of recognition in return.

Agency 60

Agency Groups Public Affairs B2B 60

PR Conversations

OCTOBER 27, 2023

I believe the strategic management paradigm now is practiced in most major corporations, and I believe a major challenge for the profession is to reinstitutionalize public relations in the same way in the minds and practice of others. Now, you might ask why this distinction does not come through in practice.

Reputation 52

Reputation Social Media Internal International 52