Sword and the Script

SEPTEMBER 19, 2022

CEOs and business leaders are increasingly recognizing the value of corporate communications; investors say comms can increase company valuations. This week I paused to catch up on reading several other PR and corporate communications surveys that I haven’t had a chance to read yet and summarize them here for you.

Survey 85

Survey Corporate Communications Agency 85

Institute for Public Relations

DECEMBER 12, 2022

Pew Research Center examined Americans’ perceptions of financial institutions and large corporations. 26% of Republicans and 25% of Democrats said large corporations have a positive effect on the country.— is Widespread → The post Anti-Corporate Sentiment in the U.S. 10–16, 2022.

Corporate 52

Corporate Survey Publicity Financial 52

Reputation Us

MARCH 27, 2023

While ESG has essentially been a part of many corporations ideology and strategy for decades, the term and customers’ familiarity became more prevalent in 2020 due primarily through heightened awareness of ESG’s importance to the world’s wellbeing. Corporate Care or Greenwashing? appeared first on ReputationUs.

Reputation 78

Reputation Corporate Survey Consumer 78

5W PR

JANUARY 2, 2020

While corporations have always been legal entities in their own right, new communication technologies have forced a change in the way companies communicate. Now, corporations are expected – and face a backlash if they fail – to project an image of accessibility and inclusiveness. Making Transparency a Priority.

Corporate 120

Corporate Communications Social Media Publicity 120

Stephen Waddington

MAY 10, 2022

There’s nothing in legislation proposed by the Government to address robust corporate reporting failures or tackle climate, and social concerns. It is a much needed but very limited response to recent corporate failures. BHS was placed into administration in 2016 with a pension deficit of £571 million, and 11,000 jobs lost as result.

Corporate 106

Corporate Government Report Retail 106

Business Wire

MAY 3, 2017

The American Institute of Certified Public Accountants, or AICPA, released the results of a new survey revealing the startling impact that fake financial news is having on Americans' ability to make retirement, investment and healthcare decisions. This pessimistic outlook is a reflection of today’s media landscape.

Financial 152

Financial Social Media Consumer Publicity 152

Onclusive

JANUARY 24, 2023

If you’re a PR or comms pro, you’ll already know that environmental sustainability has become a central part of corporate strategy, building brand reputation, and the media landscape. Particularly with the growth and financial success of green brands becoming more apparent.

Media 195

Media Social Media Reputation Analysis 195

Sword and the Script

MARCH 8, 2022

What things boil down to are the corporate characteristics: is the vendor someone you know, like and trust? Corporate outlook. So, scrutinize all the corporate chest-thumping over the latest deal ask yourself this question: Will me and my team be better off as a result of this transaction? Comprehsensive feature integration.

Software 85

Software Corporate Publicity Marketing 85

Onclusive

JANUARY 24, 2023

If you’re a PR or comms pro, you’ll already know that environmental sustainability has become a central part of corporate strategy, building brand reputation, and the media landscape. Particularly with the growth and financial success of green brands becoming more apparent.

Media 195

Media Social Media Reputation Analysis 195

Agility PR Solutions

SEPTEMBER 5, 2019

Media in the financial world is far less forgiving than for other industries. Corporations are particularly fervent in jostling for position in the grand game of speculation. The post Financial PR—what it is and why it’s so important appeared first on Agility PR Solutions. Which stocks are heading down? What […].

Financial 88

Financial Corporate Media Industry 88

Agility PR Solutions

FEBRUARY 3, 2020

At Davos this year, it was established that corporate leaders have entered a new phase of doing business—one where profit is not the only driving mission. Today’s execs want to embrace their duties as stewards of corporate responsibility and cater to the interests of all their stakeholders, not just investors.

Financial 78

Financial Leadership Corporate Study 78

Solo PR Pro

SEPTEMBER 6, 2022

As the nation faces inflation, stock market swings and other economic uncertainties, it’s more important than ever for solo PR pros to have an understanding of the financial factors that affect them both professionally and personally. So this is a very good step to take for business owners.”.

Financial 52

Financial Strategy Insurance Insurance 52

5W PR

JANUARY 1, 2023

One essential element that contributes to the overall reputation of businesses is a corporate social responsibility. Investing in CSR can help companies develop a corporate reputation, and attract customers while protecting businesses from any damage to their reputation, as well as helping them recover faster after a PR crisis.

Reputation 158

Reputation Corporate Ethics Community 158

Mindful Marketing

SEPTEMBER 19, 2020

Although I believe donation (giving money to worthy causes) and volunteerism (encouraging employees to serve those in need) are both important approaches, the most effective CSR occurs within a business model that marries financial goals with societal good. Accessible Pharmacy is an excellent example of such integrated CSR.

Corporate 111

Corporate Consumer Marketing Examples 111

Reputation Us

SEPTEMBER 11, 2019

In the coming weeks, RepUs and DHM Research will nationally unveil the results of the first of its kind survey that links the impact cyber attacks have on corporations’ reputation. The post Linking Cybersecurity and Corporate Reputation. Imagine a company that you like, have been a loyal customer, and would recommend to a friend.

Reputation 74

Reputation Survey Corporate Banking 74

Sword and the Script

APRIL 15, 2017

You only get one shot at making a good first impression – and that’s true for corporate apologies too. Somehow as we grow up, those principles we learned as kids are beaten out of our collective corporate being. This is true of messaging, positioning, press releases and corporate apologies. 1) The incomplete corporate apology.

Corporate 120

Corporate Airlines Crisis How To 120

Reputation Us

JANUARY 3, 2020

The most recent Nielsen Global Survey of Corporate Social Responsibility found that more than half of 30,000 people surveyed in 60 countries “are willing to pay more for products and services provided by companies that are committed to positive social and environmental impact.” Gaining profit and peace-of-mind is a pretty strong combo.

Reputation 60

Reputation Corporate Survey Community 60

PRSay

MARCH 23, 2018

As a corporate communicator who, like others, nervously and helplessly watched the water rise, I learned about the parallels that can be drawn between the historic flood and how companies respond to their own crises. But few flood victims after Hurricane Harvey had the luxury of interviewing contractors. This is a valuable perspective.

Corporate 94

Corporate Communications Crisis Crisis Management 94

Onclusive

JANUARY 7, 2021

The communications team may not be held accountable for contributing to corporate and financial goals, so oftentimes, the department is either held to a lesser standard or operates in a vacuum rather than being seen as a strategic partner. Communications is a major driver of corporate reputation—your biggest brand asset.

Communications 248

Communications Reputation Corporate Crisis 248

Onclusive

DECEMBER 30, 2020

The communications team may not be held accountable for contributing to corporate and financial goals, so oftentimes, the department is either held to a lesser standard and operates in a vacuum rather than being seen as a strategic partner.

Communications 195

Communications Corporate Leadership Measurement 195

Reputation Us

OCTOBER 6, 2019

., October 7, 2019 — ReputationUs (RepUs) and DHM Research released results from a first-of-its-kind study during Cybersecurity Awareness Month (October) that examines the effects of cyberattacks on corporate reputation and consumer confidence. financial, medical). The study, conducted in September 2019, surveyed 562 adults in Oregon.

Reputation 60

Reputation Consumer Corporate Study 60

Stephen Waddington

MAY 4, 2021

COVID-19 has also highlighted flaws in the use of financial metrics to measure the health and wellbeing of society. As society emerges from the pandemic, the need to measure corporate performance against broader metrics is an issue rising up the corporate agenda. You can download a copy from the Vuelio website.

Publicity 197

Publicity Corporate Public Affairs Government 197

Communications Conversations

OCTOBER 11, 2017

And my angle–corporate blogs. You see, whenever I see any kind of list post involving corporate blogs, the same corporate blogs keep popping up: Coke, Whole Foods and GE come to mind. But, you RARELY see a Minnesota-based corporate blog on these lists. Financial services. Ameriprise Financial: [link].

Corporate 60

Corporate Blogging B2B Nonprofit 60

Agility PR Solutions

JANUARY 3, 2022

New research from the International Data Corporation (IDC) reveals a significant positive correlation between enterprise intelligence and better business outcomes.

Enterprise 148

Enterprise Corporate Financial Internal 148

Sword and the Script

MARCH 21, 2023

The financial crisis of 2008-2009 still haunts many of us; Frayed nerves. The preceding cryptocurrency meltdown toppled a bank or two and reminded us of the financial ghosts; and Uncertainty. We live in a world with plenty of corporate fakes: fake press releases , fake web traffic and even fake job postings.

Banking 85

Banking Crisis Social Media Financial 85

ImPRessions - Crenshaw Communications

APRIL 13, 2022

Seddon recently joined Craig Charney of Charney Research and Sarah Colamarino, former Vice President of Corporate Brand Equity and Partnerships at Johnson & Johnson, to discuss the hows and whys of successful purpose-driven marketing. Her statement is backed by impressive research. Purpose is different from values.

Brand 296

Brand Branding How To Corporate 296

Stuart Bruce

JUNE 24, 2016

This has already sent shockwaves through global financial markets which will massively impact businesses and organisations. Public relations, corporate communications, public affairs and corporate affairs professionals will have an essential role in helping employers and clients to navigate this period of momentous change.

Public Affairs 94

Public Affairs Corporate Publicity Communications 94

ImPRessions - Crenshaw Communications

AUGUST 20, 2019

The recent move by the Business Roundtable to redefine corporate priorities by emphasizing value beyond shareholder profits is the latest indicator that corporate reputation’s importance is on the rise. corporate boardrooms. corporate boardrooms. Could this mean a sea change in corporate governance?

Reputation 214

Reputation Corporate Social Media Publicity 214

Reputation Us

MAY 1, 2019

But recently, the importance of corporations working with nonprofits has been proven to successfully enhance a company’s reputation. Nonprofits that work to leverage this information can help support their own organization—and strengthen the reputation of their corporate partners, thus creating a win-win partnership.

Nonprofit 60

Nonprofit Reputation Corporate Community 60

PRSay

DECEMBER 18, 2019

In the new era of corporate responsibility, large organizations increasingly turn on a dime when faced with criticism on social media. As social media has empowered popular movements, large corporations have learned to react with increasing agility in their communications — and in their internal decision-making. Photo by Andrew D.

Corporate 88

Corporate Crisis Management Crisis Social Media 88

Stephen Waddington

JULY 8, 2021

Corporations, and to some extent charities, have stepped in to fill the gap left by the government since the 1970s as the state has retrenched. It is the symptom of the increased dominance of corporate power. Again, it is hard to argue that corporations are driven by anything other than a commercial imperative.

Publicity 167

Publicity Corporate Government Social Media 167

Onclusive

JANUARY 13, 2020

In This Webinar You’ll Learn: How to develop a narrative that lands high-impact stories and boosts influential coverage.

Media Relations 305

Media Relations Media Publicity Corporate 305

Stephen Waddington

JUNE 29, 2021

Sophie Smith Agencies can claim a proportion of research and development investment costs against their Corporation Tax. Up to 230% of the cost of a company’s R&D can be offset against Corporation Tax providing that it is commercially relevant. It is an incentive aimed at promoting innovation. More on that to come.

Agency 171

Agency Enterprise Corporate Social Media 171

PRSay

APRIL 5, 2021

As companies reevaluate their role in the political sphere, a new report by The Conference Board highlights considerations and best practices regarding corporate political activity. Recommendations and insights for what’s ahead on corporate political activity include: Prepare for backlash. Simplify political activity.

Report 174

Report Company Corporate Conference 174

MaccaPR

JULY 24, 2019

Corporate Social Responsibility (CSR) campaigns are on the rise as brands explore how they can stand out in a crowded, noisy marketplace, position themselves apart from their competition and make a statement with consumers. They equip non-profits with the financial backing they need to further their mission. Make It An Experience.

Corporate 116

Corporate Retail Brand Branding 116

Contently - Strategy

OCTOBER 24, 2019

Email newsletters are a particularly useful tool for financial services companies, especially if you’re writing about personal finance. Because of email’s inherent intimacy—it’s just you, your subscriber, and a secret list of every other BCC’d subscriber—financial services content marketing can really shine.

Financial 47

Financial Content Marketing Banking Marketing 47

Stern + Associates

MARCH 29, 2023

Building a company culture that aligns well with your corporate strategy is an indispensable element of fulfilling your objectives. Her research has shown that organizations that emphasize adaptability first perform better on bottom-line financials, showing how essential culture is to success. Chatman , Ph.D.

Strategy 62

Strategy Corporate Measurement Financial 62