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Top Adtech Conferences For PR Exposure

ImPRessions - Crenshaw Communications

Our team accomplishes this targeted exposure through executive content and the all-important conference speaking opportunities. In narrow tech verticals like adtech, conference exposure is particularly important for business leaders. In a similar vein, Digiday hosts a conference focusing on programmatic advertising.

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Master Video Conferences With These 5 Steps

PRSay

Do you have a video-conference wardrobe? Look at the lens when speaking to make virtual eye contact with conference participants. Avoid common gaffes such as muted mics and the share-screen stumble by practicing transitions and short-cut keys before a presentation. Get camera-ready. Choose solid colors and avoid busy patterns.

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Preying on user privacy: 1 in 5 consumers has avoided buying a brand over its data practices

Agility PR Solutions

But many consumers are skeptical, according to a survey by The Conference Board in collaboration with Nielsen. The post Preying on user privacy: 1 in 5 consumers has avoided buying a brand over its data practices appeared first on Agility PR Solutions. In the survey of more than 30,000 consumers across 63 global […].

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Top Tips For Approaching Cybersecurity Media

ImPRessions - Crenshaw Communications

For example, journalists who focus on privacy and data concerns on big tech platforms may be intrigued by a pitch about a data breach on a major social network. Moreover, pay attention to the tone of data privacy stories. Use cybersecurity conferences and panels. Context matters. All breaches aren’t the same.

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A Cheat Sheet For Ad Tech PR

ImPRessions - Crenshaw Communications

Obviously it’s important to know who is writing about ad tech and identify the different beats – from social media marketing to streaming to data privacy or brand safety. Top Ad Tech Conferences For PR Exposure. Twitter is an excellent way to build a list of go-to journalists.

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Privacy isn’t necessarily a good thing

Stephen Waddington

While that may be good for personal privacy, it’s a threat to public conversation. Facebook’s big play at its F8 developer conference this year was privacy. Personal privacy and security strikes at the core of Facebook’s proposition. Whatever your view of personal privacy it’s hard to argue that this is a good thing.

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You Know You Work In Tech PR When…

ImPRessions - Crenshaw Communications

Advertising Week is your favorite week of the year, especially when your clients are hosting a panel on hot topics like privacy regulations or streaming content wars. You figure out how any press conference, panel, or client event can make a good photo opp for social media and marketing materials. .

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