PRSay

FEBRUARY 7, 2024

While the PR and communications profession has continued to grow, many media companies keep cutting their workforces. I was recruited into public relations by one of my PR contacts when I was fashion editor of the trade magazine Sporting Goods Business. He thought I was a good fit for a position at G.S.

Communications 190

Communications Sports Journalism Fashion 190

PRSay

SEPTEMBER 2, 2016

What we like to remind everybody that we are a very young sport. It went from being a spectacle to being a sport. Mikolich is the Founder of npm | pr ( www.npmpr.com ) and the Public Relations Society of America (PRSA) Entertainment and Sports Section 2016 Chair. Unlike all of the other major leagues, be it in the U.S.

Sports 61

Sports Education Construction Television 61

Critical Mention

APRIL 26, 2017

To say Michael Veley embodies sports is an understatement. Falk Center for Sport Management spanning more than two decades is, in a word, impressive. Which 3 tips do you have for anyone trying to break into the sports PR/marketing world? Passion and an insatiable appetite for sports; 2. By Robin Gelfenbien.

Sports 60

Sports Internal International Enterprise 60

ImPRessions - Crenshaw Communications

AUGUST 16, 2023

Cooler Screens, Digital Remedy, and Yahoo were among the companies named to the Digiday Technology Awards shortlist. 5000 is an annual list of the fastest-growing private companies. Companies on the 2023 Inc. Digiday and Inc. The agency also saw clientsSOCi and SponsorUnited named to the Inc. 5000 2023 list.

Communications 156

Communications Enterprise Sports Technology 156

NewsWhip

OCTOBER 13, 2022

Hockey Canada is our national governing body for all amateur leagues of the sport. And in a new world where companies are expected to behave responsibly, that makes sense. . Today’s consumers expect companies to take a stand. companies whose celebrity endorsers experienced negative press between 1988 and 2016.

Brand 148

Brand Branding Sports Crisis 148

Shift Communications

MARCH 2, 2017

Whether it is analyzing the statistics of players, going through those “in the trenches” moments where it just wasn’t your year but picking back up with positivity for the next year, or that healthy rivalry you have with friends of the opposing team – sports is a place of learning. Analytics is Gold. “If Does it come from a reliable source?

Sports 60

Sports Pitching Data Analytics 60

PRSay

SEPTEMBER 26, 2016

In sports, on the playing field, and in sports PR, we aim to always be prepared for anything that comes our way and to “expect the unexpected,” but can we really ever expect to lose a young athlete with one of the brightest careers and futures ahead of him like we did with Fernandez? We will play tomorrow.”.

Sports 60

Sports Conference Social Media Crisis 60

Ethical Voices

OCTOBER 19, 2022

“I’m so happy your son liked his green Clark’s sport bottle and I’m so sad you melted it. I offered to buy a new one and pay for shipping. I received the following note the next day from Katie Mack, their Food Service Manager. I think it says not dishwasher safe, and doesn’t mention stove safe so it’s not your fault.

Company 52

Company Enterprise Sports Customer Service 52

5W PR

NOVEMBER 2, 2023

In-game betting In the realm of sports betting, companies have made significant strides in processing vast amounts of data in real time to enable in-game betting. This real-time data analysis empowers players to make dynamic bets while a sporting event is in progress, adding a new dimension to sports wagering.

Trends 78

Trends Sports Advertising Advertising 78

Prohibition

MAY 4, 2017

There’s no doubt that the impact of social media on the sporting industry has been huge, with sponsors clambering to strike a deal with the latest hot property from all sporting professions. But how influential are these sporting heroes? Let’s look at the top ten and what makes them so desirable to the world’s biggest brands….

Sports 54

Sports Social Media Instagram Media 54

The Stalwart Blog

FEBRUARY 15, 2016

I'm a big fan of NCAA March Madness , and not just because of my love of college sports. Marketers of small companies take note. For me, it has much to do with the PR value it generates for schools that we never hear of otherwise. That wasn't always the case.

Sports 60

Sports Television Conference Advertising 60

Mindful Marketing

DECEMBER 20, 2023

We discuss ethical issues often in my classes, and sometimes students ask my opinion about questionable strategies they’ve seen in the news or that they imagine companies might use. Grant didn’t wonder whether what his company was considering was unethical; he knew it was wrong.

Ethics 94

Ethics Marketing Sports Education 94

Doctor Spin

MARCH 1, 2024

Various companies, organisations, and institutions have in-house PR teams that hire entry-level PR professionals. Newspapers, magazines, television stations, and online media companies may have entry-level positions in their PR or communications departments. Event planning companies. Technology companies. Media outlets.

Publicity 52

Publicity Public Affairs eBook Nonprofit 52

Burrelles Fresh Ideas

FEBRUARY 27, 2024

The Super Bowl stands as the high point of advertising, where companies vie for coveted spots to showcase their products to millions of viewers. According to Front Office Sports , the singer’s influence translated into an estimated $331.5 Super Bowl Ads and Social Buzz: Who Are the Winners This Year?

Sports 85

Sports Television Advertising Advertising 85

PRSay

DECEMBER 7, 2023

As a sports reporter at the Chicago Sun-Times wrote, “It took the university’s student newspaper, The Daily Northwestern , to bring to light what the school chose not to.” In July, the Stanford Daily broke a story that forced the university’s president Marc Tessier-Levigne to resign over allegations that he had manipulated research data.

Journalism 177

Journalism Real Estate Survey Report 177

NewsWhip

DECEMBER 21, 2021

In the hours following the race, heated discussions raged and Hamilton’s racing team Mercedes decided to appeal the title decision , and many called F1’s integrity as a sport into question. Give Me Sport’s article about Hamilton humbly accepting defeat reached 40.9k engagements, while Sky Sports had 33.1k

Reputation 148

Reputation Sports YouTube Web 148

PR Fuel

MARCH 9, 2021

Are you looking for ways to ensure that your company’s brand remains intact? Do you need a way of improving the press releases that your company has? If so, then you need to hire a press release company to oversee it all. Doing so can unlock a plethora of benefits for your company and its brand. SEO is the way.

Company 52

Company SEO Engineering Writing 52

Shift Communications

APRIL 29, 2019

Tiger Woods took the sports world by storm with his unexpected victory at the 2019 Masters Tournament. The relationship between the legendary golfer and the American sports megabrand dates back to 1996, the early stages of Tiger’s professional career. In other words, Nike is so powerful that it transcends sport.

Sports 121

Sports Retail Consumer Examples 121

PRSay

DECEMBER 15, 2023

As university presidents have learned, leadership has never been a sideline sport. The study also revealed that confidence in leadership, alignment with company culture and overall employee engagement increased significantly when a global statement was followed by manager outreach. This is not about taking sides on a political issue.

Communications 168

Communications Employee Leadership Internal 168

ImPRessions - Crenshaw Communications

AUGUST 9, 2022

A private company or startup wanting to catch investor attention has different objectives than a public company looking to increase their customer base and market share. Sports Illustrated also launched its new digital premium membership. The audiences are fundamentally different.

Media 310

Media Retail B2B Journalism 310

NewsWhip

MARCH 24, 2022

The decision has since transformed athletes from all collegiate sports into influencers for big and small brands alike, and for the first time ever March Madness is part of that mix. . The ads that followed revealed the new look Timme would be sporting while on the court – a smooth chin…kind of. in total. .

Brand 148

Brand Branding Instagram Sports 148

Flatiron Communications

OCTOBER 10, 2015

Get used to them, because there appears to be no end in sight for the fantasy sports onslaught.” ” When a relatively unknown company so obnoxiously elevates its public profile (think GoDaddy and its early Super Bowl foray), eyebrows invariably will be raised. And it’s no wonder. But that’s a whole other post.)

Sports 28

Sports Crisis Management Employee Crisis 28

ImPRessions - Crenshaw Communications

JANUARY 17, 2024

It’s similar to what we saw with Sports Illustrated, which admitted in December 2023 to using AI to generate author profiles without informing readers or crediting the AI. [While] only 6% of pros at brands think that’s the right move,” this calls to mind larger conversations around transparency and ethics.

Report 182

Report Policies Survey Ethics 182

5W PR

AUGUST 27, 2018

A huge government bailout to keep GM in business earned the company the derisive moniker Government Motors… Quite a fall from the union darling and first choice of millions of “buy American” focused consumers. But the company failed to adjust to higher fuel prices and the new competition from smaller low-fare airlines.

Company 87

Company Airlines Print Government 87

5W PR

JULY 5, 2023

Companies can better connect with their target audience by tailoring marketing efforts to address men’s health concerns directly. When promoting men’s health products, companies often prioritize channels that men frequently engage with. They can even use targeted advertising during sports events.

Marketing 78

Marketing Sports Advertising Advertising 78

Ethical Voices

OCTOBER 20, 2022

Sports Hub: Virtue-Based Ethics in Action – Most of the stories I highlight here are of ethical failures. The Sports Hub is dominating the market in Boston and bringing in a disproportionate amount of revenue, yet the parent company hit staff of some of its best-performing shows with layoffs. Rich Shertenlieb, 98.5

Ethics 76

Ethics Radio Sports Tourism 76

Maxim Behar

MARCH 26, 2024

Maxim Behar, the company's founder, interview for Economy. bg What social benefits are included in the company's package? Practically all possible ones - additional health insurance, sports cards, etc. How many vacation days do employees have in your company? As many as legally required. Yes, we do.

Groups 105

Groups Communications System Employee 105

NewsWhip

MAY 3, 2023

The top pages on Facebook in 2023 in Mexico We also took a look at the top Facebook pages in 2023, and similar to what we found in France , pages that centered around sports took up the first, third, and eighth spots on the charts. Somos Invictos , Récord Mexico , and La Gambeta Sports were some of the most popular pages we found.

Facebook 78

Facebook Sports Television Newspapers 78

PRSay

MARCH 7, 2024

This goal aimed not only to redefine the positioning of the Barbie brand as a valuable intellectual property but also to chart a new trajectory for Mattel in the realm of integrated movie campaigns, underscoring the company’s intent to be a contender in pre-awareness IP. Travel media reported on hotels decorated in the style of Barbie.

Film 118

Film Marketing Sports Hotels 118

PR for Anyone

JANUARY 3, 2024

Stacy Kehren Idema is an entrepreneur, business advisor, mentor, and the founder of The Global Collective – an initiative that strives to harmonize the individual strengths of masculine and feminine business leaders in an effort to harvest the greatest potential success for companies and individuals.

Corporate 130

Corporate Sports Creativity Internal 130

Buchanan PR

SEPTEMBER 26, 2023

“What great PR for that company!” That comment was made during one of the inspiring sports stories this weekend – the return of former back-up kicker Jonathan Weitz, who was summoned back to Clemson University’s football team, just as he was about to launch his finance career in New York with Ally Financial Services.

Engineering 69

Engineering Sports Financial Television 69

ImPRessions - Crenshaw Communications

MAY 25, 2021

In between client calls, meetings, or drafting content, it’s typical to talk about the day’s current events or pop culture or sports. Yes, there’s still a hierarchy, and that’s an important part of any functioning business or company. It makes work more fun and less stressful.

Agency 361

Agency Mobile Meeting Sports 361

PRSay

FEBRUARY 15, 2022

These are prominent individuals who have made a significant impact in Black History and American History from many aspects: medicine, civil rights, sports, government, etc. Harris (1930–2020), who became the first woman of color to manage public relations for major companies. DuBois, to name a few. More work to do. Have we come far?

Communications 177

Communications Sports Corporate Government 177

PR in High Definition

JULY 28, 2022

One example of the power of data in sports is in LaLiga. The sports league is using real-time streaming data generated by hundreds of cameras across stadiums, and deriving levels of actionable insights that were previously simply not possible. From the world of sport, to gaming, energy, medicine, construction, and more.

Analytics 62

Analytics Data Energy Sports 62

ImPRessions - Crenshaw Communications

FEBRUARY 20, 2019

Sure, it’s only February, but if a technology company is serious about a consistent thought leadership drumbeat at industry conferences, its PR team needs to be nailing down third and fourth-quarter events now. Tech conference programming teams begin developing their themes, tracks, and agendas many months in advance, of course.

Conference 173

Conference Leadership Sports Policies 173

Mark My Words

SEPTEMBER 14, 2021

The Guardian Emma Raducanu’s fairytale run to the US Open final has put her on track to become the hottest property in British sport, according to brand and sponsorship experts. If she wins she will become one of the hottest properties in British sport, if not the hottest.”

Sports 60

Sports Marketing Media Fashion 60

PRSay

JUNE 11, 2019

Many major insurance companies have started pay-per-mile plans for their existing customers. By law, businesses can’t hack a person’s private data, but there are now companies that insurers can hire to help protect them from paying out workers’ comp for fraudulent claims. Advances in pro sports tech.

Insurance 136

Insurance Insurance Sports Telecommunications 136