The Hoffman Agency

NOVEMBER 13, 2023

These are the four technologies the EU wants to protect, especially from China — Euronews Electric vehicles: yet another battleground between China and the West — Verdict Spies will be called in to keep Britain safe from hostile Chinese AI — The Telegraph You’ll notice our coverage focuses a lot on competition with China. .: for instance.

Local 36

Local Agency Government Travel 36

Bianchi Biz Blog

MARCH 22, 2021

I am the finance and technology reporter at Crain’s Detroit Business , covering the startup sector in Ann Arbor and Detroit, as well as the region’s banks and lenders, such as Rocket Mortgage and UWM. Covering the mortgage companies like Rocket and UWM going public has been quite the experience.

Technology 76

Technology Report Meeting Financial 76

5W PR

APRIL 13, 2022

When companies in the SaaS industry use a sound PR strategy , they benefit from brand awareness, media coverage, and attracting the right consumers. However, companies in the SaaS industry don’t always have the privilege of working with PR professionals and partnering with agencies. Data and Insights. Familiar Story Angles.

Company 88

Company Strategy Viral Data 88

Presspage

JULY 11, 2023

In today's interconnected world, companies operating on a global scale face numerous challenges when it comes to effective communication. Local teams need guidance and framework to know what they can do, but they also need freedom to act locally in order to connect with local audiences."

Strategy 60

Strategy Communications Local Technology 60

Victorious PR

JANUARY 27, 2023

Cryptocurrency and blockchain technology are rapidly growing and evolving industries, and as such, they are also subject to intense scrutiny from the media. Let’s discuss some key strategies for managing media relations as a crypto company and how public relations can help you build trust and credibility with your target audience.

Company 52

Company Real Estate Strategy Publicity 52

Shift Communications

MARCH 27, 2015

There are a few interrelated themes that have gotten a lot of play in technology press over the past few months. First is that per Fortune, we’re in the age of unicorns , pre-IPO companies with at least $1 Billion valuation. Massachusetts has the second highest average technology salary nation-wide. (2). Sounds great, right?

Technology 60

Technology Local Transportation Leadership 60

Bianchi Biz Blog

OCTOBER 9, 2023

One of my core responsibilities is producing TT’s annual Top 100 lists of the industry’s largest trucking and logistics companies. I also manage TT’s quarterly iTECH magazine, which specializes in information technology in the trucking industry, and produce special reports on a variety of topics such as electric-powered trucks.

Transportation 99

Transportation Meeting Newspapers Media 99

Stern + Associates

FEBRUARY 1, 2024

One of the dangers of last year was that people started to lose their faith in technology. Ordinary voters would start to dislike this path of what is quite a helpful technology, and technology is what provides prosperity. All of us have been playing with Midjourney and ChatGPT and a lot of really cool technologies.

Technology 112

Technology Policies Government Community 112

ImPRessions - Crenshaw Communications

DECEMBER 29, 2020

From national outlets like CNN, Fox Business or the Today show to local affiliates, a solid broadcast segment can make a lasting impact. Local vs. national. Are you pitching local news or national? For local affiliates, it’s best to tie the story into a local angle, as that’s what local outlets cover.

Local 323

Local Pitching Print Interviews 323

Bianchi Biz Blog

APRIL 25, 2024

Consider yourself to be a company on the edge of something big? MEDIA OPPORTUNITIES: Over 150 local and national press attend every year from the likes of CBS Austin, Reuters, Forbes, Bloomberg, The Wall Street Journal, The Houston Chronicle and even news broadcasting on KXAN. And we can tailor an opportunity just for you.

Mobile 88

Mobile Transportation Automotive Policies 88

PRSay

JULY 1, 2022

In our initial edition of the “Public Relations Handbook,” we discussed how one company had incredibly transmitted information via satellite from the United States to Japan, with a two-way, closed-circuit television between Tokyo and Chicago. New technology, new commitments. Three major broadcast networks dominated TV.

Handbook 190

Handbook Publicity Newspapers Television 190

ImPRessions - Crenshaw Communications

JANUARY 22, 2020

The Asia Pacific region contains many of the fastest-growing and lucrative business markets, especially for technology companies. Advancements like 5G, robotics, AI, and mobile technology infrastructure give it an edge. Beyond culture and language, technology trends are distinct in many APAC countries.

Mobile 156

Mobile Local Technology Trends 156

ImPRessions - Crenshaw Communications

APRIL 20, 2020

Now, five weeks into the lockdown that has decimated so many business sectors, many companies have settled into a new normal. As the pandemic and its impact have grown, many companies recognized it was time to go beyond PSAs about social distancing or offers of fun branded Zoom backgrounds to those of us stuck at home.

Brand 284

Brand Branding Small Business Retail 284

Presspage

NOVEMBER 29, 2023

Technology developments Presspage has been around for 15 years already. 15 Years of continuously innovating on PR and IR technology and improving the workflows for PR and IR teams means that we have a robust, feature-rich and very mature product. We wanted to tackle the issue of having to do double work in different local teams.

System 78

System Software Technology Privacy 78

Bianchi Biz Blog

FEBRUARY 1, 2024

In essence, Tokyo and Japan provide a unique blend of financial strength, technological leadership, cultural richness, consumer appeal, efficient infrastructure, and government support—making both Tokyo and Japan premier destinations for businesses navigating the dynamic landscape of the Asia-Pacific region.

Marketing 106

Marketing Newspapers Print Local 106

Solo PR Pro

NOVEMBER 28, 2023

Offering an experience — like tickets to a sought-after event, a reservation at a renowned restaurant, or a voucher for a unique local experience — can create memorable moments for your client. Get technical For clients who appreciate the latest in technology, consider gifts that enhance productivity or offer convenience.

Local 96

Local Travel Print Groups 96

Onclusive

AUGUST 3, 2021

The technology to measure the business impact of communications on a company’s bottom line is now readily available, providing communicators with ample opportunities to develop data-driven PR strategies. The answers to these types of questions will guide your earned media objectives: What has your company set out to accomplish?

Brand 370

Brand Branding Media Measurement 370

Bianchi Biz Blog

FEBRUARY 21, 2022

My main coverage and writing focuses are the transportation technology world, and government and regulations related to the trucking and freight industries, along with other website and magazine duties. and how transportation companies will start seeing the benefits of repaired highways and bridges. . —

Meeting 94

Meeting Transportation Media Sports 94

Contently - Strategy

JANUARY 24, 2022

In the digital era, more and more companies are relying on data analytics software for their content analytics. With Contently’s technology, editorial team, and freelance network, the tech giant was able to build a staff of writers of all races, ages, gender identities, and sexual orientations to tell great stories—and tell them right.

Case Study 131

Case Study Study Brand Branding 131

Cision

AUGUST 23, 2017

From your corporate leaders to your average employees, involve the people behind your company in your digital PR campaign. The company is active in their community. During #RestaurantWeek, Lendistry team members shared their favorite restaurants, mostly locally-owned eateries as the company’s clientele is local small businesses.

Digital PR 251

Digital PR How To Small Business Analysis 251

Communications Conversations

DECEMBER 16, 2014

I say “unique” because it was pitched as a red carpet event where Verizon would show off its latest holiday technologies and gadgets. But, I thought the red carpet strategy was an interesting approach from a large company like Verizon to roll out its newest holiday products. Now that’s a different approach, I thought.

Case Study 131

Case Study Wireless Company Local 131

Bianchi Biz Blog

MAY 20, 2024

In 2024, I expect to focus on the technical details of EV powertrains, ADAS and automated driving technologies – including sensors and silicon – as these are the building blocks for our future cars, and companies are absolutely working on them today. Describe the craziest or most fun story you have written.

Automotive 82

Automotive Engineering Meeting Media 82

Cision

JUNE 23, 2016

I am excited about being part of an evolving industry where local influence is growing in importance. A lot has changed in that time, especially in how companies, associations and organizations approach public affairs and government affairs. It is a lot more integrated, targeted and localized. and in local communities.

Public Affairs 227

Public Affairs Local Education Policies 227

5W PR

MAY 30, 2023

For tour companies or attractions, they may need additional guides, drivers, or ticket sales staff. They can also collaborate with local tourism boards or other businesses to create packages and promotions that attract visitors. Companies can start implementing online booking systems to streamline the reservation process too.

Tourism 97

Tourism Hotels Travel Meeting 97

5W PR

FEBRUARY 19, 2024

In the past, companies could easily set up shop in any crowded market and start selling their solutions to interested customers, but that’s not the case anymore. To truly connect with them, companies shouldn’t assume that they already know what everyone wants. Authenticity is key Transparency is the new currency.

Consumer 78

Consumer Industry Brand Branding 78

Communications Conversations

MARCH 3, 2015

A few weeks ago, the MN PRSA folks asked me to present at the local APR study session on “technology.” I’m not sure I’m the right person to talk about “technology”, but I guess given my business and its connection points with digital marketing, I may know enough to be dangerous.

Technology 60

Technology Content Marketing Social Media Facebook 60

Beyond PR

APRIL 5, 2018

With technology at the level that it is at now, ignorance is no excuse for any communications team. Your team should be poised to quickly identify and remediate PR issues, negative sentiment or potential pitfalls that could be brewing about your company, product or industry. Conduct Market Research For Campaigns. Smarter Outreach.

Company 73

Company Media Crisis Insurance 73

Newsfile

NOVEMBER 28, 2023

These filings are your company’s financial showcase and are crucial for maintaining a solid reputation. Understanding Year-End Filings The Importance of Year-End Filings Year-end filings are like your company’s financial scorecard. They’re important because they: Show your company’s financial health.

Financial 110

Financial Software System Data 110

PRSay

APRIL 24, 2020

When pitching story ideas to journalists during the COVID-19 crisis, PR pros should use email, find local news angles and make experts available for video interviews, according to Cision’s “ 2020 State of the Media Report ,” released on April 21.

Report 167

Report Pitching Media Survey 167

David PR Group

JUNE 27, 2014

You may have heard of the major players (companies Uber and Lyft ) or seen one of the Lyft cars — distinguishably marked with a rather undistinguished-looking pink mustache. Lyft, on the other hand, did what disruptive companies do best: It started offering its services without kissing anyone’s ring and, well, started disrupting.

Technology 40

Technology Local Crisis Management Crisis Communications 40

Wadds Inc.

MAY 14, 2024

Emphasise the company's role in driving positive change With high expectations for businesses to address societal issues, communications should focus on showcasing the company's efforts in areas such as economic growth, job creation and environmental sustainability.

Corporate 52

Corporate Communications Crisis Reputation 52

The Hoffman Agency

FEBRUARY 14, 2024

In the ever-changing landscape of global business, China remains a strategic hub for multinational tech companies despite challenges on both the business and communications fronts. The country’s position as the leading manufacturer and exporter of electronics underscores the significance of technology and equipment collaborations.

Local 36

Local Government Banking Policies 36

ImPRessions - Crenshaw Communications

JUNE 7, 2017

But the point here is that a company doesn’t need to be huge to be noticed. Small businesses today are empowered through digital technology. Technology is a great equalizer for a business. Even a tiny company can challenge competitors for customers, employee talent, and visibility.

Small Business 168

Small Business SMB Local Viral 168

PRSay

OCTOBER 21, 2021

“The operating system of the past was localized, the operating system of the present is centralized and the operating system of the future is decentralized.”. 19 at ICON 2021 , Radocchia discussed blockchain and decentralization as the future backbone for emergent technologies. Siloed (company A, B, C).

System 78

System Government Local Technology 78

Landis PR

JANUARY 3, 2024

Cruise is one of the autonomous vehicle companies doing live testing on the streets of San Francisco for the last several years. Photo courtesy of Pixabay The key error Cruise made was not being transparent with the public nor with state and local transportation officials about how and why these incidents happened.

Transportation 59

Transportation Film Television Education 59

Onclusive

FEBRUARY 2, 2022

Using data and technology can help you make pitching even more targeted and precise. To help you get started, here are the pitching best practices we collected over the years from companies big and small: Capture their attention with a great headline. local time. What is going to be useful, interesting or exciting to them?

Pitching 195

Pitching Data Technology Storytelling 195

Sword and the Script

SEPTEMBER 1, 2020

Though I do my best to keep tabs on news from PR technology providers for these roundups, I occasionally I miss one. The database indicates the company has raised $47 million (including debt) in five rounds from four investors. The company has since rolled out a new logo and company website. Or thereabouts.

Internal 147

Internal International Tools Software 147