ImPRessions - Crenshaw Communications

JANUARY 5, 2022

Sharpen your writing – There’s a reason why most companies ask for a writing sample or require a writing test for PR positions. We write a great deal in PR. Before you hit send, reread that note two or three times with an eye toward information gaps or obvious questions that are not answered.

Writing 310

Writing LinkedIn Social Media SEO 310

Onclusive

AUGUST 22, 2017

The PR pro either writes some of this content themselves or helps drive strategy with a team of writers/editors and/or guest blog contributors. Depending on the stage of the business, communications professionals are often tasked with creating messaging cards and positioning statements for the companies they represent.

Media Training 397

Media Training Crisis Communications Conference Training 397

Cision

FEBRUARY 3, 2017

Insights provided by the agency practitioner client-side include the importance of mobile, from both a creative and business standpoint. With increased competition arrives extra scrutiny as to those companies practicing internally what they promote and sell externally as a service or product. Search dominates.

SEO 120

SEO Creativity Mobile Journalism 120

Onclusive

AUGUST 9, 2021

PR pros will need to either write content themselves or help to drive strategy with a team of writers, editors and guest blog contributors. As companies grow, corporate communications become more important. Writing & Editing of Miscellaneous PR Assets. Owned Media & Content Strategy. Corporate Communications.

Training 370

Training Media Training Reputation Crisis Communications 370

Sword and the Script

OCTOBER 3, 2023

I’ve been writing this monthly column about PR technology companies for nearly five years – and I’m still continuously reminded that while these companies make software for communicators, they are not typically communication experts. In doing so, it joins at least five other PR tech companies that have done the same.

Analysis 147

Analysis Tools Software SMB 147

The Proactive Report

APRIL 15, 2023

This makes it easier to develop targeted campaigns, measure the impact of their efforts, and make informed decisions about future strategies. AI-powered tools can help generate headlines, craft social media posts, and even write news articles. Crisis Management: In times of crisis, PR practitioners need to act quickly and decisively.

Social Media 130

Social Media Measurement Tools Data 130

ImPRessions - Crenshaw Communications

FEBRUARY 9, 2021

But for B2B companies — particularly in the technology space — sometimes the best way to get in front of a key audience isn’t just with trade and business press, but through industry analyst reports that influence media and customers. With that in mind, here are a few things B2B companies need to know when it comes to AR.

Wireless 309

Wireless B2B Report Media Relations 309

Waxing UnLyrical

MAY 24, 2018

Let’s face it, when the rubber hits the road – as my first professional mentor used to say – we want information that’s entertaining, mentally stimulating or challenging. ” So not only do we have to be creative, but we also must prove our value – each and every time. (Oh, Of Pictures and Prose. Are you one of them?

Creativity 96

Creativity Storytelling LinkedIn System 96

Communications Conversations

NOVEMBER 16, 2022

But I thought what would be more interesting–and helpful–is to get that information from the people who are most important in this equation: the social media professionals themselves. Creativity – the ability to think outside the box and quickly for those time sensitive opportunities. Canva/design. Social Listening.

Social Media 174

Social Media Media Analytics Data 174

Shift Communications

MAY 17, 2023

Our guardrails for generative AI in public relations Keep private information private. genAI apps are ultimately owned by private companies that may use information entered into their queries to train future versions. How we use it: to inform and ideate. For a fun exercise, ask ChatGPT to write your bio.

Publicity 78

Publicity Guidelines Training Transportation 78

Shift Communications

MAY 17, 2023

Our guardrails for generative AI in public relations Keep private information private. genAI apps are ultimately owned by private companies that may use information entered into their queries to train future versions. How we use it: to inform and ideate. For a fun exercise, ask ChatGPT to write your bio.

Publicity 78

Publicity Guidelines Training Transportation 78

5W PR

MAY 18, 2018

Experiential marketing campaigns are live events designed to educate, entertain, and inform customers. Used correctly, an experiential campaign gives companies a tangible way to connect with people and convince them to share their experiences with their friends and family. 1. It Generates Unique Content.

Company 96

Company Marketing Social Media Analytics 96

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

One of the best ways is to stay on top of key PR industry blogs as well as more general sites that offer a fresh take on business, creativity, and content. Why limit yourself to PR blogs when there’s a whole world of interesting stuff that can offer important information as well as increase specific skill sets? The Wrike Blog.

Blogging 170

Blogging Writing Creativity Storytelling 170

ImPRessions - Crenshaw Communications

JUNE 30, 2021

First, have a clear understanding of the reporters you work with most frequently and try to check what they’re writing about, even if you don’t have an urgent media inquiry. Although there isn’t a golden rule, keeping the reporter up-to-date on the status of the information you’ve promised is a good idea and helps build trust.

Media 333

Media Pitching Report B2B 333

Mindful Marketing

NOVEMBER 18, 2023

by David Hagenbuch - professor of marketing at Messiah University - ​author of Honorable Influence - founder of Mindful Marketing AI’s meteoric rise has encouraged companies to quickly embrace the transformative technology while countries have raced to erect guardrails on the all-powerful algorithms.

Brand 99

Brand Branding Ethics Tools 99

PRSay

SEPTEMBER 20, 2019

“Customers will never love a company until the employees love it first” says author and organizational consultant, Simon Sinek. By connecting employees to the company’s core message — and inspiring a belief in the organization’s mission — internal communicators will help create purpose-driven employees. Expanding beyond internal memos.

Internal 138

Internal International Communications Strategy 138

Polaris

APRIL 14, 2015

Unless you happen to be a gifted writer, there is nothing simple or painless about writing blog posts. Fortunately, there are steps you can follow to enjoy the benefits and make writing blogs a little bit easier. When we write about a topic, we try to look at it through the eyes of these audiences. Before You Begin.

Writing 100

Writing Blogging eBook Google 100

Polaris

JANUARY 6, 2015

Think you don’t have time to write a PR brief ? A well-written brief that provides your PR team with the right information will actually save you time in the long-run. There is no one way to write a PR brief, but here are 9 elements that fit most situations. Think again. Don’t believe me? Background.

Writing 100

Writing How To Measurement Advertising 100

Maxim Behar

NOVEMBER 22, 2023

However, I feel like it’s already becoming a predominant part of our work, especially when it comes to writing texts or doing graphic design. Regardless, AI has brought us new concerns which are mainly related to copyright and the credibility of information. Two months ago, I wrote an email to all my colleagues in the company.

Ethics 64

Ethics Guidelines Comparison Creativity 64

Stern + Associates

MARCH 15, 2023

Since the release of incredible generative artificial intelligence (AI) tools like ChatGPT, Bing AI and DALL-E, the world has been astounded by their seemingly human-like ability to tell stories, have conversations, create art and write code.

Technology 96

Technology Ethics Tools Creativity 96

The Hoyt Organization

SEPTEMBER 8, 2023

Generative AI prompts are a type of artificial intelligence-powered technology that can generate an array of information, as long as the prompts are carefully crafted. PR professionals can then make more informed strategic decisions and optimize their campaigns for success. This is what sets humans apart from machines.

Publicity 95

Publicity Ethics Analysis Data 95

PR Fuel

JANUARY 24, 2022

Use them to create a media narrative for your brand and control information spread. The key to successful PR is being newsworthy and creative. You can use the market research data to improve your company’s communication. Find Creative Angles. Include bits of information that will grab a journalist’s attention.

Creativity 110

Creativity Data Measurement Product Launch 110

Reputation Us

AUGUST 28, 2023

Pinto “Learn to be adaptable, resilient, collaborative, creative, innovative. Provide information, but do the work.” — Real-time delivery of information. ” Justin Gilanyi “What I look for in investing in companies…Head, Hand, Heart. .” Head – Who is behind the company.

System 78

System Technology Banking Community 78

Remote PR Jobs

OCTOBER 11, 2022

With every like, comment, and follow digitally monitored, there are seemingly endless ways to track brand awareness and growth on your company social media account. There are also unaffiliated metric trackers available online if you’re looking for more specific data on your company’s online performance.

Social Media 130

Social Media Media Product Launch LinkedIn 130

PR Fuel

NOVEMBER 11, 2021

The press release may give information about a circumstance event, product launch, or some other happening tied to the company. Writing effective press release headlines and content can help capture the interest of both your audience. The process of writing a business press release itself only takes several hours.

Advertising 104

Advertising Advertising Writing Product Launch 104

Bianchi Biz Blog

NOVEMBER 20, 2023

I also write for other publications and business clients as time allows. An important distinction is that these articles are presented from the perspective of a car enthusiast who understands the importance of environmental sustainability, rather than from the perspective of an environmentalist writing about cars. There’s a difference.

Journalism 114

Journalism Automotive Interviews Writing 114

Doctor Spin

FEBRUARY 15, 2024

Communications (with an ‑s) refers to the means used to transmit information. Refers to transmitting information and understanding from one entity to another. It includes the tools and infrastructure that facilitate the exchange of information, such as telecommunications networks, the internet, and mass media platforms.

Communications 52

Communications eBook System Corporate 52

Solo PR Pro

AUGUST 1, 2023

Additionally, consider the traits and characteristics that would complement your work style and fit well within the company culture. The post includes a free members only ebook with comprehensive information. Provide detailed information about the responsibilities, qualifications, and essential skills required.

Employee 87

Employee Small Business Resources Insurance 87

Sword and the Script

JUNE 18, 2019

In the B2B technology world, which is the lenses through which I example things, I’ve found PR usually reports to marketing – but supports the whole business – when a company is small or young. 1) “Make sure that employees, customers and the market understand our company, its services and goals.”. 12) “Write for businesses.”.

Employee 150

Employee Print Writing Survey 150

Sword and the Script

JANUARY 3, 2023

Public relations is defined as the practice of intentionally managing the spread of information between an individual or organization and the public. Influencing public opinion: PR can help shape public opinion about an organization or issue by presenting information in a way that is favorable to the organization.

Interviews 100

Interviews Publicity Technology Social Media 100

ReimaginePR

APRIL 1, 2020

Not every one of these corporations are actual organizations and pupils should identify the legitimacy of the internet company before proceeding to get documents from them. This really is an extraordinary online writing company where it’s possible to depend on us any time you mean to obtain essays.

Writing 120

Writing Resources Web Creativity 120

Cision

JUNE 5, 2017

Although being creative isn’t a tall order for marketers, we need to not just build buzz and demand attention with our campaigns — we also need to inspire action. ” Amazon is a company who does this well, despite having a digital-only presence. You can also inspire creativity and action simultaneously.

Pinterest 202

Pinterest Creativity Video Retail 202

PR Fuel

MAY 19, 2022

No matter what you write, the ending can be tough to draft. A press release is a statement officially from the primary source or the original informants of the information in the statement. You send this statement to people in the news media with the purpose that it is proving information and making an announcement.

How To 104

How To Writing Video Fashion 104

Stern + Associates

DECEMBER 8, 2022

While there are many benefits to using ChatGPT for PR and marketing, here are just a few to keep in mind: Monitoring current events: One of the biggest challenges that PR folks face is the amount of news and information they need to process on a daily basis.

Blogging 62

Blogging Technology Writing Customer Service 62

PRSay

JULY 6, 2020

Many companies are opting to carry on with the work-from-home policies they started during this past March and April. My firm and media company, HJMT, is based in New York, an area of the country among those hit hardest by the coronavirus this past spring. Companies should also purchase extra face masks for visitors, as needed.

Employee 189

Employee Skype Meeting Nonprofit 189

Maxim Behar

JANUARY 11, 2024

Management and running a company means that the problems of the company are on your mind whether you're having a glass of wine in the evening or a shower in the morning. In 1999, I introduced six values in our company and the fourth value was the 5-minute rule. The manager must manage every day from 9 to 5 or 9 to 6.

Leadership 59

Leadership Social Media Creativity Ethics 59

ImPRessions - Crenshaw Communications

MAY 4, 2018

A job in the corporate communications group of a major company, a position at a nonprofit, or a PR post in a marketing or ad agency are the most common. Most importantly, the sector trends and business challenges can help guide your early career steps and inform where you choose to dedicate those early years. Consider a PR agency.

How To 189

How To Nonprofit Privacy Interviews 189