MaccaPR

AUGUST 26, 2015

Your brand can share storytelling moments from its company history with your key stakeholders, too. Corporate histories are important to customers, employees, business partners, and community members. The New York Times TimesMachine is a best-in-class example of how a brand can digitize its archives to engage its audiences.

Corporate 48

Corporate Examples Storytelling Brand 48

Solo PR Pro

APRIL 23, 2019

For these organizations, seeking strategic alliances serves their goal of making their communities better places to live and work. While that’s lovely and altruistic, it’s also good for business because they know that their needs – access to a robust workforce and customer base – are best served in a thriving community.

Community 45

Community Publicity Construction Television 45

Solo PR Pro

NOVEMBER 13, 2014

On the second Wednesday in November, we held one of our traditional Q&A chats, where top independent communication professionals shared thought leadership, tips and advice in response to questions submitted by the community ( learn how to join us here ). Chats public speaking storytelling'

Storytelling 59

Storytelling Publicity eBook Leadership 59

PRSay

APRIL 18, 2024

We are creators, storytellers and writers. And we are influential to our teams, across our organizations and in our communities — demonstrating daily how smart, strategic communications can advance your brand, even in times of crisis. It speaks volumes about our leadership when we respond quickly and compassionately.

Leadership 185

Leadership Storytelling Viral Banking 185

Communications Conversations

NOVEMBER 16, 2022

Education for leadership – I’m not sure what word to use for this one exactly (maybe this falls into communication skills), but I think one of the most important skills right now is the ability to educate leadership on social media. The fake Eli Lilly Twitter fiasco is a good example. Community management.

Social Media 174

Social Media Media Analytics Data 174

Stern + Associates

AUGUST 10, 2022

According to award-winning strategist and business journalist Ruchika Tulshyan ( Roo-CHEEK-ah Tool-SHE-yan ), inclusion is the most important leadership trait today. Leaders must develop curiosity, empathy and diversity to take their leadership skills to the next level,” explains Tulshyan. “By

Leadership 62

Leadership Storytelling Policies Groups 62

The Hoyt Organization

DECEMBER 12, 2023

Mastering confidence is essential for establishing a positive first impression with your audience; whether that be the community, members of the media, a client or a new acquiantance. Craft A Clear And Compelling Story Storytelling helps you connect with your audience. All stories must have a clear beginning, middle, and end.

Pitching 101

Pitching Publicity Meeting Storytelling 101

Stern + Associates

APRIL 27, 2023

Bridging strategy, organizational design, purpose orientation and leadership, his frameworks for unlocking the hidden capabilities within individuals and organizations help employees feel more motivated, bring customers closer to brands and reshape interactions from transactional to relational.

Company 103

Company Employee Case Study Strategy 103

Waxing UnLyrical

OCTOBER 21, 2015

I’ve been thinking a lot about when a whole is greater than the sum of its parts and I’ve decided to declare that the PR industry’s equivalent to PB&J is data and storytelling. PR pros are very familiar with the deliciousness of storytelling. Don’t be afraid to let data be the peanut butter to your storytelling jelly.

Storytelling 40

Storytelling Data Analytics Engineering 40

PRSay

MAY 4, 2022

The family owns a fishing business and its members are leaders of their community. PR professionals can help prepare journalists for interviews with deaf actors, writers and other storytellers to help be better allies and more inclusive communicators. Deaf people like us are part of society.

Film 155

Film Communications Media Interviews 155

Cision

AUGUST 21, 2017

While Game of Thrones is undeniably a high fantasy tale, fans connect with it on such a passionate level because apart from the beautiful scenery and mystical beings, the storytelling is spectacular. Daenerys Targaryen: Demonstrate Thought Leadership. From then on, every decision she made was ultimately informed by this goal.

Strategy 258

Strategy Trade Shows Case Study Course 258

ImPRessions - Crenshaw Communications

OCTOBER 6, 2017

Thought leadership is a common term in most B2B public relations programs. We examine these questions on behalf of clients and have a blueprint of sorts for developing and supporting thought leadership in a company executive or expert. But what does it really mean, and which qualities make a successful thought leader?

Leadership 149

Leadership Trade Shows Healthcare Education 149

Ishmael's Corner

NOVEMBER 1, 2015

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. After publishing my book “On storytelling, leadership and the power of connection,” I started the project www.hetverhaalvandeleider.be.

Storytelling 60

Storytelling Leadership Community Communications 60

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

The site is always looking for contributors, making it a go-to for thought leadership pieces and guest blogging. Authentic Storytelling Project. ” Finally, writer Christoph Trappe also includes a handy index of social media, content and storytelling terms that are very helpful for clients and agencies. The Cision Blog.

Blogging 170

Blogging Writing Creativity Storytelling 170

PR 20/20

JUNE 25, 2019

With intelligent resources focused on operations and a personalized customer journey and operations, brands will be able to dedicate greater resources to creativity, listening, relationship building, culture, and community. For example, Patagonia takes action to protect public lands and fund environmental groups. Change management.

Marketing 52

Marketing Storytelling Technology Community 52

wiredPRworks

APRIL 20, 2022

Storytelling success stories. Barbara Rozgonyi leads CoryWest Media, a creative marketing communication consultancy that attracts attention, builds brands, and connects communities. What We Talked About on Growing Social New. New additions to the new rules of marketing and PR. What you need to know about Newsjacking.

Marketing 118

Marketing Social Media Trends Instagram 118

Rock the Status Quo

DECEMBER 10, 2015

The PR community has growing dialog around the importance of a custom pitch. Put on Your Storyteller Hat. Let me give you an example. Do they have women leadership? Put on that creative storyteller hat and let ‘er rip. Two words: vertical markets. Get Creative With WHO You Pitch. GET INSPIRED!

Pitching 100

Pitching Real Estate Banking How To 100

Sword and the Script

JUNE 18, 2019

For example, the 2019 JOTW Communications Survey posed this question to 223 PR and communications pros…and we received a wide variety of answers from respondents. Communication teams must straddle all worlds.”. 22) “I am a storyteller and I look out for people.”. 63) “I am a storyteller.”.

Employee 149

Employee Print Writing Survey 149

Stern + Associates

NOVEMBER 16, 2023

A captivating and powerful storyteller , one of Friedman’s central messages is that prejudice coupled with violence destroy both the victim and the victor. Urging listeners to explore their own heritages, she invites them to reignite ties with family and community – a message that has continued to resonate on social media.

Survey 62

Survey Groups Storytelling System 62

Deirdre Breakenridge

NOVEMBER 23, 2016

I’ll sit in on keynotes and sessions to get the updates on pressing topics including measurement, diversity in communications, data and creative storytelling, etc. For example, new books on PR, social media, strategic planning, influencers, etc., However, your shout outs can also be in your own storytelling.

Skype 150

Skype Industry Storytelling Interviews 150

PR 20/20

NOVEMBER 30, 2022

Graphic designer / visual storyteller. For example, if you’re using a marketing automation technology, require employees to be certified in that tech to feel comfortable using the tool and make performance-driven recommendations backed by technology. Or use these events to drive media relations and community conversation.

Marketing 52

Marketing Technology Internal International 52

Communications Conversations

DECEMBER 5, 2019

For example, she’s one half of a Minneapolis/St. As employment brand manager, I work to share the story of why top candidates should want to work at Room & Board – by sharing the story of our people, culture, guiding principles and how we give back through community partnerships. I’ve never worked with her.

LinkedIn 88

LinkedIn Social Media Storytelling Agency 88

Sword and the Script

AUGUST 20, 2019

Fortunately for the public relations community, her subsequent experiences in education and internships persuaded her instead to pursue a career in PR. Today, she’s the vice president of Communications for the Society of Human Resource Management (SHRM). 10 Leadership Tips for 1:1 Meetings with Employees.

Employee 89

Employee Internal International Training 89

Sword and the Script

DECEMBER 21, 2021

As I’ve done for the last several years , I solicited and compiled a list of predictions from professionals across the PR and marketing community. Brad Marley , Chief Storyteller, Yelram Media . The 2021 Customer Success Leadership Study found that 55% of SaaS companies put renewal ownership under the customer success teams.

Marketing 215

Marketing Content Marketing Social Media Employee 215

Beyond PR

AUGUST 22, 2017

While Game of Thrones is undeniably a high fantasy tale, fans connect with it on such a passionate level because apart from the beautiful scenery and mystical beings, the storytelling is spectacular. Daenerys Targaryen: Demonstrate Thought Leadership. From then on, every decision she made was ultimately informed by this goal.

Strategy 74

Strategy Trade Shows Case Study Course 74

Masters in Communications

NOVEMBER 14, 2018

Higher amounts empathy in the workplace have been linked to increased performance, increased sales, and better leadership abilities. For example, sharing is an important part of a young child's education. For example, researchers from the University of Buffalo studied participants who had read Twilight and Harry Potter.

Groups 92

Groups Employee Study Training 92

Karen Freberg

JUNE 14, 2018

For example, one post from Thea on LinkedIn sparked a TON of discussion both in my sports and social media professors groups. There have been some things I have learned over the years from being online and part of this industry, so here are some of my recommendations to keep in mind: Have the conversation with a community you trust.

Social Media 43

Social Media Media Community Sports 43

PR 20/20

OCTOBER 9, 2018

Just in case you’re not familiar, CMI is the leading global content marketing education and training organization, teaching enterprises how to attract and retain customers through compelling, multi-channel storytelling. This includes all PR, video, audience development, and social and community management that my team handles.

Content Marketing 61

Content Marketing Marketing eBook Nonprofit 61

Karen Freberg

JUNE 24, 2019

Others promoted this broadly, but certain opportunities were only available if you were friends with key leadership members of the organizing group. For example, I got to sit in hearing Sheryl Sandberg from Facebook talk about equality in advertising at Facebook Beach. Some provided good starting points, but no follow through.

Education 64

Education Creativity Pinterest Facebook 64

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. a) Many community newspapers going away and hopefully still being available in some kind of online format. Strengthening community-building and connections.

Marketing 192

Marketing Content Marketing Data Social Media 192

PRSay

MARCH 4, 2024

Anthony, director of new storytelling and newsroom innovation at The Associated Press , was the guest on Feb. For its February issue , PRSA’s Strategies & Tactics was devoted to the topics of writing and storytelling. Anthony urges storytellers to be omnivorous in their curiosity.

Communications 94

Communications Storytelling Community Writing 94

ImPRessions - Crenshaw Communications

JUNE 28, 2017

But most companies aren’t category creators, so let’s look at more typical examples. When done well, it catches the customer’s interest and communicates a specific brand promise or expertise. Inspiring through storytelling. And for B2B companies, storytelling is no less important.

Publicity 255

Publicity Storytelling Automotive Software 255

Sword and the Script

DECEMBER 26, 2023

Tactically, we feel data storytelling is going to be a key pillar in 2024 – so now is a good time to build the infrastructure to be able to pull that data, analyze and present it on a regular and timely basis.” ” ~ Morgan McLintic , CEO, Firebrand Communications 6. And the answer is probably a bit of both.

Writing 194

Writing Communications Marketing B2B 194

PR Job Coach

NOVEMBER 26, 2020

In close to four decades in the communications business, Patti has held senior leadership positions in four different areas of the industry: PR, Advertising Corporate and Start-up. Craft a Narrative to Make People Feel Something As Patti and Scott both emphasized, we are all storytellers. Hitachi, Loral, ASARCO, Gould Inc.,

Corporate 274

Corporate Leadership Advertising Advertising 274

5W PR

JANUARY 31, 2024

Thought Leadership PR: Positions key executives or experts within the company as industry thought leaders through expert commentary, articles, and speaking engagements. Community Relations: Involves engaging with local communities, demonstrating corporate social responsibility, and building positive relationships beyond business interests.

Technology 78

Technology Product Launch Crisis Management Case Study 78

Sword and the Script

MARCH 10, 2019

Ned launched “ Job of the Week ” (JOTW) email newsletter in 2001 as a free resource for PR and communications professionals looking for work. 1) Storytelling, analytics and thought leadership are the top PR tactics and trends. 2) The top PR metrics and performance measures communications pros track.

Survey 100

Survey Media Relations Corporate Communications 100

Stern + Associates

FEBRUARY 9, 2023

Inspirational Leadership Journeys to the Top of Robotics and AI What does leadership require in the fields of engineering, robotics and AI? Read on to learn the incredible stories of inspiring women scientists, entrepreneurs and leaders behind some of the most important advancements of the last decade.

Engineering 62

Engineering Biotechnology Leadership Technology 62