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From Traditional Banking to Fintech: The PR Transition

5W PR

The financial sector is undergoing a seismic shift. The rise of fintech, a blend of finance and technology, has challenged the dominance of traditional banks. Towering brick-and-mortar branches symbolized financial permanence, while friendly tellers fostered a sense of trust. Nonetheless, the environment has evolved.

Banking 78
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The Power of Local Knowledge: Why Product Development Should Start with Listening to Your Community

Stern + Associates

How can organizations confidently take advantage of the benefits associated with modern technology while avoiding negative impacts on surrounding communities? Existing data science techniques cannot accurately understand key cultural nuances in language amongst predominantly communities of color.

Local 99
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How Can Financial Services Organizations Use Social Media?

wiredPRworks

How can financial services organizations use social media to differentiate and build relationships? Listen in as Barbara Rozgonyi interviews Chris McGuire about what’s working for his company’s financial services clients. Financial Services Organizations Social Media Interview Key Points. Connect with Chris McGuire on LinkedIn.

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Consumers Are Prioritizing Health & Wellness – How Brands In The Industry Can Best Connect with Shoppers

5W PR

Today’s wellness consumers are faced with navigating diverse landscapes of physical fitness, mental health, mindfulness, financial well-being, and more. From yoga mats to financial planning apps, show that the company understands the customer’s unique journey. Offer apps, guides, or online communities to support their progress.

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MidwestCon 2023. A Recap of Knowledge.

Reputation Us

I took copious notes at the event and attributed the quotes/insights to the respective panelist (where I recall the quote attributions). MidwestCon HIGHLIGHTS & NOTES Panel #1 – “How technology can drive transformation in the criminal system.” ” –Hope for technology to be ethical.

System 78
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Future skills for public relations practitioners - World PR Day

Stephen Waddington

Physical events cancelled during lockdown shifted online as COVID-19 disrupted conferences, meetings, training sessions and workshops. Digital design and production skills are in demand as events continue to take place online. The crisis has had a devastating impact on financial capital but has led to a rise in social capital.

Publicity 199
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How COVID-19 will impact PR practice and skills

Stephen Waddington

Construction, engineering and manufacturing closed down, but technology and infrastructure are booming. Events and campaigns have shifted online but we’ve quickly learnt that it’s not possible to replicate physical campaigns or events in a digital space. Invest in building communities, customer databases and influencer networks.

Crisis 151