PR for Anyone

JANUARY 28, 2024

You’re Missing Out, Corporate America Women navigating the workplace in their 50s encounter a unique set of challenges distinct from their younger colleagues. Together, Christina and Erica explore the hurdles faced by these women, shedding light on the unfortunate trend of some being edged out of corporate roles.

Employee 130

Employee Policies Creativity Company 130

Mindful Marketing

SEPTEMBER 19, 2020

Among its unique attributes, the store featured an open layout, low-glare surfaces, and employees who knew American Sign Language (ASL). ” For many companies, asserting such exclusivity is merely a matter of marketing communication, i.e., they simply say that they “specialize” and do nothing to support the claim.

Corporate 103

Corporate Consumer Employee Print 103

MaccaPR

JULY 24, 2019

Corporate Social Responsibility (CSR) campaigns are on the rise as brands explore how they can stand out in a crowded, noisy marketplace, position themselves apart from their competition and make a statement with consumers. Effective CSR campaigns go much deeper than having your company write a check each year. Make It An Experience.

Corporate 116

Corporate Retail Policies Employee 116

PR for Anyone

MARCH 27, 2024

Carrie shares a poignant story about her experience speaking to a group of employees. Carrie shares her own experience of transitioning from the excitement of working in the film industry to the uncertainty of pursuing writing as a career.

Film 130

Film Storytelling Writing Insurance 130

MaccaPR

OCTOBER 3, 2016

I’m going to give it to you straight – developing a Corporate Sustainability Report for your company is a ton of work. What is a Corporate Sustainability Report? Yes, corporate sustainability reports are a valuable communications tool. Corporate Sustainability Reports Rise in Popularity. General Mills.

Corporate 71

Corporate Report Survey Government 71

Communications Conversations

OCTOBER 13, 2015

When it comes to corporate volunteerism and social media, isn’t this what we normally see from brands? Great, model employee. Posts like these are all too common when it comes to corporate volunteerism and social media for big brands. Employee engagement? Good story. Driving traffic to the web site. All good things.

Corporate 60

Corporate Creativity Employee Instagram 60

Solo PR Pro

APRIL 23, 2019

Whether you represent a non-profit or corporate client, there is an excellent opportunity for positive public relations in strategic sponsorships. The Philadelphia Public Relations Association (PPRA) recently gathered a panel of corporate decisionmakers to share what works, what doesn’t, and why they value this kind of partnership.

Community 45

Community Publicity Construction Television 45

PRSay

SEPTEMBER 20, 2019

PoliteMail was a proud sponsor of Connect 19 — the PRSA Employee Communications Section’s annual conference. Customers will never love a company until the employees love it first” says author and organizational consultant, Simon Sinek. Fortunately, your corporate communications team can kindle that love.

Internal 138

Internal International Communications Strategy 138

Landis PR

APRIL 29, 2024

According to the people of Finland, communications is the world’s most powerful tool for change. In this week’s blog, our Public Relations Global Network partner, Taru Tujunen from Ellun Kanat , writes about the business environment in Finland. For us, communications is the world’s most powerful tool for change.

Radio 64

Radio Pinterest Television Government 64

PRSay

AUGUST 3, 2020

When I graduated, I spent my spare time offering to write press releases and manage social media for community groups in my native Detroit. At the mid- and senior-levels, our profession often halts our ascension up the corporate ladder under the vague excuses of “client-readiness” and discriminatory salary practices.

Transportation 184

Transportation Banking System Journalism 184

Sword and the Script

JUNE 18, 2019

What is for sure is that a solid PR team is versatile and can expertly cover down on a broad number of functions: internal comms, external comms, executive comms, media relations, analyst relations, corporate social responsibility, thought leadership and marcom, and as I’ve long proposed, content marketing, among many others.

Employee 148

Employee Print Writing Survey 148

PR Conversations

JANUARY 29, 2015

His career also involved posts as former assistant to the president and public relations member of the Policy Committee at Ford Motor Company, and he was one of the creators and first director of The Dayton Plan of community and employee relations originated in the Dayton Divisions of General Motors Corporation.

Community 40

Community Employee Local Groups 40

PR Conversations

JANUARY 29, 2015

His career also involved posts as former assistant to the president and public relations member of the Policy Committee at Ford Motor Company, and he was one of the creators and first director of The Dayton Plan of community and employee relations originated in the Dayton Divisions of General Motors Corporation.

Community 40

Community Employee Local Groups 40

PRSay

JULY 14, 2020

Should corporate leaders share their own beliefs? Here are some of the ways transparency plays a major role, whether you’re a PR or marketing organization, a major conglomerate or a community business: Transparency within your team. For every business and every leader, the answers to those questions are different.

System 158

System Community Social Media Employee 158

Business Wire

FEBRUARY 2, 2018

By Serena Ehrlich, Director of Social and Evolving Media, Business Wire In early 2018, Facebook announced a news feed update that dramatically changes how brands can engage with their communities and audiences within the Facebook platform. Look at the Instant Pot Community. This is an advice community. Implementation Tip!

Facebook 177

Facebook Community Advertising Advertising 177

Reputation Us

AUGUST 25, 2022

Now, as the world moves toward Web3 with employees still working remotely and perhaps living a Metaverse life, we predict the focus on good “reputation hygiene” will become widely recognized as essential. We all know how to properly wash our hands, avoid touching our face, and steer clear of coughing humans.

Reputation 78

Reputation Web System Data 78

Shift Communications

NOVEMBER 9, 2022

Among them are Meta (at 11,000 employees), Twitter, Salesforce, Stripe and Zendesk. It left the public (and likely Twitter’s remaining employees) wondering about, well, everything. At the time of writing, Salesforce had only released a short official statement: “Our sales performance process drives accountability.

Employee 78

Employee Twitter Policies Agency 78

Communications Conversations

NOVEMBER 12, 2020

You had a vibrant and long career in PR, working in almost every possible setting–from corporate to agency to non-profit. Corporations and non-profits are not that different from each other. I was a solo corporate comm. director in several corporations, and that was really challenging. Many times, this backfires.

Publicity 174

Publicity Leadership Corporate Agency 174

PR Fuel

AUGUST 27, 2020

This kind of press release allows you to showcase your involvement in the community or with an organization that is focused on the greater good. If your company has developed a Corporate Social Responsibility program, your press release can highlight some of your initiatives. Nonprofit Partnerships Press Release. Now You Know!

Nonprofit 98

Nonprofit Local Writing Examples 98

Sword and the Script

SEPTEMBER 8, 2020

Some of the studies are surveys I’ve helped field, like the annual JOTW survey , however, most are by contributors or organizations from around the community. Recently I went back through all the write-ups I’ve published on surveys and boiled the results down to these ten. These lay out a pretty good picture of the PR landscape.

Survey 95

Survey Industry Leadership Study 95

Sword and the Script

DECEMBER 21, 2021

I believe when people write predictions, they aren’t just saying what they think will happen but revealing a reflection of sorts. As I’ve done for the last several years , I solicited and compiled a list of predictions from professionals across the PR and marketing community. Year of the employee.

Marketing 214

Marketing Content Marketing Social Media Employee 214

Solo PR Pro

MARCH 28, 2023

Healthcare marketing is pretty heavy, so after hours of my day writing about cancer and children’s grief support, I’d switch gears to something lighter and fun. Going from a nonprofit Christian-based community hospital to a Fortune 500 corporate-owned hospital basically overnight was a culture shock,” Pennie says.

Meeting 88

Meeting Healthcare Nonprofit Corporate 88

Sword and the Script

AUGUST 30, 2022

These are both terrible terms, but I’ve adopted the latter as the moniker for these monthly roundups about the PR software vendor community – and I’m inclined to keep it. The corporate reputation sector saw some consolidation this week, as Signal AI, which bills itself as a global external intelligence company, acquired KELP Inc.,

Publicity 85

Publicity Survey Enterprise Pitching 85

Sword and the Script

JUNE 13, 2023

Takeaway: Journalists are checking to see what’s hot with readers and writing more of that. This company makes the key cards that many corporations use to give employees office access. Research, read, be active in the respective community and write compelling pitches. PR needs to do that too.

Journalism 127

Journalism Media Relations Report Media 127

Cision

DECEMBER 1, 2017

Usually, when the term “boilerplate” is applied to a piece of writing, it’s meant dismissively: “No need to read those terms & conditions you’re signing — it’s just standard boilerplate.” For some types of corporate social responsibility news, no boilerplate is the right choice. The Non-Boilerplate Boilerplate. Popbar : [link] .

Examples 225

Examples Insurance Insurance Fashion 225

Deirdre Breakenridge

AUGUST 26, 2014

While communications may be your forte, with strengths such as writing, creativity, organization and research, your passion might be for something else altogether. For many, the roads intersect, which has been the case for Christina Semmel, Lufthansa’s Manager of North American Corporate Communications. “My

Industry 316

Industry Fashion Travel Tourism 316

Stephen Waddington

OCTOBER 12, 2018

It spotlights the gap between what organisations say, and what they are actually doing, to support their employees. You’ll get a measure of the individual's seniority and maturity from their writing. Not if they really want to improve the mental health and wellbeing of their employees. Or what will happen when someone does?

Ethics 84

Ethics Employee Policies Video 84

Cision

NOVEMBER 29, 2017

Usually, when the term “boilerplate” is applied to a piece of writing, it’s meant dismissively: “No need to read those terms & conditions you’re signing — it’s just standard boilerplate.” For some types of corporate social responsibility news, no boilerplate is the right choice. The Non-Boilerplate Boilerplate. Popbar : [link] .

Examples 167

Examples Insurance Insurance Fashion 167

Sword and the Script

DECEMBER 26, 2023

PR still builds trust “Authentic customer testimonials, peer and employee reviews will increase in importance in 2024. By focusing on building trust, marketing and communications pros will also raise Google search algorithm ranking. ” ~ Khaner Walker , Senior Director, Corporate Communications, Syneos Health 16.

Writing 192

Writing Communications Marketing B2B 192

Critical Mention

NOVEMBER 13, 2019

Employees go on vacations, some travel to visit loved ones and others use the time as a break from work. Considering those annual changes, it’s important to prepare for the PR and communication changes that come with the holiday season. Start by making a list of your employees who’ll be out of the office during the holidays.

Publicity 74

Publicity Employee Analysis Radio 74

MaccaPR

JULY 2, 2014

All jokes aside, Wikipedia does have a distinct influence on the business community. Shareholders, employees and clients rely on your company’s Wikipedia profile to learn about your company’s strengths and weaknesses, successes and failures. The Wikipedia foundation believes employees, supporters and publicity agents (e.g.

Wikipedia 101

Wikipedia Marketing Ethics Facebook 101

PR Matters

MAY 27, 2014

Unfortunately, in the world of business, as well as communications, including PR, marketing and advertising, there remains a great tendency to use clichés instead of writing content that works well simply by being clear, to the point and providing value and evidence for the reader. They respond to any issues or concerns.

Airlines 162

Airlines Advertising Advertising Customer Service 162

Stephen Waddington

JANUARY 27, 2019

Community teaching and newsjacking tools, Edelman on trust, putting the paid in PESO, a how-to book for 2019, Amazon data driven brands, Instagram marketing offline, and more. Community based learning and the application of technology in learning were strong themes. There are powerful insights for internal and corporate communication.

Handbook 60

Handbook Instagram Government Community 60

Sword and the Script

OCTOBER 25, 2022

A vast increase in demand and 24/7 availability to address: Actual and perceived crises or emergencies and inquires and requests made by all elected officials and community members.”. Being asked to do more internal communications and business communications usually left to other departments like HR, finance.”. Broader remit.

Communications 122

Communications Crisis Internal International 122

Sword and the Script

JULY 6, 2021

In my own defense, it’s the only one I’ve missed since I started writing the PR Tech Sum roundups 25 months ago. According to the Meltwater announcement, “Owler has grown its user base exponentially to become the second largest online business community in the world, next to LinkedIn. Employee comms merger. Media monitoring.

Pitching 89

Pitching Report Software Survey 89

Stephen Waddington

DECEMBER 30, 2019

Public service media is failing the public Thank you My thanks to the following communities and individuals. The project has brought me into contact with a new community of more than 50 thinkers and doers. The #FuturePRoof community goes from strength-to-strength. It’s pushed me to read more widely and think more critically.

Government 103

Government Education Print Ethics 103

Critical Mention

APRIL 9, 2020

Videos are an excellent way to show support in your community via blog posts and videos on your site. For example, Critical Mention is in the heart of New York City and our employees are working remotely due to the risk that COVID-19 poses. SCHEDULE A DEMO. Priscilla Osorio. Priscilla is the marketing coordinator for Critical Mention.

Healthcare 89

Healthcare Radio Sports Video 89