ImPRessions - Crenshaw Communications

JUNE 23, 2020

And with a 24-hour news cycle, publications are always searching for fresh content. Unlike a traditional article written by a reporter about a person or company, contributed content is written directly by a brand or company executive and submitted to a publication. One staple from the B2B PR toolbox is contributed content.

Guidelines 293

Guidelines Advertising Advertising Pitching 293

ImPRessions - Crenshaw Communications

APRIL 14, 2020

But it does encourage participants to share their signs on social media, resulting in thousands of views and engaging local communities. Talk about raising community spirits! How do we persuade Gen Z-ers to follow social distancing guidelines? Coors Light lightens the mood . I hope she shared. P&G busts a move .

Hotels 282

Hotels Brand Branding Guidelines 282

Sword and the Script

OCTOBER 25, 2022

90% of comms pros surveyed say their work has changed some, and of those, 50% say communications work has changed significantly. Most communicators say the volume of work has grown, but so too has the variety of work. Those who said communications work has “changed very significantly,” wrote: 1. Proven business value.

Communications 124

Communications Crisis Internal International 124

Onclusive

AUGUST 9, 2021

Whether you’re a new PR assistant or the Director of Communications, the core of your job revolves around using news and content to put forth your brand’s desired messaging. Our job descriptions tell us what we’ll be responsible for in a given public relations or communications role, but we rarely reference the J.D.

Training 370

Training Media Training Reputation Crisis Communications 370

5W PR

MAY 10, 2023

Brands can also produce content on child development and safety guidelines through blog posts, articles, videos, or social media. Fostering Community Engagement Creating a community around a brand fosters customer engagement and a sense of belonging. appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

Brand 88

Brand Branding Customer Service Guidelines 88

5W PR

JUNE 9, 2023

Interactive discussions or Q&A sessions can create a sense of community, while live events can foster a strong connection between the brand and its followers. Providing Clear Brand Guidelines Clear guidelines are necessary for brand ambassadors to maintain consistent messaging and representation.

Brand 88

Brand Branding How To Guidelines 88

Sword and the Script

OCTOBER 3, 2023

I’ve been writing this monthly column about PR technology companies for nearly five years – and I’m still continuously reminded that while these companies make software for communicators, they are not typically communication experts. This feature fine-tunes content, aligns tone with brand guidelines”; Recommended topics.

Analysis 147

Analysis Tools Software SMB 147

5W PR

JUNE 20, 2023

It can be used to demonstrate the center’s commitment to supporting the community. Transparent Communication Maintaining compassion requires transparent and honest communication. Transparent communication builds trust. It demonstrates a commitment to the broader community’s mental health.

Marketing 88

Marketing How To Ethics Insurance 88

Bianchi Biz Blog

AUGUST 3, 2023

While employees may already be utilizing AI tools like ChatGPT informally – or with management approval – for solving problems, summarizing reports and more, a formal policy can address issues, mitigate risks and provide guidelines for responsible usage.

Automotive 78

Automotive Policies Employee Corporate 78

Prakkypedia

JULY 8, 2014

So you’ve just landed a new corporate communications role. And naturally, I’ve been focused on all the things a good corporate communications manager should have in place. My five things to address in your first week as a Corporate Communications Manager: 1. Is there an existing communications strategy? Congratulations!

Corporate 107

Corporate Communications Guidelines Policies 107

ImPRessions - Crenshaw Communications

APRIL 20, 2020

Most have learned from early mistakes or half-measures and have designed campaigns that make a positive impact for employees, customers, and communities. They changed their logos in solidarity with the new guidelines, and the effect was…awkward. It’s not about the logo. The familiar McDonald’s arches were clumsily pulled apart.

Brand 284

Brand Branding Small Business Retail 284

Victorious PR

JUNE 15, 2023

The recent news surrounding regulatory actions and the crypto industry’s key players has highlighted the essential role of public relations (PR) for crypto projects. PR becomes paramount during these times to provide clear and transparent communication to stakeholders, including investors, users, and the community.

Community 52

Community Education Leadership Guidelines 52

Konnect Agency

MARCH 31, 2020

As the global community continues to experience the impact of the health and economic crisis of COVID-19, we as a PR Agency are continuing to keep current on best marketing practices during this unprecedented time. This applies both to traditional media, newsletter updates and social media programming.

Communications 69

Communications Crisis Communications Crisis Social Media 69

Burrelles Fresh Ideas

NOVEMBER 7, 2023

I didn’t get into the public relations and communications industry through a traditional career route. This article aims to help you understand what to expect and the pros and cons of working for a PR agency or integrated communications firm. When I began, I had no idea what to expect.

Agency 90

Agency Energy Crisis Management Industry 90

PRSay

MAY 5, 2020

As business leaders and communicators continue to comply with social distancing guidelines, they are uniquely challenged to produce new forms of content that can cut through the clutter and deliver engaging and effective messaging. Many brands are refocusing their energies and their communications on COVID-19 responses.

Video 203

Video Film Energy Local 203

Shift Communications

JUNE 14, 2023

Just this week, an editor at a top-tier technology publication told us in passing that they’re getting flooded with article ideas and opinions on genAI that all sounded the same. Exaggerating claims There are also communications guidelines to consider. If they get coverage, it’s probably not the right kind (nor helpful).

Company 78

Company Strategy Marketing Technology 78

Shift Communications

JUNE 14, 2023

Just this week, an editor at a top-tier technology publication told us in passing that they’re getting flooded with article ideas and opinions on genAI that all sounded the same. Exaggerating claims There are also communications guidelines to consider. If they get coverage, it’s probably not the right kind (nor helpful).

Company 78

Company Strategy Marketing Technology 78

Reputation Us

OCTOBER 7, 2020

Please see the bottom of page for submission guidelines. Submission Guidelines. ReputationUs helped our organization to better understand how we are perceived by our clients, community, and the public at large. NAO and RepUs will notify the awardee on November 24 th. Email Submit.

Nonprofit 68

Nonprofit Reputation Guidelines Banking 68

Burrelles Fresh Ideas

APRIL 16, 2024

Traditionally, B2B marketing has focused on rational decision-making, long sales cycles, and reliance on traditional channels such as trade shows, conferences, and industry publications. These partnerships open doors to new markets and communities, strengthening your foothold.

B2B 95

B2B Marketing Measurement Social Media 95

Ethical Voices

SEPTEMBER 26, 2022

She is the Senior Director of Public Affairs and Media Relations at Orlando Health. The most important ethics priority for healthcare communicators. I did a stint in the nonprofit sector, which I want to say, if you really want to get to know a community, the nonprofit sector is something you should do. How do you handle that?

Healthcare 68

Healthcare Ethics Communications System 68

PRSay

JULY 6, 2020

Open up communication further. Employees might have suggestions for how to protect their work spaces from coronavirus, so PR leaders should keep those lines of communication open. Encourage community service. The CDC also has guidelines that you can follow. Hilary JM Topper is CEO of HJMT Public Relations.

Employee 189

Employee Skype Meeting Nonprofit 189

Melissa Agnes

AUGUST 28, 2014

She has worked in the Middle East for the past 5 years and, with her colleague, Julie Sprakel, carried out the first research study to assess usage of social media by the public in the Middle East region. Read: Emory’s Excellent Crisis Communication on Facebook. An important question for any healthcare institute to answer.

Healthcare 238

Healthcare Social Media Media Case Study 238

Newsfile

FEBRUARY 28, 2024

Melissa Strle Dive into the dynamic world of Public Relations with this essential PR glossary. It serves as a communication tool to reach journalists, media outlets, and the public. PR professionals use this data to assess sentiment, measure reach, identify emerging issues, and adjust communication strategies accordingly.

Viral 52

Viral Crisis Communications SEO Reputation 52

PRSay

FEBRUARY 5, 2019

Last year, the San Diego Humane Society (SDHS) earned a Silver Anvil Award for “Yorkie Mania Animal Rescue,” a campaign centered on rescuing nearly 200 neglected Yorkies and raising the public’s awareness of animal hoarding. In anticipation of the Feb. 22 entry deadline for the 2019 Silver Anvil Awards (and the Feb.

Case Study 98

Case Study Study Guidelines Internal 98

Reputation Us

OCTOBER 15, 2019

Reputation is building familiarity, establishing trust and fortifying confidence within your nonprofit and within the communities you serve and from whom you receive support. public, political, media, social media), an actionable 2020 reputation management plan, and. Please see the bottom of page for submission guidelines.

Nonprofit 60

Nonprofit Guidelines Reputation Crisis Management 60

Cision

AUGUST 11, 2016

To communicate effectively with your audience, you not only need to ensure your message is heard, but also understood. Howard Stutz, vice president of corporate communications at Golden Entertainment, says brands’ messages need to be clear and comprehensible. How did you get your start in corporate communications?

Corporate 0

Corporate Airlines Financial Journalism 0

Prohibition

JANUARY 17, 2022

In fact, most experts agree that social media needs to be treated as a vital part of any company’s crisis communication plan. Crisis management is the process by which an organisation responds to a potential crisis situation that threatens to harm the organisation, its stakeholders, or the wider public. What is Crisis Management?

Crisis Management 118

Crisis Management Social Media Crisis Media 118

Cision

DECEMBER 29, 2017

A high-quality, high-resolution product photo will effectively communicate its features. Before planning a contest on Instagram, make sure that you go through their Promotion Guidelines, Platform Policy, and Community Guidelines. Create a worthwhile Instagram contest. Easy mechanics to join.

Instagram 120

Instagram How To Guidelines Facebook 120

Katie Paine's Measurement Blog

JULY 20, 2023

For communicators tasked with preventing risk, the challenge is further complicated by the fact that you have to make your messages compelling enough to get attention, yet not harm your brand by causing panic or fear. What we used to think of as ordinary public health precautions are no longer so routine.

Chemicals 52

Chemicals Brand Branding Survey 52

Stephen Waddington

OCTOBER 20, 2017

We need submissions from across its communities. My vision is to create a legacy for CIPR members and the broader business community that will inspire practitioners and support continuous learning and development. The project will support 2018 President Sarah Hall’s theme of public relations as a strategic management discipline.

Public Affairs 68

Public Affairs Pitching Community Guidelines 68

wiredPRworks

APRIL 13, 2022

With tight regulations and even tighter internal compliance guidelines, there’s no free and easy posting. Visuals matter Make it emotional Connect with values like ESG Build communities around groups like women entrepreneurs Differentiating between financial services firms and financial services influencers Why volunteering is essential.

Financial 52

Financial Social Media Banking Media 52

Prohibition

AUGUST 2, 2023

Celebrities have always held a certain level of influence over the general public, and this influence extends to their purchasing decisions. Furthermore, celebrity endorsements can generate media coverage and publicity for the drink brand. This may include product samples, brand guidelines, and key messaging points.

Brand 62

Brand Branding Reputation Consumer 62

Stephen Waddington

OCTOBER 21, 2017

The purpose of the book is to tell the story of the CIPR, and showcase excellence in modern public relations practice. It will reinforce the CIPR’s theme for 2018 of public relations as a strategic management discipline. FuturePRoof Edition 3: the NHS at 70 and lessons for the wider PR community. It’s personal. Watch this space.

Guidelines 68

Guidelines Local Twitter Community 68

Sword and the Script

DECEMBER 26, 2023

Some marketing and communications predictions suggest AI will change the world; others see a tailspin of noise and and see humanity as a path for differentiation Most marketing and PR professionals have formed strong viewpoints on AI. That much is apparent I compiled this year’s list of marketing and communications predictions.

Writing 194

Writing Communications Marketing B2B 194

ImPRessions - Crenshaw Communications

JANUARY 5, 2017

Like nearly any other marketing or strategic discipline, public relations has changed in recent years. The Global Communications Report, a comprehensive worldwide survey of more than 1,000 senior PR executives worldwide, reveals that the global PR industry is predicted to grow from its current estimated size of $14 billion to $19.3

Trends 124

Trends SEO Leadership Print 124

Polaris

NOVEMBER 17, 2014

While independent bloggers often have lower audience reach than legacy media, their communities are typically more involved. This provides opportunities for you to engage those communities and turn them into fans of your products (and hopefully brand advocates). Legacy media professionals (editors, reporters, columnists, etc.)

Media Relations 232

Media Relations Marketing Media Fashion 232

Critical Mention

JUNE 24, 2018

The path to gaining a following and making an impact on the community is a little different for everybody. But PR pros can follow some important guidelines for becoming an established voice in the PR world. It can include communications consulting, speaking at events, training sessions, etc. Q: What is your typical day-to-day?

Storytelling 106

Storytelling Technology Course Privacy 106