Cision

OCTOBER 24, 2015

Social media has become a centerpiece for brands’ reputations. Customer service departments have had to shift their strategies, while HR departments have started to turn employees into brand advocates. Get the free “LiSTEN” e-book today! Now, your brand must think on a global scale. Scope Out Their Social Scene.

Social Media 120

Social Media Real Estate Media How To 120

Stephen Waddington

JANUARY 6, 2019

In this show they discuss publicity, books, objectives and jobs for 2019, and robots. Fairy tale of public relations Sarah published a new #FuturePRoof book at the end of 2018. It’s backed up by first rate customer service. Sarah Hall and Stephen Waddington are back. We set the record straight.

Radio 76

Radio Customer Service Small Business Analytics 76

ImPRessions - Crenshaw Communications

JULY 6, 2016

The explosion of digital and social media has made every factor of corporate reputation―from customer service to CEO behavior―relevant to brand image, and therefore to PR. They must offer ideas and inspiration, not just great products and services. PR is about “influence.”

SEO 204

SEO Analytics Measurement B2B 204

Doctor Spin

APRIL 17, 2023

A family staying at the Ritz-Carlton on Amelia Island, Florida, experienced the hotel’s customer service when their son’s beloved stuffed giraffe, Joshie, was accidentally left behind. Stuffed giraffe shows what customer service is all about. Ritz-Carlton. 2012, May 17). link] Nordstrom. 3 Nordstrom, Inc.

Strategy 52

Strategy Customer Service Airlines Hotels 52

Sword and the Script

NOVEMBER 19, 2019

The reputation the network services and solutions provider Earthlink gained for customer service is a prime example. Our story and go-to-market approach around offering a heightened “concierge” level of service was derived from market and customer insights as well as the heritage of the brand.

Storytelling 84

Storytelling Brand Branding Customer Service 84

Stephen Waddington

JANUARY 15, 2020

Social media activism: brands don’t listen In 2012 Steve Earl and I wrote a book called Brand Anarchy. Any gap between a product or service and the public’s expectation will become a conversation on social media. This is the story told by Robert McKeen and Thomas Gerace in their book Storynomics.

Storytelling 78

Storytelling Internal International Social Media 78

Prohibition

JANUARY 24, 2022

Prohibition PR is a full-service agency specialising in crisis communication, reputation management , and strategic messaging. As a public relations agency specialising in crisis communication, Prohibition PR provides clients with custom-made strategies and tactics to get their organisations out of hairy situations.

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

David PR Group

AUGUST 17, 2017

Social media and online reviews bring an incredible new level of accountability to the customer service equation. The internet enables consumers to reach out to companies and service providers in brand new ways, and I believe the transparency that exists because of these online tools is a great thing for commerce. –John.

Airlines 54

Airlines Reputation Customer Service Social Media 54

ImPRessions - Crenshaw Communications

MAY 1, 2018

If everyone’s already talking about artificial intelligence and customer service, for example, a good byline will address a newer industry frontier, or weigh in on the impact of customer service bots on the consumer relationship. Don’t shy away from edgy or contrarian viewpoints.

B2B 147

B2B Leadership Customer Service eBook 147

Sword and the Script

JANUARY 3, 2023

The goal of PR is to influence how the public perceives an organization or individual, and to manage their reputation. The goal of PR is to present an organization or individual in the best possible light, and to build and maintain a positive reputation.”. What are some examples of public relations?

Interviews 98

Interviews Publicity Technology Social Media 98

ImPRessions - Crenshaw Communications

MAY 18, 2018

Some customers are initially attracted to certain brands because they like their ad message. Others are loyal because of a good experience with product quality or customer service. They’ve become an enduring part of your life and are woven into enjoyable memories or happy experiences. 4 ways PR creates brand attachment.

Brand 149

Brand Branding Storytelling B2B 149

PR in High Definition

AUGUST 27, 2019

We all went on a summer holiday… or maybe not if you happened to book your flight with BA. If not, they will also slowly chip away at that reputation you’ve worked so hard to build up and eventually crack it completely. If it’s an unhappy customer, then should you pass it on to customer services?

Crisis 72

Crisis How To Reputation Newspapers 72

Rock the Status Quo

OCTOBER 27, 2015

Potential risk, how to respond in a way that minimizes damage or–in a best case scenario–boost reputation when a troll jumps into a conversation… When you aren’t sure what to do, decision trees can make the decision simple. Silence is often the best option, once you are sure it is actually a troll and not a customer.

Social Media 100

Social Media Groups Community Guidelines 100

Stuart Bruce

SEPTEMBER 30, 2014

There is an ‘ownership’ role for public relations, which is ensuring that the broader reputational issues are always considered when social is used, but that’s no different to our reputational oversight role in everything a company does. public relations'

Social Media 150

Social Media Twitter Radio Sports 150

Burrelles Fresh Ideas

MAY 23, 2023

AAA had interesting booking data showing that overseas adventure travel is up more than 200% compared to 2022. Increased use of artificial intelligence in travel: AI is already being used in various aspects of travel, from chatbots for customer service to personalized recommendations for accommodations and activities.

Travel 40

Travel Tourism Airlines Hotels 40

Waxing UnLyrical

JANUARY 27, 2016

Customer service with an attitude of caring and respect. Wouldn’t it be incredible if every PR pro stopped just once a year to listen, and created some kind of trust and reputation audit? I’d also take a close look at customer review platforms (Yelp, LinkedIn, GlassDoor), customer service and the overall customer experience.

Customer Service 40

Customer Service Reputation Energy SEO 40

Cision

JULY 6, 2015

Some social conversations are focused on a customer service concern with little latitude for platitude, but social customers otherwise manage interpersonal distance quite effectively (mute, unfollow, disregard, delete). We engage in small talk on social media all of the time, but what makes this small talk most effective?

Social Media 120

Social Media Media Wikipedia Tools 120

Sword and the Script

MAY 5, 2015

One of the first questions I remember Delta’s website asked me when booking travel was my daughter’s age. Delta isn’t the only airline that will book a young child or a toddler several rows away from a parent or guardian. American Airlines too has earned a reputation for targeting parents. Airline customer must be regulated.

Airlines 60

Airlines Travel Customer Service Crisis 60

wiredPRworks

OCTOBER 9, 2015

Thanks, also, to MPI [Meeting Professionals International] for booking me as a Smart Monday speaker. Grow your business by integrating LinkedIn into sales, customer service, marketing, or PR efforts for immediate and long-term impact throughout your company and its community. This is will be my third IMEX conference.

LinkedIn 49

LinkedIn Trends Marketing Meeting 49

MaccaPR

OCTOBER 28, 2014

Four years ago, Shankman sold to Vocus his free HARO service, which, at the time , had a user base of 30,000 journalists and bloggers and more than 100,000 businesspeople and PR professionals! As the author of the book, “Can We Do That? The NFL teams aren’t facing the facts that they have horrible reputations.

Interviews 54

Interviews Financial Social Media Crisis 54

wiredPRworks

JUNE 8, 2016

You can grow your business by integrating LinkedIn into sales, customer service or marketing efforts for immediate and long-term impact throughout your business and community. The post LinkedIn Social Selling for MDRT Financial Services and Insurance Pros appeared first on WIRED [Personality + Reputation] Works.

Insurance 40

Insurance Insurance Financial LinkedIn 40

David PR Group

FEBRUARY 18, 2016

I have tracked and researched customer relationship trends for many years, and when I looked at the iconic brands, I believed that their successes were bigger than the products and bigger than the brands themselves. If a business owner, or even an employee, wants to improve the customer experience, how do they begin? –John.

Employee 40

Employee Measurement Meeting Customer Service 40

Waxing UnLyrical

SEPTEMBER 28, 2010

Because other than my limited (primarily to Twitter and the company’s customer service hot line) communications with Pepco, I really had no idea what their efforts entailed. But I continued to think about how Pepco could improve its relationship with its customers, to start repairing its reputation. This, I liked.

Social Media 61

Social Media Media Crisis Energy 61

PR Fuel

NOVEMBER 27, 2018

Zappos is more well-known for their great customer service, going out of their way to make their kings feel like part of the team. These stories weren’t pushed out by the companies themselves (though Zappos CEO Tony Hsieh includes it in his speeches on customer service); they spread organically throughout the web via word of mouth.

Survey 45

Survey Company Customer Service Small Business 45

Buzzstream

JANUARY 5, 2024

Sending emails to too many inactive or incorrect addresses will hurt your sender reputation and get your emails directly into spam inboxes. NeverBounce can verify 10 for free before booking a demo. Ask a Company’s Site Chat Many brands incorporate customer service chats directly into their website.

How To 83

How To LinkedIn Tools Google 83

PR Conversations

APRIL 8, 2015

In serialising chapters from the 1948 book Your Public Relations since October 2013, I have been struck by the relevance of the authors’ thinking and practice, often in total contrast to arguments that PR today is more strategic than in the past. Customer services. Community service. Press and radio publicity.

Retail 40

Retail Radio Advertising Advertising 40

PR Conversations

APRIL 8, 2015

In serialising chapters from the 1948 book Your Public Relations since October 2013, I have been struck by the relevance of the authors’ thinking and practice, often in total contrast to arguments that PR today is more strategic than in the past. Customer services. Community service. Press and radio publicity.

Retail 40

Retail Radio Advertising Advertising 40

PR Conversations

OCTOBER 20, 2015

I read a lot —probably two books a week. It’s probably a good thing that my love for Stephen King’s books typically does not influence my day-to-day job. As a member, I know it is as one of the best companies to interact with on a personal level; the customer service is superb. So yes, what I read influences me.

Conference 40

Conference Meeting Case Study Film 40

PRSay

JUNE 26, 2016

Of course, using social media data along with web analytics, customer service, and sales and marketing data helps to paint a much clearer picture of your customers and how they feel about your business. Deirdre Breakenridge is CEO of Pure Performance Communications.

Social Media 113

Social Media Media Infographics Community 113

Beyond PR

MARCH 30, 2018

Teams employing AI handling external communication would be wise to have plans to manage reputation should anything go awry,” he wrote. When used effectively, machines can get smarter about how to book hotels, solve customer service issues, and much more. Humans build trust with humans — not bots.”.

Publicity 85

Publicity Training Technology Data 85

Cision

MAY 25, 2017

This post is an excerpt from the e-book, Listen: 5 Social Audiences Brands Can’t Afford to Ignore. That nothing they say will hurt their and the brand’s reputation. Quality customer service builds brand loyalty, but what about service that goes above and beyond? This is dangerous in two ways.

Employee 129

Employee Brand Branding Policies 129

Stephen Waddington

FEBRUARY 12, 2019

The result is pointless at best and a reputational issue at worst. You can build beautiful websites and apps, you can publish gorgeous branded content via Facebook and Instagram but if you fail to meet the expectation of your public you’ll face reputational issues. It’s a book that I return to every couple of years.

Publicity 79

Publicity Community Pinterest Reputation 79

David PR Group

NOVEMBER 12, 2015

I’m talking about the concept of “exceptional customer service.” According to Solis, not only are most businesses failing at the customer experience, but they are failing by design. One thing I would be remiss to point out is that Solis’s book looks nothing like a business book – imagine a halved coffee table book.

Television 40

Television Customer Service Storytelling System 40

Stuart Bruce

OCTOBER 30, 2014

I’d just like to echo his comments about the BBC as it certainly has led the way in many respects – pioneers like Euan Semple, who has written a brilliant book called ‘Organisations Don’t Tweet, People Do’. We think only of how it can harm us with the rapid dissemination of negative news and rumours detrimental to our reputation.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Cision

MAY 21, 2015

If you’re a business communicator, or even if you’re in another field but understand that reputation and communications make and break organizations, listen to Inside PR. 13) Mike Stelzner. Social Media Marketing Podcast. 24) Jason Keath. The Social Toolkit. 25) John Lee Dumas. 38) Ed Gandia. High Income Business Writing.

Social Media 120

Social Media Marketing Pinterest Media 120