Remote PR Jobs

FEBRUARY 27, 2022

If several briefings are taking place in a condensed timeframe, such as for a trade show, these sheets might be upsized to a formal briefing book. While public relations is a creative field, a briefing document requires quite a bit of preparation as it incorporates all the nuts and bolts to make an interview run smoothly.

Writing 130

Writing How To Interviews Pitching 130

Presspage

MARCH 15, 2023

AI frenzy Of course the sudden attention spurred companies to think and communicate about ways to incorporate AI in their service, genuinely interested in the value it could bring, or simply hoping to ride along with the market attention. Twitter is filled with hilarious examples of AI errors and fake news.

Technology 78

Technology Creativity Storytelling Communications 78

Deirdre Breakenridge

NOVEMBER 11, 2019

Basecamp, a project management software company, encourages feedback by making each show a separate blog page with a comments section. The company even did a blog post about how important feedback was to them by detailing their inspiration for past episodes, indicating that much of it came from listeners, coworkers, businesses and PR firms.

Community 206

Community Nonprofit Conference Social Media 206

PRSay

JULY 2, 2019

Everyone can think of a commercial that tries too hard or a company that #hashtags #everything. Don’t forget that sometimes the company “we” can seem off-putting. Be creative. Creativity is key! Take a leaf out of IHOP’s book: to revitalize their burger branding, IHOP created a campaign around a name change: IHOB.

Brand 140

Brand Branding Insurance Insurance 140

Stephen Waddington

JANUARY 15, 2020

Social media activism: brands don’t listen In 2012 Steve Earl and I wrote a book called Brand Anarchy. The book holds up almost ten years on because most organisations are lousy at using social media to listen to their customers. It is almost a sport on Facebook, Instagram and Twitter.

Storytelling 78

Storytelling Social Media Internal International 78

Shift Communications

MAY 10, 2022

Every post on every channel needs amazing creative — vibrant creative, excellent copy and to point to high-quality content. We cover Facebook, Instagram , Twitter, LinkedIn , and now Pinterest, YouTube and TikTok marketing strategy. What to try: B2B companies also have a place here. They also need paid amplification.

Pinterest 78

Pinterest YouTube Social Media Trends 78

wiredPRworks

MAY 18, 2022

that’s the question Barry Moltz answers in his new book, “ChangeMasters: How to Actually Make the Changes Your Already Know You Need to Make.” ” In the latest episode of “ Growing Social Now ,” I interviewed Barry about his book, social media, and the challenges small businesses are facing.

Small Business 52

Small Business Social Media Radio Media 52

wiredPRworks

SEPTEMBER 30, 2020

The Social Selling Secrets Masterclass was created for anyone who wants to be more creative, persuasive, and influential. Book a Social Selling Secrets Masterclass Discovery Call. Inventory: mine and develop a creative archive. Optimizing LinkedIn Personal Branding & Company Profiles. Twitter Social Selling Secrets.

LinkedIn 52

LinkedIn Storytelling Facebook Measurement 52

Sword and the Script

MAY 21, 2019

Yet that’s what she did – and she managed a book of business worth somewhere north of $180 million. The platforms where people hang out are more fragmented and the creative competition is steep. I help companies rebalance their business development budgets to add paid social and create a more appropriate investment.

B2B 82

B2B Social Media Company Marketing 82

Karen Freberg

OCTOBER 1, 2018

It would be an event where students would help out in every step of the influencer event from brainstorming to creatively executing the event in a month’s time. We had two group leaders who were able to come on site and help out with the creative execution of the event. How did my students respond to this? Is this okay?

Creativity 56

Creativity Marketing Social Media Analytics 56

Shift Communications

DECEMBER 2, 2014

To give those marketers a “social media rules” book, we looked back to an oldie but goodie: the 80/20 rule , this version existed way before social media and marketing as we know it today, and was applied to effort. There isn’t a rule book anymore. Oh, the joy and freedom to be creative!).

Social Media 165

Social Media Media Guidelines Study 165

Cision

OCTOBER 17, 2015

Get Cision’s free e-book today! By showing appreciation for other team members on social media, your brand will showcase its transparency and strong company culture. Scott brings up an excellent example of how this can work in Cision’s “Listen” e-book. Images: Bill Bradford , Chris Lott ( Creative Commons ).

Employee 120

Employee Brand Branding Social Media 120

Burrelles Fresh Ideas

JULY 25, 2023

Even the best company with the best products and the happiest employees will flounder if the public doesn’t know about it. One poorly received PR campaign can utterly and completely undercut even some of the most profitable companies. The streamlining ERPs provide can have many very real benefits for companies.

Tools 75

Tools System How To Software 75

Solo PR Pro

MARCH 29, 2022

This also means that they only pay or reimburse you for the skills that they deem will benefit the company. Blogs, Books, and Podcasts. Take advantage of self-directed learning with blogs, books and podcasts in your areas of interest. You can often gain quick information on a topic from a Twitter thread, or Instagram reel.

Conference 80

Conference Reddit Local Course 80

Burrelles Fresh Ideas

OCTOBER 24, 2023

Soliciting customer review videos on social media enables decision-makers to assess the customer’s experience and define creative, targeted solutions for improving the product. In an era where company ethics matter as much as product function and affordability to many customers, advancing a trustworthy and customer-focused image is paramount.

Strategy 97

Strategy Ethics Social Media Data 97

Cision

JUNE 25, 2015

Your company has just earned a glowing article from a major news outlet and the exposure has the potential to take the business to the next level. If your company is in the news regularly, consider a tool like Coverage Book to curate news seamlessly in a visually appealing format. Follow her on Twitter: @jenlawhead.

LinkedIn 120

LinkedIn Pitching Interviews Journalism 120

The Proactive Report

JUNE 18, 2021

In Ries and Trout’s book Positioning, the battle for your mind they said, “PR starts the fire, marketing and advertising fan the flames.” It makes the company known, accepted and understood. Most prospective customers have done 70% of their homework by the time they contact a company to make a purchase.

Small Business 213

Small Business Fashion Groups Local 213

ImPRessions - Crenshaw Communications

NOVEMBER 8, 2017

This means posting links and images to all brand social accounts of course, but there are also opportunities to get more creative. Perhaps crafting a Twitter poll with a question prompted by a seasonal piece such as this one from Dunkin Donuts or consider building a quick contest around a piece of earned content. This is a must!

Interviews 136

Interviews Pitching Infographics Print 136

Cision

OCTOBER 31, 2015

Twitter sees twice as many tweets in a month than there are people in the world, but only 9 percent of tweets directed at companies contain the @ mention. Sixty percent of company mentions on social media occur after office hours. Read the full-length “LiSTEN” e-book today! Want more insight on listening to prospects?

System 120

System Social Media Media Data 120

wiredPRworks

MAY 25, 2022

She has written 9 books, thousands of blog posts, produced hundreds of videos, and worked extensively with brands and companies. Shawna Coronado on Twitter. Barbara Rozgonyi leads CoryWest Media, a creative marketing communication consultancy that attracts attention, builds brands, and connects communities. How they met.

Television 52

Television YouTube Pinterest Radio 52

MaccaPR

FEBRUARY 7, 2022

There’s always a creative solution. If your brand decides to forgo your traditional booth exhibit, be creative in developing ways to still show up at the conference. Is there something creative to bring what you’re announcing at the conference to life? Source: TriNet’s Twitter.

Conference 62

Conference Trade Shows Brand Branding 62

Barokas

JULY 10, 2019

In the book The Brand Gap , author Marty Neumeier described a brand as, “Not what you say it is, it’s what they say it is.” Twitter recently created a brand new position: Tweeter-in-Chief , whose sole responsibility is to capture the brand’s voice, tone and content on its own platform. Who is “they” exactly? Your audience.

Brand 97

Brand Branding Creativity Examples 97

Deirdre Breakenridge

MARCH 8, 2017

Nicole is a member of the Forbes Agency Council, an invitation-only community for executives in successful public relations, media strategy, creative and advertising agencies. An ardent entrepreneur, Sandra Fathi has spent the last 20 years helping technology, healthcare, and professional services companies achieve their goals.

Radio 170

Radio How To Community Storytelling 170

Cision

AUGUST 25, 2015

The main objective here is to ensure your social media thrives, and if you’re getting in your own way because you don’t have time to manage it yourself, hiring a social media manager could be the best thing you do for your company. Freelancers and social media management companies usually offer packages based on what you need.

Social Media 120

Social Media Media Internal International 120

Cision

JUNE 2, 2017

This post is an excerpt from the e-book, Listen: 5 Social Audiences Brands Can’t Afford to Ignore. On Facebook, Twitter, YouTube, and all those other social networks. What must also be kept in mind is that creativity and innovation don’t come in a vacuum. Look at companies that disrupt. How active are they?

How To 198

How To Real Estate Web Case Study 198

Sword and the Script

JANUARY 3, 2023

Creativity: PR practitioners must be able to think creatively and come up with new and innovative ideas for campaigns and projects. If anything, AI tool that writes will make creative writing more important, because when everyone has the same tools to write content, it will all sound the same.

Interviews 104

Interviews Publicity Technology Social Media 104

Marketwired

FEBRUARY 16, 2016

#CreativePR, the hashtag, caught our attention at last year’s PRSA conference when Deirdre Breakenridge, Jason Sprenger and Heather Whaling teamed up for their presentation, “Creative PR: Delivering Your Story From Narrative and Design to Measurement.” But, it’s not creative for the sake of creativity. She holds a B.A.

Creativity 100

Creativity Pitching Writing Conference 100

Communications Conversations

APRIL 2, 2019

And, the tweets began (Hawkey is one of the bigger personalities on Twitter on KFAN, so him tweeting non-stop about his experience wasn’t out of the ordinary). All JL had to do was figure out a creative way to insert themselves into the picture. Ben Leber (@nacholeber) April 1, 2019. Really couldn’t have been done better.

Case Study 140

Case Study Study Marketing Radio 140

Mark My Words

OCTOBER 13, 2022

An expert in YouTube and Meta (Facebook and Instagram) engagement was sought to lead the “overall strategy and management of The Duke and Duchess’ official social media channels; driving compelling, creative and strategic social media content to communicate Their Royal Highnesses’ work to a wide range of audiences”.

Social Media 60

Social Media Interviews Media YouTube 60

Karen Freberg

JUNE 24, 2019

This past week attending and working at the Cannes Lions Festival of Creativity was one of the most rewarding, inspiring, and educational professional and personal experiences I have ever had. We had an exclusive talk by Nick Law, Creative Director at Publicis as well for the Educators Summit. Meeting face-to-face.

Education 64

Education Creativity Pinterest Facebook 64

Cision

OCTOBER 6, 2015

For example, you may have a short and snappy message on Twitter but a much more detailed message on Google+. Create an e-book. Q: On LinkedIn, I can post on my page, my company’s page or a group page and cross link to the others. It was shared over 1,000 times! A: Yes, absolutely. All platforms are different.

Content Marketing 120

Content Marketing How To Insurance Insurance 120

Deirdre Breakenridge

OCTOBER 16, 2014

We have to proactively be ahead of what our companies need to know with respect to their audiences to build stronger relationships through communication. This extends beyond the four walls of your communications department in your company. I wrote the book about the eight new practices, but they too have EXPANDED.

Big Data 250

Big Data Data Education Internal 250

Maxim Behar

MAY 31, 2021

One day, a big American petroleum company came, and they invited me for a pitch in public relations. They gave me a big book about advertising and public relations and said there was no other public relations company in my country, so I shall do my best to learn the business. So, what made you write this book?

Newspapers 52

Newspapers Social Media Ethics Travel 52

Sword and the Script

SEPTEMBER 24, 2019

The company provides custom software development and helps companies of all sizes form SaaS startups to enterprise innovation. As it turns out the agency model of charging a monthly retainer for services is not a far stretch from the SaaS model where companies charge a monthly fee for software as a service.

Agency 64

Agency Software Enterprise Marketing 64

Maxim Behar

SEPTEMBER 5, 2021

Well, I usually respond that in such case we couldn’t cooperate, because these days the communication between the brand and the audience happens exactly through Facebook, Instagram, LinkedIn, Twitter, TikTok, etc. In my company I started to hire more and more graphic designers, web developers, social media experts.

Meeting 98

Meeting Advertising Advertising Agency 98

PR 20/20

JANUARY 3, 2019

We used Buzzsumo’s Content Analyzer to curate the top posts across Facebook, Twitter, Pinterest, Reddit, as well as links from other websites. 4 Tips to Unleash Your Inner Content Creative Genius. In this post, we featured four tips to get your creativity flowing. How will you make your marketing program even savvier in 2019?

Blogging 54

Blogging Marketing Content Marketing B2B 54

Cision

NOVEMBER 23, 2015

Additionally, PR professionals could target the 67 percent of American journalists use Twitter. Ian experimented with this for his recent book, using LinkedIn ads to showcase his expertise. They targeted people who worked for media brands and outdoor companies like REI. Images: vxla , gosheshe ( Creative Commons ).

Social Media 120

Social Media Media Pitching Media Training 120