PRSay

JANUARY 3, 2018

We’ve watched traditional media such as newspapers, magazines, radio and television decrease in importance thanks to Twitter, Facebook, Snapchat and other social platforms. Most expect these groups to still allow their participating PR firms to function somewhat independently, as long as profits continue to rise, if only minimally.

Publicity 167

Publicity Social Media Television Measurement 167

wiredPRworks

SEPTEMBER 11, 2021

Arriving at the school district headquarters, the staff was stunned and silent, gathered around a radio, listening for updates and quietly considering crisis communication responses. Producing a letter took time to write, print or copy and mail. Each year, I write a brief reflection on the year’s main events. 2011 Update.

Communications 81

Communications Community Crisis Film 81

Critical Mention

DECEMBER 13, 2019

With news content constantly spreading from online newspapers and magazines, blogs, trade publications and forums, it’s important to be able to track your online mentions to see what your audience thinks of you and your brand and to amplify your coverage on your own channels. Great businesses never miss a mention of their brand.

Analysis 105

Analysis Comparison Reputation Radio 105

Cision

JUNE 6, 2017

According to research by Boston Consulting Group, one ultraloyal customer who shares content can generate eight times his or her own consumption through their advocacy. In my book The Content Code, I refer to this group as the “Alpha Audience” and I contend that this elite group is the bedrock of your business. Not anymore.

Marketing 239

Marketing Television Handbook Web 239

Stephen Waddington

MARCH 17, 2021

Three years ago I published an anonymous blog from a senior practitioner about the gap between his organisation’s policy on mental health and the reality of its culture. I don’t usually normally post anonymous blogs but it was an important story. That makes Karl Connor’s Sellafield story exceptional. Karl Connor. I liked it.

Storytelling 147

Storytelling Local Case Study Television 147

PRSay

JUNE 28, 2018

Listen to radio programs and podcasts. When you wake up, grab a cup of coffee or a glass of water and write down at least 10 ideas that come into your head. Group ideas based on the client’s ability to fund them. Contact him at stephen.dupont@pockethercules.com or visit his blog at www.stephendupont.co. Read books.

Exercises 101

Exercises Creativity Radio Resources 101

Newsfile

FEBRUARY 28, 2024

Media monitoring tools scan various sources (print, online, social media, TV, radio) for mentions of specific keywords or brands. company website, blogs). The Associated Press (AP) style guide provides guidelines for writing press releases, ensuring consistency in language, formatting, and punctuation. sponsored posts).

Viral 52

Viral Crisis Communications SEO Reputation 52

Cision

JULY 26, 2017

There are a lot of best practice blogs about how to increase reach that may or may not be effective (some people believe that liberal use of videos and images may increase reach to an audience), but the big picture of Facebook reach is that brands cannot consistently reach most of the fans and followers with organic Facebook posts.

Social Media 233

Social Media How To Insurance Insurance 233

PR Conversations

OCTOBER 27, 2023

Toni Muzi Falconi writes: Regular readers of this blog are aware of my long-term, personal relationship with the Grunigs, yet I confess surprise when I read Jim Grunig’s first comment on this earlier blog post. ” We’re delighted you also waded into our blog’s territory to opine. At the Arthur W.

Reputation 52

Reputation Social Media Internal International 52

PR Fuel

MAY 13, 2021

Before you start writing, it’s important to know how to submit a press release. You can research different media outlets, including: Radio TV Newspapers Blogs Social media. Social media sources can include Twitter lists, Facebook groups, and LinkedIn communities. Make sure your subject line teases the content.

How To 69

How To Pitching Writing Social Media 69

Prohibition

JULY 14, 2017

Content remains at its roots, exactly that; information, a message – whether its worked up into an old school snappy strapline, or a radio jingle, the content remains. If so, how are they engaging with brands across the web, is it via online communities, local groups, podcasts? What has changed is how content is utilised.

Content Marketing 48

Content Marketing Marketing B2C SEO 48

Beyond PR

MAY 1, 2017

Writing for Slate shortly after Facebook Live’s release, Willa Paskin shared one of her initial impressions of Facebook Live being that they often aren’t planned as thoroughly as other video content, and it often makes the live content hard to watch (and replays even more). About Jim Dougherty. PRSA member.

Facebook 63

Facebook Video How To Retail 63

Journalistics

NOVEMBER 20, 2014

She dropped me a line to let me know she was happy to see I was blogging again because she thinks my posts are relevant for her students. Nothing makes me want to write more than hearing somebody learned something from one of my posts. Writing – learn to write well. Pay attention in those writing-related classes.

Journalism 52

Journalism Sports Writing Meeting 52

PR Conversations

AUGUST 3, 2016

Since his controversial interview with Business Insider UK , many people have shared their thoughts via social media, blog posts, articles and interviews. Global Chief Creative Officer (CCO), Kate Stanners, has belatedly done a recovery interview on BBC Radio 4’s Today programme. Did Kevin miss that meeting?

Interviews 40

Interviews Leadership Groups Advertising 40

PR Conversations

AUGUST 3, 2016

Since his controversial interview with Business Insider UK , many people have shared their thoughts via social media, blog posts, articles and interviews. Global Chief Creative Officer (CCO), Kate Stanners, has belatedly done a recovery interview on BBC Radio 4’s Today programme. Did Kevin miss that meeting?

Interviews 40

Interviews Leadership Groups Advertising 40

Waxing UnLyrical

JANUARY 4, 2011

In the Indian context, the web has begun to move beyond a media genre that was no different in terms of interruption when compared to conventional media like television and radio. All this via one bare-bones blog and a Facebook group. Oh, one other thing: my blog = my sandbox. Image: Gaurovonomics via Flickr, CC 2.0

Social Media 78

Social Media Web Media Measurement 78

Critical Mention

OCTOBER 24, 2019

While we certainly encourage PR and communications pros to follow our insightful Critical Mention blog , we also want to share a few of our other favorite PR blogs. Our take on Ragan’s PR Daily blog: Without a doubt, Ragan’s PR Daily blog is one of our go-to blogs for communication and media related news and tips.

Blogging 68

Blogging Education Resources Creativity 68

Waxing UnLyrical

AUGUST 5, 2015

There may even be peer groups that are more prone to use Snapchat than others. Campaign unique codes would be similar to what you hear on the radio: when you order flowers get a 10% discount when you mention the code jimandanimal. When someone orders flowers with this code, the sale is attributed to the Jim and Animal show. Conclusion.

Measurement 40

Measurement How To Marketing Engineering 40

ImPRessions - Crenshaw Communications

JANUARY 6, 2021

A business leader or subject-matter expert (SME) who posts content in the form of bylined pieces, white papers, blog posts, or explainer videos can help differentiate a company and add personality to its brand. – Write a series or blog together. Influencer marketing creates trust. Micro-Influencers help manage risk .

B2B 191

B2B Social Media Radio Fashion 191

Waxing UnLyrical

NOVEMBER 11, 2010

I should say “wars&# since, as first a Royal Indian Air Force and then an Indian Air Force officer, from which he retired as a Group Captain, he’d seen his fair share of them. I’m told my grandfather was stunned when he heard over the radio that there would be a blackout drill. “Those bloddy fools!

Facebook 105

Facebook Twitter Transportation Measurement 105

Waxing UnLyrical

MARCH 11, 2015

And a lot of the writing about PR metrics is too obtuse, too broad, or too incorrect to apply to the real world. The image below is a screenshot of Facebook Analytics from my blog’s Facebook Page: You can see that some posts are more popular than others, some were clicked-through more than others, but it’s all empty calories.

Measurement 40

Measurement How To Analytics Customer Service 40

Sword and the Script

AUGUST 11, 2020

19-20) Media Bias Comments Grouped by Answer Many questions on this survey included an optional comment field with a simple follow up question that asked “Why?” Anyone with a blog can call her- or himself a professional journalist but unfortunately, fewer and fewer remain.” [ Note. Writing is all about a point of view.

Survey 158

Survey Data Media Ethics 158

Remote PR Jobs

SEPTEMBER 25, 2023

Couple that with an endless to-do list of research, writing, media training and more, and it seems nearly impossible to keep up, let alone make sense of it all. When it comes to the news industry, trending topics come and go like the tides. Enter the podcast In recent years, the popularity of podcasts has exploded.

Pitching 100

Pitching Interviews Trends Journalism 100

NewsWhip

JUNE 10, 2021

Chris Rivera: Well, Ben, the unfortunate part is when I went to college, I studied technical writing. By the way, for anyone that doesn’t know what technical writing is, don’t worry. Or has it moved from Twitter to Facebook, or from Twitter to someone’s blog, or whatever it might be? Ben: Oh, wow. Chris: Yeah.

Reputation 78

Reputation Crisis Management Crisis Enterprise 78

PR Fuel

MAY 27, 2021

It’s not enough to learn how to write a press release, though. Creating buyer personas will help you segment your audience groups. Then, you can find the right publication for each group. Our company will write, edit, and distribute the press release for you. Write a Submission Email. Read Their Guidelines.

Guidelines 82

Guidelines SEO Social Media Engineering 82

Waxing UnLyrical

DECEMBER 4, 2010

It took me a while to realize that this clocks up the total amount donated both to buy back the celebs’ digital lives (I feel nauseated just writing that), as well as those of regular Joes and Jills who’ve been inspired to “sacrifice&# their own DDs as well. I ended up writing about it after all, couldn't help myself.

Facebook 93

Facebook Twitter Nonprofit Social Media 93

Stephen Waddington

SEPTEMBER 13, 2017

I’ve tried to include as many as possible in this blog post but you can read the full threads for yourself. “You need a natural appetite for writing, and they should have that already. Make sure you use that time at university to work part time in either the local paper, radio station or start your own blog.

Publicity 90

Publicity Local Training Writing 90

Cision

AUGUST 26, 2015

You know there’s at least one person saying “Damn Twitter, I can’t write a Direct Message in under 10k characters.” We meet every Sunday night to discuss a different blogging topic, we welcome anyone that wants to learn or help others. CMO at The Steveology Group. Jeff Barrett – @BarrettAll .

Social Media 120

Social Media Twitter Media Nonprofit 120

Buzzstream

MAY 19, 2022

I set out trying to write a post about creating a successful survey campaign from start to finish. Sometimes your industry might be such a niche that it doesn’t have links even though others are writing about the topic. They have been repeating a survey for years to compile their blogging statistics and rank for the keyword.

Survey 90

Survey How To Reddit Pitching 90

David PR Group

JANUARY 21, 2016

My main consideration was to teach the technique of getting you quoted in the stories being written by mainstream media reporters at newspapers, magazines, and in broadcast stories on radio and television. You can blog, do a video, shoot a Periscope live stream, tweet, or create an infographic. Can you hedge against this? –John.

Television 40

Television Corporate Infographics Radio 40

Waxing UnLyrical

NOVEMBER 24, 2010

Image: betsyjean79 via Flickr , Creative Commons Advertising, Marketing, Public Relations, Journalism, Design, Digital, TV, Radio, Podcasts, Blogging, Social Networks, Newsfeeds, Affiliate Marketing, Web TV, SEO… Creative industries have evolved just as the environments, mediums, consumers and needs of our clients have evolved over time.

Travel 79

Travel Case Study Creativity Advertising 79

PR Fuel

MARCH 17, 2020

Television and radio’s quick ads made it fall from favor for a few decades. Depending on your business, this might mean writing in-depth articles that show you’re an authority in your niche. You provide specific products or services to distinct groups of customers. A Long-Term Strategy: Content Marketing.

Publicity 65

Publicity Small Business Advertising Advertising 65

Cision

MAY 21, 2015

And get this: according to Edison Research , people who listen to audio listen to podcasts almost as much as they listen to the radio. Six Pixels of Separation – The Mirum Blog is marketing and communications insights from the edge. The Twist Image blog is here for all of your digital marketing adventures. 17) Mitch Joel.

Social Media 120

Social Media Marketing Pinterest Media 120

Stuart Bruce

OCTOBER 30, 2014

The debate was chaired by Lord Black, a director of the Telegraph Media Group. The instant reaction from customers was at odds with the expert opinion from journalists and pressure groups. When Tom Foremski quit the Financial Times he was the first big mainstream media journalist to start making a living from a blog.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Beyond PR

SEPTEMBER 22, 2016

Blogs helped democratize the creation of written content. And now the explosion of podcasts has democratized radio. Pretty much anyone with a computer can host a digital radio show. In the fast-paced environment we live in today, a well-written blog post or article may capture the attention of its reader for only a few minutes.

Brand 40

Brand Branding Radio Education 40

Waxing UnLyrical

JULY 8, 2011

I realize the irony of writing that last sentence on the blog of the maven of SM measurement. Just like radio ads. He believes finding the methods and channels customers and audiences use, and engaging with them in their comfort zone is the key to effectively communicating with those groups on behalf of clients.

Social Media 68

Social Media Media Radio Newspapers 68

Bad Pitch Blog

MAY 20, 2010

And for this she’s getting a good pitch seal of approval from the Bad Pitch Blog (we used to call it Glinda the Good Pitch, but how cool is that, really?) Relevance: Jennifer has targeted my blog with research she knows I’ll find of interest based on the topics I already cover. What''s your strategy and advice for others?

Pitching 49

Pitching Fashion Report Twitter 49