Doctor Spin

MARCH 23, 2023

We must find a way to bridge the leadership gap. Leadership is critical to any successful organisation, and developing influential leaders is essential for long-term success. A Gallup study examining corporate leadership and management found that only 10% of employees are natural leaders. The bad news?

Leadership 52

Leadership Training Employee Media Training 52

ImPRessions - Crenshaw Communications

OCTOBER 3, 2017

There are many public relations industry blogs that offer know-how on everything from crafting brilliant media pitches to perfecting presentation skills. But how to determine which blogs are me-too, and which are worth your while? After that, the blog world is your oyster! Follow these blogs to increase your PR acumen.

Blogging 159

Blogging Pitching Fashion Sports 159

ImPRessions - Crenshaw Communications

SEPTEMBER 14, 2021

Among PR teams, LinkedIn is the go-to social media platform for B2B executives for driving positive visibility and thought leadership. How can executives get the most from their LinkedIn profile to convey leadership and be seen as an expert? . Go beyond a resume . Your LinkedIn profile is representative of your brand.

LinkedIn 421

LinkedIn Nonprofit Leadership B2B 421

Onclusive

JUNE 17, 2021

I am pleased to announce that Onclusive and MSL, the communications unit of Publicis Groupe which is one of the world’s largest marketing services companies, have expanded our global partnership to bring real-time insights around PR Attribution to all MSL and Publicis Groupe clients worldwide.

Groups 370

Groups Data Measurement System 370

Deirdre Breakenridge

APRIL 5, 2019

Modern communicators have a responsibility to use communication as a way to build bridges between people and groups; sharing communication to help, uplift and ignite passion and positive momentum. Do you really know what someone else is experiencing before you tweet, blog or post on Facebook? It’s a do “good” and do “no harm” approach.

Infographics 266

Infographics Communications Leadership Social Media 266

PRSay

OCTOBER 17, 2019

They represent the world’s next age group: “Generation Alpha,” the demographic after Generation Z. Here’s what communicators need to know about this key, emerging group: Understanding the generation. He blogs at www.stephendupont.co. Contact him at stephen.dupont@pockethercules.com. 21 at 10:15 a.m.

Groups 140

Groups Mobile Real Estate Skype 140

5W PR

MAY 24, 2024

Thought leadership emerges as another influential instrument in PR’s repertoire. PR experts can help devise communication strategies tailored to assorted investor groups. Regular content such as infographics, industry insights, and thought leadership pieces showcase expertise and foster a sense of transparency.

Financial 78

Financial Privacy Infographics Leadership 78

5W PR

MAY 30, 2024

The target audience can be categorized into several groups. Writers and editors employed by tech publications, websites, and blogs. An overview of the company, leadership bios, and any pertinent awards or recognition. Having identified the objectives, the next step is to figure out who the target audience is.

Technology 78

Technology Product Launch Construction YouTube 78

Bianchi Biz Blog

FEBRUARY 22, 2021

I am the editorial director, Commercial Vehicle Group at Endeavor Business Media. The Endeavor Commercial Vehicle Group is comprised of six CV brands: FleetOwner, Fleet Maintenance, Trailer/Body Builders, Bulk Transporter, Refrigerated Transporter, and American Trucker. What story or stories are you most proud of?

Groups 55

Groups Meeting Transportation Media 55

Rock the Status Quo

FEBRUARY 9, 2015

Consider ways to expand editorial placements with personal branding campaigns for c-suite leadership and your subject matter experts ! Three Essential Ways to Help Corporate Leadership Build a Personal Brand Online 1. Take advantage of the LinkedIn blogging platform – called long-form posts.

Corporate 100

Corporate Leadership Brand Branding 100

Critical Mention

OCTOBER 24, 2019

While we certainly encourage PR and communications pros to follow our insightful Critical Mention blog , we also want to share a few of our other favorite PR blogs. Our take on Ragan’s PR Daily blog: Without a doubt, Ragan’s PR Daily blog is one of our go-to blogs for communication and media related news and tips.

Blogging 68

Blogging Education Resources Creativity 68

5W PR

JANUARY 15, 2024

By understanding the needs and expectations of different stakeholder groups, strategic communications can tailor messages that resonate, address concerns, and foster a sense of engagement and partnership. Facilitating effective leadership Leadership communication is a key aspect of strategic communications.

Communications 78

Communications Policies Product Launch Reputation 78

Stern + Associates

FEBRUARY 13, 2024

I recommend reading widely and consuming media (podcasts, newsletters, blogs, etc.) A recent survey from the Manpower group found that 75% of employers globally report difficulty in filling roles. from a wide variety of thought leaders, not just the people in privilege or power.” However, not all workforces are alike.

Internal 110

Internal International Groups Employee 110

The Hoyt Organization

APRIL 23, 2024

You can also conduct market research through surveys or focus groups to gather more specific insights about your audience. Incorporate Thought Leadership As part of your non-profit PR strategy, it’s essential to position yourself as a thought leader in its field. It stands for Paid, Earned, Shared, and Owned media.

Strategy 103

Strategy Nonprofit Social Media Leadership 103

Waxing UnLyrical

NOVEMBER 14, 2014

Alison Kenney asked this question yesterday in a Facebook group I belong to: “When it comes to your own website, do you think a blog is a must?” ” You’re reading this blog on a business website, so you already know what my answer is. Why do people ask whether or not you should host your own blog?

Blogging 99

Blogging Leadership LinkedIn Google 99

5W PR

APRIL 18, 2024

Thought leadership Post thought-provoking articles that shine a light on the company’s expertise and unique perspectives on industry trends and challenges. Engage in discussions, participate in relevant groups, and establish the B2B tech company as a reliable voice. B2B communities The B2B tech world isn’t a one-man show anymore.

B2B 78

B2B Media LinkedIn Infographics 78

Stern + Associates

AUGUST 29, 2017

B2B companies that regularly blog generate 67 percent more sales leads than non-blogging companies. Here are four B2B blog best practices. B2B Blog Best Practices: Write for a Real Person. The post B2B Blog Best Practices that Win You Business appeared first on Stern Strategy Group.

B2B 75

B2B Blogging Groups Writing 75

MaccaPR

MAY 11, 2017

Although more and more women are taking leadership positions ( the number of female CEOs is increasing ), the majority of business leaders tend to be male (the top 27 highest paid CEOs in Minnesota are all men, for example). Here are takeaways for MaccaPR blog readers on leadership styles and business decision making.

Leadership 74

Leadership Energy Corporate Conference 74

Doctor Spin

DECEMBER 3, 2023

Groupthink is a psychological phenomenon where the desire for harmony and conformity within a group leads to irrational or dysfunctional decision-making outcomes. It suggests that when a group’s cohesiveness is overly dependent on the personal appeal of its members, it is more likely to lead to poor decision-making. Pratkanis, A.,

Internal 52

Internal International Groups Leadership 52

Stern + Associates

OCTOBER 4, 2023

Over the course of the conversation, we learn of a desire to create and amplify thought leadership, secure more and better media coverage and land more speaking slots at conferences. A common hypothesis is that by cultivating thought leadership and getting more PR results for it, leads and business growth will follow.

Conference 94

Conference Leadership Journalism Measurement 94

Stern + Associates

MARCH 5, 2024

This blog was crowd-sourced by the team of thought leadership communications experts at Stern Strategy Group. The post How to Tell Your Company’s Innovation Story appeared first on Stern Strategy Group. Time to flood the airwaves! The most successful companies are strategic with the way they communicate.

How To 101

How To Corporate Storytelling Conference 101

Stern + Associates

NOVEMBER 13, 2023

In 2024, we expect the in-person conference landscape to continue to rebound with many thought leadership “pillar” events retaking their position as the places for ideas to be shared and the future to be explored. The post 3 Executive Communications Trends for 2024 appeared first on Stern Strategy Group.

Trends 119

Trends Communications Conference Leadership 119

Burrelles Fresh Ideas

MAY 21, 2024

Additionally, the intangible nature of mental health poses unique difficulties in measuring progress and ROI, further complicating efforts to secure buy-in from senior leadership. In 2020, the company launched “Pinside Out,” a Pinspiration group designed to foster a culture of wellness within its workforce. We can help!

Employee 97

Employee Pinterest Resources System 97

Flack's Revenge

DECEMBER 12, 2022

Yet there have been much excitement and press coverage in this time, for something that research firm Gartner Group claims is 10 years from mainstream adoption. s blog reported an aggregate $120B funding for related technology and infrastructure in the first five months of 2022, more than double the $57B invested in all of 2021.

Real Estate 156

Real Estate Case Study Technology Education 156

PR Conversations

MAY 3, 2016

A new term coined: responsible leadership. A new term has emerged for an elevated emphasis on ethical business practice: responsible leadership. A new approach to leadership. Much of the business studies literature focuses on transactional or transformational leadership. risk analysis. care for employees; and.

Employee 40

Employee Leadership Communications Internal 40

PRSay

SEPTEMBER 19, 2023

The program sought to reach potential recruits in different demographic groups who wish to receive information from trusted social media influencers. A couple of months later, in May, the Navy began receiving pushback online from active-duty service members and veterans groups over its collaboration with Kelley.

Communications 178

Communications Ethics Public Affairs Social Media 178

Solo PR Pro

MAY 7, 2024

In this blog post, we’ll explore why personal branding is essential for self-employed PR professionals and how it can unlock doors to new opportunities and avenues to showcase your unique skills. Attend PR and client industry events, join PR-focused groups (such as Solo PR PRO ), and participate in discussions.

Brand 92

Brand Branding Reputation Ethics 92

ImPRessions - Crenshaw Communications

SEPTEMBER 29, 2021

Thought leadership content is persuasive. Researchers looked at how people evaluated news stories, traditional ads, native ads, independent blogs, and branded blogs. They surveyed 1500 members of a consumer panel and ran focus groups with a subset of them. It always comes down to credibility.

SEO 227

SEO Agency Reputation Policies 227

Doctor Spin

JANUARY 19, 2024

Being informed and granted a bigger picture is a typical leadership privilege. By the 18th pushup, half of the group had succumbed to the strain. 11 Evil Leadership Techniques. Doctor Spin | The PR Blog. The Qualities of Leadership: Direction, Communication, and Obfuscation. The following dawn brought clarity.

Wikipedia 52

Wikipedia Leadership eBook Exercises 52

Sword and the Script

SEPTEMBER 8, 2020

Blogs, including independent and corporate blogs, can be credible. She and her research team conducted a focus group with 46 participants and also using a panel to survey 1,500 consumers. 89% of decision-makers say thought leadership “can be effective in enhancing their perceptions of an organization.”

Survey 98

Survey Industry Leadership Study 98

Stern + Associates

MARCH 10, 2023

Over the course of the conversation, they usually share a desire to build thought leadership, to secure more media coverage, and land more speaking invitations. A common hypothesis is that by cultivating thought leadership and getting more [PR] results, leads and business growth will follow. appeared first on Stern Strategy Group.

Publicity 101

Publicity Conference Leadership Measurement 101

Onclusive

JUNE 23, 2022

This week, we’re continuing with our June blog series on Measuring Up To Marketing: How PR Fits Into The Mix. Communicators can offer data from media monitoring, social listening, media relations and campaign measurement, while marketers can contribute the results of focus groups, customer surveys, promotions and other tactical activity.

Strategy 195

Strategy Marketing Measurement eBook 195

Sword and the Script

JANUARY 10, 2017

It’s easy to believe there are a million marketing blogs but that’s just not true. If you blog about marketing – especially with any semblance of frequency – you are in fact among a fair small group. There are more blogs focused on personal development than any other topic, according to the survey.

Survey 60

Survey Blogging Corporate Analytics 60

Shift Communications

JANUARY 17, 2023

This will remain true, especially as mistrust and uncertainty (around companies, sectors, leadership, the media, influencers, products, the economy and so on) run rampant. With that in mind, we asked SHIFT leadership and client advisors what they’re keeping top for clients in 2023. Here’s what they said.

Strategy 78

Strategy Communications Leadership Employee 78

Doctor Spin

DECEMBER 3, 2023

Dynamic Language in Leadership Communication Framing in leadership communication is crucial because it allows leaders to effectively connect with and influence their diverse audiences in various contexts. The Art of Framing: Managing the Language of Leadership. Source: Leadership 3 Fairhurst, G. Leadership, 1, 165 – 185.

How To 52

How To Leadership eBook Journalism 52

Shift Communications

MARCH 22, 2023

An open letter is a message intended for a specific person or group but made public for anyone to read. It is usually one component of a more extensive thought leadership, corporate or advocacy strategy. What is an open letter? The purpose is to address an issue, explain a viewpoint, or rally a call to action.

Leadership 88

Leadership Community Corporate Consumer 88

The Proactive Report

NOVEMBER 3, 2022

Reputation management, originally a Public Relations term, refers to the influencing, controlling, enhancing, or concealing of an individual’s or group’s reputation — especially online. Reputation management definition. The difference between PR and Marketing.

Digital PR 246

Digital PR Reputation Employee Energy 246