PRSay

AUGUST 31, 2016

To paraphrase a friend of mine “Ethics should not just be a policy. Ethics is central to effective public relations. I wrote a few years ago about training your ethical mind and the lessons still hold true today. It’s why we have ethics month every year and why we created the PRSA ethics app. 15, time TBD.

Ethics 113

Ethics Policies Healthcare Journalism 113

5W PR

JANUARY 29, 2024

Defense technology transcends the world of gadgets and apps. It delves into the intricate landscape of national security, cutting-edge innovation, and complex ethical considerations. Here, technology isn’t about entertainment. Here, technology isn’t about entertainment.

Industry 78

Industry Publicity Ethics Privacy 78

5W PR

APRIL 8, 2024

Advocating user-friendly technology The surge of digital banking demands crystal clear communication about the user journey. By championing transparency and ethical conduct, PR aids financial institutions in shaping a reputation of being reliable and trustworthy partners in consumers’ financial journeys.

Consumer 78

Consumer Financial Ethics Banking 78

Sword and the Script

OCTOBER 3, 2023

I’ve been writing this monthly column about PR technology companies for nearly five years – and I’m still continuously reminded that while these companies make software for communicators, they are not typically communication experts. I believe the generative AI is based on OpenAI technology, which makes ChatGPT. Kick-ass” PR blogs.

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Analysis Tools Software SMB 142

Deirdre Breakenridge

AUGUST 7, 2014

Our work ethic may not look like the work ethic of years before us, but we do work hard. Technology allows us to work faster and work on multiple things at once. Technology is just getting faster and faster these days. The post Guest Blog Post: What Does Being a Millennial Really Mean? Guest Post Mentoring PR 2.0

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Blogging Ethics Education Technology 269

5W PR

JANUARY 17, 2024

That means defense tech brands need to begin openly discussing ethical frameworks, safety measures, and even the limitations of the technology to be able to build a bridge of understanding. These types of stories paint a picture of not just the power of the technology, but its potential to serve humanity as a force for good.

Publicity 78

Publicity Brand Branding Ethics 78

Presspage

FEBRUARY 15, 2024

Embracing this technology helps companies meet investor needs and solidify lasting relationships. Data Analytics Pitfalls and Challenges in Investor Relations While integrating data analytics into IR offers significant advantages, it also raises ethical challenges and considerations. Want to leverage data analytics like a pro?

Analytics 78

Analytics Data Ethics Privacy 78

PRSay

SEPTEMBER 11, 2023

In her role as director of innovation and CEO communications at Microsoft, Bonnie McCracken has a pivotal role in shaping the narrative for groundbreaking research and cutting-edge technologies, particularly with the company’s investments in AI. How do you think AI differs from how we’ve worked with other new technologies in the past?

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Enterprise Tools Technology Privacy 184

PR in High Definition

JULY 8, 2014

Below is the transcript of Firefly CEO, Claire Walker’s opposition to the motion that “Wearable technology is an ethical nightmare for the PR, marketing and communications professions” given during a CIPR debate at the House of Commons on the 7th July 2014.

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Ethics Technology Communications Marketing 76

PR in High Definition

FEBRUARY 23, 2024

The strikes, driven by concerns over fair compensation and working conditions, have highlighted broader issues surrounding the relationship between technology (AI in particular) and labour. The ethical use of AI is a growing concern for both the public and industry leaders.

Ethics 62

Ethics Television Film Technology 62

5W PR

NOVEMBER 24, 2023

However, the technology isn’t immune to one significant challenge – bias. Legal and ethical concerns AI bias can lead to legal and ethical challenges for organizations that use these technologies. Ethical guidelines Establish ethical guidelines for AI development and usage.

Healthcare 78

Healthcare Guidelines How To Ethics 78

Landis PR

OCTOBER 30, 2023

Note: This is a reposted blog by Kristen Dunleavy from Muck Rack. For the original blog, please visit here. AI compliance refers to adhering to a set of guidelines, regulations and ethical standards in the development, deployment and usage of AI technologies. Download the AI compliance checklist for PR pros now.

Privacy 64

Privacy Ethics Guidelines System 64

Stephen Waddington

MARCH 11, 2019

Professional communicators must act ethically and improve their knowledge. AI is being used as a marketing label to market and sell technology products and services. It’s the latest shiny new thing in technology since blockchain and cryptocurrency. The hype surrounding AI is unhelpful.

Ethics 68

Ethics Marketing Survey Analysis 68

PR in High Definition

SEPTEMBER 26, 2018

When a new technology arises, we like to think that it will change something for the better. Facebook isn’t the first technology to have an unexpected negative impact and it won’t be the last either. But what if we could predict whether a piece of technology will be disruptive? That’s where Ethical OS comes in.

Ethics 48

Ethics Tools Technology Facebook 48

Deirdre Breakenridge

SEPTEMBER 5, 2014

We’ll be discussing everything from networking, relationship building and ethical communication to channel participation, new tools and productive apps. Where can you learn more about ethical communications, especially in an age of public conversations? A follow up blog post by PR 2.0 Is PR Right for me?”

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Twitter Community Ethics Resources 324

Burrelles Fresh Ideas

JANUARY 2, 2024

For instance, when I was optimizing a travel blog, AI tools helped us create personalized content based on the reader’s past interactions, increasing both stay time on the site and conversion rates. Sustainable SEO, focusing on quality content and ethical practices, is the future. The Role of Video Content in SEO Today, 92.3%

SEO 84

SEO Mobile Engineering Ethics 84

Mindful Marketing

NOVEMBER 18, 2023

by David Hagenbuch - professor of marketing at Messiah University - ​author of Honorable Influence - founder of Mindful Marketing AI’s meteoric rise has encouraged companies to quickly embrace the transformative technology while countries have raced to erect guardrails on the all-powerful algorithms.

Brand 99

Brand Branding Ethics Tools 99

The Hoyt Organization

SEPTEMBER 8, 2023

Generative AI prompts are a type of artificial intelligence-powered technology that can generate an array of information, as long as the prompts are carefully crafted. It can quickly scan and analyze multiple media outlets, blogs, and social media platforms to track brand mentions, sentiment, and trending topics.

Publicity 93

Publicity Ethics Analysis Data 93

Deirdre Breakenridge

OCTOBER 5, 2016

What is the impact of the ethics behind the use of bots & bot proxy networks to spread messages? John cares about putting humanity first, and our stories about technology second. A follow up blog post by PR 2.0 This was an important question and one that should be explored beyond one student or one blog post.

Twitter 293

Twitter Community Ethics Radio 293

PR in High Definition

JUNE 28, 2023

This want for speed is with a view to have the UK lead on growth and investment in technology. But for this to happen in a way that’s good for the world, the discussion around the guardrails for AI must be just as fast and just as continual as the development of the technology itself. It took Spotify 4.5

Ethics 62

Ethics Technology Privacy Government 62

Landis PR

FEBRUARY 5, 2024

Note: This is a reposted blog by Dr. Michael Thiemann. For the original blog, please visit here. AI in PR: Navigating the Risks and Rewards However, there are risks to consider: Over-Reliance on Technology: Losing the human touch in communication can alienate audiences. Photo courtesy of Pixabay 1.

Publicity 59

Publicity Privacy YouTube Analysis 59

The Proactive Report

FEBRUARY 17, 2023

There are many avenues for visibility – search engines, news media, social media, and other digital outlets like blogs and podcasts. Consumers trust a brand when they believe that the brand is transparent, ethical, and reliable. Finally, companies must be proactive in addressing customer feedback and concerns.

Brand 130

Brand Branding Ethics Engineering 130

PR in High Definition

OCTOBER 19, 2017

Provide positive context: what’s your vision for how well this piece of technology could work in future and how it could improve people’s lives when it works correctly. The post The robots have arrived in ethics appeared first on Firefly Communications. Don’t blame the machine! 1] [link]. [2] 2] [link]. [3] 3] [link]. [4]

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Ethics Crisis System Training 67

5W PR

JULY 21, 2023

By highlighting their commitment to sustainability, ethical sourcing, and charitable initiatives, variety stores can attract conscious consumers who value socially responsible businesses. Leveraging data and technology To compete with e-commerce giants, variety stores must harness the power of data and technology.

Retail 78

Retail Local Consumer Community 78

5W PR

JANUARY 3, 2024

Consumers are increasingly conscious of eco-friendly practices, cruelty-free products, and ethical sourcing. Interactive and immersive PR Incorporate technology to create virtual experiences. The post Navigating the Evolving Beauty PR Landscape in 2024 appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

Product Launch 78

Product Launch Consumer Community Interviews 78

Sword and the Script

JUNE 30, 2021

That’s according to the 2021 JOTW Strategic Communications Survey – by Ned’s Job of the Week , an email newsletter and Sword and the Script Media, a PR and marketing consultancy for B2B technology. Communications technology. Blog: Code of PR Ethics? Blog: What Does “Storytelling” Mean to You? Blog: What is PR?

Survey 118

Survey Communications Ethics Measurement 118

PR in High Definition

MARCH 27, 2024

As a topic, AI is broadly covered in the news, from specific stories about regional regulations to wider discussions surrounding the technology’s ethics. While your company will likely have something to say about AI, it’s less likely that every AI story is relevant for you.

Company 71

Company Technology Ethics Software 71

PR in High Definition

FEBRUARY 27, 2023

It is being touted as a technology with the potential to change our lives – for better, or worse. AI that can create new content, also known as generative AI, has faced its share of ethical concerns over the past months. This technology holds the potentially to enable people to do their jobs better, faster and with greater ease.

Industry 62

Industry Communications Technology Reputation 62

Reputation Us

AUGUST 28, 2023

MidwestCon HIGHLIGHTS & NOTES Panel #1 – “How technology can drive transformation in the criminal system.” ” Question from moderator: “What technology will be most useful in the next five years?” ” –Hope for technology to be ethical. Hammer is a tool. .”

System 78

System Technology Banking Community 78

Deirdre Breakenridge

JULY 10, 2019

FEEL stands for: Facing Fears , engaging with Empathy , using Ethics and good judgment and unleashing the Love of their mission to genuinely connect and to build loyal and unbreakable bonds. . Are increasing communication touchpoints and a technology-driven world fueling stress and anxiety? What is the genesis of my passion project?

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Ethics Social Media Leadership Interviews 177

Offleash

JULY 19, 2023

News flash: We work in technology. Technology is always changing, disrupting, reshaping, and often improving how we work. I’m not attempting to (age myself or) minimize the actual risks and important ethical questions surrounding this next wave of AI. Heck, the first machine I leveraged in my career was a fax machine.

Crisis Communications 52

Crisis Communications Ethics Creativity Crisis 52

Wadds Inc.

OCTOBER 12, 2023

New technologies become embedded into workflow over time. Roy Amara, a Stanford computer scientist, noted in the 1960s that we exaggerate the impact of technology in the short term but underestimate it in the long term. AI has assisted practitioners with spelling, grammar, reading level and writing quality in the past ten years.

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Publicity Tools Exercises Ethics 105

Prohibition

MARCH 21, 2024

AI-technology has the ability to track competitor activity and help brands gain the competitive edge over other businesses. For more interesting articles from us check out these posts: The Rise of AI in Content Drafting Unlocking Success: Why Blogging Is Important for Businesses Utilising AI For Content Creation

Social Media 62

Social Media Trends Analysis Media 62

Landis PR

JANUARY 9, 2023

Overall, the use of chatbots and AI in PR is likely to lead to increased efficiency and effectiveness, but it is important for PR professionals to stay up-to-date with these technologies and use them in a way that is ethical and aligns with their organization’s values. Images created by using Midjourney ‘s bot.

Ethics 52

Ethics System Crisis Management Data 52

5W PR

MAY 15, 2023

Brands can also communicate their social responsibility practices to customers, such as fair labor practices, ethical sourcing, and community involvement. Wine brands can also use technology, such as augmented reality, to enhance the wine-tasting experience.

Consumer 88

Consumer Brand Branding Agriculture 88

Stephen Waddington

AUGUST 11, 2019

Dominic Cummings’ blog provides first hand insight into one of the smartest thinkers in modern communications. It also challenged everything that we know about ethical communications. My article last week outlines the developing narrative and numerous ethical issues. Cummings uses his blog to think out loud.

Communications 96

Communications Ethics Public Affairs Government 96

Shift Communications

MAY 16, 2023

By Alan Dunton, Managing Director, Technology Like May flowers after April showers, generative AI-powered apps are popping up everywhere. Being a old long-serving PR professional means I have seen a lot of technology come and go. A lot of digital technology offers only incremental improvements. Definitely check him out.

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Company Technology Privacy Guidelines 78