MaccaPR

DECEMBER 10, 2014

In fact, we design multiple offers for Red Wing, such as free downloadable white papers on OSHA standards and receive a free pair of boots in exchange for 15 minutes of their time. You invest a lot of time in your ThinkSEM blog , chiefly written by your wife and co-owner Sarah Danks and PR staffer Kayla Hollatz – it’s a fun read.

SEO 98

SEO Interviews Blogging Engineering 98

Stephen Waddington

JANUARY 20, 2019

Lessons from rugby, planning a backlash, paid media as part of a PESO campaign, Twitter analytics, a content calendar for 2019, and branded Alexa briefings. It’s a rare book business and a new quarterly print publication focused on increasing the visibility of writing by women and their contributions throughout history. Founder A.

Twitter 61

Twitter Print Crisis Travel 61

Presspage

FEBRUARY 10, 2020

If the image is to go into print, it needs to be at least 1MB. Rather than clogging up a journalist's inbox with huge file sizes, include one image on your email, and then a link to somewhere they can download more if they need to – your media library or a Dropbox folder, for instance.

Pitching 78

Pitching Advertising Advertising Product Launch 78

OnePitch

SEPTEMBER 8, 2022

It feels so obvious, but the typical Ws – Who, What, Where, When, Why – but as we work with a lot of consumer brands, we’ve expanded that to include price point, link to download assets (never attach), and a nod to affiliate network integration, if applicable. Want more blogs like this?

Pitching 98

Pitching Consumer How To Education 98

Norton's Notes

DECEMBER 21, 2014

At prohibition we recently did some influencer outreach for a new client and we had to target some of the world’s top weight lifting blogs but we couldn’t find any up to date lists so I thought it would be useful to create one ourselves. About the blog. Anyway, after hours of work here are my top ten. www.marksdailyapple.com.

Blogging 44

Blogging Training Exercises Sports 44

Cision

NOVEMBER 11, 2016

Having to switch gears so often was a great prelude to broader agency work where we work on various clients from 3D printing to beer. At Crenshaw, you work with a variety of brands and businesses. How can brands keep up? What advice do you have for brands looking to stand out in the marketplace? Simply: do they work?

Communications 253

Communications Data Local Survey 253

Cision

SEPTEMBER 15, 2016

According to a recent study by Fluent , consumers who are reached through a greater number of channels engage more with, and buy more from, brands. The study surveyed 1,802 Americans and found that traditional engagement channels — such as television and print — offer the most reach.

Social Media 120

Social Media Marketing Media Study 120

Beyond PR

APRIL 5, 2016

While these are the thoughts that come to mind when planning a much-needed trip, brands must deal with similar concerns when planning their next step. If your PR and marketing strategy is going to deliver results, you have to answer questions like: Who is talking about our brand? What trends are impacting our industry? Take action.

Brand 40

Brand Branding Media Airlines 40

Cision

JUNE 6, 2017

This post is an excerpt from the e-book, Listen: 5 Social Audiences Brands Can’t Afford to Ignore. . In an era where paid advertising access to consumers on television, radio, and print is drying up, influence marketing may become a primary source of consumer connection. 19 percent were piloting a program.

Marketing 239

Marketing Television Handbook Web 239

Sword and the Script

JANUARY 31, 2023

Factmata uses AI to identify and track narratives online through articles, blogs, tweets and other social chatter, highlighting the ones that could either help or hurt brand reputation and value.” There are several that pitch generative AI to marketers for creating blog posts. What does it do? What’s different about that?

Software 78

Software Case Study Technology Tools 78

Sword and the Script

OCTOBER 24, 2017

While lead generation specialists don’t like to spend money they can’t attribute to sales – investments in content marketing , education, awareness, and branding are inherently linked to finding prospects and cost of conversion. How to Generate Media Referenceable B2B Customers with a Blog. Blog about it. 34% say 1 to 3 months.

B2B 64

B2B Report Marketing Survey 64

Beyond PR

JULY 14, 2017

At first, I like to know if the brand has any upcoming promos so I know if I can stay within the timeline. And, please send links to the brand’s page. Many times I have to Google the brand and try to find them when no links are in the pitch. Create a solid plan for the brands you represent first.

Pitching 66

Pitching Real Estate How To Twitter 66

Sword and the Script

MAY 21, 2019

While the brand and the stint in sales have certainly shaped her views, there was another influence whenever she ventured to HQ in Burbank California. “I The women on the brand side at Disney opened up the world to me with their smarts, fearlessness, and wicked talented.”. That experience also sparked an interest in marketing.

B2B 79

B2B Social Media Company Marketing 79

Beyond PR

APRIL 20, 2016

For public relations campaigns, that has traditionally meant showcasing the number of brand mentions and impressions a particular press release or media relations pitch generated. Representation of Brand Message. “On And you can’t get buy-in unless you can quantify your previous programs’ success. is the earned media driving?

Report 40

Report Media Television Radio 40

Beyond PR

JUNE 8, 2016

DC Reporters Discuss How Social Media Has Changed the Game on PR Newswire’s media blog Beyond Bylines. It will not just improve your media relations, but also the brand content you offer directly to online audiences. Kavitha noted to up-and-coming journalists that interning at a print job is critical.

Media Relations 40

Media Relations Media Journalism Print 40

Beyond PR

APRIL 27, 2016

Take advantage of your brand channels by utilizing everything from company website real estate to proprietary email lists. Blog posts are a great way to candidly discuss everything from your brand’s excitement about an upcoming event to dropping hints about a new product launch at the show.

Trade Shows 40

Trade Shows Marketing How To Real Estate 40

Cision

DECEMBER 19, 2017

Download Our Free Content Marketing Calendar Template To Start Planning For 2018. Smart businesses use content marketing to build their brand. They then use their brand to amplify their content marketing efforts — and one of the most effective ways to amplify your brand value is by using press releases.

Content Marketing 0

Content Marketing Marketing SEO Engineering 0

ImPRessions - Crenshaw Communications

NOVEMBER 8, 2017

The minute a profile appears on your CEO, or a brand spokesperson kills it on a live broadcast interview, it’s time for the social media team to get involved. This means posting links and images to all brand social accounts of course, but there are also opportunities to get more creative. Socialize all coverage. . Say thank you.

Interviews 136

Interviews Pitching Infographics Print 136

PR Fuel

AUGUST 7, 2018

I preferred the edge-of-your-seat thrill of winging a blog post, press release, or even a story I was writing. This is because as opposed to a blog post or other more creative piece, a press release is highly dependent on form. If you follow this blog at all, you know I spend a lot of time on here offering press release writing tips.

Writing 40

Writing How To Report Comparison 40

Solo PR Pro

AUGUST 19, 2014

I find Xero to be super easy and intuitive (you can download all your bank and credit card transactions into the system and classify/reconcile them with a click), and if you’re a fellow former fan of the now defunct Microsoft Money, this is closest tool you’ll find to that system. Website/Blog. you may want to give Xero a try.

Tools 78

Tools eBook Print System 78

Cision

AUGUST 4, 2015

Cision tracked all the related social and electronic print media over a four-month period (January – April 2015) to uncover the focus, themes and perspectives on the Measles, Mumps and Rubella (MRR) vaccine. Want to see what Cision uncovered from the thousands of news sites, blogs and social networks it analyzed?

Radio 120

Radio Interviews Print Travel 120

Newsfile

MARCH 21, 2023

The brand new and modernized SEDAR+ is a web-based platform that builds on the legacy SEDAR system of the last 25 years. How to Onboard to SEDAR+ Download and electronically complete the 3 onboarding forms to complete SEDAR+ onboarding. Importantly, the CSA will not accept printed agreements. SEDAR+ Defined What is SEDAR+?

How To 52

How To System Print Groups 52

Contently - Strategy

DECEMBER 4, 2018

You shouldn’t immediately start sending one-sheeters and demo request forms one day after someone signs up for your blog’s newsletter. Top of funnel is the land of brand awareness and affinity. This space is typically reserved for blog posts, infographics, social posts, and e-books.

Case Study 101

Case Study Marketing Study Content Marketing 101

Beyond PR

DECEMBER 21, 2017

Download Our Free Content Marketing Calendar Template To Start Planning For 2018. Smart businesses use content marketing to build their brand. They then use their brand to amplify their content marketing efforts — and one of the most effective ways to amplify your brand value is by using press releases.

Content Marketing 75

Content Marketing Marketing SEO Engineering 75

Shift Communications

DECEMBER 1, 2016

A brief mention in a local blog, where client SteelHouse’s $2,000 vacation stipend was referenced, immediately struck me as PR gold. It was totally unique – a perfect vehicle for CEO branding and hook for a reporter focused on culture. Both appeared in print, on the front page of USA Today’s Money section.

Strategy 60

Strategy Print Insurance Insurance 60

Katie Paine's Measurement Blog

MAY 25, 2023

The fine print, in the interest of transparency: It is our business here at Paine Publishing to solve some of the measurement needs that this Best Vendors guide addresses. 4 I need daily monitoring reports on issues and crises that might affect my brand, and they must include social and traditional media.

Measurement 52

Measurement Communications Survey System 52

MaccaPR

DECEMBER 19, 2016

For content marketers seeking to generate leads from that new blog post, white paper, case study, event, infographic, research report, or webinar, here are 33 ways to ensure that your content is found, downloaded, clicked-on and consumed. Here's how: 33 Content Marketing Promotion Ideas.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

Beyond PR

JULY 26, 2016

A common theme on Beyond PR and many other marketing and PR blogs is the importance of a multichannel strategy. When you open up your earned media strategy, you’ll find a mix of print, television, radio, digital and other channels. “A Your brand leaders, spokespeople and on-air talent have limited time. DO Go Digital.

Strategy 40

Strategy Media Radio How To 40

MaccaPR

SEPTEMBER 3, 2014

Chief marketing officers are in love with the idea of breaking a GUINNESS WORLD RECORDS® event record and having their brands bask in the seemingly viral eruption of TV, radio, print and online buzz that comes from that honor. ” So, how obvious should your logo and branding be during a GUINNESS WORLD RECORDS event?

Viral 88

Viral Marketing Guidelines Local 88

Waxing UnLyrical

JANUARY 26, 2011

This is what Ad Age had to say about it (and thanks to Kathy Moore for tipping me off): The ubiquitous “like&# is currency for brands, and Facebook is giving them a new way to collect: an ad unit that shows up on the right-hand side of the screen it calls “sponsored stories.&# When you “like&# a page; 2. Like mentioned.

Facebook 107

Facebook Privacy Twitter Social Media 107

Beyond PR

MAY 17, 2018

With print becoming less important to audiences, telling stories in more visual ways is critical – and public relations professionals can help. Download the 2018 Global State of the Media Report. Both Choi and Forsythe would consider using infographics or videos provided by brands, as long as they meet journalism quality standards.

Infographics 54

Infographics Print Video Real Estate 54

Sword and the Script

AUGUST 6, 2019

He continued: b) “We launched our first podcast season last in March titled, Coffee With A Journalist , which has over 1,500 views and over 820 unique downloads. For TrendKite users, the branding around the dashboard is all Cision now but it works the same way it always has with customizable widgets. Singal A.I.

Marketing 63

Marketing Pitching Corporate Tools 63

MaccaPR

MAY 3, 2019

How can marketers like you get your CEO or brand spokesperson interviewed on a podcast that’s heard by tens of thousands, or even millions, of listeners? But, the success of podcasts such as “Serial” (downloaded more than 340 million times), “This American Life” (2.5 So why aren’t you (and your brand) part of that conversation?

Company 113

Company Interviews Print Pitching 113

MaccaPR

MARCH 2, 2017

Where can public relations and marketing pros like you learn the best and worst times and days of the week to post branded content to Facebook or Twitter? And what about improving your email campaign's open and click-thru rates, and your success in maximizing digital downloads, followers, views and shares?

Blogging 48

Blogging Marketing YouTube Content Marketing 48

Cision

MAY 21, 2015

AskPat is a brand new, DAILY podcast. Now, plug in those headphones because it’s time to learn together about online business, entrepreneurship, internet marketing, audience building, passive income, blogging, list building, virtual assistants, startups, search engine optimization, email marketing and so much more. 10) Amy Porterfield.

Social Media 120

Social Media Marketing Pinterest Media 120

MaccaPR

MARCH 7, 2016

When your brand is mapping its media outreach strategy, it’s easy to get hung up on the usual suspects: public relations, paid advertising, social media and content marketing. According to statistics from the American Society of News Editors, print news staffing fell by 65 percent from 2005-2015. Do: Show Journalists Your Goods.

How To 48

How To Media Print Real Estate 48

MaccaPR

FEBRUARY 10, 2015

Your teacher today will be America’s #1 Online Brand Strategist, Professor Taylor Swift (Cue: Insane, utterly-abandoned shrieking, evolving into wild explosive screaming and rhythmic chants of, ‘Taylor, We Love You!’) Lesson #2 - Keep Your Brand Name Simple. Welcome to your Taylor Swift Master Class in Social Media Marketing!

Social Media 48

Social Media Marketing Media YouTube 48