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5 PR Tips For Managing Tricky Media Interviews

ImPRessions - Crenshaw Communications

Most PR teams work hard to make sure our client media interviews go off without a hitch. While most qualified media spokespeople are well-versed in what they should discuss in an interview, it is up to the PR exec to manage the conversations with a positive outcome in mind. Confirm specifics ahead of time. Pick the right spokesperson.

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Inside Innovation: ING Bank Communications team

The Resolution Blog

What we didn’t realize we would find is a Communication team driving the restructure of the business to become Agile! Changing the traditional PR structure and workflow isn’t easy so when we heard about the success of ING Bank communications team in Amsterdam, we had to find out more.

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How to Communicate Effectively: 3 Lessons from FDR’s “Fear Itself” Speech

Stern + Associates

March 4, 2023 marks an important anniversary not just in the history of the nation and of the world, but of the power of effective communication. FDR’s reform program would include federal banking and stock market regulations, Social Security and unemployment insurance, and a transformation of expectations the people have of the government.

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PR Tips For A Deep Media Spokesperson Bench

ImPRessions - Crenshaw Communications

Yet CEOs aren’t always available for interviews, and depending on a company’s size, they are most appropriate only for specific opportunities. . For example, a new government regulation in financial services may impact banks, investment firms, or credit unions differently. Start small . Encourage honest feedback.

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How To Convince A Reporter to Cover Your Story

ImPRessions - Crenshaw Communications

While breaking news will often take precedence, skilled PR teams will do everything they can to nail that interview or story. We should bank a full roster of topics that they can easily discuss with media with little prep time. The post How To Convince A Reporter to Cover Your Story appeared first on Crenshaw Communications.

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Building Trust in Fintech: PR’s Role in Consumer Confidence

5W PR

Anything from bank account information to personal identification. From securing speaking opportunities at conferences to publishing articles by industry veterans and arranging media interviews, public relations efforts can project the brand as a thought leader, and a trusted source of financial information.

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Can PR Take Ownership Of Reputation?

ImPRessions - Crenshaw Communications

Reputation’s soaring value is good news for PR and corporate communications professionals. It can help an organization weather a crisis situation because a well-earned reputation is like money in the bank. This should mean that the internal stewardship of reputation falls to the chief communications officer.