Buzzstream

MARCH 21, 2024

According to Muck Rack’s 2024 State of Journalism Report , the top reason for rejecting a pitch (73%) is the lack of relevance to their coverage area. Reddit users echo this in the space as well: MuckRack found in its State of Journalism 2024 that an irrelevant pitch to a journalist is the top reason they won’t cover a post.

Construction 62

Construction How To Media Google 62

ImPRessions - Crenshaw Communications

FEBRUARY 22, 2023

There was a time when most PR-driven content was in the form of written material like press releases or contributed articles. Don’t fear the data The stereotypical PR person is an English, Journalism or Communications major with a facility for writing and a love of media. Just ask Google. But there’s no need to fear data!

Analytics 170

Analytics Tools Social Media Trends 170

Bianchi Biz Blog

JUNE 19, 2023

How long have you been in journalism and how did you get started? I’ve been in journalism for 22 years. My first job was an assistant editor/web for a magazine called Transportation & Logistics from Penton Media in Cleveland. I fell in love with writing when I was in sixth grade. I handed it in and received an A.

Transportation 93

Transportation Meeting Media Newspapers 93

Business Wire

JUNE 28, 2017

By Agnes Deleuse, Senior Marketing & Communications Manager Recent studies published coincidentally by The New York Times , Reuters Institute and Business Wire Media Survey are highlighting how journalism is changing in order to survive. 2/ Forget the text only release – A NYT report says that 800 words articles don’t do great on the web.

Mobile 152

Mobile SEO Web Training 152

Bianchi Biz Blog

MAY 2, 2022

I am the senior editor at Charged – I write daily blog posts, as well as articles for the print magazines, and do copy editing. I’m also a contributing writer for EVannex – I write a weekly blog post. How long have you been in journalism and how did you get started? Finding good writers has always been very tough.

Meeting 81

Meeting Media Travel Interviews 81

NewsWhip

JANUARY 5, 2022

This analysis includes English-language content from publishers, ranked by Facebook likes, shares, and comments to their web content, ranked by domain. Top articles on Facebook in December 2021. People’s article was the one that was engaged with the most. . Here are some of the key takeaways for this month: .

Facebook 166

Facebook Sports Analysis Web 166

NewsWhip

FEBRUARY 7, 2020

For the sake of consistency, any reference to the times and dates that articles were published are standardized to US Eastern Time. Over the course of this week, there were fourteen articles combining for around 1,500 engagements, so there was relatively little pickup outside of local sources and blogs. Engagements. january 8TH 2020.

Journalism 163

Journalism Viral Writing Report 163

Cision

MARCH 1, 2016

In the Journal of Marketing Management, a group of British researchers write that crisis communication has “implications for brand equity and consumers’ purchase intentions.” They write: “Facebook’s IPO is a flop.” Writing recently in Public Relations Tactics, John J. Monitoring.

Crisis 120

Crisis Crisis Communications Journalism YouTube 120

NewsWhip

JANUARY 22, 2020

What were the top articles for the month? This analysis includes English-language content from publishers, ranked by Facebook likes, shares, and comments to their web content, ranked by domain. The top article, at 2 million engagements, explained why koalas could not simply be rehomed after being rescued during the fires.

Facebook 187

Facebook Viral Analysis Web 187

NewsWhip

MARCH 25, 2020

This is something we had also noted in terms of the most engaged publishers in the last month writing about the pandemic. Facebook engagements to web articles about coronavirus, Trump, and Biden in 2020. million articles in the English language in our database, and these articles have been responsible for 1.88

Facebook 174

Facebook Crisis Report Data 174

Bianchi Biz Blog

APRIL 17, 2023

I’m the editor-in-chief of SAE Media Group’s Truck & Off-Highway Engineering magazine and related digital products (e-newsletters, webinars, special reports, web content, etc.). I also write the occasional story for our Automotive Engineering and ADAS & Autonomous Vehicle Engineering magazines. Hadestown I highly recommend.

Engineering 77

Engineering Automotive Agriculture Media 77

Onclusive

JUNE 14, 2017

Yes, you can test messages effectively through A/B testing, UserTesting.com, Facebook ad campaigns, and so forth; but you can also align with your PR team to see which messages are resonating the most with the audiences who are reading articles about your brand in Business Insider, The Wall Street Journal, Inc. Magazine, and more.

Marketing 170

Marketing Measurement Trends B2B 170

Flack's Revenge

MAY 17, 2018

I thought about this while reading a NY Times story: When Spies Hack Journalism. Scott Shane writes: “The old rules say that if news organizations obtain material they deem both authentic and newsworthy, they should run it. By counting on American reporters to follow their usual rules, the Kremlin hacked American journalism.”.

Ethics 120

Ethics Banking Journalism Guidelines 120

Business Wire

MARCH 20, 2018

Each panelist shared their experiences in the evolving industry of journalism as well as pitched tips for public relations professionals in a panel moderated by Stefan Pollack , President of The Pollack PR Marketing Group. If we don’t want to write it, no one’s going to want to read it,” Loudenback said.

Reddit 158

Reddit Media Analytics Trends 158

Flack's Revenge

AUGUST 1, 2018

It is the reality that Internet culture has given us today; where content is there for the taking, to be riffed on, often ripped off, repackaged, bookmarked, collated, aggregated, discovered, shared and curated; in which content is commoditized and journalism has been torn asunder.

Content Marketing 149

Content Marketing Privacy Government Web 149

Sword and the Script

APRIL 6, 2021

This allows users to review “Google Analytics website metrics alongside mentions in reports to understand the impact of earned media on web traffic and conversions.”. Sources pay a fee if they are included in a published article. Articles, blog posts and content picks. It appears Forbes opens even fewer.

Media 106

Media SEO Analytics Analysis 106

David PR Group

OCTOBER 9, 2014

One of the first things I learned in journalism school, and later honed in my PR career, was the concept of knowing one’s audience. For example, when writing for the general “newspaper-reading” public, you need to make sure your text is crafted at no more than an eleventh-grade reading level. ” Gag me!

SEO 94

SEO Google Storytelling Writing 94

Sword and the Script

DECEMBER 21, 2021

I believe when people write predictions, they aren’t just saying what they think will happen but revealing a reflection of sorts. Growth of independent journalism. “We The metaverse, Web 3.0, 2022 predictions posts around the web: 100+ Content Marketing Trends and Predictions for Success in 2022 (Content Marketing Institute).

Marketing 214

Marketing Content Marketing Social Media Employee 214

The Proactive Report

FEBRUARY 22, 2016

News outlets mostly measure the wrong things,” writes Tom Rosenstiel, a senior fellow with the Brookings Institution and Executive Director of API. Contrary to idea that attention spans on the web are shrinking and you should keep your content short, this study revealed that people are reading longer news content – even on a mobile phone.

Analytics 100

Analytics Digital PR Measurement Enterprise 100

The Proactive Report

FEBRUARY 22, 2016

News outlets mostly measure the wrong things,” writes Tom Rosenstiel, a senior fellow with the Brookings Institution and Executive Director of API. Contrary to idea that attention spans on the web are shrinking and you should keep your content short, this study revealed that people are reading longer news content – even on a mobile phone.

Analytics 100

Analytics Digital PR Measurement Enterprise 100

Buzzstream

JUNE 16, 2021

In a serendipitous twist of fate, when I was writing this article, I came across this tweet from Louise Parker , Digital PR Director at @propellernet : Im not saying im massively advocating this because creativity and innovation are great yada yada but I swear the biggest myth is that if your idea has been done before you can’t do it.

Digital PR 160

Digital PR Film Instagram Writing 160

Bianchi Biz Blog

MAY 17, 2021

I work out of my home and call my freelance writing business Baxter TechWrite. Today, the majority of articles I write are for Transport Topics , but I have also worked on four different Confidence Reports for NACFE , the North American Council for Freight Efficiency. Describe the craziest or most fun story you have written.

Meeting 65

Meeting Automotive Engineering Media 65

NewsWhip

JANUARY 9, 2020

As shown in the graph there, CNN had an unrivaled year for much of 2019, consistently topping our publisher rankings for the majority of the year, and garnering as many as 16 million engagements per week to its web content. . If you’d like to see how you can get NewsWhip data into your reporting, check out our tools here. .

Reddit 88

Reddit Facebook Viral Data 88

Critical Mention

JANUARY 16, 2020

For example, if your organization has written an article titled Top 5 B2B Marketing Practices , it makes sense to add an internal link of a previously written resource of yours titled, B2B Strategy Guidelines. Write a Compelling Meta Description. Search Engine Journal. Google Support Search . Until next time! Critical Mention.

SEO 80

SEO Strategy Engineering Mobile 80

Sword and the Script

DECEMBER 24, 2019

I review a lot of marketing studies and surveys – and write about the one I think will be helpful for readers. How long does it take to write the average blog post? 3 hours and 57 minutes; 38% of bloggers report it takes more than 4 hours to write a post; and 19% say it takes six or more hours. Click To Tweet.

Marketing 78

Marketing Publicity Survey Study 78

Critical Mention

AUGUST 5, 2018

Follow her for a fantastic collection of industry articles from around the web. Follow her for links to informative articles and Q&A sessions details. ” David’s ideology is “the new rules of marketing & PR is that they’re vastly different on the web than in mainstream media.” Sarah Evans.

Twitter 77

Twitter Radio Social Media Print 77

Sword and the Script

MAY 16, 2020

The full report is a quick and easy read: The State of Journalism 2020 by Muck Rack b) Survey of 3,253 journalists by Cision Cision also has an annual survey of journalists, which they use to produce a report called the State of the Media (here are my notes from editions in 2019 , 2018 and 2017 ). Don’t dangle “exclusive” for a mediocre idea.

Survey 170

Survey Media Relations Pitching Media 170

Buzzstream

DECEMBER 17, 2020

This tool has myriad features and uses, but I predominantly use it for both ideation and to assist with pitch-writing. You can input the topic of the content you want to create (in the language and territory you want to target) and ask BuzzSumo to show you the most shared articles.”. Answer the Public.

Digital PR 161

Digital PR Tools Pitching Film 161

The Proactive Report

JUNE 20, 2015

Writing a press release and posting it on the wire doesn’t get your media coverage anymore. In fact, according to the 2015 Cision Social Journalism Study only 6% of PR pros still do that. This is a marvelous opportunity to connect with them online and discover what they’re writing about or looking for.

Twitter 100

Twitter Media Relations How To Media 100

MaccaPR

APRIL 18, 2017

Muck Rack While many PR pros use Google Alerts to receive updates on articles filed by journalists on a topic, I’m partial to the real- time updates from. Wall Street Journal , with clickable links to bios and recent articles published by. For your reference, here’s a. sample Muck Rack profile page on the.

How To 121

How To YouTube Pitching LinkedIn 121

Presspage

AUGUST 15, 2017

In a previous article we discussed five trends that will affect public relations professionals in the coming decade. Though today, only big tech companies like Facebook are able to serve content tailored to their users’ likes and dislikes (ads and articles), in a few years this trend will be ubiquitous in PR. thought leadership.

Technology 115

Technology Big Data Video Data 115

NewsWhip

AUGUST 18, 2020

Here, when we talk about engagement, we’re talking about Facebook engagement with web content, so that might be a like, a share, or a comment on a specific url. . Ben pointed out that even at the start of the year, engagement with web content seemed to be on the rise, with the top publishers in our monthly rankings hitting all time highs.

Web 78

Web Comparison Facebook Community 78

Sword and the Script

MAY 27, 2017

Given how intertwined marketing has become on the web, I believe there’s good reason to believe this will fundamentally change the economics of marketing and digital marketing. Essentially, when you get access to the web, you get access to it equally. The post-Neutrality Web will bring this content melting pot to a boil.”.

Marketing 61

Marketing Web Writing Video 61

OnePitch

APRIL 26, 2022

What She Writes About. [00:02:51] So basically, it’s kind of a service journalism vertical. So we kind of scour the web and try to find great deals, great value, and just great products that people might want to buy. “??It’s 00:02:51] BB: I love it. Quite a handful of different verticals you can get into.

Comparison 52

Comparison Pitching Meeting YouTube 52

Prakkypedia

FEBRUARY 28, 2015

When I studied journalism at the University of South Australia in the late 80s/early 90s, one of the compulsory text was The Elements of Style by Strunk and White. It was my introduction to style guides and an early lesson in the value of having a touchstone when it comes to … how you write stuff. I don’t understand clauses.

Writing 60

Writing Guidelines Corporate Web 60

PR Fuel

JUNE 26, 2018

There are many different formats you can use when writing your press release. Open up any magazine, blog, trade journal, or newspaper, and you’ll likely be able to find at least one story that’s written as a list. List headlines quickly capture the essence of the story, and they’re easy to write.

Writing 40

Writing Resources Web Newspapers 40

Maxim Behar

MAY 10, 2021

He is the co-founder of Seychelles News Agency and creator of the new modern online web look of the Seychelles NATION. Maxim Behar: Journalism has changed a lot over the past decade, this is the reality. Talking about real journalism ? Maxim Behar: Modern, stylish, very professional, and fully democratic.

Newspapers 98

Newspapers Tourism Government Journalism 98