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Writing For Journalism And Writing For PR: How They Differ

ImPRessions - Crenshaw Communications

I was a journalism major, so most of my writing experience in college had a reporting angle. Whether it was through classes, writing for the school newspaper , or my personal blogs, my writing involved reporting facts, interviewing subjects, and taking down their quotes. What are you writing about?

Writing 294
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Ron Cogan, Editor, Publisher & Writer at Green Car Journal

Bianchi Biz Blog

I am the editor, publisher, and writer at Green Car Journal and GreenCarJournal.com. I also write for other publications and business clients as time allows. Honestly, there are plenty of stories I’m proud of, but what stands out now is my piece in the current issue of Green Car Journal , “Caution Signs Ahead for Electric Vehicles.”

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Should We Sue a News Media Outlet When They Write an Unfavorable Article about our Company?

Axia PR

Reporters write and report on stories about people and companies every day. While most articles are neutral, some articles portray an individual or company positively, and some cast the company and/or its executives in a negative light. However, they are not the same. What’s the difference?

Writing 62
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Journalism statistics: 7 media relations takeaways from the 2023 State of the Media Report by Cision

Sword and the Script

A survey of 3,000+ finds 75% of journalists say the top action any PR person can take is to understand a reporter’s target audience and what they find relevant; journalism statistics show reporters worry about accuracy, credibility and keeping pace amid more work and fewer resources Most PR professionals say media relations is getting harder.

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How to write an article that will be picked up by a journalist

Public Relations Sydney

Attracting the attention of a journalist with a gripping article is a critical step toward getting your content published. Articles provide a compelling format to communicate your personal or organisational brand, expertise and services.

Writing 88
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3 Questions to Ask Before Diving Into Brand Journalism

Cision

It may be time to say out with the old (traditional TV advertising) and in with the new (brand journalism). Brand journalism is found to be 92 percent more effective at increasing awareness and 168 percent more powerful when it comes to driving consumers to the buy button. Why Are You Writing? For Whom Are You Writing?

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The Ins & Outs of Book Writing

Karen Freberg

Writing is a big part of my life. I write A LOT for my work, but also personal life as well. Of course, writing comes in all shapes and sizes – but it has become one of the main skills necessary for my work as a professor. However, this is not all of the writing we do as professors. Why do I bring this up?

Writing 105