Stephen Waddington

SEPTEMBER 7, 2021

The Institute for Public Relations and PR NEWS have published a study of corporate communication teams and their contribution to organisations. The Evolving Communication Function reports that the strength of internal relationships and reporting lines are the greatest indicator of the performance of a corporate communication team.

Corporate 135

Corporate Communications Public Affairs Resources 135

Stephen Waddington

MAY 17, 2020

Celebration of Britain - with international travel limited there’s likely to be a rapid resurgence in British art, culture and tourism. The college and university campus - the market for international students won’t recover until we learn to live with COVID-19. Advertising revenue will follow where it hasn’t already.

Tourism 118

Tourism Fashion Travel Retail 118

Remote PR Jobs

SEPTEMBER 25, 2023

In January, fashion retailer H&M came under fire for an advertisement featuring a young black boy in a green hoodie bearing the words “coolest monkey in the jungle.” One of the biggest risks to a company’s reputation is a tone-deaf advertising campaign. A lack of inclusion can sometimes be seen in employee surveys.

Agency 100

Agency How To Survey Employee 100

Sword and the Script

OCTOBER 25, 2022

More and more, I see comms positions advertised as comms + (fundraising, design, content development, etc.”. considering international relations, have caused Communications professionals to be evermore careful with comms content. More internal comms. More internal comms. Additional duties. In multiple mediums.”.

Communications 122

Communications Crisis Internal International 122

Stephen Waddington

JULY 16, 2022

This is a keynote speach that I gave this morning at a meeting of the Public Relations Council of India to celebrate World PR Day. It’s a great honour to have the opportunity to join this meeting of the Public Relations Council of India this morning. Thank you to Mr C J Singh for hosting this meeting. Good morning.

Publicity 78

Publicity Study Public Affairs Government 78

PR Conversations

JULY 20, 2015

It’s understood that the play’s the thing; however, it was the vibrant community found around each performance that proved an unexpected volunteer adventure at The Toronto Fringe festival 2015. Many of the Fringe community stakeholders are clear: the artists (actors, writers, directors, stage managers, etc.);

Community 40

Community Print Twitter Creativity 40

Landis PR

JANUARY 16, 2024

This is a community where they can openly talk about that. The idea of PRGN started with a few agency owners in 1992 enjoying just getting together for in-person meetings and tell each other about how their businesses were doing and how they could help each other. To date those in-person meetings form the backbone of our network.

Agency 59

Agency Internal International Meeting 59

wiredPRworks

APRIL 20, 2022

Each edition covers the modern approaches for highly effective public relations, marketing, and customer communications—all at a fraction of the cost of traditional advertising. How did they meet? Fifteen years ago, David’s ideas seemed radical, creative, and wonderful. Get your copy of The New Rules of Marketing and PR.

Marketing 118

Marketing Social Media Trends Instagram 118

5W PR

AUGUST 12, 2019

Without a viable strategic plan, all the advertisements and press releases in the world won’t change public perception and attitudes towards your organization. How often do you meet someone who speaks negatively about the culture within their company? Look at your advertising.

Corporate 68

Corporate Reputation Marketing Employee 68

wiredPRworks

APRIL 13, 2022

With tight regulations and even tighter internal compliance guidelines, there’s no free and easy posting. Visuals matter Make it emotional Connect with values like ESG Build communities around groups like women entrepreneurs Differentiating between financial services firms and financial services influencers Why volunteering is essential.

Financial 52

Financial Social Media Banking Media 52

Sword and the Script

JUNE 13, 2023

27% said newswires; 23% said industry experts; 20% said press releases [ostensibly those that aren’t sent over a wire service]; 16% said internal spokesperson; and 4% said customers of a brand. Research, read, be active in the respective community and write compelling pitches. When you pitch a story, you need to be credible too.

Journalism 127

Journalism Media Relations Report Media 127

Wadds Inc.

JULY 16, 2022

This is a keynote speech that I gave this morning at a meeting of the Public Relations Council of India to celebrate World PR Day. It’s a great honour to have the opportunity to join this meeting of the Public Relations Council of India this morning. Thank you to Mr C J Singh for hosting this meeting. Good morning.

Publicity 52

Publicity Study Public Affairs Government 52

Stephen Waddington

JANUARY 27, 2019

Community teaching and newsjacking tools, Edelman on trust, putting the paid in PESO, a how-to book for 2019, Amazon data driven brands, Instagram marketing offline, and more. Community based learning and the application of technology in learning were strong themes. There are powerful insights for internal and corporate communication.

Handbook 60

Handbook Instagram Government Community 60

PRSay

OCTOBER 25, 2017

Here are some highlights from three professional development sessions at the PRSA 2017 International Conference in Boston on Oct. 8–10: Breaking Misconceptions About Communicating With Rural Americans. 10, titled “ Rural Reach: Strategic Communication With Rural and Low Income Audiences.” Meet people where they are.

Social Media 119

Social Media Conference Media Corporate 119

ImPRessions - Crenshaw Communications

JUNE 30, 2016

The Cannes Lions Festival of Creativity – the Oscars of the advertising business – was held last week, and apparently it was a big disappointment for the public relations industry, which won fewer awards than in previous years. Cannes used to be called the “Festival of Advertising.”

Agency 120

Agency Creativity Advertising Advertising 120

Sword and the Script

MARCH 7, 2023

There are a handful of ad tech companies that provide this form of advertising – a gas stations aren’t the only place that host it. And that brings us to the first story in this month’s PR tech sum – covering news from the vendor community this month. million related to enhanced internal controls, and $1.2

Software 126

Software Analytics Technology Video 126

Deirdre Breakenridge

JANUARY 13, 2015

i] At the International Consumer Electronics Show I attended last week, of the twenty-two keynote speeches, only three were delivered by women. Communicate inclusiveness. She has volunteered in India and South Africa, helping empower women through job skills training, in local communities. __. [1] 1] Larson, Selena.

Conference 150

Conference Training Healthcare Policies 150

The Hoffman Agency

SEPTEMBER 1, 2020

By Kyra Hanson, Intern. I imagined the lack of parking spots, getting coffee at the same shop every morning, attending staff meetings in conference rooms and having countless random conversations with my coworkers. Communication is key: Starting a full-time internship right out of college, remotely nonetheless, was a big step.

Pitching 36

Pitching Internal International Meeting 36

Business Wire

JANUARY 19, 2017

Business Wire has partnerships with 60 national and international news agencies facilitating reach to more than 89,000 media outlets in 162 countries. A newswire is a trusted method to meet Regulation Fair Disclosure, which ensures all interested parties have access to your news and financial data at the same time.

Financial 164

Financial Video Consumer Data 164

Waxing UnLyrical

JULY 18, 2019

Which makes sense given that influencers bridge communications with your publics and help define the public’s attitude and behavior toward your organization’s mission and purpose. According to influencer marketing platform Musefind, 92 percent of consumers trust an influencer more than an advertisement or even a celebrity endorser.

Nonprofit 84

Nonprofit Fashion Retail Enterprise 84

5W PR

SEPTEMBER 11, 2019

Some offer a plateful of other PR courses like crisis communications, event planning and management, research and analysis, ethics, public speaking, nonprofit communication, international PR, sport and entertainment PR, campaigns and consulting. Many PR students minor in related fields like marketing or advertising.

Nonprofit 83

Nonprofit Publicity How To Small Business 83

Maxim Behar

OCTOBER 15, 2023

Come meet my PR." But in the end, the truth is that we who do business with this and seriously advise large international companies do our job the same way our colleagues in Germany, France, and the UK do theirs. Maxim: I decided to do advertising. Nobody knew what it was and I thought it might be interesting to do advertising.

Newspapers 59

Newspapers Meeting Ethics Social Media 59

wiredPRworks

JUNE 10, 2020

One 2020 upgrade: attendees can post audio and video comments using the Yappa Commenting Tool, which could be a cool add-on to other virtual events and conference meetings. As an avid gamer myself, I can’t wait to connect with other gamers, and the wider IGN community in a new, connected and innovative way, through Yappa.”.

Video 52

Video Local Tools Conference 52

Prohibition

OCTOBER 28, 2019

This in turn would be shown at an internal stakeholder event and be shared across social media. The ads were served to a targeted audience of key external stakeholders to prove Yorkshire Water is committed to improving local communities and is a thought leader in sustainable finance, as well as doing social and environmental good.

Conference 48

Conference Video Government Corporate 48

Prohibition

OCTOBER 25, 2019

This in turn would be shown at an internal stakeholder event and be shared across social media. The ads were served to a targeted audience of key external stakeholders to prove Yorkshire Water is committed to improving local communities and is a thought leader in sustainable finance, as well as doing social and environmental good.

Conference 48

Conference Video Corporate Government 48

PR 20/20

NOVEMBER 30, 2022

As Paul Roetzer ( @paulroetzer ) states in Chapter 8 of The Marketing Performance Blueprint : “Every marketing plan should start with an honest internal marketing assessment. It’s imperative to meet on a regular basis to discuss performance, professional goals and areas to improve. Speaking gig with an internal thought leader.

Marketing 52

Marketing Technology Internal International 52

Waxing UnLyrical

JUNE 5, 2018

In honor of International Womens Day, all the guests were prominent women in the PR and technology fields including Serena Ehrlich , Aly Saxe , and Ai Addyson-Zhang. In April, Kami Huyse joined as the guest host to discuss measuring the success of paid advertising for nonprofits with Jasmine Cordew of Whole Whale. measurePR March 2018.

Nonprofit 56

Nonprofit Measurement Analytics Creativity 56

Cision

APRIL 12, 2016

And on a trade level, it involves working with business, advertising or fashion industry media, whether it’s to announce an initiative or a partnership, or to serve other strategic goals for the brand. My favorite social media platform is…Instagram for its visually immersive quality and Tumblr for its creative community.

Fashion 120

Fashion Pitching Journalism Social Media 120

Sword and the Script

SEPTEMBER 19, 2017

The question was always the same and has a lot in common with the greater B2B community. They are the ones who get found in Google, the ones who appeal to Millennials by giving back to their community, the ones who are giving talks at meetings of clients. – print advertising. – pay per click advertising.

Marketing 62

Marketing SEO Pharmaceuticals Google 62

PR Conversations

OCTOBER 27, 2023

For example, the Brookhaven National Laboratory , on Long Island in New York, found that community groups disagreed with each other about whether the laboratory should restart a nuclear reactor after it leaked radioactive waste into the ground water. Thus, these educational institutions also are to blame. MacManus, & D. Vercic (Eds.),

Reputation 52

Reputation Social Media Internal International 52

Communications Conversations

NOVEMBER 16, 2018

New ideas for how I can be an active member of our local digital/comms community. How could I best use my time, in 2019, to be a better member of our local community, drive awareness for my business and drum up new business in the process. Advertise with the Talking Points E-newsletter. It’s a ton of fun.

Case Study 68

Case Study Trends Social Media Study 68

Sword and the Script

JANUARY 21, 2017

She uses a series of case studies to illustrate the impact of monitoring and metric can have in shaping a crisis communications response: “Remember the Rutgers University debacle in 2013? The click fraud in online advertising for example, sophisticated and frightening.

Social Media 60

Social Media Crisis Marketing Media 60

Communications Conversations

FEBRUARY 2, 2016

One question I get A LOT when meeting with colleagues and clients: What should I be reading? The guest/community bloggers posts? He covers more of a PR/social/internal comms angle, but he’s one of the best in that arena. And, she has, without question, the most engaged PR community on the planet. Which blogs?

Marketing 60

Marketing Case Study Blogging Content Marketing 60

Communications Conversations

MAY 3, 2016

She is particularly interested in pursuing a career with an international nonprofit that works to alleviate poverty and improve educational opportunities around the globe. A double major in Mass Communication-Public Relations and Political Science, she blends those two loves skillfully and with a sense of purpose.

Sports 0

Sports Leadership Internal International 0

Ethical Voices

OCTOBER 24, 2022

I started my PR career interning at The McCray Agency in San Diego and ended up graduating early to start my PR career there. We work with a lot of nonprofits and community-based organizations, and those are the stories that are the most interesting. These are all individuals who are fighting to make ends meet.

Ethics 50

Ethics Interviews Advertising Advertising 50

Sword and the Script

JULY 24, 2018

In words from a recent client meeting, content marketing “it’s its own thing.” You’ll wind up with an infinite number of ways to tacitly weave the benefits of your product in a manner that is useful and relevant to your community. You need digital advertising for PPC and social ads. Guess which one wins?

Content Marketing 63

Content Marketing B2B Marketing Exercises 63

PR Conversations

NOVEMBER 27, 2015

Toni Muzi Falconi details his equal parts fascinating and frustrating visit to Tehran to participate in the International Conference on Public Relations. When checking in at this geographically peripheral hotel, I also discovered that: International credit cards were not accepted. So what else is new?

Conference 40

Conference Hotels Internal International 40