Burrelles Fresh Ideas

DECEMBER 19, 2023

Influencers: Making the Case for User-Generated Content How Influencer Marketing Will Be Different (But Important as Ever) For Brands In 2023 When staying on top of BREAKING news is critical to your brand success… Find out how Burrelles helps brands and agencies with media monitoring and analysis.

Radio 107

Radio Analysis Agency Communications 107

The Resolution Blog

DECEMBER 12, 2022

Former ‘head of global football content’ at Budweiser and ‘head of content’ at West Ham United, Amar has helped grow audiences across multiple platforms by truly understanding fans and creating content strategies that resonate. Now […].

Sports 156

Sports Brand Branding Interviews 156

The Proactive Report

DECEMBER 26, 2022

Video trends for 2023. 2023 is the time to get serious about your video content on Facebook. 2023 is just around the corner. The post Why Video is Vital in 2023 appeared first on Social Media Strategy | Online PR | Proactive Report | Sally Falkow. To do this effectively, you must understand your audience.

Video 162

Video Film Social Media Facebook 162

Prowly

APRIL 13, 2023

As such, it’s crucial to stay up-to-date regarding industry trends to ensure that you’re offering the best PR strategies to your clients or company. And although I think that Prowly’s blog is a good source for PR inspiration, in this […] The post 10 Must-Read PR Blogs To Follow In 2023 appeared first on Prowly Magazine.

Blogging 145

Blogging Trends Technology Industry 145

The Proactive Report

DECEMBER 2, 2022

None of the above is breaking news, but trends within the visual medium come and go, and with 2023 around the corner, here are some potentially popular things to look out for and implement into your campaigns. Predictably, the design trends of 2023 (according to Social Media Today ) will follow suit. Original Imagery.

Trends 147

Trends Instagram Creativity Small Business 147

Agility PR Solutions

MARCH 8, 2023

New research from end-to-end AI-first search and discovery platform Algolia explores the current usage, investment, and value of search, personalization, and hybrid retail strategies—revealing how retailers are investing in search to future-proof their eCommerce experiences.

Retail 78

Retail Technology Trends Strategy 78

Agility PR Solutions

MAY 25, 2023

Green brands work to protect the environment by […] The post Green branding 101: How to craft an eco-friendly PR strategy for 2023 appeared first on Agility PR Solutions. If so, it’s time to get serious about green branding.

Strategy 85

Strategy Brand Branding How To 85

Agility PR Solutions

AUGUST 1, 2023

Having the best brand positioning strategy can ensure you create a […] The post 6 steps to creating a unique brand identity in a competitive market in 2023 appeared first on Agility PR Solutions.

Brand 145

Brand Branding Marketing Strategy 145

Stern + Associates

MARCH 17, 2023

This leads us to our top 3 media relations opportunities for 2023. So, in 2023 we’ll double down on the personal relationship component of media relations to ensure there’s constant lines open to relevant reporters. With editors wanting more and more content in 2023, we’ll be there with your unique point of view.

Media Relations 106

Media Relations Media Storytelling Report 106

Agility PR Solutions

NOVEMBER 26, 2023

2023 was another landmark year in social media marketing, with major changes like the sale and rebranding of Twitter, and the launch of Meta’s Threads catalyzing significant strategic adjustments by many brands and businesses. So what can we expect in 2024?

Social Media 181

Social Media Video Strategy Brand 181

PRSay

NOVEMBER 27, 2023

In recent weeks, PRsay has posted Q&As with several thought leaders who spoke at PRSSA’s ICON 2023 at the Gaylord Opryland Resort & Convention Center in Nashville, Tenn. John Elsasser is PRSA’s publications director and editor-in-chief of its award-winning publication, Strategies & Tactics. He joined PRSA in 1994.

Crisis Communications 127

Crisis Communications Crisis Communications Crisis Management 127

5W PR

NOVEMBER 9, 2023

3 Trends We Saw at AdWeek 2023 AdWeek, the annual advertising and marketing conference, is a crucial event that brings together industry leaders, marketers, and innovators to discuss and forecast the evolving landscape of advertising. The post 3 Trends We Saw at AdWeek 2023 appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

Trends 78

Trends Retail Advertising Advertising 78

PRSay

OCTOBER 17, 2023

Michele Norris, an award-winning journalist, author and podcast host, spoke on race, cultural identity and inclusion during Monday’s General Session of PRSA’s ICON 2023 at the Gaylord Opryland Resort & Convention Center in Nashville, Tenn. “I Amy Jacques is the managing editor of Strategies & Tactics.

Storytelling 112

Storytelling Exercises Writing Meeting 112

Sword and the Script

DECEMBER 19, 2023

ChatGPT dominates online discussions ChatGPT has accounted for 25% of the generative AI conversations online over the first six months in 2023, according to Signal AI. Just 28% of 1,034 PR professionals surveyed by Muck Rack in March and April 2023 say they are using generative AI.

B2B 108

B2B Survey Pitching Software 108

Agility PR Solutions

JANUARY 3, 2024

Like most other business fields, marketers embraced a whole new way of working in 2023. But amid all the technoprogress, new research from marketing solutions firm R.R.

Strategy 101

Strategy Privacy Marketing Consumer 101

Agility PR Solutions

DECEMBER 11, 2023

Wyzowl’s recent report reveals that 91 percent of businesses are tapping into video as a marketing tool in 2023. A video storyboard is a visual roadmap that outlines the […] The post Video storyboards drive engagement—7 strategies for creating yours appeared first on Agility PR Solutions.

Video 110

Video Strategy Tools Report 110

PRSay

OCTOBER 17, 2023

Strategies & Tactics Live is on the road this month at ICON 2023 in Nashville, Tenn. 14, the delegates of the 2023 Leadership Assembly elected Day as PRSA’s 2024 chair-elect. ICON conversations Elsasser asked Day what he’d heard PRSA members discuss the most during ICON 2023. It was really palpable.”

Leadership 78

Leadership Conference LinkedIn Strategy 78

The Proactive Report

NOVEMBER 1, 2022

Here are some challenges your PR team should be ready to deal with in 2023: Social Media. Create a crisis communication strategy to follow, if one of these issues arises. Seven-in-ten Americans use social media to connect with one another, engage with news content, share information and entertain themselves.

Communications 130

Communications Social Media Employee Crisis 130

Agility PR Solutions

JUNE 4, 2023

During volatile times like these, when the economy is shaky and recession looks more and more likely, brands and businesses worldwide amp up the priority of innovative strategy to better ensure the bottom doesn’t fall out if a seismic event occurs that can take down those who are unprepared.

Internal 78

Internal International Strategy Brand 78

PRSay

NOVEMBER 15, 2023

Over the next few weeks, PRsay will post Q&As with several thought leaders who spoke at PRSSA’s ICON 2023 at the Gaylord Opryland Resort & Convention Center in Nashville, Tenn. Through good PR and communications strategies across a number of channels and tactics, over time, every day, you put those chips in the bank.

Employee 127

Employee Internal International Storytelling 127

The Proactive Report

NOVEMBER 27, 2022

<iframe width=”560″ height=”315″ src=”[link] title=”YouTube video player” frameborder=”0″ allow=”accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture” allowfullscreen></iframe> The post How to do Marketing the Right Way in 2023 – (..)

How To 100

How To YouTube Marketing Social Media 100

Agility PR Solutions

MARCH 5, 2023

As a result, businesses are implementing a comprehensive IoT strategy in the short term, envisioning outcomes and growth opportunities that will help them overcome adversity […] The post The top Internet of Things growth opportunities for 2023 appeared first on Agility PR Solutions.

Strategy 85

Strategy Marketing Publicity 85

Agility PR Solutions

MAY 8, 2023

As part of your PR strategy, running a successful press event requires you to have the right people attending (including journalists), meet the expectations of your attendees, and make sure your message resonates with them.

Meeting 91

Meeting Strategy Media Relations Media 91

PRSay

DECEMBER 27, 2023

CPRE 2023 Signature Report Co-Chairs Elizabeth L. No one really expects PR practice to return to its pre-COVID-19 norms, according to the 2023 Commission on Public Relations Education’s 2023 Signature Report. For the full 2023 report, including research, funding, and recommendations, visit the CPRE website. Toth, Ph.D.,

Report 78

Report Ethics Education Survey 78

PRSay

DECEMBER 21, 2023

CPRE 2023 Signature Report Co-Chairs Elizabeth L. No one really expects PR practice to return to its pre-COVID-19 norms, according to the 2023 Commission on Public Relations Education’s 2023 Signature Report. For the full 2023 report, including research, funding, and recommendations, visit the CPRE website. Toth, Ph.D.,

Report 78

Report Ethics Education Survey 78

Reputation Us

OCTOBER 17, 2022

Preparing for 2023 takes research, outside perspective and insights on “what’s lingering around the corner.” See 2023 speaking topics below. 2023 SPEAKING TOPICS. 2023 SPEAKING TOPICS. For corporations, crises can offer opportunities to revisit strategy, refocus vision, and reinforce reputation.

Reputation 78

Reputation Crisis Social Media Corporate 78

Axia PR

SEPTEMBER 20, 2023

However, new data reveals this once-solid strategy is becoming increasingly ineffective in 2023. PR professionals have always tried to make their pitches more enticing by linking them to major news events.

Pitching 62

Pitching Creativity Data Strategy 62

Agility PR Solutions

APRIL 5, 2023

The right sources for quality leads have to be identified, the strategies to find them have to be finalized and implemented, connections have to be made with elusive professionals, and getting them to sign the dotted line is a never-ending ordeal.

B2B 85

B2B Company Strategy Marketing 85

Contently - Strategy

FEBRUARY 22, 2023

Of the marketers who responded to Wyzowl’s State of Video Marketing 2023 report , 92% say video gives them a good return on their investment. As you execute your video marketing strategy this year, keep these trends in mind. It also has the highest ROI of all social media marketing strategies. And brands noticed.

Video 132

Video Strategy Marketing Instagram 132

Prohibition

JANUARY 20, 2023

2023 is going to be no different! Here we’ve shared our top three social media trend predictions for 2023, based on the latest data and insights from UK audiences. For more insight and trends, you can sign up to our Social Media Trends for 2023 webinar. There are more adaptations and changes on the horizon.

Social Media 62

Social Media Trends Media Instagram 62

Stern + Associates

SEPTEMBER 6, 2023

As summer closes, dropping temperatures signal it’s time to get back into a learning headspace and to re-evaluate strategies. Data Is Everybody’s Business: The Fundamentals of Data Monetization by Barbara Wixom : Monetization strategies that make the most of the data at an organization’s fingertips are indispensable.

Data 62

Data Strategy Groups Policies 62

Stern + Associates

JANUARY 12, 2023

So far, our sense of the media narrative is that this backlash isn’t going away in 2023, making it difficult for companies to unambiguously tout ESG as they once did. So, how should your company communicate around ESG (or stakeholder capitalism, since the “ESG” label is itself more contested now) in 2023?

Communications 62

Communications Energy Employee Strategy 62

Agility PR Solutions

NOVEMBER 2, 2022

In order to implement a renewed external communications strategy that considers the needs of the business, we recommend to analyze, measure […]. The post 3 actions to boost external communication efforts in 2023 appeared first on Agility PR Solutions.

Communications 85

Communications Measurement Strategy Publicity 85

Agility PR Solutions

DECEMBER 19, 2022

What challenges does 2023 hold? Business insights firm Gartner offers valuable insights with its top five predictions that marketing leaders must incorporate in their strategies in 2023 and beyond […].

Privacy 85

Privacy Data Report Marketing 85

Institute for Public Relations

AUGUST 1, 2023

Deloitte assessed cybersecurity threats for companies across the globe and suggested defense strategies for leaders based on geographic region. Organizations within … Continue reading Global Cyber Threats in 2023 → 1,110 cyber decision-makers at the director level or higher were surveyed across 20 countries.

Survey 52

Survey Strategy Company Crisis 52

Stern + Associates

APRIL 26, 2023

At Stern Strategy Group, we have unique insights into the most cutting-edge themes that are making waves among our corporate partners in 2023. The post These Hot Topics Are Moving the Needle in 2023 appeared first on Stern Strategy Group.

Technology 62

Technology Engineering Corporate System 62

PRSay

NOVEMBER 8, 2023

Over the next few weeks, PRsay will post Q&As with several thought leaders who spoke at PRSSA’s ICON 2023 at the Gaylord Opryland Resort & Convention Center in Nashville, Tenn. With a session titled “ Strategies for Success in Your Dream Industry ,” it’s no wonder. Following her Oct. He joined PRSA in 1994.

Creativity 78

Creativity Writing Agency Pitching 78