PRSay

MAY 3, 2023

According to its “ 2023 Global Communications Report ,” tangible benefits accrue to companies that build and maintain positive reputations. Consumer demands for accountability and transparency are rising, while employee voices have gained influence since the pandemic.

Reputation 164

Reputation Corporate Report Employee 164

Wadds Inc.

FEBRUARY 8, 2024

The 2023 Gallagher report reveals the increasing value of internal communications in areas such as culture, strategy, and measurement and persistent challenges for the function to achieve greater management influence. Measurement: surveys and focus groups Measurement of the function has expanded in scope and usage.

Internal 52

Internal International Survey Measurement 52

PRSay

FEBRUARY 23, 2024

There are more ways than ever to become a well-informed job candidate and employee. They report to older generations who are now in leadership positions, while also mentoring and managing the newest employees, those of Gen Z. They want to take that same entrepreneurial approach on the first day that they join a company as an employee.”

How To 179

How To Employee Nonprofit Technology 179

Burrelles Fresh Ideas

MAY 9, 2023

An integrated approach includes all aspects of communications — public relations, marketing, social media, advertising — for a 360-degree view of the planning and measurement process. It’s not enough to just count what’s easy to count; you must measure what really matters. That’s no longer the case.

Measurement 40

Measurement Comparison Advertising Advertising 40

Sword and the Script

APRIL 2, 2024

Top stories in today’s summary of PR news: Cision shutters the HARO brand; Agility adds “Intelligent Insights”; PR tech company replaces employees with AI On the first Tuesday of every month, I sort through all the news I can find on PR technology or comms tech and present it in a summary post like this one. Measurement templates.

Reddit 178

Reddit Software B2B Technology 178

PRSay

APRIL 5, 2023

The promise and peril of artificial intelligence Eight out of 10 public relations professionals surveyed said they were “likely” or “very likely” to use artificial intelligence (AI) technology in 2023. Where do the survey respondents think these increasing budgets will be spent in 2023?

Survey 88

Survey Measurement Employee Retail 88

Sword and the Script

FEBRUARY 20, 2024

PR earns a 45% open rate and 3% response rate on pitches Reporters opened about half of the pitches (45%) they received in Q4 2023 and responded to about 3%. The company’s measures are based on the pitches sent through their systems. So, says Propel, which provides PR software. Is that good? See our services.

Report 106

Report Publicity Marketing Pitching 106

Katie Paine's Measurement Blog

JANUARY 24, 2023

Alas, it was yet another misleading end-of-the-year report: The Biggest Comms Crises of 2023. So misleading, in fact, that it qualifies its publisher, NewsWhip , for our Measurement Menace of the Month award. But this one arrived from my friend Johnna Burke, Global Managing Director of AMEC, so I actually looked forward to reading it.

Measurement 40

Measurement Crisis Crisis Management Data 40

Wadds Inc.

MARCH 22, 2023

It supported organisations with transformation, employee engagement and the management of a broad range of stakeholder issues. Employee engagement and internal communications are cited as a number one priority by corporate affairs directors.

Publicity 98

Publicity Corporate Employee Interviews 98

PRSay

MAY 15, 2024

Communicating bad news first — and incorporating values, actions and corrective measures — positions the organization to demonstrate its commitment to doing the right thing, even when mistakes occur. That said, the communications world today is intensely disrupted.

Crisis 141

Crisis Crisis Management Crisis Communications Journalism 141

Onclusive

NOVEMBER 8, 2023

Originally Published August 23, 2017; Updated August 9, 2021 ; Updated November 2023 PR is always evolving. Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Media Measurement Reporting on established metrics isn’t enough today.

Training 195

Training Media Training Reputation Crisis Communications 195

Reputation Us

FEBRUARY 19, 2024

Your company’s reputation is not merely a reflection of your public image, but a tangible asset with measurable impact on the most essential aspects of your operations. According to its “ 2023 Global Communications Report ,” “tangible benefits accrue to companies that build and maintain positive reputations.

Financial 88

Financial Reputation Corporate Study 88

Wadds Inc.

MARCH 19, 2024

In a management context, internal communications is the function that deals with an organisation's most important intangible asset - its relationships with employees. It’s measured by means of employee engagement. Dr Kevin Ruck, Mike Pounsford and Howard Kraise will share outcomes from their project on employee listening.

Internal 78

Internal International Communications Employee 78

The Proactive Report

OCTOBER 30, 2023

2023 is almost over. The more you know about your customers, clients, employees, and competitors, the better your planning will be. Set measurable goals and start tracking right away. It’s time to start thinking about your 2024 marketing and PR strategies. Now is not the time to pull back on PR and marketing efforts.

Trends 182

Trends Marketing Wikipedia Reddit 182

Wadds Inc.

JANUARY 12, 2023

An insightful book, packed full of pithy, punchy truths that would be a useful start to 2023 for any organisational leader. Thomson considers the implications of purpose, sustainability, employee activism, and diversity, with clear, actionable advice. We’re in an era of huge change.

Reputation 98

Reputation Public Affairs Case Study Internal 98

The Hoyt Organization

SEPTEMBER 8, 2023

Now that we are in the fourth quarter of 2023, it’s time to ask yourself if your PR strategy is up-to-date with the latest pr trends and technology. Data And Analytics In the past, many businesses did not measure the impact of their PR strategies. 6 Important Trends In Public Relations To Pay Attention To 1.

Trends 90

Trends Brand Branding Analytics 90

Sword and the Script

DECEMBER 20, 2022

PR and communications pros will be leaning way more heavily on AI-powered content development tools in 2023. Part prediction, part hope, and part billion-dollar idea: 2023 may (will?) It may or may not happen in 2023 but someone is going to figure out to make this work before long.”. ~ AI-written content adds more noise. “PR

Marketing 196

Marketing Content Marketing Data Social Media 196

Wadds Inc.

JANUARY 22, 2024

The book was first published in 2022 and reprinted in 2023. She believes these changes are for the better, tilting the corporate power balance away from the higher echelons and giving employees more say over when, where and how they work. It explores the speed and scale of the impact of AI and COVID-19 on the workplace.

Fashion 52

Fashion Knowledge Base Internal International 52

Sword and the Script

JANUARY 31, 2023

USD according to Google as of January 2023, so with ~313 million shares outstanding ( according to MarketWatch ), my back-of-napkin math puts the deal value in the ballpark of $563 million USD. as per 18 January 2023 and 135% to the last traded price of NOK 7.67 as per 18 January 2023 and 135% to the last traded price of NOK 7.67

Software 78

Software Case Study Technology Tools 78

Burrelles Fresh Ideas

FEBRUARY 13, 2024

In 2023, more than 4.89 As per the Sprout Pulse survey 2023 , nearly half (47%) of consumers intend to utilize shopping features within platforms such as Instagram Shops, Facebook Shops, TikTok Shopping, and the like. Looking beyond 2023, many online experiences could become “shoppable.” Increasing Importance of Sustainability.

Social Media 87

Social Media Media Mobile SEO 87

Newsfile

OCTOBER 24, 2023

dollars in 2023. USC Annenberg Global Communications Report 2023 Not Being Transparent or Honest Customers are increasingly valuing honesty and transparency. By Melissa Strle The worldwide public relations market is valued at approximately $107 billion U.S. in the coming years. Try using the following methods.

Communications 52

Communications How To Corporate Training 52

Stern + Associates

APRIL 13, 2023

In the first four months of 2023, fluctuating temperatures and stronger storms caused ripple effects to food availability and the global supply chain , affecting millions around the world. For companies looking to grow and be good, Green provides an overview of his methodology for measuring real progress in an economy.

Policies 94

Policies Energy Government Crisis 94

Stern + Associates

JULY 10, 2023

In his latest book, “ Gnar Country: Growing Old, Staying Rad ” (Harper Wave, February 2023), Kotler presents a playbook for “peak performance aging.” After flow training, we see a measurable increase in creativity and innovation ranging between 400 percent and 700 percent.”

Training 48

Training Creativity Groups Strategy 48

Bianchi Biz Blog

MARCH 2, 2023

It’s no secret that people do what’s measured and rewarded. Often, it’s because they are rewarded for simply reducing initial cost ( piece price ), rather than the total system cost downstream and the total value created. Easy-peasy.

Agency 109

Agency Automotive Engineering Education 109

The Proactive Report

NOVEMBER 14, 2022

2023 is right around the corner. The current economic climate has been tough and financial experts warn of a recession in 2023. These six Digital PR and marketing trends can help you thrive in 2023. The more you know about your customers, clients, employees, and competitors, they better your planning will be.

Digital PR 264

Digital PR Marketing Infographics Video 264

Sword and the Script

DECEMBER 26, 2023

In addition, this same disruption – led by the 2024 election, the speed of misinformation and continued economic uncertainty – will require a strong measure of GRIT. PR still builds trust “Authentic customer testimonials, peer and employee reviews will increase in importance in 2024.

Writing 198

Writing Communications Marketing B2B 198

Burrelles Fresh Ideas

NOVEMBER 7, 2023

They paused the program for 2023 but plan to resume in the new year (2024). Perhaps the best way to learn about agency life and a particular employer is to set up informational interviews with current and past employees. It’s important to consider these pros and cons and weigh them against your own preferences and priorities.

Agency 89

Agency Energy Crisis Management Industry 89

Doctor Spin

MARCH 19, 2023

Measuring communications is a critical task for PR professionals. However, the focus on output often precedes strategic choices in what to measure. However, the golden rule of measuring communications is that the choice of metrics has a more significant impact than whatever actions are taken on the measurement’s output.

Measurement 52

Measurement Communications Wikipedia Social Media 52

Ethical Voices

MAY 8, 2023

We look at their culture of ethics – how are they supporting a strong culture where employees are comfortable using their voices? What are some of the top ethics issues you’re seeing facing companies in 2023 and beyond? We’ve been helping companies measure their ethical culture since 2016.

Ethics 71

Ethics Training Financial Survey 71

Katie Paine's Measurement Blog

MAY 25, 2023

Our Measurement Vendor Selection Guide begins below. It is designed to be used along with Paine Publishing’s: 8 Quick Tips for Finding the Perfect Communications Measurement Vendor Checklist for Picking the Perfect Communications Measurement Vendor , and No Bullsh*t PR Measurement Glossary for what’s what.

Measurement 52

Measurement Communications Survey System 52

Ethical Voices

MAY 6, 2023

We look at their culture of ethics – how are they supporting a strong culture where employees are comfortable using their voices? What are some of the top ethics issues you’re seeing facing companies in 2023 and beyond? We’ve been helping companies measure their ethical culture since 2016.

Ethics 52

Ethics Training Financial Survey 52

Maxim Behar

JANUARY 11, 2024

Especially right now near the end of 2023, it's extremely important to be able to make quick decisions and to take responsibility for them. You think about your colleagues, projects, employees, customers, turnover, and everything else. How can we find employees who have the potential to be leaders and leaders?

Leadership 59

Leadership Social Media Creativity Ethics 59

Sword and the Script

DECEMBER 28, 2022

It’ll be interesting to see if this remains true in 2023. 3) lack of employee experience (25%). A surefire way to get more value out of the thousands of dollars we will spend creating content in 2023 is to put a percentage of the time and budget that goes into content creation into creatively promoting it. PR measurement.

B2B 122

B2B Marketing Survey Software 122

Doctor Spin

NOVEMBER 22, 2023

This refers to measuring and evaluating attentional processes, often in clinical or educational settings, to identify attention deficits or disorders. Businesses can enhance employee well-being and productivity by fostering environments encourage focused work and limiting the reliance on constant digital multitasking. 2019, April 15).

eBook 52

eBook Groups Biotechnology Resources 52

Maxim Behar

MAY 28, 2023

And now - in 2023 - that often happens in days, literally even hours. Everyone owns a medium, everyone can reach billions of readers in literally minutes, everyone can immediately translate what is written into all languages, communication is interactive, and advertising is easily targeted and measured to absolute accuracy.

Education 52

Education Meeting Course Creativity 52