Shift Communications

FEBRUARY 26, 2020

AVENIR GLOBAL, one of the top 15 largest communications firms in the world, has more than 1,000 employees in key strategic markets across Europe/Middle East, the United States and Canada. Healthcare, which collectively represents more than 30% of the firm’s business, is the network’s largest sector.

Healthcare 128

Healthcare Public Affairs Creativity Agency 128

Landis PR

DECEMBER 12, 2022

since 2012 and accounts for 18% of all assets in the wealth industry. Non-financial reporting is important for listed and non-listed companies worldwide. Here are three reasons why sustainable development matters to a business: The growth of sustainable investing has risen 107.4% In the U.S., it is even higher at 33%.

Financial 52

Financial Government Storytelling System 52

Doctor Spin

APRIL 17, 2023

2012, May 17). Southwest Airlines employees celebrate passenger’s 104th birthday. Host a community cleanup event or volunteer day with employees and customers. 2012, May 17). Southwest Airlines employees celebrate passenger’s 104th birthday. Stuffed giraffe shows what customer service is all about.

Strategy 52

Strategy Customer Service Airlines Hotels 52

PRSay

SEPTEMBER 1, 2017

wrote in the Journal of Public Relations Research in 2012 that to be an “excellent leader in public relations, one must know the organization’s business and its environment, understand the decision makers and decision-making process in the organization, and be proactive in that decision-making process.”. In support of this view, Meng et al.

Ethics 144

Ethics Public Affairs Journalism Leadership 144

Flack's Revenge

DECEMBER 11, 2018

I never quite got on board with the “social media strategy” part (see this post from 2012 titled: Social Media Strategists will be Gone in 2 Years ). You need to have a way of activating stakeholders on social media, like employees, because their efforts are likely to go further and advance a brand’s efforts.

Social Media 149

Social Media Marketing Media Facebook 149

The Proactive Report

JANUARY 5, 2015

Reputation is made up of many things – how your stakeholders perceive you, your brand, your products, your executives and employees and your actions. 73% of consumers say positive customer reviews make them trust a business more (up from 58% in 2012). Ask them to rate your business and the employees they dealt with.

Reputation 100

Reputation System Employee Airlines 100

Deirdre Breakenridge

MAY 14, 2015

We all know it, but an agency cannot function well without an accurate accounting of the time that its employees spend working. Jason founded the agency in 2012 to help organizations propel themselves forward using the entire spectrum of public relations. What are the clichés of our business that you’d like to get rid of?

Industry 150

Industry B2B Corporate Agency 150

Stephen Waddington

JANUARY 15, 2020

Social media activism: brands don’t listen In 2012 Steve Earl and I wrote a book called Brand Anarchy. Forward-thinking organisations are using new technologies as a means of listening and engaging with employees. A version of the complete essay will form the basis of the final chapter of Exploring PR. It’s a powerful form of advocacy.

Storytelling 78

Storytelling Internal International Social Media 78

PR 20/20

SEPTEMBER 8, 2021

My focus at PR 20/20 will be on vision, growth strategies, leadership team development, employee recruiting, business development, and AI integration into operations and services. We assembled an amazing team of highly motivated professionals, and created a culture that refused to accept traditional wisdom and conventional solutions.

Financial 98

Financial Conference Agency Resources 98

Communications Conversations

FEBRUARY 29, 2016

Here’s the new list of skills for the PR pro of the future (with notes about what’s been updated and deleted from that initial list in 2012). I think I whiffed on the “mobile” skill set in 2012. 2016 Skills of the PR pro of the Future. Opportunity here all over the place.

Analytics 60

Analytics Instagram Mobile Employee 60

ImPRessions - Crenshaw Communications

SEPTEMBER 22, 2016

Warren accused the CEO of pushing the blame “to your low-level employees who don’t have the money for a fancy P.R. Thousands of Wells Fargo employees lost their jobs, but Stumpf and his senior executives have not been penalized for the fraud. firm to defend themselves.”

Pharmaceuticals 120

Pharmaceuticals Ethics Reputation Insurance 120

PRSay

JANUARY 6, 2021

Works like Daniel Kahneman’s “Thinking Fast and Slow” (2011) and Jonathan Haidt’s “The Righteous Mind” (2012) show that they — and our target audiences — are not. The importance of elephant-whispering. We like to think that human beings are rational thinkers. and “Is there anything that we should discuss that was left unsaid?”

Communications 197

Communications Viral Fashion Public Affairs 197

PRSay

OCTOBER 25, 2017

Don’t fire an employee and then leave them in control of the Twitter account,” said Regina Luttrell, Ph.D. According to the presenters, only one-third of employees have been trained by their companies on official social media policies. pictured above ), during an Oct. Newhouse School of Public Communications, Jamie Ward, Ph.D. ,

Social Media 117

Social Media Conference Media Corporate 117

PR in High Definition

JULY 24, 2019

A decade after that conversation, during an address at Cambridge University in 2012, Stephen Hawking said, “look up at the stars not down at your feet. I wish I’d known that in 2002 but it was still a useful learning in 2012. Ever since then I have made a conscious effort to look up and look around for inspiration. Be curious.

Reputation 48

Reputation Measurement Media Relations Agency 48

Sword and the Script

APRIL 30, 2019

million in venture capital, in four rounds of funding since 2012, according to Crunchbase. 2) SocialChorus adds new employee comms products. SocialChorus is an employee communications platform that announced several new products at its customer conference. Onclusive has raised $21.4 Learn more: press release , blog post.

Industry 87

Industry Media Technology Employee 87

Sword and the Script

MAY 11, 2019

Because these external award announcements have an effect on employees! Full report: The Effects of Traditional and Social Earned Media on Sales: A Study of a Microlending Marketplace (2012) published in the Journal of Marketing Research by Andrew T. Does this mean you should fire off a dozen press releases? Be smart about it.

Study 140

Study Media Relations Media Measurement 140

Communications Conversations

OCTOBER 13, 2014

And boom–client expectations were even crazier than they already were before that 2012 Super Bowl (which is saying a lot). Figure out what content you have within your organization that you’re NOT using (white papers, employee profiles on the intranet, etc.). Suddenly, clients wanted to give real-time marketing a try.

Strategy 120

Strategy How To Guidelines Advertising 120

PR 20/20

SEPTEMBER 8, 2021

My focus at PR 20/20 will be on vision, growth strategies, leadership team development, employee recruiting, business development, and AI integration into operations and services. We assembled an amazing team of highly motivated professionals, and created a culture that refused to accept traditional wisdom and conventional solutions.

Financial 52

Financial Conference Agency Resources 52

Solo PR Pro

AUGUST 31, 2021

In 2012 when her day job restructured, Meredith was laid off. Despite her extensive experience working both in-house and at an agency doing PR and marketing, Meredith admits there were some challenges in making the shift from full-time employee to owner and operator of an agency.

Meeting 98

Meeting Real Estate Energy Agency 98

PR 20/20

MARCH 6, 2020

This innovative vision attracted clients and employees alike, and the business grew. Fast forward to 2012, there’s like 5,000 ways,” Roetzer explains. “So, In hiring five of his current employees, Roetzer chose fellow Bobcats. However, Roetzer’s natural curiosity kept his gaze trained on the horizon. A coincidence? Yes and no.

Ethics 52

Ethics Conference Technology Employee 52

Presspage

APRIL 12, 2018

Here’s a scary stat I read in Wired magazine regarding national election reporting: In November 2012, it took four employees at the Washington Post, 25 hours to compile and post a fraction of the election results. In 2016, Heliograf created more than 500 articles in the same time frame.

Company 111

Company Media Journalism Report 111

MaccaPR

JULY 2, 2014

Shareholders, employees and clients rely on your company’s Wikipedia profile to learn about your company’s strengths and weaknesses, successes and failures. The Wikipedia foundation believes employees, supporters and publicity agents (e.g. It was even mentioned on the TV show, The Office: (Source: Rock Paper Watch ).

Wikipedia 101

Wikipedia Marketing Ethics Facebook 101

Waxing UnLyrical

DECEMBER 11, 2013

In August, the TV 18 group laid off around 500 employees, including several of those responsible for its features programming. Ltd discontinued the publication of three foreign titles, Marie Claire, Geo, and People —around 130 employees were laid off—and also converted its personal finance magazine from a fortnightly into a monthly.

Digital PR 79

Digital PR Newspapers Advertising Advertising 79

Shift Communications

MAY 4, 2016

Since becoming the CEO of SHIFT in 2012, my partner Jim Joyal and I have been approached by dozens of potential M&A partners. Before signing off on this seminal post, I’d like to sincerely thank the entire staff of SHIFT Communications (my fellow employee-owners: you guys rock!),

Data-Driven PR 0

Data-Driven PR Agency Travel Meeting 0

Waxing UnLyrical

MARCH 7, 2016

Case Study: Blogger Outreach for Oxfam America’s 2012 IWD Campaign. Why: “It’s the perfect way to show appreciation for female employees and customers,” writes Susan Smith as she shares some ideas to help you launch a memorable IWD campaign. International Women’s Day: 6 Creative Marketing Ideas To Celebrate.

Internal 40

Internal International Case Study Banking 40

Waxing UnLyrical

MARCH 7, 2016

Case Study: Blogger Outreach for Oxfam America’s 2012 IWD Campaign. Why: “It’s the perfect way to show appreciation for female employees and customers,” writes Susan Smith as she shares some ideas to help you launch a memorable IWD campaign. International Women’s Day: 6 Creative Marketing Ideas To Celebrate.

Internal 40

Internal International Case Study Banking 40

Cision

JUNE 22, 2015

In 2012 when Facebook had a filtering algorithm but wasn’t constricting reach as drastically, engagement rate was 1.3 Looking back at Facebook 2012, there was one category of post that earned 39 percent higher engagement than the others : images. Activate your employees. But it hasn’t always been this way.

Instagram 120

Instagram Fashion Sports Pinterest 120

Communications Conversations

DECEMBER 1, 2016

But, I feel like companies completely overlooked the untapped potential they have within their own employees to become badass brand advocates. The employee programs I’ve experienced to date seem to be minimal and almost an afterthought. I’ve been a big Frank Ocean fan since his album Channel Orange released in 2012.

Public Affairs 60

Public Affairs Social Media Employee Hotels 60

Cision

JUNE 29, 2015

. “Talking about ourselves—whether in a personal conversation or through social media sites like Facebook and Twitter—triggers the same sensation of pleasure in the brain as food or money” – Robert Lee Holz, “Science Reveals Why We Brag So Much,” Wall Street Journal, 2012. Have happy, likeable employees?

Study 120

Study Writing Facebook Groups 120

Communications Conversations

SEPTEMBER 8, 2016

I’ve always been somewhat of a skeptic when it comes to Coca-Cola’s brand journalism initiative: Coke Journey, which launched back in 2012. I get brand journalism when you’re Microsoft and you’re using long-form employee stories as a vehicle to aid recruiting and brand. The big reason for my skepticism?

Content Marketing 60

Content Marketing Case Study Journalism Marketing 60

Shift Communications

SEPTEMBER 23, 2016

I started at SHIFT in June 2012. Usually when you’re a new employee at SHIFT, your manager walks you around the office to introduce you to everyone, so we got the joke a couple of times ‘Oh, did you plan your outfits for her first day?’ Asking questions in my mind is a huge positive for a new employee. What is your background?

Interviews 60

Interviews Resources Writing Course 60

Beyond PR

MAY 4, 2017

During her ten years with the company, she has pioneered influencer marketing, employee advocacy and social selling programs through both traditional and social media. Consistently mentioned in “top people to follow” and “up and coming pros” lists, Oracle named Stacey a finalist for its Community Manager of the Year Award in 2012.

Communications 61

Communications Hotels Technology Tools 61

Mindful Marketing

JUNE 15, 2015

AMI also facilitates agency owner peer networks for small to mid sized agencies (advertising, digital, marketing, media and PR) so they can increase their AGI by at least 25% to attract better clients and employees and, best of all, exceed the agency owner’s life/financial goals. His first book, 99.3

Interviews 50

Interviews Marketing Financial Insurance 50

Practical Law Construction

JUNE 24, 2020

After setting out a brief history of Fichtner’s involvement with the project (which pre-dated UBB’s contract with Essex CC), the judge highlighted what he described as “obvious and serious” conflicts of interest: Fichtner had played a substantial role on the project over an extended period of time, particularly between 2012 (..)

Construction 59

Construction Report Engineering Financial 59

Waxing UnLyrical

MARCH 5, 2013

CEO Marissa Mayer banning employees from working remotely. Some of them have even taken companies from bankruptcy in early 2008 to billing $500K in 2012. Two articles have recently drawn my attention to a problem I’ve seen in the myriad posts making the rounds in the business/marketing/PR communities.

Social Media 100

Social Media Employee Company Google 100

Reputation Us

OCTOBER 18, 2016

While credit union merger counts have slowed since the 277 consolidations completed in 2012 – totaling 254 in 2013, 257 in 2014 and 235 in 2015 – 2016 brought an uptick in numbers. These undiscussed, perhaps even taboo conversations, being done in the back room or over glasses of wine, seem to be happening at a steady rate.

Reputation 60

Reputation Communications Financial Internal 60

Polaris

DECEMBER 14, 2014

Every business owner (in fact, every person who is in business either for themselves or as an employee), needs to establish their “Why.” Eden cheated just a little since this book is actually a memoir published in 2012 (that’s OK, Eden, we’re just looking for a good read). Here, here!

Marketing 251

Marketing Resources Content Marketing Leadership 251