PR for Anyone

FEBRUARY 14, 2024

From siting the vineyard to navigating social media and interstate shipping, Rachel played a pivotal role in establishing Boxwood as a thriving winery. See Rachel’s Full Episode HERE: Join our community at www.LivingAgelessandBold.com See all of our podcasts at [link] Listen on your favorite platform and make sure to subscribe.

Study 130

Study Travel Film Industry 130

Landis PR

DECEMBER 12, 2022

since 2012 and accounts for 18% of all assets in the wealth industry. If you do pitch sustainability to the media, be able to provide data on how these efforts have positively impacted your company. The press will look beyond initiatives and internal communications. In the U.S., it is even higher at 33%.

Financial 52

Financial Government Storytelling System 52

Sword and the Script

APRIL 30, 2019

Vocus owned or acquired brands like PRWeb, Help A Reporter Out (HARO), iContact, and several lesser-known social media technologies. I’ll include news from the PR vendor community and review and curate content they produce ( like this ). million in venture capital, in four rounds of funding since 2012, according to Crunchbase.

Industry 87

Industry Media Technology Employee 87

Stephen Waddington

MAY 4, 2019

CEO Mark Zuckerberg admitted in a keynote speech that it’s an area where the social media firm has a lousy reputation. If users don’t trust the social media platform to manage their data, growth and engagement will stall and ad revenue will follow. He went as far as trying to make a joke of the issue. The web is a social space.

Privacy 72

Privacy Web Facebook Film 72

Critical Mention

JANUARY 3, 2019

We had the opportunity to speak to Richard and gain his insights into how he completely turned his life around, how his relationship with the media changed, and which channels he feels are most valuable for thought leaders and content creators today. Q: Following your return, did your relationship with the media change? If so, how?

Interviews 105

Interviews Ethics Government Internal 105

PRSay

JANUARY 6, 2021

Works like Daniel Kahneman’s “Thinking Fast and Slow” (2011) and Jonathan Haidt’s “The Righteous Mind” (2012) show that they — and our target audiences — are not. Add to this the fact that social media has made audiences more cynical, and in this unprecedented time, we need new rules for communication. Take L’Oréal, for example.

Communications 197

Communications Viral Fashion Public Affairs 197

Waxing UnLyrical

JANUARY 24, 2013

Waze is the community-driven app that learns from users’ driving mannerisms to provide routing and real-time traffic updates. Late last year, Kingsford Charcoal sought to identify “The Nicest Person in Social Media.” Using positive Christmas chatter in social media, the data lit up 30,000 LED lights. Take Waze for example.

Big Data 92

Big Data Data Publicity Analytics 92

Mark My Words

MARCH 29, 2021

Now people desire to give back and give back support to the community.” It was not a hard internal sale. It is not thought Harry is being paid for his work with the think tank, founded in 1949, which will look at everything from last year’s US election to vaccine safety and marginalised communities.

Corporate 60

Corporate Interviews Community Newspapers 60

Communications Conversations

FEBRUARY 29, 2016

Here’s the new list of skills for the PR pro of the future (with notes about what’s been updated and deleted from that initial list in 2012). 1: Social advertising copywriting skills and an ability to manage social media advertising campaigns. I think I whiffed on the “mobile” skill set in 2012.

Instagram 60

Instagram Analytics Mobile Employee 60

PRSay

AUGUST 12, 2016

With the tremendous growth of social media in recent years, the PR landscape is continuously evolving and causing public relations professionals to adapt to the 24/7/365 news cycle we now work in as well as the instant, viral nature in which news breaks and spreads.

Storytelling 60

Storytelling Social Media Sports Strategy 60

Karen Freberg

DECEMBER 30, 2019

Many programs would look at me and say – we do not get this “social media interest” or they couldn’t “place” me into a specific category. Great colleagues, students, community, school, and area. I became a social media professor in this decade. Honored to still be a #HootAmb. NASA (2018).

Social Media 56

Social Media Conference Travel Internal 56

Reputation Us

OCTOBER 18, 2016

While credit union merger counts have slowed since the 277 consolidations completed in 2012 – totaling 254 in 2013, 257 in 2014 and 235 in 2015 – 2016 brought an uptick in numbers. Internally to the credit union being acquired: The board, executives, branch managers and staff. Who are the prospective members you want to communicate to?

Reputation 60

Reputation Communications Financial Internal 60

PR 20/20

SEPTEMBER 17, 2019

Social Media Marketing World. Discover the best social media marketing techniques from the world’s top experts.”. Social Media Marketing World brings together the top experts from platforms that you’re trying to master. Media and journalism. Social Media Week. March 1 - 3, 2020 | San Diego, CA. Tech industry.

Conference 97

Conference Marketing Case Study Content Marketing 97

PRSay

SEPTEMBER 26, 2016

Having a plan in place includes things like a chain of command and a communications tree of messaging both internally and externally and someone who is familiar with it within the organization. Internally, people will look to the PR people to gauge the true level of a particular situation.

Sports 60

Sports Conference Social Media Crisis 60

Waxing UnLyrical

JULY 25, 2016

Case Study: Blogger Outreach for Oxfam America’s International Women’s Day 2012 Campaign. Why: “A communication program characterized by strong and consistent risk-communication messages, culturally representative illustrations, and evidence-based action steps supported these actions from the onset,” writes Jana L.

Case Study 40

Case Study Study Measurement Pinterest 40

Beyond PR

MAY 4, 2017

” In PR and communications, we’ve faced a familiar challenge for quite some time. Sometimes, we do the usual: send a few press releases, do some media outreach, pat ourselves on the back and do it again tomorrow. Stacey Miller is the director, communications at Cision. So how can we be a part of it? 5) Be truthful.

Communications 61

Communications Hotels Technology Tools 61

ReimaginePR

JUNE 18, 2015

Understanding the juxtaposition between importance and relevance is key to not only just with this issue, but to all public relations in the social media age. I can watch countless real world atrocities on dozens of international news outlets, then switch to Netflix to take in the graphic, fictional exploits of Spartacus, Dexter, or Hannibal.

Airlines 120

Airlines Viral Government Local 120

PRSay

SEPTEMBER 2, 2016

Isabelle McLemore – Senior Director, Global Corporate Communications, UFC. Coming out of college I came across an opportunity as a communications intern at Tennis Canada. How do we want to engage people in the community so in the lead up to there is excitement, there’s fun? They are speaking on our behalf.

Sports 68

Sports Education Construction Television 68

PR Conversations

OCTOBER 2, 2015

I write as someone who has worked in the motor industry since the late 1980s, I’ve been that PR practitioner dealing with a complex and rapidly emerging crisis (albeit on a much smaller scale and pre-social media). Published 2012. Rule One according to many who pontificate is to apologise. Homer: Oh, come on Lisa.

Publicity 40

Publicity Crisis Management Crisis Handbook 40

PR Conversations

MAY 1, 2017

One of the problems for me, though, with this focus is that it is almost entirely on individuals’ ability to adapt and their ‘internal local of control’ Public relations seems to reflect a largely individualistic perspective with little attention on systemic or structural factors and forces.

Crisis 63

Crisis Crisis Management Leadership Training 63

Waxing UnLyrical

APRIL 18, 2013

at SMMWorld: “At the recent Social Media Marketing World event, I ran into Ian and asked him how many sessions he had attended and he said ‘none.’ Brian Vickery) If budget limits you to one social media conference, then I encourage picking Social Slam. ’ At first I was surprised. Have you had any “aha!”

Conference 81

Conference Social Media Hotels Meeting 81

PR Job Coach

NOVEMBER 26, 2020

From 2008-2014, Scott was the first global head of social media and digital communications at Ford Motor Company, where he helped turn the company around. He served as a strategic adviser across a variety of business functions, leading the company's global social media strategy. Hitachi, Loral, ASARCO, Gould Inc.,

Corporate 274

Corporate Leadership Advertising Advertising 274

Solo PR Pro

OCTOBER 6, 2015

Other polls put the number even lower, with a 2012 Right Management survey finding only 35% of workers in the U.S. Local client base (versus regional, national or international) – local client base associated with lower rate. and offered Local, Regional, National and International response choices.

Survey 40

Survey Report Local Data 40

ImPRessions - Crenshaw Communications

FEBRUARY 14, 2017

Anyone in B2B or B2C tech public relations knows that crowdfunding is an exciting part of the startup community and a key source of grassroots support for many pre-revenue business ventures. Media can be cynical, and some feel they’ve been burned by projects that never came to fruition. Tee up media relationships.

B2C 192

B2C Community Banking Advertising 192

Communications Conversations

JULY 23, 2019

We all know we have a strong agency community here in Minneapolis/St. Kayla’s exceptional work has established her as a go-to source for writing, corporate communications, integrated marketing campaigns and media relations counsel within Digi-Key. Katie Zess , social media strategist, Renewal by Andersen.

Transportation 122

Transportation Social Media Corporate Agency 122

PR Conversations

APRIL 1, 2015

It was Fraser Likely who once said that until we relate one public relations measure to another—whether it be an internal communications or a social media metric—we will never be able to show causation from our communication programs. Tie communications objectives to the organization’s mission and vision.

Conference 40

Conference Measurement Communications Employee 40

PR Conversations

APRIL 1, 2015

It was Fraser Likely who once said that until we relate one public relations measure to another—whether it be an internal communications or a social media metric—we will never be able to show causation from our communication programs. Tie communications objectives to the organization’s mission and vision.

Conference 40

Conference Measurement Communications Employee 40

ZudePR

MAY 31, 2015

You should read this article if: You’re interested in hearing the exclusive thoughts of 36 of the world’s leading communications experts. You work in public relations, SEO, content marketing or social media marketing. Deirdre is CEO at Pure Performance Communications and the author of five Financial Times books. .

Communications 81

Communications How To Blogging Content Marketing 81

Contently - Strategy

JUNE 11, 2020

For starters, traditional TV viewership continues to drop as our media habits evolve. Oscar, founded in 2012, has a very simple tagline: “Health insurance made easy.” In data-driven industries like healthcare and finance, internal information is a powerful differentiator. That system, however, is ripe for change.

Healthcare 136

Healthcare Content Marketing Industry Trends 136

Contently - Strategy

SEPTEMBER 15, 2021

For starters, traditional TV viewership continues to drop as our media habits evolve. Oscar, founded in 2012, has a very simple tagline: “Health insurance made easy.” In data-driven industries like healthcare and finance, internal information is a powerful differentiator. That system, however, is ripe for change.

Healthcare 59

Healthcare Content Marketing Industry Trends 59

Deirdre Breakenridge

JANUARY 3, 2018

I want to thank Corina Manea , founder of NutsPR and Chief Community Officer at Spin Sucks, for recommending The Miracle Morning and the Power of Habit. The Agony of Decision : I had the pleasure of reading Fred Garcia’s earlier book, The Power of Communication and was blown away. The interviews with business leaders are eye-opening.

Crisis 0

Crisis Journalism Hotels Case Study 0

Frederik Vincx

DECEMBER 11, 2015

It is full of practical advice to get your team on board during workshops, internal presentations, and pilot projects. They are adding owned media, paid media, and shared media to their traditional earned media offering. It goes beyond earned media by including paid media, earned media, and owned media.

How To 60

How To Software System Employee 60

Buzzstream

MAY 25, 2021

After all, for the second year in a row, it was listed as the most popular link building tactic from our respondents: One area that we wanted to learn more about was the content format that the SEO community feels is the best one to use in order to generate links. The attributes of interactive content. Ah the good old infographic.

Infographics 160

Infographics Data Blogging Mobile 160

Waxing UnLyrical

APRIL 2, 2016

You know… the “old” days, back when we didn’t have social media. If we wanted to get information out, we had to depend on the news media, which meant we had to issue press releases. Today, social media doesn’t raise eyebrows the way it used to. to get the good old word out. Else why bother?

Strategy 40

Strategy Case Study Community Creativity 40

PRSay

MAY 18, 2016

We’ve also seen metrics like AVE (advertising value equivalency), which measures the perceived value of media placements, take a backseat to things that more accurately showcase ROI, such as share of voice, mindshare, traffic and increased sales attributed to specific campaigns or activities. Data Fills the Funnel.

Data 106

Data Meeting Measurement Guidelines 106