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How to Engage and Empower Your ZEOs

PRSay

In the communications profession, they are now several years into their careers and earning supervisor, manager and leadership roles at agencies, corporations, brands and organizations of all sizes. Instead of managing Gen Z employees, mentor them. In 2023, the oldest Gen Zers will turn 26 years old. Look for them and help them grow.

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7 Rules for a New Era of Communications

PRSay

During the pandemic, economic crisis, racial tensions and partisan arguments that have marked 2020, we have started communicating differently. Works like Daniel Kahneman’s “Thinking Fast and Slow” (2011) and Jonathan Haidt’s “The Righteous Mind” (2012) show that they — and our target audiences — are not. Our brains on stress.

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How to Engage and Empower Your ZEOs

PRSay

In the communications profession, they are now several years into their careers and earning supervisor, manager and leadership roles at agencies, corporations, brands and organizations of all sizes. Instead of managing Gen Z employees, mentor them. In 2023, the oldest Gen Zers will turn 26 years old. Look for them and help them grow.

How To 139
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PART 1: The Value of Reputation Management – The Financial$

Reputation Us

Back in 2012, a World Economic Forum study estimated that reputation accounted for more than 25 percent of a company’s market value, according to Global Finance magazine. According to its “ 2023 Global Communications Report ,” “tangible benefits accrue to companies that build and maintain positive reputations.

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Thoughts on Balancing Your Professional Work and Your Activism

PRSay

Some of us are fortunate to work for companies that tell employees to bring their whole selves to work, that invest in corporate social responsibility and that act as responsible members of their communities. Murrow College of Communication at Washington State University in the fall of 2020. Margaret Ritsch, Ed.D.,

System 189
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Miranda Dini Appointed Global Healthcare Lead for AVENIR GLOBAL

Shift Communications

AVENIR GLOBAL, one of the top 15 largest communications firms in the world, has more than 1,000 employees in key strategic markets across Europe/Middle East, the United States and Canada. Healthcare, which collectively represents more than 30% of the firm’s business, is the network’s largest sector.

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Why the 2017 Edelman Trust Barometer actually shouldn’t scare the s**t out of you

Communications Conversations

At least, that’s always been my take (Note: I am not an Edelman employee nor have I ever worked for or with Edelman). What’s more the fact that “people like me” ARE trusted is pretty good news for corporate communicators. ” We’ve been communicating via mid-level managers for YEARS.