PR 20/20

SEPTEMBER 8, 2021

My focus at PR 20/20 will be on vision, growth strategies, leadership team development, employee recruiting, business development, and AI integration into operations and services. Building more personalized campaigns, in ethical and responsible ways, that deliver greater value to consumers. Growing smarter.

Financial 52

Financial Conference Agency Resources 52

PR Conversations

JANUARY 20, 2015

For public relations practitioners committed to ethics and professionalism, the natural first instinct was self-righteous shock. Most codes of ethics are clear about why this is wrong. Another personal example: These days our firm communicates with leading bloggers almost as often as professional journalists.

Journalism 40

Journalism Reputation Ethics Corporate 40

PR Conversations

JANUARY 20, 2015

For public relations practitioners committed to ethics and professionalism, the natural first instinct was self-righteous shock. Most codes of ethics are clear about why this is wrong. Another personal example: These days our firm communicates with leading bloggers almost as often as professional journalists.

Journalism 40

Journalism Reputation Ethics Corporate 40

Cision

JUNE 29, 2015

Good communication is predicated on goodwill that you generate with many different stakeholders. Want more crisis communication tips? “It is the unspoken ethic of all magicians to not reveal their secrets.” Have happy, likeable employees? Click here to learn how to activate employees on social media!

Study 120

Study Writing Facebook Groups 120

Stuart Bruce

JANUARY 5, 2015

A big part of the problem is that many people who work in PR are also confused about what PR is and think it is simply communications and publicity. ” The PRSA’s definition was updated in 2012 as a result of a crowd-sourcing discussion. Being able to define PR isn’t, as some say, simply navel gazing.

Reputation 60

Reputation Corporate Ethics Communications 60

PR Conversations

MAY 1, 2017

Heather: Catherine, you mentioned that communicators working to help others during and after natural disasters in recent years in New Zealand may be suffering the same effects as the people they are trying to assist, yet have to suppress their emotions, seemingly indefinitely, in order to get the job done.

Crisis 63

Crisis Crisis Management Leadership Training 63

Stephen Waddington

AUGUST 27, 2018

This is the paper that I wrote for my CIPR Chartered Practitioner assessment in 2012. i] The model describes the different forms of communication between an organisation and its stakeholders. Survey questionnaires were completed by approximately 5,400 senior executives, public relations practitioners and employees.

Communications 60

Communications Analysis Web Handbook 60

Communications Conversations

JULY 23, 2019

Kayla Krosschell , Digi-Key Electronics PR & Marketing Communications Specialist. Kayla’s exceptional work has established her as a go-to source for writing, corporate communications, integrated marketing campaigns and media relations counsel within Digi-Key. Katie Zess , social media strategist, Renewal by Andersen.

Transportation 122

Transportation Social Media Corporate Agency 122

Stuart Bruce

OCTOBER 20, 2015

Amazon is the latest big company to use modernised crisis communications to rebut attacks in mainstream media. This was no rapid rebuttal piece, but instead a carefully researched take down of the credibility of the New York Times reporters and the ex-Amazon employees they had used as sources.

Crisis Communications 60

Crisis Communications Crisis Communications Media 60

Cision

AUGUST 26, 2015

How to Balance Ethics and Reality in #Influencer #Marketing [link] pic.twitter.com/BWn4QG8m0s. — He was one of the Apple employees originally responsible for marketing the Macintosh in 1984. VP Marketing Technology at SHIFT Communications, Marketing Over Coffee co-host. Jay Baer (@jaybaer) August 19, 2015. Staying in tonight?

Social Media 120

Social Media Twitter Media Nonprofit 120

ImPRessions - Crenshaw Communications

NOVEMBER 29, 2018

A scathing story in The Wall Street Journal recounted how female employees were subjected to sexual harassment and “inappropriate conduct” in the workplace. An organization that cultivates diversity, openness, and ethical behavior is in far better shape to handle unforced errors of any kind, especially today.

Reputation 165

Reputation Apparel System Corporate 165

Contently - Strategy

JUNE 11, 2020

Look no further than the Hippocratic oath, the code of ethics for physicians that bears his name. Oscar, founded in 2012, has a very simple tagline: “Health insurance made easy.” ” Science is complex, sure, but many healthcare companies have struggled to communicate complicated topics to a general audience.

Healthcare 93

Healthcare Content Marketing Industry Trends 93

Contently - Strategy

SEPTEMBER 15, 2021

Look no further than the Hippocratic oath, the code of ethics for physicians that bears his name. Oscar, founded in 2012, has a very simple tagline: “Health insurance made easy.” ” Science is complex, sure, but many healthcare companies have struggled to communicate complicated topics to a general audience.

Healthcare 52

Healthcare Content Marketing Industry Trends 52