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What is Newsjacking?

ImPRessions - Crenshaw Communications

Since David Meerman Scott coined the term “ newsjacking ” in 2011, our team has written nearly 30 unique blogs on the subject — possibly more than any other topic. Top Blog Posts About Newsjacking Want to learn more about newsjacking? Read on to learn how to take advantage of newsjacking. So what is newsjacking?

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The 1?Page PR Strategy

Doctor Spin

.” — Albert Einstein Spin Academy | Online PR Courses How to Write a 1‑Page PR Strategy My inspiration for writing “no-b t” strategies comes from the classic “ Good Strategy, Bad Strategy: The Difference and Why It Matters ” by Richard Rumelt. The 1‑Page PR Strategy focuses on how to win. 1 Rumelt, R. Crown Business. 3 Rumelt, R.

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The Amplification Hypothesis: How To Counter Extreme Positions Effectively

Doctor Spin

3 Surviving the Storm: Understanding the Nature of Attacks and Attackers workshop held at Animal Care Expo, 2011 in Orlando, FL. Read also: The Amplification Hypothesis: How To Counter Extreme Positions Thank you for reading this article. Please consider supporting the blog by sharing it with other PR- and communication professionals.

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How to Create an Editorial Strategy for Your Blog – Part One

Journalistics

In my first post of the year, I confessed my blogging sins and provided some insights around what caused me to blog less the past few years, and what I learned from the process. This posts was the first step in my journey to blog more in 2016. For the most-popular posts, how did your readers find these posts?

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How To Get Your Blog Project Approved

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Get Your Blog Project Approved January 13th, 2011 Tweet Guest post by Shanan Sorochynski Okay, you’ve had nearly half a month to sink into 2011. You’ve reflected. Good for you!

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Shaping My World In 2011: Tackling The Triangle

Waxing UnLyrical

While I’m not calling them my un-resolutions, here’s what I will try to do more – or less – of in 2011. If you read this blog regularly ( ahem, there’s a “subscribe&# button to your right if you don’t ), you’ll have noticed more posts from more authors on a regular basis.

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How to Evolve with the 2016 PR Trends

Marketwired

For example, in 2011 Google created Panda, its content algorithm. How to Evolve with the 2016 #PRTrends Click To Tweet. A natural evolution of social media, blogging, and the opportunities the internet has created, is that a new network of influencers now shape the way people think about your business. Content Strategy is Vital.

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