5W PR
APRIL 26, 2021
If a poll of the company’s employees was taken today, which quadrille would they fall in regarding knowing the brand’s mission, vision and values – up to 25%, 50%, 75% or 100%? Most companies would likely register up to 25%. What Makes For Good Corporate Culture? The Bottomline on Company Culture.
PRSay
NOVEMBER 10, 2023
The full-service firm represented a variety of clients ranging from Fortune 100 companies to local nonprofits, many of them clients for more than two decades. For his work there, the Russian Public Relations Association made him a lifetime member in 2005. Epley founded Epley Associates, Inc.,
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PRSay
JULY 1, 2022
In our initial edition of the “Public Relations Handbook,” we discussed how one company had incredibly transmitted information via satellite from the United States to Japan, with a two-way, closed-circuit television between Tokyo and Chicago. There were newspapers, magazines, wire services, trade publications, TV and radio.
PRSay
JULY 27, 2020
For communicators, that means eliminating hype, jargon, buzzwords and corporate-speak. Employees have never liked corporate-speak, of course. To eliminate corporate-speak, analyze your writing with tests such as the Flesch Reading Ease Score or the Flesch-Kinkaid Grade Level Score. How to improve on corporate-speak.
Ishmael's Corner
JANUARY 6, 2015
And they communicated the China news on the corporate blog. The action gave street cred to corporate blogging and owned media as a whole. As far back as 2005, BusinessWeek devoted a cover feature to blogs that included the words: “Your customers and rivals are figuring blogs out. Not at a press event. Not in a news release.
Stephen Waddington
NOVEMBER 1, 2021
Like previous corporate booms it’s characterised by a rush of talent with varying levels of credentials, seeking to capitalise on the demand for professional services. Corporate websites are awash with net zero targets, but you’ll rarely find data or a plan, itself an indication that business doesn’t wholly understand the issue.
Ishmael's Corner
APRIL 21, 2015
Thanks to the wonders of Internet and WordPress, any company can rationalize the cost of digital publishing. What’s more, Google’s decision to communicate the dialing down of activities in China on its corporate blog gave street cred to owned media. Moore couldn’t be reached, and Intel said he wasn’t available to comment.”.
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