Beyond PR

JULY 20, 2017

We know data and technology are key to solving these issues and I’m excited to share that our most recent updates to the Cision Communications Cloud™ address these very pain points. Communicators must use a multi-channel approach to effectively reach their target audiences – no secret there.

Communications 64

Communications YouTube Analytics Instagram 64

PRSay

OCTOBER 17, 2019

Byrum served as PRSA’s president and CEO in 2003. Skilled in mergers and acquisitions, Byrum counseled companies on financial structures and market positioning. Reed Bolton Byrum, APR, Fellow PRSA, died on Oct. 14 following a battle with esophageal cancer. and South Carolina before settling in Lewisburg, Pa.,

Ethics 104

Ethics Financial Local Newspapers 104

Polaris

DECEMBER 10, 2014

Consider the stats: Close to two-thirds of consumers have made a purchase online as a result of receiving an email marketing message ( Direct Marketing Association ). For every $1 spent, the average ROI of email marketing is $44.25 ( ExactTarget ). Back in 2003, I started HEADLINES and maintained it for 2 years.

Blogging 183

Blogging Comparison eBook Case Study 183

Solo PR Pro

NOVEMBER 24, 2020

Stephanie Driscoll, Principal, Blue Fog Communications. I identified areas of my own communications that could be tightened up, set 2-3 business development goals for the year and created a plan for my five year anniversary happening in April. Sandra Fernandez, Director of Communications, Big Oak Tree Media.

Automotive 85

Automotive Nonprofit Training Corporate 85

ISEBOX

APRIL 13, 2016

I want to be the thought leader at my company in better PR and Marketing. So in the spirit of helping everyone succeed, here’s what I learned in my quest to become better at PR and Marketing. Example: For the title of this article I chose “5 Ways For You to Excel in Marketing/PR Today”. Conversational Marketing.

Marketing 70

Marketing Pinterest Insurance Insurance 70

Cision

OCTOBER 4, 2016

Nearly any digital marketer will tell you that email is a preferable communications platform compared to social media. Spam filters aren’t discussed enough in the context of digital communications and marketing (specifically, avoiding spam filters). Algorithmic versus Manual Flagging. Use Smaller Lists.

How To 0

How To Reputation Report Marketing 0

PR Conversations

OCTOBER 11, 2018

Effectiveness in PR/communications practice usually involves thinking about evaluation and measurement metrics. Undoubtedly the pressures and volatility of working in PR/communications ( as I discussed recently with Nigel Sarbutts ) contribute towards feelings of losing control and being unhappy at work. Dr. Heather Yaxley.

Communications 104

Communications Community Measurement Study 104

Communications Conversations

FEBRUARY 25, 2021

But mostly because of his position in the industry–he’s become one of THE lightning rods in our social media marketing world. In social media circles, this is a legit question I think pops up a lot among people who have been career communicators and marketers. Gary V is a fascinating personality to me.

Social Media 88

Social Media Media Conference Agency 88

Shift Communications

JULY 3, 2015

In honor of Independence Day, we sat down with SHIFT Partner, Jim Joyal , to get his thoughts on SHIFT as an independent PR agency and what that has meant for the Agency since he helped found it in 2003. After being founded in 2003, SHIFT remains an independent agency. Marketing Analyst. And be patient. Zach Burrus.

Agency 60

Agency Banking Newspapers Employee 60

Beyond PR

JANUARY 16, 2018

As social media becomes woven into the workflow of communications professionals, it can feel daunting to understand what content will resonate with your influencers and the target audiences that engage with them. . Know What Influencers Say About Your Brand, And Gauge Their Impact on Your Target Audience .

Data 70

Data Retail How To Sports 70

PRSay

SEPTEMBER 2, 2016

Isabelle McLemore – Senior Director, Global Corporate Communications, UFC. Coming out of college I came across an opportunity as a communications intern at Tennis Canada. That’s probably our biggest thing in certainly public relations, and corporate communications as well. We have people in-market who are talking about us.

Sports 68

Sports Education Construction Television 68

Critical Mention

APRIL 26, 2017

In this fascinating discussion, we chatted with Michael about his tips for breaking into sports marketing/PR, what it’s like to plan a national championship celebration in two days and the creative way he handled public outcry to a bold move he made. Which 3 tips do you have for anyone trying to break into the sports PR/marketing world?

Sports 60

Sports Internal International Enterprise 60

Maxim Behar

MARCH 11, 2021

Our PR Company, M3 Communications Group, Inc., In 2020, the pandemic stepped up this process, social media are evolving day by day, as new and newer sites are sprouting and everyone who wants to take part in this race, want to be part of the media market or even to peddle influence should keep abreast with this process.

Newspapers 52

Newspapers Hotels Media Advertising 52

Prohibition

JANUARY 14, 2022

Having someone from legal, customer service, communications, and public relations on the team ensures that all bases are covered. The-house PR person or head of communications. A senior marketing executive/customer service representative and; A skilled and experienced team of copywriters. The PR crisis team should consist of.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

PRSay

OCTOBER 5, 2021

When Drew Herdener joined Amazon in 2003, the company was evolving from its early successes as an online bookseller. Today, Herdener is vice president of worldwide communications. Thomas Brooks also asked how Herdener and Amazon’s communications team manages a crisis or potentially challenging news cycles. “The

Employee 217

Employee Leadership Crisis Management Viral 217

PRSay

JUNE 15, 2022

While June is generally celebrated as LGBTQ Pride Month across the United States, smart communicators know that celebrating and honoring Pride is a year-round activity. What are the implications for communicators? It’s OK to admit you don’t understand the complexities of engaging diverse communities.

Policies 166

Policies Community Corporate Enterprise 166

Waxing UnLyrical

NOVEMBER 25, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali A Decade of Thanksgivings November 25th, 2010 Tweet Love, Remarkable Today is Thanksgiving Day in the U.S. In 2003, when we made the big move from California to D.C., Wanna Subscribe? Shall We Tweet?

Hotels 89

Hotels Television Twitter Facebook 89

Newsfile

SEPTEMBER 28, 2023

7 Ways to Leverage the Power of the Fall Season in PR & Press Releases Fall-themed PR & press releases can help your company leverage the autumn season to boost its news reach and communication efforts. In fact, millions of people look forward to purchasing this drink every year since its introduction in 2003.

How To 93

How To Tourism Fashion Travel 93

PR Conversations

MAY 24, 2016

In 2003, a British study jointly funded by (then) Institute of Public Relations and the Department of Trade and Industry noted “a cultural expectation that PR practitioners move jobs every 2-3 years”. The consultancy business is painfully aware that it is considered less than stable”.

Publicity 41

Publicity Agency Study Mobile 41

Newsfile

SEPTEMBER 27, 2023

7 Ways to Leverage the Power of the Fall Season in PR & Press Releases Fall-themed PR & press releases can help your company leverage the autumn season to boost its news reach and communication efforts. In fact, millions of people look forward to purchasing this drink every year since its introduction in 2003.

How To 95

How To Tourism Fashion Travel 95

Mindful Marketing

JULY 19, 2023

by David Hagenbuch - professor of marketing at Messiah University - ​author of Honorable Influence - founder of Mindful Marketing As a marketing educator, I take some pride in understanding organizations’ marketing and sharing it with others. The market for data brokering is huge – now a $138.9

Analytics 99

Analytics Data Retail Advertising 99

Beyond PR

OCTOBER 25, 2017

We are excited to announce the latest Cision® Communications Cloud® product release. Communicators are under constant pressure from their executive teams to prove the impact of their efforts but are having a difficult time overseeing all of their channel initiatives and managing the effectiveness of their campaigns.

Communications 73

Communications Analytics Analysis Data 73

Katie Paine's Measurement Blog

NOVEMBER 17, 2022

Displayed on the laptop above are the presenters at the recent Summit on the Future of Communications Measurement. The Paine of Measurement, November 2022 Hello Measurement Fans, Welcome to the November issue of The Measurement Advisor , in which we review the presentations at the recent Summit on the Future of Communications Measurement.

Measurement 40

Measurement Airlines Case Study Data 40

Waxing UnLyrical

NOVEMBER 11, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Veterans Day: A Granddaughter Remembers November 11th, 2010 Tweet The strong, silent type My grandfather never talked about the war. That’s him as a dashing young officer, right there. Wanna Subscribe?

Facebook 105

Facebook Twitter Transportation Measurement 105

Mindful Marketing

APRIL 23, 2023

by David Hagenbuch - professor of marketing at Messiah University - ​author of Honorable Influence - founder of Mindful Marketing Roasting is a nice way to bring out the natural flavors of things like meats, vegetables, and coffee, but does it bring out the best in people? Check out Mindful Marketing Ads and Vote your Mind!

Insurance 99

Insurance Insurance Social Media Comparison 99

PR in High Definition

MAY 31, 2022

During this period, the company was led by Mike Jeffries, who once revealed in that now-famous 2006 interview that the company’s marketing strategy was deliberately exclusionary. In 2003, 8 former employees sued Abercrombie for race and sex discrimination. So, what can we learn from this as communications professionals?

Reputation 62

Reputation Policies Leadership Company 62

Polaris

JULY 18, 2014

As in just about every other facet of communications, there’s an art to formatting text. Wiebe, who is based in Victoria, British Columbia, has been writing, editing and proofreading online and offline copy since 2003. Content Marketing' You must supply it in the appropriate medium.

Writing 107

Writing eBook Content Marketing Blogging 107

Communications Conversations

MAY 6, 2015

President Olson, distinguished faculty, families and class of 2015 graduates, my name is Arik Hanson and I am an independent marketing consultant and a graduate of the class of 1996. And I am, well, I’m an independent marketing consultant. After all, I’m an independent marketing consultant! I’m not funny.

Energy 60

Energy Meeting Conference Education 60

Reputation Specialist Michael Toebe

JUNE 12, 2021

Neymar is incredulous at that assertion and Nike’s punitive response, communicating “I was not given the opportunity to defend myself,” he says. Neymar publicly communicating, inferring that he has been victimized is likely to be ignored or worse, incite greater doubts about his trustworthiness in the minds of more people than less people.

Reputation 59

Reputation Crisis Management Crisis Public Affairs 59

Communications Conversations

MARCH 14, 2017

I have been involved since the first day I joined in 2003 – 14 years ago (I am starting to realize I am old). Professionally the organization has helped me grow skill sets and build a reputation in this community. But people don’t want to marketed at – they want to be engaged, informed and know you want to help them.

Ethics 68

Ethics Leadership Examples Fashion 68

Cision

JULY 14, 2015

The worlds of public relations and advertising have merged to form integrated marketing. The result is advertisements and corporate communication so clever that they lead to earned/free media expanding the circulation for free. Want to learn how to stand out with your content marketing? Conclusion.

Advertising 120

Advertising Advertising Content Marketing Case Study 120

Maxim Behar

SEPTEMBER 23, 2022

On the other hand, this was the first monarch to have a Twitter account, which is far from negligible, long before her son, who is now already king, and began to communicate with young people through social media. 2003 he appeared here with a plane full of businessmen, the English started buying land and houses in Bulgaria.

Government 52

Government Course Meeting Newspapers 52