How To Restore A Public Reputation

ImPRessions - Crenshaw Communications

Can they win back their reputation? Any expert will tell you that coming back from a public disgrace is a long haul. So far, only one – Huffman – has taken the first public steps toward recovery. CC BY-SA 3.0.

Corporate Reputation And The Whistleblower Culture

ImPRessions - Crenshaw Communications

Just two months ago, luggage company Away grappled with reputation stumbles after employees shared internal slack messages that unpacked a punitive workplace culture. Any crisis manager knows that it’s easier to prevent a reputation crisis than to clean it up after the fact.

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Can PR Take Ownership Of Reputation?

ImPRessions - Crenshaw Communications

In business as in life, reputation is everything. Few corporate CEOs will deny that a company’s reputation colors every aspect of business, including marketing, talent recruitment, employee relations, shareholder relations, and the customer experience.

Why Boeing’s Reputation Radar Failed

ImPRessions - Crenshaw Communications

That was his story, and he was sticking to it, both in public statements and in discussions with regulators and pilot groups. For Burke, the fatal product tampering wasn’t an assault on the company or a supply chain issue; rather, it was a public health emergency. CC BY-SA 4.0.

How PR Measures Corporate Reputation

ImPRessions - Crenshaw Communications

Most public relations professionals know that a company’s reputation can be big factor in its long-term success. A positive public perception helps inspire employees, recruit new talent, protect a brand from negative PR, and differentiate its offering from that of the competition.

Corporate Reputation And The Whistleblower Culture

ImPRessions - Crenshaw Communications

Just two months ago, luggage company Away grappled with reputation stumbles after employees shared internal messages that unpacked a punitive workplace culture. Any crisis manager knows that it’s easier to prevent a reputation crisis than to clean it up after the fact.

7 PR Tips For Digital Reputation Management

ImPRessions - Crenshaw Communications

One foundation of a good public relations campaign is reputation management. The growth of social and digital media, of course, presents both challenges and opportunities for reputation management. Don’t post or email anything you wouldn’t want made public.

Why Public Relations Is King During A Crisis

Onclusive

The role of public relations is to positively place a brand into news stories. That is why PR is the one function within the marketing organization that is positioned to step up, take a leadership position and have the greatest impact on company reputation during this period.

Manage Your Reputation After a Fraud or Scandal: Tips For Handling the Media and Public Backlash

Reputation Us

In the process, your credit union’s reputation may take an unfortunate hit. When a crisis occurs, it typically puts your credit union’s reputation to the test. Having a “reputation audit” conducted by a third party can identify where your credit union is most vulnerable.

9 tips to protect your reputation during COVID-19

PR Daily

What can businesses and communicators due to safeguard carefully developed reputations and digital presences? A slew of negative reviews questioning your operations and handling of this crisis may threaten your online reputation.

How leaders’ reputations can either shine or decline during COVID-19

PR Daily

Those who’ve responded to this crisis with empathy, generosity and genuine warmth have reaped profound reputational rewards. In other instances, CEO reputations improved markedly, new research shows.

#Bendgate Bites Into Apple’s Reputation… For a Moment

Reputation Us

There are and always will be haters […] The post #Bendgate Bites Into Apple’s Reputation… For a Moment appeared first on LTPR. Just like any Apple release, the iPhone 6 and 6 Plus were met with lines reminiscent of a Star Wars movie premiere.

LISTEN UP! How Listening Reveals Reputation

Reputation Us

Listening (not talking) to staff, recruits, customers and public leads businesses to problem identification and problem solving—while enhancing reputation. ReputationUs advocates that listening is vital to be a successful organization—and your company’s reputation depends upon it.

Reputation Ransom: The Latest Cyber Security Threat

Reputation Us

More than ever, the “actors” are tapping into your ethos and pathos by threatening to adversely affecting your company’s reputation. Two recent news items underscore the point: Extortion Scam Threatens Website Owners With Reputational Damage. Send Bitcoin or your company’s reputation is TOAST! But what can these actors actually do to hurt your reputation? Overall, where is your company most reputationally (yes, new word!)

4 PR gaffes that jeopardize your reputation

PR Daily

Here are four mistakes that damage public confidence. When crisis strikes, and the reputation of your business is questioned, there’s so much to do. Sometimes, it can take months or years before your reputation is restored.

A Clinical Look at Huawei’s Reputation Management

Ishmael's Corner

The Art Of Storytelling In Business Communications And Public Relations. The post A Clinical Look at Huawei’s Reputation Management appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. Techniques For Effective Business Communications. Note: A version of this essay appeared in EE Times. Beleaguered. That’s the word that seems tethered to Huawei these days.

“Repulations”… A New Public Relations Paradigm

Reputation Us

Public relations” dates back to the Revolutionary War, with strategies and tactics used to bolster patriot involvement in the Boston Tea Party. President Thomas Jefferson first used the term in an 1807 speech to Congress, replacing the phrase “state of thought” with “public relations.”.

LISTEN UP! How Listening Reveals and Strengthens Reputation

Reputation Us

Listening (not talking) to staff, recruits, customers and public leads businesses to problem identification and problem solving—while enhancing reputation. ReputationUs advocates that listening is vital to be a successful organization—and your company’s reputation depends upon it.

The Do Be, Don’t Be Guide to a Good Reputation

PR Matters

As communications professionals, we all have our favorite books on PR and reputation management, many of which can be found discussed on PR Daily , among other professional media sites. You have been hired to protect and grow the reputation of the company, not undermine it.

Top Ways to Improve Brand Reputations

Critical Mention

One of the key ways reputable companies grow their brand is by pointing out the relevance and similarities between their brand and their audience. Measure Your Reputation with Sentiment Analysis. We’ve all heard of the saying that goes, “All publicity is good publicity.” .

How can you rebuild a damaged reputation?

PR Daily

There’s no quick fix to restoring a damaged public image. “Which office do I go to get my reputation back?” Donovan was innocent, but not everyone seeking to repair their reputation is. Taco Bell walked away with its reputation not only unsullied, but strengthened.

How and why you should be measuring reputation in 2020

PR Daily

This year, you’re probably wondering how you can renew your reputation, or how establishing your purpose can help you avoid social and moral disengagement with your customers and employees. Yet they seldom describe the mechanisms that brand managers can use to benchmark and track reputation.

How Bob’s Red Mill Has Oregon’s Strongest Reputation

Reputation Us

…And the company with the strongest reputation in Oregon is…Bob’s Red Mill! That’s right… Bob’s Red Mill bubbled to the top of the first-ever reputation survey conducted by ReputationUs and DHM Research. So what makes Bob’s Red Mill so positively reputable? We asked Oregonians to compare reputation qualities of several companies that are headquartered in the state or have a large presence in Oregon.

Uber CEO Hopes to Remake the Brand’s Reputation

Ronn Torossian

The post Uber CEO Hopes to Remake the Brand’s Reputation appeared first on 5WPR CEO Ronn Torossian Founder's Blog. Crisis PR Media Relations PR Firm PR Inspiration Public Relations 5WPR PR AgencyThe past two years or so have been a rough road for ride-sharing company, Uber.

Bill Cosby’s ‘public moralist’ reputation led to unsealing testimony

PR Daily

As of Tuesday morning, Cosby and his attorneys haven’t publicly commented on the comedian’s deposition, though reports say they had been fighting hard to keep it under wraps.

4 Reputation Threats Organizations Should Monitor in 2020

PRSay

For organizations of all sizes, the ability to identify, understand and manage an increasingly complex array of reputational threats will be integral to success in the years ahead. With that reality in mind, here are four emerging reputation risks to consider: Targeted online attacks.

The economics of reputation toolkit

Stuart Bruce

The Public Relations Consultants Association has published an interesting piece of work examining the value of reputation. The ‘Economics of Reputation’ toolkit focuses on five questions: What is reputation? Why has reputation become a critical issue?

The Chief Reputation Officer (CRO): A New Seat At The C-Suite Table

Reputation Us

Having a favorable reputation has been proven financially valuable and overall critical to an organization. Statistics from our 2019 survey on the Importance of Corporate Reputation quantify this. 93 percent of participants of the survey indicated reputation is important when choosing among products or services of similar quality and price. But who oversees a company’s reputation? Enter the Chief Reputation Officer or CRO. Reputation: Like A Priceless Asset.

How to Boost Your Reputation on Google

Cision

I’ve never purchased a keyword nor have I done anything other than organic growth through free publicity. The Benefits of Boosting Your Reputation. Being featured on national television and in prominent publications has exposed my business to millions of potential customers.

Paycheck Protection Loans Bring Reputational Risk

David PR Group

If you took out a paycheck protection loan from the government, be prepared to defend your reputation. Some companies that are not in distress have received these loans, and the court of public opinion might soon rule against them.

An Open Letter to Public Relations Professionals

B2B PR Sense

What Public Relations Professionals Need To Know. PR pros can't afford to risk any blemish staining a brand's reputation. To protect themselves and their clients, public relations professionals need to ensure that any branded content is adequately labeled as such.

M&A Strategy: Communications and Safeguarding Reputations

Reputation Us

Moreover, the cohesiveness of a strategic plan – and its actualization – must include safeguarding reputation as a paramount consideration. Then the importance of timing and channels of communication can make all the difference in keeping institutional reputations intact. As communication and reputation management professionals, we are often brought into the realm late. This can also help safeguard your reputation for the long-term.

Away CEO Steph Korey Needs a Lesson in Reputation Management

PR News

Away continues to experience a public failure that undermines its stated values as a community-focused global travel brand. It's painfully clear that the luggage company's senior leadership, especially its co-chief executive Steph Korey, needs a lesson in reputation management.

3 fundamentals for boosting your brand’s reputation with customers

Agility PR Solutions

Your business will be a lot more successful when you have a solid reputation. Unfortunately, errors and mistakes happen, and your reputation may have taken a hit for your past transgressions. Public Relations branding

4 essentials for protecting and enhancing your company reputation

Agility PR Solutions

In today’s current economic climate, reputation is everything. The post 4 essentials for protecting and enhancing your company reputation appeared first on Agility PR Solutions. Public Relations branding

3 ways for companies to defend their reputations online

Agility PR Solutions

Most of us have heard the famous phrase, “It takes many good deeds to build a good reputation, and only one bad one to lose it.” Unfortunately, these days, you don’t have complete control over your own reputation. Public Relations crisis

How to protect your online reputation with PR tactics

PR Daily

What is the best way to safeguard your reputation online? Jon Goldberg of Reputation Architects recently spoke on this subject to PRSA Western District Conference in Phoenix. Goldberg shared a few examples of online reputation management gone horribly wrong.

7 solid tips for using online reviews to manage your brand reputation

Agility PR Solutions

Every brand in the modern era needs to think about their online brand reputation. The post 7 solid tips for using online reviews to manage your brand reputation appeared first on Agility PR Solutions. Public Relations reputation

“Chief Reputation Officer”

Reputation Us

Who is in charge of your reputation? If having a good reputation is critical, then who is deputized within your organization to oversee your reputation? RepUs performs the role of the Chief Reputation Officer (CRO) for your organization. We, the acting CRO, collaborate with your organization’s executives to manage and protect your valuable reputation. Assessing (see Reputation Audit) your organization by enhancing a sustainable reputation.

Why reputation management must rise above traditional tracking styles

Agility PR Solutions

A new study from The CMO Club and Reputation Institute identifies the increased need for a reputation management system that transcends traditional tracking systems, including Net Promoter Scores, product brand tracking and advertising recalls. Marketing Public Relations marketing