PRSay

JULY 1, 2022

Back then, when we first published the “Public Relations Handbook,” reaching out to the media was relatively straightforward for PR professionals. There were newspapers, magazines, wire services, trade publications, TV and radio. adults say they get news from social media “often” or “sometimes,” according to Pew.

Handbook 190

Handbook Publicity Newspapers Television 190

5W PR

MARCH 26, 2024

Explore industry magazines, make the company’s presence felt at relevant conferences, and put platforms like LinkedIn to good use to pinpoint the movers and shakers in the company’s market. This plan should include designated spokespersons, media contact protocols, and social media response strategies.

B2B 78

B2B Strategy Communications Case Study 78

Stern + Associates

MARCH 27, 2024

TIME Magazine named 2024 “not just an election year. In an eye-opening Q&A, Rawi Abdelal , world-renowned Harvard Business School professor of international management, explains the importance of embracing stability, the dangers of generative AI and misinformation, strategies for taking a pragmatic view of social media, and more.

Strategy 122

Strategy Leadership Groups Employee 122

NewsWhip

NOVEMBER 3, 2022

The UK-based company operates 130 national and regional print and online media brands in the U.K., including magazines like OK! Yara Silva, group head of social media for Reach, supports these publications with social media posts, but also tracks the success of Reach’s stories. Their go-to digital tool?

Reddit 158

Reddit Viral Analytics Social Media 158

PRSay

DECEMBER 14, 2021

If social media has been an important communication tool, then the “metaverse” could be the next frontier of connectivity and interaction. Along with Meta, videogame platforms are influencing this new, virtual world, but the metaverse is not a specific game, social media platform or app. Roblox Corp.,

Real Estate 157

Real Estate Journalism Construction Newspapers 157

ImPRessions - Crenshaw Communications

JUNE 26, 2019

Public relations teams and their agencies typically want to advise a CEO directly, and we routinely urge leaders to build a public profile through social media and high-level content. It’s good news that corporate leaders are starting to appreciate the power of social media, but progress has been slow.

Trade Shows 271

Trade Shows Leadership Airlines Corporate 271

Bianchi Biz Blog

FEBRUARY 21, 2022

I’m the executive editor of FleetOwner magazine and FleetOwner.com. We are part of the Endeavor Business Media Commercial Vehicle Group covering trucking and fleet industries. Covering Hurricane Sandy in 2012 was an adventure that included a lot of adrenaline and little sleep in the “early days” of using social media for good.

Meeting 94

Meeting Transportation Media Sports 94

PR Fuel

OCTOBER 8, 2022

Maybe you just started using new technologies in your dental office? You can then share this content on social media, not to mention get an SEO boost out of it. Technology. Another industry that can benefit greatly from distributing press releases is the technology industry. Perhaps you just hired a new physician?

Industry 105

Industry Company Real Estate Tourism 105

Prowly

DECEMBER 6, 2017

Luckily, technology along with PR are moving forward, and you may choose from a whole range of different tools to help you make your work more efficient—so, after hours, you can move on to doing whatever relaxes you. The post Top 10 PR Tools to Help You Get Things Done and Take it Easy appeared first on Prowly Magazine.

Tools 184

Tools Technology Social Media Media 184

Sword and the Script

JANUARY 3, 2023

PR can also involve managing events, speaking at conferences, and developing social media campaigns. PR practitioners use a variety of methods to get their message out, including press releases, media relations, social media, and more.

Interviews 101

Interviews Publicity Technology Social Media 101

Bianchi Biz Blog

MARCH 7, 2022

As managing editor of Heavy Duty Trucking magazine and TruckingInfo.com, she writes trucking news and features, manages e-newsletters and social media, coordinates magazine production, and helps to develop content for events and multimedia projects. Describe the craziest or most fun story you have written. Have a reason.

Meeting 82

Meeting Automotive Media Transportation 82

5W PR

AUGUST 9, 2022

In a world where technology has changed how business is conducted, SaaS companies must establish a solid public relations strategy. Because SaaS businesses rely on word-of-mouth referrals and social media buzz for growth, public relations can help get the word out about their product offerings. Strategies That Work.

Company 78

Company Strategy Software Writing 78

PRSay

AUGUST 6, 2019

These six degrees of Gen Z are what I believe should inspire five priorities for practitioners when developing campaigns and content intended to engage Gen Z across earned owned, paid and shared media channels — speed, immediacy, efficiency, personalization and purpose. Tip 5: Give your media mix a makeover.

Television 158

Television Instagram Consumer Newspapers 158

wiredPRworks

JANUARY 13, 2022

Scott Love, host of The Rainmaking Podcast, interviews Barbara Rozgonyi, host of Growing Social Now. Customers are upgrading and updating everything from technology to influence. An early social media advocate, Barbara founded Social Media Club Chicago in 2008. Sales is changing.

Strategy 52

Strategy Training Insurance Insurance 52

Bianchi Biz Blog

JANUARY 24, 2022

Most of our readers, be it from an engineering or a marketing background, are working on new technologies that will lead to fully-automated vehicles, intelligent cities, and more. What is fascinating is how certain sensor technologies are reaching beyond automotive. LiDAR is a perfect example.

Meeting 78

Meeting Automotive Media Technology 78

Bianchi Biz Blog

APRIL 18, 2022

I’m editor-in-chief at IndustryWeek , a magazine that traces its history back to 1882. We focus on a few big general topics — talent, leadership, technology, operations — and a lot of issues are crossing those lines these days. Meet the Media: Justine Murphy, Senior Editor at Laser Focus World.

Meeting 78

Meeting Automotive Media Newspapers 78

5W PR

JANUARY 6, 2020

Recently, the head of one powerful media brand described this issue as “a crisis of trust.” Speaking to CNN’s “Reliable Sources,” Time Magazine owner Marc Benioff said he sees a “crisis of trust,” not just in the media, but in the world at large. Time , he hopes, will be part of the solution to this emerging problem.

Crisis 78

Crisis Consumer Social Media Technology 78

Bianchi Biz Blog

FEBRUARY 1, 2024

In essence, Tokyo and Japan provide a unique blend of financial strength, technological leadership, cultural richness, consumer appeal, efficient infrastructure, and government support—making both Tokyo and Japan premier destinations for businesses navigating the dynamic landscape of the Asia-Pacific region.

Marketing 106

Marketing Newspapers Print Local 106

Norton's Notes

JANUARY 25, 2018

There’s no denying video will be at the forefront of social media marketing in the short term, therefore it’s critical for teams to invest in reputable content or create robust relationships with good quality video content producers. Facebook’s algorithm move towards benefiting native video too has had a big impact.

Video 38

Video Social Media Media Google 38

Sword and the Script

OCTOBER 25, 2022

“Now need to produce videos and podcasts in-house – something that used to be a once-in-a-while activity and was outsourced – in addition to providing content for every social media platform and continuing all other ‘old school’ communication duties.”. Real effort into digital and social. More emphasis on social media.

Communications 123

Communications Crisis Internal International 123

Bianchi Biz Blog

DECEMBER 16, 2020

Meet the Media: Jennifer Vuong, Automotive News TV. Meet the Media: Kirsten Korosec, Senior Transportation Reporter at TechCrunch. Meet the Media: Terry Kosdrosky, Assistant Web Editor & Social Media Coordinator at Automotive News. Meet the Media: John Voelcker, Freelance Writer & Analyst.

Meeting 98

Meeting Automotive Mobile Media 98

Prohibition

FEBRUARY 14, 2023

Overview of Tech PR Tech PR is the strategic use of communications and relationships to build the reputation of a brand or business in the technology industry. It involves developing relationships with tech journalists, bloggers and influencers , as well as leveraging online channels like social media, blogs and other digital platforms.

Strategy 62

Strategy Brand Branding Technology 62

Doctor Spin

MARCH 1, 2024

Media outlets. Newspapers, magazines, television stations, and online media companies may have entry-level positions in their PR or communications departments. Digital marketing- and social media agencies. Technology companies. Marketing agencies. Event planning companies. Educational institutions.

Publicity 52

Publicity Public Affairs eBook Nonprofit 52

Deirdre Breakenridge

MARCH 8, 2017

She’s a seasoned publicist and social media marketing pro with 17 years of experience under her belt. Dolby, Sony Pictures Entertainment, Sony PlayStation, Hulu, M-GO, Toon Hero, Demand Media, MobiTV, and the Oakland Raiders. She went on to work at a number of leading technology firms and one of the top global PR agencies.

Radio 170

Radio How To Community Storytelling 170

Critical Mention

JANUARY 24, 2020

Once they share such news with their audiences, whether it be via TV, radio, online news or social media, word gets out and people start sharing posts, links, tweets and so on. As the news sharing spreads, earned media’s relevance and value continues to grow. Top Ways the Media Impacts Politics with Online News.

Radio 101

Radio Media Television Social Media 101

NewsWhip

AUGUST 18, 2021

In fact, the most engaged article about AI from any publisher this year so far came from a photographer using the technology to recreate the profile of Ancient Egyptian royals Amenhotep IV and Nefertiti. There was a wide range of content about artificial intelligence on the web in 2021, and several of the pieces had artistic applications.

Company 148

Company Web Ethics Analysis 148

Contently - Strategy

FEBRUARY 9, 2021

A parade of prominent journalists recently left top media companies like Vox, Digiday, Politico, and New York Magazine, to strike out on their own with a newsletter on Substack, which makes it easy to monetize your content with paid subscriptions. Over the past few months, you might have noticed that newsletters are hot again.

How To 145

How To Content Marketing Banking Advertising 145

Cision

JUNE 28, 2016

What role does social media play in your job? Someone once said to me that while social media is an echo chamber, you must be part of the chamber before you need to be part of the chamber. Communication has changed dramatically over the last decade as a result of new technology and social media.

Financial 149

Financial Groups Banking Crisis 149

Polaris

DECEMBER 18, 2014

Technology (think: wearables) will outpace our ability to understand the ethical implications of adopting them. New social media platforms will launch while existing platforms evolve and change—likely in a way that’s disadvantageous to marketers unless they invest in paid media. Social Media'

Trends 135

Trends Marketing Pinterest Social Media 135

PR 20/20

JANUARY 16, 2023

Beyond content, CMI does break it down into other areas, like SEO, social, and measurement. Content Strategist ( @Contently ): A publishing solution with an insightful magazine on “brands, storytelling and the future of content.”. For Social Media, we like…. Sign up for free ebooks, webinars, and other resources (i.e.,

Blogging 52

Blogging Marketing Pinterest SEO 52

Business Wire

MAY 18, 2017

Causes for Optimism With advancements in technology and new found ways to do things, the future of media can be bright. People will see something on social media, they’ll want to fact check it and their source for fact checking is a credible news site, which is a newspaper.” “I

Newspapers 177

Newspapers Industry Print Journalism 177

Bianchi Biz Blog

OCTOBER 24, 2022

I’m the editor in chief of FleetOwner magazine and FleetOwner.com. FleetOwner , part of Endeavor Business Media’s Commercial Vehicle Group, which serves commercial truck fleet executives and operations managers. You can follow Cristina on social media here: Twitter. I covered Hurricane Sandy in Connecticut in 2012.

Meeting 60

Meeting Automotive Transportation Newspapers 60

Landis PR

MAY 28, 2024

Today Photo courtesy of Pixabay Denmark is particularly strong in information technology, renewable energy, sustainability, and life sciences – and also has a vibrant creative industry, encompassing design, fashion, architecture and media. Don’t expect to get any control over the final content in articles.

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Maxim Behar

JANUARY 17, 2024

Rather, what you already know from social media , if you see it happening in practice, it can fill in the “picture” and make sense of it, which makes life meaningful and good. Since day one I started working at a local magazine, wrote correspondence for a Bulgarian newspaper, and cleaned streets on the weekend.

Survey 64

Survey Study Course Financial 64

Bianchi Biz Blog

NOVEMBER 9, 2020

Survey after survey shows that today’s journalists are being asked to do more than ever, in terms of covering broader beats and filing more stories across more traditional and digital platforms, doing more social media promotion and amplification of those stories, and creating more blog posts, videos and webinars, amidst shrinking newsroom staffs.

Media Relations 101

Media Relations Automotive Media Newspapers 101

Cision

JUNE 8, 2016

New technology has transformed the relationship between communication professionals and journalists. Traditional rules no longer apply, so how can your brand gain the media’s attention? As a communication professional, you are often your clients’ first point of contact with the media. How do you envision the future of PR?

Financial 120

Financial Healthcare Media Relations Technology 120

Cision

SEPTEMBER 29, 2016

Heck, most of my magazine taglines indicate I’m a “writer and editor based in Healdsburg, California,” and a simple cross-reference would tell you that town is about 90 miles north of San Francisco. Most freelancers list their outlets on their websites; those who don’t usually make them available in front-of-book bios or on social media.

Pitching 0

Pitching Journalism Writing Print 0