Stephen Waddington

OCTOBER 29, 2020

Presenting via a video camera over the internet is an entirely different skill to presenting at a physical event. We’re learning to present online. Lorna Bithell recently asked for insight about presenting online in a community that I run. We’re all learning as we go. Image by TyneSight Photographic. It’s not easy.

How To 102

How To Energy Software Video 102

NewsWhip

FEBRUARY 6, 2024

Building a decision-making framework for organizations on public statements An increased focus on corporate purpose and social responsibility creates tension for the corporate communication function as business drivers must be balanced with value-driven leadership. Is leadership and management aligned on the issue?

Report 78

Report Publicity Interviews Corporate 78

Reputation Us

OCTOBER 23, 2023

On October 24, 2023, Casey Boggs, president of ReputationUs and Sameer Somal, CEO of Blue Ocean Global Technology , will be co-presenting a continued legal education (CLE) session to more than 70 attorneys of the Wyoming State Bar on the topic, “Law & Reputational Risks–Court of Law & Court of Public Opinion.”

Reputation 88

Reputation Publicity Education Corporate 88

Doctor Spin

NOVEMBER 29, 2023

Thought leadership might be the right PR strategy for you. What does thought leadership entail? In this blog post, I’ll explore the principles of thought leadership as a PR strategy. Some experts will go for the easy route by simply presenting themselves as such on social media. Being an expert is based on what you know.

Leadership 52

Leadership Strategy Wikipedia eBook 52

The Hoyt Organization

DECEMBER 12, 2023

When making public relations pitches, you need to put across your point and make a connection with someone in less than a minute. It prepares you to present a powerful story that helps your audience understand your brand. Plan And Prepare Knowing what comes next during a presentation helps ensure you’re ready for your pitch.

Pitching 96

Pitching Publicity Meeting Storytelling 96

Stephen Waddington

JULY 16, 2021

It is no surprise that demand for public relations roles is booming. Public sector organisations and large businesses typically already had resilience plans in place that were well tested. These are all public relations problems where organisations need support. It's a must read for personal development.

Publicity 199

Publicity Government Crisis Employee 199

PRSay

APRIL 10, 2023

For several years, I wanted to pursue my Accreditation in Public Relations (APR). In 2022, I had a nearly perfect project to present for Accreditation — an expanded version of the philanthropic program I had been leading for State Farm for the previous six years in celebration of the company’s 100th anniversary. I know firsthand.

Publicity 118

Publicity Public Affairs Nonprofit Television 118

The Hoffman Agency

MARCH 21, 2024

New leadership in Indonesia offers fresh opportunities for technology companies, but businesses must understand the policy and regulation changes that are coming. It presents significant growth opportunities but requires close attention to how the Prabowo-Gibran administration rolls out its vision.

Leadership 69

Leadership Biotechnology Policies Local 69

PRSay

JANUARY 29, 2024

In an era that values authenticity, John Elsasser, editor-in-chief of Strategies & Tactics and host of the webinar series, asked: Should aspiring leaders embrace their real strengths, rather than try to embody every type of leadership quality? Top of the list: Write a manifesto about your leadership values.

Energy 122

Energy Leadership Meeting LinkedIn 122

ImPRessions - Crenshaw Communications

SEPTEMBER 14, 2021

Among PR teams, LinkedIn is the go-to social media platform for B2B executives for driving positive visibility and thought leadership. How can executives get the most from their LinkedIn profile to convey leadership and be seen as an expert? . Publications . Go beyond a resume . Zone in on your audience .

LinkedIn 421

LinkedIn Nonprofit Leadership B2B 421

ImPRessions - Crenshaw Communications

OCTOBER 11, 2023

Newsjacking is a powerful tactic for marketing and public relations. Add something meaningful to the public dialogue. This presented a prime newsjacking opportunity for SOCi , a marketing platform for multi-location brands across online platforms. Their insights were featured in respected publications like Digiday and The Drum.

Brand 323

Brand Branding eBook Advertising 323

5W PR

APRIL 11, 2023

Going public is a major step for companies. The Initial Public Offering or IPO process of becoming publicly traded is complex and demanding. Featuring a keynote speech by prominent leadership will also provide an opportunity to showcase the company’s vision for the future.

Publicity 88

Publicity Financial Banking Social Media 88

PRSay

MARCH 6, 2023

The following post is based on research published in the latest issue of PR Journal , the quarterly academic journal presented by PRSA and the Institute for Public Relations. As PR Daily reports , commenting on social media about a public tragedy can appear tasteless. Illustration credit: lightly stranded]

Social Media 162

Social Media Publicity Media Journalism 162

ImPRessions - Crenshaw Communications

SEPTEMBER 20, 2023

Threads initially captured public attention with a rapid growth surge and the promise of being a less divisive alternative to Twitter. It seems promising not only for B2C campaigns, but for the content and thought leadership promotion more typical of B2B PR.

B2B 170

B2B How To Instagram Reddit 170

5W PR

JUNE 27, 2022

Many companies these days already know that I need to be following very specific trade publications to be able to stay on top of the latest developments that can help generate better results. Companies in the ad tech industry can leverage their content marketing efforts and pair them with thought leadership to market their solutions.

Company 88

Company Strategy Publicity Advertising 88

Mark My Words

JULY 14, 2022

The Independent Five Conservative Party leadership hopefuls are jostling to make into the final two in the race to be the next prime minister, having made their appeal to MPs for support. It was very slick, very well-made, very effective in communicating in his personal story to the public,” he said. It is slick.

Leadership 60

Leadership Brand Branding Video 60

Maxim Behar

JANUARY 11, 2024

Today we will focus on Leadership. But you just must convince the people that you are managing, leading, and guiding in your thoughts and that is inherent in leadership. Nowadays it's very important to make a distinction between management and leadership. However, there is leadership. and our speaker is Maxim Behar.

Leadership 59

Leadership Social Media Creativity Ethics 59

Landis PR

JANUARY 30, 2024

Note: This is a reposted blog by our Public Relations Global Network Partner, Michelle Lyng, Novitas Communications. Many people understand that public relations can drive reputation, but some struggle to recognize that public relations can drive revenue. Do we have access to your senior leadership?

Leadership 105

Leadership SEO Measurement Reputation 105

PRSay

FEBRUARY 14, 2018

Three days before Christmas, I gave myself an exciting career present: I took the Examination for Accreditation in Public Relations and passed, earning my Accreditation in Public Relations (APR) certification. The program seeks to improve public relations practice.

Case Study 108

Case Study Study Education Course 108

ImPRessions - Crenshaw Communications

FEBRUARY 23, 2021

Businesses looking to kickstart a PR campaign may shoot for stories in publications like The Wall Street Journal or New York Times. At the same time, every PR plan should include another type of media – relevant trade publications. More thought leadership opportunities. Others require membership fees.

B2B 319

B2B Company SMB Automotive 319

Landis PR

AUGUST 1, 2022

NOTE: This is a reposted blog by our Public Relations Global Network partner, Roop & CO. Every organization, business and brand rely heavily on its public reputation for success. Publicity gives brands the power to reach a large audience and share their stories with the world. How Public Relations Helps Brands Sell.

Publicity 98

Publicity Brand Branding SEO 98

PRSay

JANUARY 29, 2018

And 70 years ago, Boston University, my alma mater (full disclosure), offered the world’s first degrees in public relations. Ray Kotcher , APR, Fellow PRSA, is Professor of the Practice of Public Relations, Boston University College of Communication. For example, this past year marked the 70th anniversary of the founding of the PRSA.

Survey 114

Survey Ethics Leadership Financial 114

Business Wire

JANUARY 19, 2017

With over 50 years of industry leadership, Business Wire has established irrefutable trust from within the news market and has proven its thorough understanding of the needs of the digital age by creating a technologically sophisticated, patented distribution network. LONGEVITY One sure way to maintain visibility is to also ensure longevity.

Financial 164

Financial Video Consumer Data 164

Sword and the Script

MARCH 8, 2022

That was a key point I tried to impart in a recent presentation (embedded below) at the PR Consultants Group annual meeting (many thanks to Jason Brown ). You can see this in the web demonstrations, where the presenter has to click around to get move through the product. User interface. When you finally get it, you need a Ph.D.

Software 81

Software Corporate Publicity Technology 81

PRSay

DECEMBER 7, 2016

Over the past two years, the Universal Accreditation Board (UAB) invested considerable time in updating the computer-based Examination (CBE) for Accreditation in Public Relations. It now is called the Panel Presentation. The Panel Presentation was designed to evaluate 16 KSAs, which were determined as untestable on the CBE.

Analysis 60

Analysis Local Data Technology 60

Wadds Inc.

NOVEMBER 12, 2023

The European Communication Monitor offers insights for public relations practice on trust, strategy, digitalisation and hyperconnectivity, leadership, and inclusivity. It is the longest-running research project in the public relations industry that explores the relationship between management and public relations practice.

Communications 105

Communications Big Data Leadership Data 105

Sword and the Script

JUNE 27, 2020

Public relations has wrestled with messaging during the COVID-19 pandemic, but studies also show it has improved business collaboration and internal communications The events of 9/11 changed air travel. The top PR challenges during the Coronavirus What has challenged public relations the most during the Coronavirus?

Study 131

Study Publicity Survey Internal 131

Inbound PR

OCTOBER 30, 2019

One of my favourite things to do is to give a presentation. I love public speaking. But I used to hate public speaking. In my first year of university, I had to present on a marketing project in front of the class - about 90 people - and I remember how nervous I was and how my nerves got the best of me.

How To 48

How To Energy Groups Publicity 48

Shift Communications

FEBRUARY 4, 2019

Analytics should be an important component of the work we do as public relations professionals, but how can we leverage analytics tools to serve our needs? We have no doubt that the work we do as public relations professionals adds value to the organizations we serve, but then the question becomes, how do we prove it using data?

Analytics 141

Analytics Google Creativity Publicity 141

PRSay

JUNE 9, 2021

When announcing the suit, Healy said in a statement that “Publicis convinced doctors to prescribe more OxyContin [an addictive, opioid pain reliever that presents a high risk of overdose and death] to more patients as the opioid epidemic was raging. Is it supported by independent and/or valid research? A labyrinth of lawsuits.

Crisis 164

Crisis Ethics Publicity Marketing 164

Victorious PR

MARCH 30, 2023

Good public relations (PR) can be an entrepreneur’s most powerful tool when looking to build and maintain a strong brand. By staying on top of their brand’s reputation, entrepreneurs can ensure that they are always presenting themselves in the best possible light. We’re here to help!

Publicity 52

Publicity Brand Branding Reputation 52

PRSay

APRIL 25, 2024

For more insights on professional growth, check out the April issue of PRSA’s award-winning publication, Strategies & Tactics. Similarly, we can identify, qualify, shape and position our professional brands, and take steps to influence how we are perceived by our peers and employers — present and future.

Strategy 78

Strategy Brand Branding Leadership 78

Onclusive

NOVEMBER 8, 2023

Our job descriptions tell us what we’ll be responsible for in a given public relations or communications role, but we rarely reference the J.D. Today, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. What do the responsibilities of PR really entail, though?

Training 195

Training Media Training Reputation Crisis Communications 195

ImPRessions - Crenshaw Communications

JANUARY 13, 2023

Effective writing strengthens media pitches, powers sales presentations, and is often the basis for successful thought leadership. Research skills are the unsung heroes of good public relations. The right research, framed correctly, can make the difference between a winning business presentation and an also-ran.

Writing 170

Writing Pitching Meeting Communications 170

Landis PR

APRIL 22, 2024

As we commemorate Earth Day this week, we’re excited to share a thoughtful piece from our Public Relations Global Network partner, Ariane Hofstetter, cometis AG. To learn more about reporting and the upcoming Integrity Star Awards, listen in on this week’s episode of PRGN Presents. But what makes a good sustainability report?

Report 59

Report Comparison Data Corporate 59

PRSay

MARCH 26, 2021

The PRSA Diversity & Inclusion Committee spoke with Nathalie Santa Maria, APR, owner and chief communications officer at Sunnyside Communications , to discuss how diversity, equity and inclusion (DE&I) work is impacting women in public relations and potentially opening more doors for honest dialogue.

Publicity 165

Publicity Nonprofit Customer Service Writing 165

ImPRessions - Crenshaw Communications

OCTOBER 21, 2020

By the same token, many business executives rely on attending, speaking, or sponsoring in-person trade shows for their own visibility and thought leadership, and to stay on top of trends. So, it looks like we’re all going to have to sharpen our virtual event producing, presenting, and attendance skills for the foreseeable future.

Conference 310

Conference Trade Shows Technology Video 310