ImPRessions - Crenshaw Communications

MARCH 19, 2019

Businesses from tech startups to nonprofits have come to recognize the value of a strategic PR campaign executed by a talented team. The social media explosion has greatly expanded the toolbox of tactics comprised in a PR campaign. Public relations is hot. But PR’s popularity has given rise to some misconceptions.

Nonprofit 271

Nonprofit Crisis Management Fashion Advertising 271

PRSay

DECEMBER 27, 2022

Rather than view it as a social media delivery device, perhaps see Twitter as an online complaint box. Are they moving to other platforms like Tribel , Mastodon or Hive Social ? Pay attention to top users and keep them engaged on these social media platforms. Reevaluating Twitter. ESG and your agency.

Trends 126

Trends Pitching Twitter Nonprofit 126

Waxing UnLyrical

JUNE 13, 2011

I attended the Nonprofit 2.0 If you don’t know him, Rob is the founder of this platform that makes it easy for nonprofit organizations to embark on fundraising activities even if they don’t have much technical knowhow (w00t!). In particular, he said: Tell your stories.

Nonprofit 80

Nonprofit Community Meeting Conference 80

ImPRessions - Crenshaw Communications

OCTOBER 13, 2016

People who work in media and public relations like to say that click-bait headlines and hot takes have replaced traditional, “shoe-leather” reporting – the type that involves long hours of investigation, dogged pursuit of sources, and boring background interviews. But one reporter has turned that trope on its head.

Report 120

Report Nonprofit Journalism Interviews 120

Deirdre Breakenridge

SEPTEMBER 26, 2016

For years, I’ve been discussing the changing roles of PR professionals as a result of social media. Their study, “ Roles in Social Media: How the Practice of Public Relations is Evolving ” was published by PR Journal in Summer / Fall 2016. Q: What made you pursue your research study on “Roles in Social Media?”

Publicity 150

Publicity Policies Social Media Study 150

PRSay

MARCH 17, 2021

For more insights on Section 230 of the Communications Decency Act , PRsay reached out to Capitol Hill veteran India McKinney, director of federal affairs at the Electronic Frontier Foundation , a nonprofit digital rights group based in San Francisco. The following interview was edited for length and clarity.

Instagram 217

Instagram Facebook Government Nonprofit 217

Cision

JUNE 21, 2016

Vaco recruiter Piper Ochsner additionally advises candidates to be prepared to deliver a similar video-worthy introduction in person, as well, and suggests that a candidate’s ability to answer the inevitable interview opener “Tell me a little about yourself” can make or break an interview. Get published.

Brand 189

Brand Branding Real Estate Tourism 189

Cision

JULY 27, 2016

Monique LeNoir, national director of communications at United Negro College Fund, says that nonprofits need to consider the human element when asking for donations. In this interview, Monique discusses how to successful plan events, how social media can benefit your organization and how to create messages that resonate.

Nonprofit 120

Nonprofit Local Travel Social Media 120

Cision

JULY 28, 2016

Fred Lake, senior vice president, health practice leader at PadillaCRT, says brands need to develop integrated programs with a mix of paid, earned, shared and owned media. In this interview, Fred discusses why research is essential for developing a strategy, how to prepare for crises and the constant evolution of the PR industry.

Pharmaceuticals 120

Pharmaceuticals Nonprofit Healthcare Travel 120

PRSay

MARCH 23, 2018

Nonprofit groups and volunteers came with tools and know-how. When my family undertook major renovations on our house in 2014, we began by interviewing several contractors. But few flood victims after Hurricane Harvey had the luxury of interviewing contractors. Even finding a contractor available then would have been difficult.

Corporate 107

Corporate Communications Crisis Management Crisis 107

Burrelles Fresh Ideas

AUGUST 2, 2023

By leveraging radio’s engaging audio format, PR can create memorable experiences through compelling interviews, entertaining segments, and carefully crafted brand messaging. Mass reach is still there One of the key strengths of broadcast media is its unparalleled ability to reach a large and diverse audience.

Radio 75

Radio Television Media Local 75

Cision

MAY 24, 2016

In this interview, Jocelyn discusses how to move your audience to action, what she learned from working in a governor’s office and why brands need to always look at the big picture. You’ve worked for government officials, nonprofits and other brands. What role does social media play in your job?

Nonprofit 149

Nonprofit Government Crisis Management Newspapers 149

Burrelles Fresh Ideas

NOVEMBER 7, 2023

Keeping up with the news, including industry news, current events, social causes, social media trends and anything related to the work you want to do, is essential for PR job searching and as a regular practice. Find out how Burrelles empowers agencies with media outreach, monitoring and analysis services.

Agency 89

Agency Energy Crisis Management Industry 89

Cision

JULY 5, 2016

In this interview, Kathy discusses the importance of knowing what is being said about your brand, how to properly prepare for potential crises and why basic marketing principles are still relevant today. Having a social media initiative go viral is not a good goal – what is the intended net result?

Nonprofit 227

Nonprofit Crisis Viral Groups 227

PRSay

MAY 25, 2018

They interview people who already have big followings, either via social media or email lists, because they know the thought leader will push the link out to their contacts and say, “Hey, I was on this podcast the other day, check it out.” But it’s become part of their editorial calculations by necessity. Do some research.

Pitching 107

Pitching Nonprofit Media Relations Social Media 107

Cision

MAY 11, 2015

The proliferation of owned media. The democratization of voice through social. Media’s evolving landscape. The PR and social media landscapes have changed so much in such a short period of time. The use of social media has been, in my opinion, one of the biggest trends of the industry.

Reddit 120

Reddit Social Media Pitching Comparison 120

PRSay

AUGUST 31, 2017

Join the discussion by following @PRSADiversity and using #PRSADiversity in your social media posts. Diversity of thought in inclusive environments brings value to organizations ranging from publicly traded conglomerates to nonprofit agencies.

Nonprofit 102

Nonprofit Employee Leadership Crisis Communications 102

Waxing UnLyrical

MARCH 28, 2012

What do you get when you take a journalism student interested in development issues and the nonprofit world, and send her to India for some hands-on experience? What do you get when said student lands on her feet in the Big Apple, and decides to pursue a career at the intersection of new media and social good?

Nonprofit 76

Nonprofit Interviews Pitching Journalism 76

Waxing UnLyrical

JULY 18, 2019

In 2017, my organization, Goodwill Industries International, then a 115-year-old social enterprise; one of the oldest 501 (c)(3) nonprofit brands; the leading workforce provider in North America; and the #1 brand doing the most good by enso and featured in Fast Company Magazine – faced a pretty significant challenge.

Nonprofit 84

Nonprofit Fashion Retail Enterprise 84

Cision

APRIL 24, 2015

It can include social media, tip sheets, and emails, as well as paid promotions like native advertising and promoted posts on social platforms. And for nonprofit organizations on a budget, blogging can often be the most effective way to engage and mobilize communities. Are you a nonprofit?

Community 120

Community Mobile Blogging Publicity 120

PRSay

APRIL 19, 2016

If I can get a conversation going with a provocative question on the right subReddit a day before the interview, I can drive more attention to my thought leader. Posting substantive comments with a link to the interview on the subReddit afterward will also drive engagement, traffic back to the site and reach.

Communications 79

Communications Pinterest Reddit Radio 79

Cision

JUNE 30, 2016

In this interview, Sandy discusses how technology has transformed communication, the importance of developing a comprehensive communication program and why you should be persistent for stories you believe in. For example, Castle client LetsAllDoGood just launched an app that connects nonprofits to their supporters via their smartphones.

Technology 149

Technology Journalism Nonprofit Creativity 149

Solo PR Pro

AUGUST 2, 2022

Courses may be as broad as Principles of PR or PR Campaigns, or as focused as Working with Influencers, Crisis Communications or Nonprofit PR.” I started teaching at UCI in 2011, with a five-week, online course focused on using social media for business development. When that campus closed, I started teaching online.

Education 107

Education Course Nonprofit Resources 107

Ethical Voices

FEBRUARY 12, 2024

She discusses a number of important issues, including: How to avoid using people as props and authentically engage Ethics challenges with assumptions How to effectively engage and learn from diverse audiences How to effectively advance social justice issues Tell us a little bit more about yourself and your career?

Ethics 80

Ethics Nonprofit Community Examples 80

Cision

MAY 12, 2016

In this interview, Nick discusses why you should never assume you have all the answers, how bringing in an outside perspective can reveal new insights on a topic and how social media has transformed political and public affairs research. What role does social media play in your job?

Public Affairs 120

Public Affairs Groups Social Media Analytics 120

Reputation Us

JANUARY 7, 2019

staff, the public, members, prospective members, the media and social media users) say and share about your products, services and the experiences they’ve had with the credit union. Reputation Action 5: Monitor and Analyze Online Reviews and Social Media Posts. Yelp, Glassdoor) and social platforms (e.g.,

Reputation 60

Reputation Nonprofit Policies Financial 60

Ethical Voices

SEPTEMBER 26, 2022

I did a stint in the nonprofit sector, which I want to say, if you really want to get to know a community, the nonprofit sector is something you should do. Social media for all of its good points, has plenty of negative ones. Listen to the full interview, with bonus content, here. . Trust those sensors. .

Healthcare 68

Healthcare Ethics Communications System 68

Waxing UnLyrical

AUGUST 14, 2012

The first was an interview in eMarketer Daily newsletter with the eminently wise Brian Solis , in which he emphasized the human side of online communication. As Brian so correctly says in his interview, “The four Ps [product, price, place and promotion], should really be five, with ‘people’ at the center.”.

Publicity 98

Publicity Pinterest Nonprofit Twitter 98

Ethical Voices

OCTOBER 24, 2022

And that really has to do with a lot of my clients and the fact that the media that we work with are looking for those human-interest stories, and they’re looking to speak to the person on the ground who is receiving the services and getting the help. Should I push my client for them to be interviewed? What does that look like?

Ethics 51

Ethics Interviews Advertising Advertising 51

Bianchi Biz Blog

MARCH 7, 2022

As managing editor of Heavy Duty Trucking magazine and TruckingInfo.com, she writes trucking news and features, manages e-newsletters and social media, coordinates magazine production, and helps to develop content for events and multimedia projects. Can you tell us what types of stories, trends or issues are on your radar now?

Meeting 83

Meeting Automotive Media Transportation 83

Sword and the Script

SEPTEMBER 18, 2018

It’s a challenge to get all the press releases out for each of these units while still being able to find time to secure interviews for our 25+ spokespeople. It was also a challenge finding a unique way for the external media to be comfortable talk with media sources (our editors). 31: Nicole Wojno of UserIQ.

Media Relations 69

Media Relations Media Insurance Insurance 69

prTini

MARCH 7, 2016

When you’re seeking a new job, the interview process isn’t just an opportunity for the company to get to know you. But, during the interview process, how can job seekers tell if all the talk about culture is authentic … or empty words? How does the interviewer frame the culture conversation? Hint, hint! )

Nonprofit 28

Nonprofit Interviews Employee Survey 28

Landis PR

SEPTEMBER 27, 2021

Last year, we celebrated our 30th anniversary by giving away 30 (plus one) contributions of $300 each day during our anniversary month (October) to worthy San Francisco Bay Area nonprofits nominated by LCI staffers. We’ve always been at the cutting edge and continue to be. . We didn’t just rest on our public relations laurels.

Agency 105

Agency Travel SEO Nonprofit 105

Waxing UnLyrical

JULY 2, 2018

They let me take hold and run with social media, campaigns and the like where I learned early the value of measuring and evaluating #measurePR. A2 My first #PublicRelations job was with a nonprofit in Uganda, before the days of social media. Greg Rokisky (@GregRokisky) June 14, 2018. All day long.

Measurement 40

Measurement Nonprofit Education Social Media 40

Karen Freberg

DECEMBER 4, 2017

There always seems to be a new tool, platform, or trend we are seeing here related to the social media field. for social media professors. As I am preparing for two social media classes in the spring, there are some trends that I have to note and adapt my lessons for class, and add on to the readings.

Education 42

Education Facebook Video Social Media 42

MaccaPR

AUGUST 31, 2016

Whether her agency is creating salmonella “plushies” for a crowd funding campaign or enlisting its staff of 40 in its annual “ Redeye Rebrand ” (a 24-hour marathon of pro-bono work for nonprofits like One Heartland), the 30-year-old agency makes the often-serious industry of healthcare look seriously fun. How do these campaigns come to life?

Healthcare 89

Healthcare Marketing Insurance Insurance 89

Waxing UnLyrical

JANUARY 24, 2011

Google Grants for Google AdWords Google offers $10,000 per month free advertising to qualified 501(c)(3) nonprofit organizations serving the arts, education, health, science, technology, and volunteering. Some excellent tool suggestions for #nonprofits via @ericaholt on Waxing Unlyrical says: January 24, 2011 at 4:57 pm [.]

Tools 99

Tools Marketing Nonprofit Mobile 99