ImPRessions - Crenshaw Communications

MAY 20, 2020

Think Tinder meets pitching. Simply upload your pitch on the app to connect with interested journalists. Just like on Tinder, or any dating app, journalists will swipe right if they feel your pitch is a fit for them. Once ‘matched’ a chat will open and you can work together to set up that interview.

Mobile 306

Mobile Content Marketing Pitching Social Media 306

The Proactive Report

OCTOBER 30, 2023

Get smart and strategic, so you still meet your goals. Brand Visibility in 2024 “The only thing I’d really be thinking about is, can I get my brand name next to more mentions of the words and phrases I want to be associated with all around the web.” Now is not the time to pull back on PR and marketing efforts. Rand Fishkin.

Trends 182

Trends Marketing Wikipedia Reddit 182

Remote PR Jobs

SEPTEMBER 25, 2023

In his “I Fired My Startup’s PR Firm” post, Web Smith got a fair amount right, but he got a few big things wrong, too. Here’s another thing: Sometimes when I meet with a company about what they’re doing, I don’t write a story right away. I mean figure out what I actually write about and how, and pitch me something that fits.

Print 100

Print Media Pitching Writing 100

PRSay

DECEMBER 27, 2022

Beyond words: adding multimedia to story pitches. According to Cision’s 2022 Global State of the Media Report , nearly half of all journalists receive up to 50 story pitches per week. If possible, link your pitch to audio soundbites of the written quotes or to video of the interview (including B-roll footage).

Trends 127

Trends Pitching Twitter Nonprofit 127

Bianchi Biz Blog

NOVEMBER 2, 2020

I led the first-to-web magazine publishing philosophy in the early 2000s that some B-to-B media businesses are now finally beginning to embrace. What advice do you have for PR people that want to pitch you? The post Meet the Media: Kevin Jost, Editorial Director & Founder of Futurride appeared first on Bianchi PR.

Meeting 57

Meeting Mobile Automotive Transportation 57

PRSay

OCTOBER 31, 2019

Nearly every media outlet has a corresponding web page, and that page needs pictures and videos. I recently had the chance to interview a producer who had worked at CNN for the last 18 years. She was kind enough to review pitches for members of my Inner Circle. Get more media pitching knowledge from Michael Smart here.

Pitching 139

Pitching Video Engineering Web 139

Bianchi Biz Blog

APRIL 17, 2023

I’m the editor-in-chief of SAE Media Group’s Truck & Off-Highway Engineering magazine and related digital products (e-newsletters, webinars, special reports, web content, etc.). What advice do you have for PR people that want to pitch you? Provide enough details to give a good idea of what you’re pitching and how it’s relevant.

Engineering 78

Engineering Automotive Agriculture Media 78

Cision

AUGUST 16, 2016

In this interview, Erik discusses moving from one media world to the next. He reveals how his background in journalism has shaped his view of the industry, his growing appreciation for PR professionals and gives insight into how journalists in the TV industry truly want to be pitched. I could write a book on this topic.

Television 120

Television Pitching Journalism Interviews 120

PR Job Coach

NOVEMBER 26, 2020

He advises corporate executives and boards on modernizing their culture to meet the changing needs of customers, but does it with examples of history, literature, philosophy and poetry. Show up Different As story tellers we often find ourselves carving a very unique pitch to grab the attention of a journalist or reporter.

Corporate 274

Corporate Leadership Advertising Advertising 274

Buzzstream

MAY 2, 2024

Some journalists love to get pitched great stories. But they are so bombarded with irrelevant stories and weak pitches that they don’t put their email addresses front and center. This post isn’t about writing a media pitch because we’ve already done that. In the digital PR world , journalists and reporters promote our content.

Digital PR 62

Digital PR Report How To Pitching 62

Sword and the Script

JULY 20, 2021

To build a comprehensive profile of your buyer, talk to your sales team, interview current customers and research people on LinkedIn who match your ideal buyer. Meet buyers where they are. They Ask, You Answer content—answers to questions frequently heard in sales meetings. It’s one thing to know who your buyers are.

B2B 180

B2B Company Marketing SEO 180

ImPRessions - Crenshaw Communications

OCTOBER 18, 2018

Apps and web tools come and go like Silicon Valley startups, and the choices can feel endless. This tool is key for sniffing out gaps in the narrative that allow PR pros to find the right story angle to pitch. Remote voice and video communication are critical to PR work, from client meetings to media interviews.

Tools 108

Tools SMB Survey Software 108

Flack's Revenge

DECEMBER 14, 2016

It reminded me of the awesome power of crowdsourcing and the social web. ” I had heard her name but did not know Katie – it was great to e-meet and get her take. Other variables, such as awards submitted, events pitched. The Inquiry. The client wants an easy way to check in on the status of the PR program.

Measurement 120

Measurement Exercises Interviews Tools 120

OnePitch

APRIL 26, 2022

During the episode, Mia shares her pet peeves about pitches, how she’s connecting online and offline with sources, when it’s appropriate to follow up with her, and more. Click below to listen to the full conversation and read below for highlights from the interview: View Transcription. . Her Thoughts on Pitches. [00:06:09]

Comparison 52

Comparison Pitching Meeting YouTube 52

Prakkypedia

JULY 10, 2016

Every day is different and projects can include issues management, event management, web writing, publicity stunts, drafting columns, researching niche publications, organising stakeholder meetings. Learn from the rejected pitch : consider for a short time why the story wasn’t newsworthy and how you can change this in the future.

Newspapers 60

Newspapers Pitching Radio Web 60

MaccaPR

APRIL 18, 2017

Now that I’ve morphed from journalist to public relations guy, I’m aware of how vital it is to target precisely the right reporter – so you avoid becoming the PR pro who pitches the launch of a new Caramel Coconut Cherry ice cream flavor to a reporter who is dedicated to covering Islamic fundamentalism in Qatar.

How To 121

How To YouTube Pitching LinkedIn 121

Flatiron Communications

NOVEMBER 10, 2018

For those who follow my social streams, you’ll know I spent the better part of last week in Lisbon attending the massive Web Summit. I had the good fortune to meet and take the Starup University stage before an audience of 1,000 with the founder of Duo Security Dug Song. Peter Himler (@PeterHimler) November 5, 2018.

Conference 34

Conference Web Hotels Enterprise 34

Norton's Notes

SEPTEMBER 3, 2015

As you are probably aware over the last few months I have been interviewing PR practitioners from all over the world as part of my interview series called 20:20 Vision. The first interview was with Arik C. So thanks to Heather for her thoughts, if you think you would be good for my 20:20 interview session, drop me a line.

Interviews 28

Interviews B2B Blogging Real Estate 28

Cision

APRIL 24, 2015

Get our free “2015 Nonprofit PR Kit” filled with content creation tips, pitching tips and more! Centrally, we have a cross-departmental weekly engagement meeting—representatives from marketing, homepage, media, web, programs—to plan what content to promote. Are you a nonprofit? How can you add value to them?

Community 120

Community Mobile Blogging Publicity 120

ImPRessions - Crenshaw Communications

MAY 3, 2017

Want to make a killer impression the next time you meet with a prospect? Charlie App combs through hundreds of sources and automatically sends you a one‐pager on who you’re going to meet with, ahead of time. For events or capturing the CEO in an interview, try VSCO for professional editing and filters for IoS and Android.

Writing 149

Writing Education Pinterest Creativity 149

Communications Conversations

JANUARY 14, 2016

Which makes sense since that’s where most of us are researching professional people we meet with for interviews, coffees and at trade shows. So, we’ve established that Crystal Knows is probably the scariest and freakiest tool you’ve seen on the web this year, right? The following come to mind: Coffee meet-ups.

Tools 60

Tools Trade Shows LinkedIn Web 60

The Resolution Blog

JANUARY 8, 2018

Tip of the month: “Take someone in finance to lunch and learn how you make money ” This is just one of the amazing tips from the Queen of metrics Katie Paine in this interview on PR News. Check out this interview to begin to improve your measurement today. First client meeting fear? We are big fans of Katie here at CoverageBook.

Tools 136

Tools Publicity Measurement SEO 136

Stephen Waddington

DECEMBER 5, 2018

In this article I explore how smart public relations practitioners are putting search at the heart of their campaigns and seeking followed links from the media sites they pitch. Public relations practitioners have more places to pitch stories but they’re likely to be working with journalists that are overstretched.

Media Relations 115

Media Relations Media Print Newspapers 115

PR Fuel

OCTOBER 16, 2018

Below is some timeless PR advice that meets that standard: Everything I Know about PR, I Learned in Kindergarten. Do you think attempting to mislead the public as to what was really going on gave them a better shot at their next job interview? 7 Tips for a Better Pitch. Successful PR people know that pitching is a science.

Web 40

Web Pitching Local Report 40

MaccaPR

JANUARY 19, 2015

Gone are the days when entry-level PR job seekers would blindly pitch hundreds of reporters. It would be better to ask for a 15-minute informational meeting (either in person or over the phone) even if there isn’t a current opening at the time. If we meet someone we can’t live without, we’ll create a position for them.

How To 48

How To Agency Writing Interviews 48

Prohibition

FEBRUARY 14, 2023

It’s important to have an experienced team of professionals who understand the nuances of the technology industry and can create a tailored plan that meets your goals. It is important to research the journalist and their outlet before pitching, and tailor the pitch to their interests and needs.

Strategy 62

Strategy Brand Branding Technology 62

Rock the Status Quo

FEBRUARY 3, 2015

After the first round of interviews we hosted “auditions” for finalists at a store and got great coverage, including WABC-TV. We’d shot a video, created branded props, and rehearsed all night, and the program was very solid, so I tried to talk sense to him, but he insisted on rearranging everything, and we didn’t do well in the pitch.

Agency 100

Agency Advertising Advertising Twitter 100

Sword and the Script

APRIL 17, 2018

Our paths first crossed years ago when his firm provided web design and graphics services to a tech startup — my then employer — selling service management software to enterprise IT operations. I hope that this interview with Matt Garrepy will help give us all something to think about ahead of time.

Marketing 63

Marketing Technology Data System 63

Frederik Vincx

DECEMBER 11, 2015

These assets will help share the story with your team: An overview presentation ideally suited for a kickoff meeting. Raf recently also got interviewed about this in the Wag The Dog Podcast. Reasons: Team has no overview of who is getting pitched. Coverage isn’t secured as initial pitches aren’t being followed up.

How To 60

How To Software System Employee 60

Bad Pitch Blog

AUGUST 6, 2006

Pardon the pun, but the Bad Pitch blog is pleased to bring you 10 tips to improving your approach to media relations. If you did this thorough due diligence for Fast Company’s Charles Fishman, you would know he has a book out on Wal-Mart and he did a podcast interview about it. This list is NOT a short cut to good media relations.

Report 40

Report Pitching Google LinkedIn 40

MaccaPR

OCTOBER 26, 2015

We’ll never forget the panic in the PR world as tens of thousands of journalists (aka our PR pitch targets) at newspapers, TV stations and magazines were laid off. Without paid advertising to support publishers and broadcasters, PR professionals would have no media outlets to pitch stories to.

Content Marketing 48

Content Marketing Marketing Advertising Advertising 48

Bad Pitch Blog

SEPTEMBER 8, 2008

Finally: Who will we be pitching? While most recognized that Web properties are two-way streets, venerable newspapers and ages-old magazines kept thinking they ruled our worlds. • Fortune Small Business drops its entire staff, The Wall Street Journal cuts a variety and Fortune kills off dozens. The Record in NJ closes down its (?)

Journalism 41

Journalism Real Estate Print Newspapers 41

ZudePR

MAY 31, 2015

Enlightened Self-Interest: The Pitch Email. I truly believe that if you ‘share freely’ you will also ‘receive freely’ There has not been a defining moment but I am sure that reading certain blog posts, meeting people, and experiencing the benefits early on in my career all have something to do with it.

Communications 81

Communications How To Blogging Content Marketing 81

Bad Pitch Blog

OCTOBER 5, 2008

And in the old days (say, three years ago when the media we pitch actually existed as full entities) could probably get something going in a matter of moments, hours, a day maybe. Who could care less about his Web (read: online) product. bad clients insolent people Laermer rant print media trendspotting Web promotion'

Print 40

Print Web Measurement Exercises 40

Waxing UnLyrical

JULY 26, 2018

90% of content campaigns fail to meet business objectives. You can get qualitative feedback from prospects and clients via focus groups, surveys, one-on-one interviews or any other method where you are presenting the audience with questions to which they can reply. Increase web traffic” is not a good goal.

How To 66

How To SEO Content Marketing Data 66