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MOVE is Mobility Reimagined: 5 Reasons to Attend the #1 Urban Mobility Show

Bianchi Biz Blog

Written By: Emma-Jane Dinan, General Manager, MOVE GLOBAL EVENTS As an automotive or mobility tech supplier, you must have MOVE on your agenda. You will learn about the latest game-changing disruptions in the mobility space. 2️ You will meet the leaders and visionaries from the top players across the mobility value chain.

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New Challenges with Earned Media: PR Practitioners Insight in Report

Bianchi Biz Blog

The insights gained for the survey provided key details on the current earned media environment, highlighting the challenges faced in national, local, and trade media. Finding 2: National and top-tier media have become the hardest outlets in which to secure earned media, followed (closely) by local and then trade.

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A Guide To Top Apps For PR Pros

ImPRessions - Crenshaw Communications

In our business, we’re fairly glued to our mobile devices because we need to be accessible to both journalists and clients. . On average, mobile device users have about somewhere between 60 to 90 apps on a single device. Once ‘matched’ a chat will open and you can work together to set up that interview. Bonus: Starbucks.

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Meet the Media: Laura Harris, News Anchor & Automotive Reporter for NEWSnet

Bianchi Biz Blog

As an automotive reporter I cover anything from mobility and electrification, to artificial intelligence and product pieces. It is broadcast nationwide online, on the NEWSnet app, on local cable TV, as well as on Apple TV, Roku, etc. The more people I get to interview, the merrier. What story or stories are you most proud of?

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PRGN: A Global Force for Great PR

Bianchi Biz Blog

Our Global Network of Local PR Partners Bring You On-The-Ground Expertise Worldwide Do you need PR support for a new automotive manufacturing facility in Mexico? Or media interviews arranged around your CEO’s appearance at IAA? Or announcing a new technical R&D center in China? Or navigating public affairs with the European Union?

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Connecting to Detroit’s Automotive Media: Highlights from PRSA Detroit Event

Bianchi Biz Blog

Be ready if a reporter requests an interview or additional statement from your executive, especially in cases of breaking news. Hannah Lutz’s advice for PR people sending her news is to be prepared not just when sending a pitch but especially after sending it. Anticipate further questions a reporter might ask.

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Essential PR Metrics for Businesses

5W PR

That’s because even a single interview or a feature in this type of outlet tends to be worth a lot more to these types of companies compared to smaller trade outlets or even local ones.

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