Cision

JULY 11, 2017

A strong media monitoring strategy is essential to any effective PR program. Do you need to track social media mentions, online influencers, and hashtags? Perhaps you have a widespread international pickup to consider. Planning for Media Coverage. Do you have an ongoing social media campaign?

How To 265

How To Media Software Agriculture 265

Shift Communications

DECEMBER 6, 2022

The events of the past few years permanently disrupted both leadership approaches and expectations. Customers, investors, talent and teams now expect more open, accessible and conversational communications and real thought leadership. Thought Leadership Channel Strategy. Internal communications are key.

Communications 78

Communications Leadership B2C LinkedIn 78

Stephen Waddington

NOVEMBER 27, 2020

The book describes how internal communications has become a primary function for communications teams working round the clock to keep staff updated and safe. He used the organisation’s 216-strong membership to share stories and intelligence with the public via the media. COVID-19 has driven the adoption of technology.

Healthcare 131

Healthcare Privacy Print Community 131

PRSay

FEBRUARY 16, 2024

By Roddy Rasti, Karl Feld, Victoria Leoni and Lee Hill for the Defense Information School, a component of the Defense Media Activity. Traditional media skills such as radio broadcasting and television production are still vital. As with civilian PR, social media has assumed a dominant role in military public affairs.

Public Affairs 88

Public Affairs Communications Radio Television 88

Cision

NOVEMBER 30, 2016

After graduating college many moons ago, I moved to California as a journalist working for International Data Group (IDG). Because I twitch at the utterance of business cliches, it feels like an electric shock jolting through my body to write that the media industry was going through “unprecedented change” at the time.

Software 0

Software Media Leadership Journalism 0

PRSay

MAY 8, 2018

She worked full time, had her own home office and served in a leadership role. Judy, how did you feel when Karlie assumed leadership roles in the Georgia Chapter? Social media and the internet have also [created] big changes, and over the years Karlie has given me pointers on using them. If anything, she involved us in her work.

Leadership 159

Leadership Conference Local Internal 159

Maxim Behar

NOVEMBER 22, 2020

7 in the prestigious international ranking - 100 Best PR Books of All Time. I am honored that The Global PR Revolution gets such recognition and international acclaim. The book is published in Bulgaria since the end of 2019 and its first print run was out in less than a month. The book was ranked No.

Internal 90

Internal International Print Leadership 90

Newsfile

FEBRUARY 28, 2024

Tailored for you, the PR pro, it breaks down key terms and strategies, from crafting effective press releases to mastering social media monitoring. It serves as a communication tool to reach journalists, media outlets, and the public. What is Media Monitoring? How Do You Measure Media Coverage? sponsored posts).

Viral 52

Viral Crisis Communications SEO Reputation 52

Sword and the Script

JUNE 18, 2019

What is for sure is that a solid PR team is versatile and can expertly cover down on a broad number of functions: internal comms, external comms, executive comms, media relations, analyst relations, corporate social responsibility, thought leadership and marcom, and as I’ve long proposed, content marketing, among many others.

Employee 150

Employee Print Writing Survey 150

Communications Conversations

SEPTEMBER 10, 2020

Let’s go back to the beginning–how did you get your start in the media world? I really appreciated my time in radio and print journalism. Little known fact: You led social media management for the Business Journal during your time there. I spend a good chunk of my time on media relations and pitching.

Radio 167

Radio Journalism Interviews Energy 167

Burrelles Fresh Ideas

APRIL 16, 2024

The term “influencer” has become synonymous with consumer brands, lifestyle trends, and social media aesthetics. Today’s B2B buyers are increasingly turning to online platforms and social media to research products, services, and solutions. Authenticity is the currency that builds and sustains trust. We can help!

B2B 94

B2B Marketing Measurement Social Media 94

Journalistics

SEPTEMBER 13, 2021

For better or worse, at a great number of well-known and respected media sources, advertisers are often given preference in coverage. Media ethics forbid this, but advertising packages often come with editorial opportunities, access to journalists, or advertorials. With the media, succeeding in a pay-to-play world means two things.

Advertising 52

Advertising Advertising Ethics Conference 52

PRSay

NOVEMBER 5, 2021

But outside the part of the media landscape, you are personally familiar with, the sheer volume of news and “news-like” publishers can be overwhelming. These types of media content present both problems and opportunities for your clients. Understanding earned but unwanted media. Funding fake or extreme “news”.

Communications 190

Communications Journalism Advertising Advertising 190

Contently - Strategy

NOVEMBER 3, 2021

Do I need to parse the fine print of a scientific study every time I cite a statistic? ” In a rapidly evolving digital media landscape , reader trust is precious. Dimond recalled writing a piece about how the parents of transgender children have translated their parenting lessons into business and leadership decisions.

Content Marketing 144

Content Marketing Marketing Viral Study 144

Solo PR Pro

JANUARY 11, 2021

We are the original content marketers – digital, print and visual. Unfortunately, it took shut-downs, and seismic shifts of 2020 for many in the C-suite recognize the critical value of consistent communications to internal and external audiences. When people hear “PR”, most think of only media relations.

Industry 79

Industry Print Ethics Internal 79

Stephen Waddington

DECEMBER 30, 2019

The greatest of these is the shift away from media relations as the dominant means of public engagement to working across all forms of media. PR leads with earned and owned media but also uses paid and shared media for amplification and targeting. News media in pain but new formats emerge 13.

Government 103

Government Education Print Ethics 103

Waxing UnLyrical

JULY 5, 2011

how fast things will move once leadership is on board with social media. To my fellow social media trench mates: “It is like that scene in Chuck Palahniuk’s book Choke when Victor, after days of not having a sh*t, has it all forced out of him in one messy eruption that leaves him wilted and shaking on the floor.&#.

Leadership 52

Leadership Guidelines Social Media Employee 52

PRSay

OCTOBER 1, 2018

As the PR person, I have to look at impacts to visitors, including international visitors whose flights and hotels were being canceled. I always have a balancing act with the media: I don’t want to minimize what’s going on, but I’m also careful to avoid too much doom and gloom. So I told the media, “It’s closed indefinitely.”

Public Affairs 99

Public Affairs Hotels Publicity Interviews 99

Cision

JULY 14, 2016

The media is constantly changing, and brands that fail to embrace innovation will remain stuck in the past and miss out on new opportunities. The media marketplace is ever-changing and it’s imperative for travel brands to stay current. Lauren Kaufman, senior vice president at Spring, O’Brien & Co.,

Travel 120

Travel Agriculture Tourism Internal 120

ImPRessions - Crenshaw Communications

MARCH 31, 2017

We’re basing success on a few factors; our criteria include ideas that are on strategy, cost-effective, and attractive to media. Purveyors of social media are a fickle crowd, more loyal to influencers than platforms. Launching an attention-getting idea for 3-D printing client, WhiteClouds came to us this way.

Airlines 120

Airlines Exercises Fashion Print 120

ImPRessions - Crenshaw Communications

JANUARY 5, 2017

That leaves both the agency and the internal team vulnerable to scrutiny without proper ammunition when budgets are reviewed. This focus also prevents firms from falling into the trap of “quantity over quality” when setting a media relations strategy. Today’s PR agencies do much more than media relations.

Agency 136

Agency Meeting Print Course 136

Barokas

JUNE 1, 2017

Our interns spend their days learning from team members and supporting accounts with real work (no coffee runs here, folks). Provide tangible examples of past leadership and skills you can bring to this internship. Bonus points if you bring a printed resume and work examples! How do you land one of these awesome positions?

How To 68

How To Interviews Internal International 68

Konnect Agency

NOVEMBER 26, 2019

Panelists included celebrities and activists such as Evan Rachel Wood, Busy Phillips, Sophia Bush, Sophia Carson and Joey King, as well as social media influencers Aimee Song, Tess Holiday, Nabela Noor, Ricky Thompson and more. She also explained that this extends beyond #MeToo as we live in a world of comparison thanks to social media.

Fashion 75

Fashion Comparison Instagram Social Media 75

Stephen Waddington

MAY 8, 2018

3 Media relations vs integrated communications The recruitment of journalists to fill communication roles has led to a shortfall in planning, integrated communications and reputation management. It's a move that was intended to build relationships with local media but has led to a shortfall in skills. Amazon (Kindle) £4.99

Communications 63

Communications Healthcare Print Community 63

Maxim Behar

JANUARY 3, 2021

Maxim Behar shares his experience as an author and interesting facts about his best-selling books for Ramona Portelli's Maltese online media in section Author Interviews. It could be the first-ever book in the world first published on Social media and then printed. I do not know.

Local 52

Local Writing Social Media Interviews 52

Cision

OCTOBER 27, 2016

Meanwhile, brands have their own networks — both internally and externally. As I explore in my new white paper Master the Mix: Amplify Your Campaigns Results with Earned Media , consumers are becoming increasingly resistant to advertising and losing confidence in brands which decreases the effectiveness of owned media.

Marketing 120

Marketing Financial Strategy Analytics 120

Sword and the Script

AUGUST 9, 2016

Never assume that the client or executive leadership actually saw that last placement. This means it is more important than ever to get more value out of existing media relations efforts. That has ramifications both internally and externally. Nobody Watches the Media like the Media.

Study 60

Study Publicity Survey Engineering 60

Melissa Agnes

FEBRUARY 16, 2016

Social media vs. more traditional means of communicating. What I see often these days is that people tend to have social media on the brain when it comes to crisis communications – and rightfully so. However, although social media is an important channel for crisis communication, only sharing to social media is not enough.

Crisis Communications 193

Crisis Communications Crisis Communications Crisis Management 193

Maxim Behar

NOVEMBER 23, 2020

The PR expert Maxim Behar shared his opinion for 24 Chasa newspaper about the rapidly changing communications and the application of modern media tools in business. A month ago I published my new book The Morning After in Bulgaria and in it I focused not so much on the communication business, but on leadership. 24.11.2020.

Crisis Management 83

Crisis Management Crisis Advertising Advertising 83

Scott Public Relations

AUGUST 20, 2019

From the advent of writing, to the printing press, to the discovery of radio waves and TV broadcasting, new inventions have changed how well we can communicate and how we perceive these messages. Technology has constantly altered how we communicate since the beginning of civilization. Like what you’ve read?

Healthcare 49

Healthcare Insurance Insurance Pinterest 49

Communications Conversations

AUGUST 21, 2018

I also handle proactive and reactive media relations in the “mid-Atlantic” region of the U.S., I get to work with so many different types of media on a daily basis – from tech outlets to both long- and short-lead lifestyle/consumer publications, to national and local news stations. from Chicago to Washington D.C., It makes you hungry!

Sports 113

Sports Retail Local Report 113

Waxing UnLyrical

MARCH 23, 2011

But I’ve never stopped and thought about what leadership really is. A couple of weeks ago we posted a series of videos and articles they contributed to the University’s official blog that explored the issue of leadership in preparation for the annual female-focused Inspiring Leadership conference that the institution hosts.

Leadership 67

Leadership Film Social Media Energy 67

Beyond PR

JANUARY 16, 2018

As social media becomes woven into the workflow of communications professionals, it can feel daunting to understand what content will resonate with your influencers and the target audiences that engage with them. . The team runs a press release, contacts online news media outlets and launches a social campaign directly from the platform.

Data 70

Data Retail How To Sports 70

Waxing UnLyrical

AUGUST 26, 2015

Your average internal communicator is lonesome. There’s a magazine and intranet to write for, multiple special projects, and internal social media. I know the rationale: Not a numbers person, got into this field to write, my boss doesn’t care about measurement, leadership understands our value, etc. She’s busy.

Employee 40

Employee Measurement Communications Internal 40

Scott Public Relations

AUGUST 20, 2019

From the advent of writing, to the printing press, to the discovery of radio waves and TV broadcasting, new inventions have changed how well we can communicate and how we perceive these messages. Technology has constantly altered how we communicate since the beginning of civilization. Like what you’ve read?

Healthcare 40

Healthcare Insurance Insurance Pinterest 40

Waxing UnLyrical

JANUARY 13, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Get Your Blog Project Approved January 13th, 2011 Tweet Guest post by Shanan Sorochynski Okay, you’ve had nearly half a month to sink into 2011. You’ve reflected. You’ve steadied your nerves.

Blogging 68

Blogging How To Print Facebook 68

Maxim Behar

SEPTEMBER 19, 2022

It was Sunday morning and somehow, I worriedly called my Scottish friend Gilbert McCall, who then managed the office of the consulting giant KPMG in Sofia, he immediately agreed to meet, a purely British editing of the text went through, I found two frames at home, put the printed text in them and.

Newspapers 72

Newspapers Ethics Meeting Hotels 72