Sword and the Script

SEPTEMBER 1, 2020

Internal comms tool SocialChorus acquired by a PE firm; Burton-Taylor digs up revenue numbers; Nexis Newsdesk Simplifies news search; Propel adds broadcast monitoring Welcome to the beginning of September. The company helps leaders and communicators create, publish and distribute text and multimedia messages to an internal team.

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Internal International Tools Software 147

Ethical Voices

APRIL 22, 2024

About 50% had trust in the news they got on social media, and about 56%, so a six-point spread, for national news, and then I think closer to 62% for local news. Internally, our policy is if you used AI at all in your process, you need to tell your next-level editor about it. I’ve had an exciting new title change.

Report 90

Report How To Ethics Nonprofit 90

5W PR

AUGUST 10, 2023

Engaging with local influencers or brand ambassadors from the target culture can also lend authenticity and credibility to marketing efforts. Language and translation When targeting international markets or multicultural audiences, pay attention to language and translation. Appropriation can be offensive and disrespectful.

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How To Marketing Training Groups 78

PRSay

OCTOBER 1, 2021

We asked national and international communicators for their advice on how communications campaigns can resonate with the Hispanic community. National Hispanic Heritage Month — Sept. Different migratory waves make the culture of a country or region in Latin America increasingly enriched.

How To 167

How To Community Analysis Local 167

ReimaginePR

MARCH 30, 2020

How to Get Good Grades. World Town Planning Day presents an outstanding opportunity to check at planning from a international standpoint, also APA encourages its members to think about planning challenges and alternatives worldwide on such moment. The post How to Get Good Grades appeared first on ReimaginePr.com.

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Onclusive

NOVEMBER 8, 2023

At the same time, PR pros are constantly thinking about how to maximize the reach and impact of their earned media. Internal Communications Internal communications are crucial in determining how things are accomplished in any organization. How do you know what’s working?

Training 195

Training Media Training Reputation Crisis Communications 195

Cision

DECEMBER 12, 2017

It’s hard to blink without seeing either local or global news. Media leads are a powerful tool, and the key to earning coverage is learning how to really capture people’s interest. The post How to Harness the Power of HARO For More Earned Media appeared first on Cision. Response Time is Everything.

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How To Media Pitching Creativity 279

Cision

JULY 11, 2017

Perhaps you have a widespread international pickup to consider. Maybe you work closely with a local TV station and need to consider broadcast monitoring. Consider how and where you connect with your audience and identify any challenges or issues you need to keep on top of. Present: Where is your brand now ?

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How To Media Software Agriculture 265

ImPRessions - Crenshaw Communications

NOVEMBER 20, 2017

The trick to keeping a program fresh is to vary the PR tactics, like tapping a new media spokesperson, increasing fundraising or volunteerism goals each year, or localizing the story in key markets. If in doubt, start local and expand as time and resources allow. Drive engagement year-round. Keep it simple.

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Corporate How To Employee Nonprofit 168

PR for Anyone

SEPTEMBER 15, 2021

How is your business related to weather, topics, holidays in September. Remember, these are for local media and national television. By being timely, Jonelle, just solidified her place as a go-to expert in the pediatric dentistry space for her local NBC. So I hope you see how this could work. What to Pitch When.

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Presspage

FEBRUARY 28, 2019

So, here are several tips on how to develop and maintain a global newsroom in today’s fast-paced digital world. Leverage Local Expertise. Each country and region have unique languages and dialects that must be considered if a newsroom has been charged with reaching an international audience. Promote Content.

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How To Local Analytics Social Media 90

Solo PR Pro

APRIL 5, 2022

5 solo PR pros share how to break into a different sector of business. For me, I knew B2B communication and creative agency work was something that interested me and I was already beginning to build up a client base, so I let what I didn’t know – like PR planning and internal communications – help guide me. We want to hear from you!

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How To Fashion Banking Industry 104

Wildfire

MARCH 8, 2018

This year International Women’s Day (IWD) is even more poignant in the UK, with 2018 marking the 100 th anniversary of British women winning the right to vote. Many of these examples demonstrate the power of a think global, act local methodology. How will you #PressforProgress this year? Find out how to get involved here.

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Internal International Viral Local 45

ImPRessions - Crenshaw Communications

DECEMBER 1, 2021

PR agencies are taking on international communications for businesses as they expand beyond our borders. Here are five areas to consider when pitching international media. . Learn local media and publications. Logistical challenges are a given when you’re dealing with international PR. Assess local and regional relevance.

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Internal International How To Media 323

ImPRessions - Crenshaw Communications

MAY 9, 2016

But he hired us a month later, and although the branding didn’t change as much as we would have liked, we reached a compromise and helped him achieve a successful launch in a local market. The post How To Tell A (PR) Client They’re Wrong appeared first on Crenshaw Communications. Avoid personalizing.

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How To Construction Product Launch Local 120

Solo PR Pro

JULY 26, 2022

How to keep your clients when you work from afar. In addition to thinking about how to manage the clients you have today, it’s important to think about what your business could look like down the road. Could your new home be a potential source of new business, or a good place to hire support locally? she says. “Or

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How To Travel Insurance Insurance 52

PR for Anyone

SEPTEMBER 16, 2022

International Walk To School Month. what you can pitch your local media for the month of October. There’s also a bonus video in there about how to nail the interview when you get it. How to speak from your power. How to get your message across. German-American Heritage Month. Global Diversity Awareness Month.

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Pitching Financial Small Business YouTube 130

Onclusive

AUGUST 10, 2021

There might be content that already exists and can be repackaged and promoted through new or additional internal and external channels. Another effective strategy is localizing your content. For example, a product launch article could be rewritten from the customer perspective.

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Strategy Survey Automotive Data 418

Katie Paine's Measurement Blog

MARCH 9, 2023

Select a sample of 50 items and have them read by an intern, or someone who didn’t have anything to do with “placing” the stories. Do NOT foist that task on to your summer intern – you need to identify your own internal Olivia Pope who has the judgment and background to know how and when to respond.

Measurement 52

Measurement How To System Comparison 52

Prohibition

JANUARY 14, 2022

Here’s how to put your plan together, what to remember and how you can access specialist support. The same goes for your team : the people who will execute your plan should be the same ones who develop it, so they understand its purpose and know how to execute accordingly. How will they deal with the media?

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Marketwired

APRIL 8, 2016

International growth and team diversity can pose unique challenges, such as cultural and communication differences. Take to time to understand what your team members need to succeed – not just locally, but globally. [By Jason Mollica]. Global PR teams are nothing new, but the challenges of a widely dispersed team are ongoing.

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How To Employee Groups Local 100

5W PR

SEPTEMBER 11, 2019

It was a natural transition since they already knew how to write appealing pieces and had established relationships with other colleagues in the media. Some PR folks who work for companies also volunteer to do similar work at a small, local nonprofit. So, what does it take to get into this exciting profession? Earn Your Spurs.

Nonprofit 83

Nonprofit Publicity How To Small Business 83

PR Fuel

JUNE 11, 2020

If you know how to draft one, in addition to how to use the best press release distribution channels, you can reach a wide audience with a persuasive message. How to Distribute Your Press Release. You may not need to reach an international audience. Reporters always like to run “local kid does well” stories.

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How To Newspapers Analytics SEO 98

Stern + Associates

OCTOBER 5, 2023

A leading expert on the reform and expansion of Chinese capitalism and its interaction with the rest of the world, Rithmire offers leaders vital knowledge about the multifaceted intertwining of politics, the economy and international affairs in the global market.

Strategy 97

Strategy Government Policies Groups 97

The Awards Blog

AUGUST 30, 2019

Here’s how to write a submission that gets to the top of the judging pile. Competition – if you are submitting for a specific vendor, name their biggest competitor and how you won against them. Only you know your customer’s needs and how to deliver the results needed for your client. Local/Regional Awards.

Writing 52

Writing How To Local Examples 52

PRSay

OCTOBER 28, 2020

Neil Brown: [The Poynter Institute is] the home of PolitiFact , the largest political fact-checking website in the country, and the International Fact-Checking Network, which supports fact-checkers around the globe. We believe in attacking at a local level, one story, one individual audience member at a time.

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Internal International Conference Fashion 144

OnePitch

JUNE 16, 2022

Of course, the day wouldn’t be complete without a steady drumbeat of client calls and internal meetings to hash out priorities and deliverables. The stylist, apparently unwilling to take no for an answer, took the piece to a local jeweler, who then created a copy of the design. PS: you can recommend yourself too.

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Pitching Consumer How To Meeting 63

ImPRessions - Crenshaw Communications

JULY 14, 2021

Customer relationship management (CRM), local search optimization, and digital product catalogues were all once new product or service categories, which are now widely known. For more on crafting a winning award submission, see our earlier post on how to execute a top conference and awards program as part of your PR campaign.

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B2B Company Case Study Conference 334

Landis PR

OCTOBER 11, 2021

As speakers and panels were confirmed, we distributed press releases to national, international and trade media. National and local media in attendance were from CNBC, CNET Roadshow, PBS Newshour, Mashable, Forbes and local TV stations, generating more than 120 editorial feature/news articles.

Local 98

Local Newspapers Sports Video 98

Cision

JULY 27, 2016

In this interview, Monique discusses how to successful plan events, how social media can benefit your organization and how to create messages that resonate. How did you get your start in PR and communications? UNCF is a fast-paced organization with a lot of moving parts, local offices and internal divisions.

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Nonprofit Local Travel Social Media 120

wiredPRworks

NOVEMBER 11, 2016

What I love are the micro-influencers and the local campaigns.” —@wiredprworks. I'm looking to learn lots more at Influencer Marketing Days where I'll take everyone on a backstage tour of how to construct a strategic influencer marketing plan. What I love are the micro-influencers and the local campaigns.” —@wiredprworks.

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How To Brand Branding Local 63

Reputation Us

MAY 3, 2022

“BLUEPRINT” RepUs first assesses your organization’s current crisis response policies and procedures, including an evaluation of partnerships with local first responders, legal and insurance experts. RepUs also has extensive experience addressing crises that involve threats, violence and loss of life.

Training 78

Training Guidelines Crisis Management Crisis 78

Cision

APRIL 21, 2016

Alan VanderMolen, president of international and WE+ at WE Communications, says you need to understand how to reach people in different markets to successfully communicate on a global scale. You recently joined WE Communications as president, International and WE+. What are you most looking forward to in your new role?

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Local Newspapers Internal International 120

Presspage

NOVEMBER 7, 2017

Even though you can get quite far with English, cultural subtleties, tone of voice and local do’s and don’ts need to be taken into consideration. Additionally, it must be acknowledged that addressing a market in its own language and with localized content can be much appreciated by local audiences, as it demonstrates commitment.

Local 92

Local Engineering Internal International 92

Presspage

JULY 25, 2023

With a deep understanding of communications teams' workflows and the pressures they face, the Presspage team has crafted a CRM that caters to your specific needs, enabling you to work efficiently amidst internal and external stakeholders.

Media 78

Media System Analytics Privacy 78

Cision

SEPTEMBER 1, 2016

I recently spent a year interviewing senior public relations professionals in 31 countries about best practices in their cultures for my newly-published book, Pitch, Tweet, or Engage on the Street: How to Practice Global Public Relations and Strategic Communication. Make friends with local influencers. Get more PR tips now.

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Local Government Community Corporate 216

PRSay

MAY 8, 2018

Karlie, how did observing your mother’s work in the profession and also in the local Chapter inspire you ? I taught her how to research a database and export a media list. Judy: I’ve always had interns; it’s a good opportunity to provide the same kind of mentoring that you might for your own child.

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Leadership Conference Local Internal 159