Presspage

NOVEMBER 13, 2017

These tech giants allowed citizen journalism to proliferate, and for PR, this meant that companies could now become the source of their own news. Any legitimate news source can be incorporated in Google News if they follows the guidelines Google has created. View all general guidelines. Around the same time, Web 2.0

Google 94

Google Guidelines SEO Engineering 94

Buzzstream

JANUARY 22, 2024

Monthly Traffic Category TechTarget Visit Site 90 24,405,210 Tech HubSpot Visit Site 93 13,568,895 Marketing Psychology Today Visit Site 92 7,277,409 Health Harvard Business Review Visit Site 92 4,569,356 Business Clutch Visit Site 89 2,326,171 Business 99designs Visit Site 85 1,736,711 Design Buffer Visit Site 90 1,506,648 IT UNiDAYS Visit Site 76 (..)

Analysis 90

Analysis SEO Guidelines Google 90

Communications Conversations

AUGUST 27, 2019

Heck, even the Wall Street Journal is saying “Yes, You Should Be Using Emojis at Work” (that was the actual headline!). According to the Journal: “Once viewed as a frivolity, emojis are now key to clear and concise communication, esprit de corps and cultivating a shared corporate culture.” They show up in texts.

Handbook 131

Handbook Guidelines Print LinkedIn 131

Onclusive

AUGUST 9, 2021

PR people may also develop guidelines for interacting with the media or even social media. Data Journalism. Data journalism entails gathering internally curated data and turning that information into marketable stories, whether that’s earned media pitches or brand-published content. Executive Thought Leadership.

Training 370

Training Media Training Reputation Crisis Communications 370

PRSay

SEPTEMBER 26, 2022

She is an associate professor and public relations-sequence coordinator in the School of Media & Journalism at Kent State University in Kent, Ohio. John Elsasser, editor-in-chief of Strategies & Tactics and host of S&T Live , asked Ewing how communicators can ensure their companies follow ethical guidelines for data usage.

Ethics 60

Ethics Data Privacy Publicity 60

Ethical Voices

JANUARY 30, 2023

My background is in radio and television journalism. I spent about the first 15 years of my career doing radio, television and also some print journalism over the years. Well, when you come from a journalism background, that’s kind of how you refer to it. That’s really true in environmental journalism in particular.

Ethics 89

Ethics Journalism Radio Television 89

PRSay

MAY 4, 2018

” says Andy Bechtel, associate professor at the School of Journalism and Mass Communication at UNC-Chapel Hill. To avoid getting your head cut off on mobile apps, follow AP’s guideline and limit headlines to fewer than 40 characters. “Not everyone wants to play the game, ‘What’s the last word in the headline?'”

Mobile 122

Mobile Real Estate Web Google 122

PRSay

JUNE 18, 2019

We uphold the standard for a consistent style, though the specifics of some guidelines may change over time. As with any style rule or guideline, organizations, writers and editors who aren’t with the AP can modify as needed for their own audiences. she holds a master’s degree in arts journalism from Syracuse University’s S.I.

Guidelines 153

Guidelines Writing Social Media Newspapers 153

ImPRessions - Crenshaw Communications

JANUARY 18, 2018

Use past success as a guideline. PR professionals generally understand Journalism 101 and are able to communicate with writers who are “on deadline” or reviewing a press release that is “embargoed.” “The minute readers feel that a piece of writing is verbose they start tuning out,” he adds.

Pitching 136

Pitching Writing Journalism Guidelines 136

Cision

AUGUST 11, 2016

I was the gaming reporter for the last 11 years covering the casino industry for the Las Vegas Review-Journal and dealing day-to-day with corporate communications folks from the various gaming companies. This position with Golden Entertainment allows me to utilize all the skills I’ve developed in the past few decades. Rapid Fire Round.

Corporate 0

Corporate Airlines Financial Journalism 0

Sword and the Script

JULY 26, 2022

But the same buyer who ignores a sponsored post in Forbes may still be persuaded by your earned media because real journalism is perceived as a more trustworthy source. It should go without saying, but make sure you check out the guidelines for articles to nail word counts and formatting.

Media 166

Media Pitching Agency Guidelines 166

Stuart Bruce

MAY 29, 2016

It also stretches credibility to believe Simpson wasn’t aware the site was public as the Simpson Associates website appears to have been available for over a month between 18 April and 27 May when the Daily Mail broke the story about Simpson breaching the BBC’s editorial guidelines. ” So that’s cleared that up. Or maybe not.

Corporate 60

Corporate Crisis Communications Guidelines Crisis 60

Journalistics

SEPTEMBER 13, 2021

Most PR practitioners quickly learn that the wall protecting editorial integrity from the influence of paid advertising can be, like the Pirate Code , “more of a guideline than an actual rule.” Do you completely disagree and believe journalism ethics are alive and well today? Is there a separation between editorial and advertising?

Advertising 52

Advertising Advertising Ethics Conference 52

Presspage

DECEMBER 9, 2020

Having collaborators takes a bit of time to set up – you need to encourage people to participate, establish some sort of guidelines, and have someone in your team fulfill the role of editor, reviewing any story submissions. Let your audiences be the voice of your stories Yes, we mean that almost literally.

Education 78

Education Publicity Community Healthcare 78

Presspage

DECEMBER 9, 2020

Having collaborators takes a bit of time to set up – you need to encourage people to participate, establish some sort of guidelines, and have someone in your team fulfill the role of editor, reviewing any story submissions. Let your audiences be the voice of your stories Yes, we mean that almost literally.

Education 78

Education Publicity Community Healthcare 78

Onclusive

JUNE 14, 2017

Brand strategy teams set mandates around key messages by creating a boilerplate, message card, branding guidelines and so forth. I, however, believe marketing teams would benefit from inviting at least one person from their public relations teams into the mix more regularly so they’re tapping into the power of PR intelligence.

Marketing 170

Marketing Measurement Trends B2B 170

PR for Anyone

AUGUST 6, 2020

See this article from the Wall Street Journal that discusses why. So we're following, you know strict guidelines and that with the CDC. “Physical Distancing” is what we have to do, not social distance. In fact, social distancing can be detrimental to the mental wellbeing of someone who is older.

Case Study 100

Case Study Study Media Local 100

Mindful Marketing

MAY 22, 2021

People are rightly wary of the ethics of native ads like this one because they have a propensity to deceive in two closely-related ways, which also violate Federal Trade Commission (FTC) guidelines. ” In other words truthfulness and transparency from the beginning of the buying process paid off not just morally but monetarily.

Advertising 114

Advertising Advertising Agriculture Ethics 114

Landis PR

OCTOBER 25, 2021

Guidelines change week to week, and confusion is the only constant. The rise of “good news journalism” presents another opportunity for media outreach. The rise of remote work and robust freelancer communities creates a pool of on-demand help. Find your matches. Marshall your troops. Dip into the pool when needed.

Healthcare 98

Healthcare Communications Measurement Resources 98

Ethical Voices

NOVEMBER 20, 2023

Joining me on this week’s episode is Marcia DiStaso , Associate Dean for Research in the College of Journalism and Communications and Professor of Public Relations at the University of Florida. (Go I’m the Associate Dean for Research in the College of Journalism and Communications at UF. Go Gators! –

Ethics 91

Ethics How To Survey Interviews 91

Burrelles Fresh Ideas

NOVEMBER 7, 2023

I know PR professionals with degrees in journalism, mass media, English, business communication, marketing, sports and more. While working in the space, I was introduced to more of the laws, regulations, and guidelines clean energy companies must follow in the United States.

Agency 88

Agency Energy Crisis Management Industry 88

Cision

AUGUST 11, 2016

Search Engine Journal. Using new platforms and features such as Snapchat, Instagram Stories and Twitter Moments will be part of this, along with learning about and embracing (live) video content, virtual reality, brand journalism and other storytelling tactics.” – Mark Ragan, CEO, Ragan Communications (Ragan.com, PR Daily).

Marketing 0

Marketing Mobile Nonprofit Engineering 0

Critical Mention

JANUARY 16, 2020

For example, if your organization has written an article titled Top 5 B2B Marketing Practices , it makes sense to add an internal link of a previously written resource of yours titled, B2B Strategy Guidelines. Search Engine Journal. Google Support Search . Until next time! Critical Mention.

SEO 80

SEO Strategy Engineering Mobile 80

PRSay

FEBRUARY 20, 2019

Those stories hit the technical journals early, and as the eclipse grew closer, major media outlets began to ask that question. Visit PRSA’s Silver Anvil website for entry guidelines , tips from judges and case studies from past winners. . We had to have our answers ready. Find your niche and tell your story.

Energy 84

Energy Case Study Education Guidelines 84

The Hoffman Agency

APRIL 22, 2020

In Muck Rack’s webinar, “ The State of Journalism in 2020 ,” it became readily apparent that both parts are needed if one is to succeed in our modern era (read: crisis). But glances can be deceptive. When it comes to PR, at least, science and art are working together, brush and pen in hand. Or keyboard, as the case may be.

Pitching 36

Pitching Privacy Guidelines Twitter 36

Stephen Waddington

OCTOBER 21, 2017

CIPR members interested in contributing to the project should read the contributors’ guidelines and submit a pitch by 3 November, 2017. The discussion will explore modern journalism and assess the extent to which resource-starved media organisations are equipped to serve society, with specific reference to the Grenfell Tower disaster.

Guidelines 68

Guidelines Local Twitter Community 68

Beyond PR

JULY 7, 2016

Every review site offers different guidelines on this practice. Set your contest up for success by having clearly-defined goals, guidelines and methods for measuring/announcing the results. Research each site to learn about their stance on review requests and best practices for managing your business profile.

Small Business 74

Small Business Local Marketing Guidelines 74

Solo PR Pro

AUGUST 2, 2022

Also, unless you are a big name in the PR or journalism world, or have a PhD, don't expect to be able to transition to a full time teaching position. Chapters include planning your course, guidelines for common courses, ideas for the classroom and tips for teaching undergraduates, as well as teaching graduate students.

Education 107

Education Course Nonprofit Resources 107

Communications Conversations

MARCH 29, 2019

I put a few guidelines on this–these folks had to be non-manager/non-director level. Bank social media team in 2018 after graduating from the University of Minnesota with a degree in journalism. I met her when she was marketing director at ThreeSixty Journalism, where I’m on the board. They had to be younger than 30.

Social Media 128

Social Media Agriculture Marketing Media 128

Ethical Voices

DECEMBER 18, 2023

There are some uncomfortable truths we occasionally have to tell clients things that maybe years ago you could have said, oh, this coverage in the Wall Street Journal is everything you wanted, but did it help them reach their goals. As an agency, we put together guidelines, but it also creates a bit of an existential fear for us as well.

Ethics 105

Ethics Data Training Agency 105

PR Fuel

JULY 28, 2021

Use the SMART goals guidelines to set goals with your team: S – Specific. Journalism may be for the people, but social media is by the people. What are your expectations for this year? If your current sales and reputation stayed as is, where would you be? Try to set the goal higher while keeping it attainable.

How To 105

How To Engineering Google Web 105

Critical Mention

JUNE 24, 2018

But PR pros can follow some important guidelines for becoming an established voice in the PR world. There is no prescriptive formula for becoming a PR influencer. The path to gaining a following and making an impact on the community is a little different for everybody. Today, she shares her knowledge on the influencer marketing landscape.

Storytelling 106

Storytelling Technology Course Privacy 106

Flack's Revenge

FEBRUARY 16, 2017

This industry body could factor in interests of all parties – the social networks, government, users, and media to issue guidelines and also audit the networks (on a voluntary basis – think the MPAA movie ratings, the Parental Advisory Label for recorded music, or Comics Code Authority).

Reddit 168

Reddit Government Google System 168

Prakkypedia

FEBRUARY 28, 2015

When I studied journalism at the University of South Australia in the late 80s/early 90s, one of the compulsory text was The Elements of Style by Strunk and White. There are some advocacy organisations which have produced helpful guidelines that can be referenced in your own style guide.

Writing 60

Writing Guidelines Corporate Web 60

PR in High Definition

JANUARY 16, 2019

In fact, research published by Mary Sherlock and Danielle Wagstaff in the journal Psychology of Popular Media Culture recently showed that for women there’s a correlation between the frequency of Instagram use and depressive symptoms, self-esteem, general and physical appearance anxiety, and body dissatisfaction. I’m not alone in this.

Instagram 67

Instagram Ethics YouTube Social Media 67

Polaris

DECEMBER 14, 2014

My guidelines were as follows: I wanted a list of 3 books consisting of a favourite novel published this year, the best business book of all time and a favourite offline resource. Jayme got this book in journalism school, using it extensively throughout her Chicago agency days when she was an “upstart whippersnapper.”

Marketing 251

Marketing Resources Content Marketing Leadership 251

Journalistics

OCTOBER 12, 2011

Don’t make it too “employee handbook”, but rather “guidelines for engaging.” As an example, I monitor “journalism”? to see what questions people are asking about journalism. Things won’t always go smoothly, but make a concerted effort to get better over time. Monitor your Twitter and Facebook accounts more closely.

Handbook 52

Handbook Policies Journalism Guidelines 52