Prohibition

JANUARY 30, 2019

Without exposure to this industry, it is easy to assume that a PR fledging, like myself, devotes their time to traditional and tangible tasks such as drafting press releases and pitching them to the media. Of course, writing press releases and pitching stories to media outlets is an important part of any PR role.

Pitching 54

Pitching Media Film Enterprise 54

ImPRessions - Crenshaw Communications

NOVEMBER 4, 2020

Think sponsored tweets, boosted Facebook posts, sponsored pins and much more. . A great example is Cocaine Economics , a stunning interactive website created through a partnership between Netflix and WSJ to promote the television show “Narcos.” Sponsored content is content that an organization or brand pays to place and promote.

Advertising 334

Advertising Advertising B2B SEO 334

Prohibition

JANUARY 30, 2019

Without exposure to this industry, it is easy to assume that a PR fledging, like myself, devotes their time to traditional and tangible tasks such as drafting press releases and pitching them to the media. Of course, writing press releases and pitching stories to media outlets is an important part of any PR role.

Pitching 48

Pitching Media Film Enterprise 48

Cision

AUGUST 16, 2016

Erik Wheater, account executive at Burns360, details his transition from a five-year career in television news to the PR agency life. He reveals how his background in journalism has shaped his view of the industry, his growing appreciation for PR professionals and gives insight into how journalists in the TV industry truly want to be pitched.

Television 120

Television Pitching Journalism Interviews 120

Cision

MAY 2, 2017

If you like Facebook, start livestreaming, today. Right now, Facebook Live is THE most effective ways to get more eyes on a Facebook post. Also, think about on television when they say, “Coming up next…” That is a hook. Build relationships through social media so that when you pitch you are a warm lead versus a cold one.

Social Media 167

Social Media Media Local Pitching 167

NewsWhip

APRIL 27, 2023

The system’s dashboard supports social network integrations for Twitter, Facebook, Instagram, LinkedIn, Pinterest, and TikTok, and allows you to schedule, publish, and manage your social content without jumping between different interfaces. Hootsuite Hootsuite changed the way marketers manage multiple social media accounts.

Tools 78

Tools Communications Pinterest Analytics 78

PR for Anyone

JUNE 22, 2021

How to Be on TV Shows: Pitching a story that is both relevant and valuable to the show’s audience is a a great way to land the media. Using your expertise around a story that will provide value to the audience will give you an edge when pitching to the media. Free PR Interview Transcript. Welcome to the show, Jeff.

Social Media 130

Social Media How To Brand Branding 130

PR for Anyone

FEBRUARY 21, 2022

We also now have Twitter Spaces, and Facebook is testing its own audio platform. You can hear from journalists the types of pitches that they want to get, how they want to get it. You could go in, network, engage, and not have to worry about what you were wearing or if you’d even brushed your teeth that morning.

Publicity 130

Publicity YouTube Video Groups 130

Victorious PR

JANUARY 13, 2023

That’s not going to happen with an ad running on Facebook. You have print, television, radio, AND online. For instance, here at Victorious PR, we pitch you to over 100 different publications because of the great relationships that we have formed. Also, a press release can be sent to many different outlets.

Real Estate 52

Real Estate Publicity Television Radio 52

ImPRessions - Crenshaw Communications

JULY 17, 2017

Internet ad spend surpasses television spend. Facebook and Google dominate digital advertising. So, don’t write off chatbot pitches just yet. Here are some of the most relevant trends for PR. The lines will cross in the coming months, which was inevitable, so the news is symbolic. It’s all digital, all the time.

Trends 159

Trends Mobile Advertising Advertising 159

Sword and the Script

AUGUST 4, 2020

The Nielson Social website (currently) provides greater detail: “…identifies and analyzes activity on Facebook, Instagram, and Twitter for every program aired across the most popular U.S. c) What makes a great pitch? Talkwalker characterized the product as “social measurement and audience insights software.”

Media Relations 147

Media Relations Media Print Software 147

Polaris

JULY 2, 2014

But, take a poll (even a non-scientific Facebook poll!) Content can be delivered via many different media including, but not limited to, the internet, television, and audio CDs, books, magazines, live events, such as conferences and stage performances, etc. The original series has been televised in 120 countries.

Wikipedia 100

Wikipedia Television Content Marketing Facebook 100

ImPRessions - Crenshaw Communications

DECEMBER 15, 2017

Each December public relations agencies spend time crafting pitches and byline articles capturing clients’ takeaways for their particular industry. 45% of people watch more than an hour of Facebook or YouTube videos a week. television networks have created in 30 years. 2017 PR Takeaways.

YouTube 136

YouTube Training Video Survey 136

Critical Mention

OCTOBER 29, 2019

Success in the PR world translates to knowing how to deliver captivating media pitches, interactive campaigns, detailed press releases and more. For example, organizations communicating with television coverage audiences should take a different approach than they would on social media. Share Tweet Share. Multimedia Experience.

Radio 92

Radio Television Social Media Sports 92

Beyond PR

MAY 2, 2017

If you like Facebook, start livestreaming, today. Right now, Facebook Live is THE most effective ways to get more eyes on a Facebook post. Also, think about on television when they say, “Coming up next…” That is a hook. Build relationships through social media so that when you pitch you are a warm lead versus a cold one.

Social Media 78

Social Media Media Local Pitching 78

PR for Anyone

SEPTEMBER 8, 2022

But, if you are on Facebook or Twitter, you can pin it for a while. So here are some ideas of what to do with your most recent media appearance. Obviously, you want to put it on social media. If, only if, you’re not going to be on all platforms, I know that. Let people, as soon as they come to your site, they’ll see it.

Media 130

Media YouTube Video Interviews 130

Deirdre Breakenridge

NOVEMBER 8, 2015

I posted on my Facebook page and told ALL my friends and family why they should support the film. The producers made sure each person on our team would personally thank each donor, publicly – like on Facebook, after we received a donation from a friend. I tweeted to anyone I thought would be interested in supporting the film.

Film 150

Film Social Media Video Writing 150

PRSay

AUGUST 12, 2016

For those who work in sports and entertainment PR, there are many areas of our practices we should be evaluating from how we pitch media in the social media era, to crafting captivating press releases, packaging media stories and effectively communicating our messages to the right audiences in real time.

Storytelling 60

Storytelling Social Media Sports Strategy 60

Beyond PR

MARCH 22, 2018

You craft the perfect pitch and reach out to the influencers who have served you well in the past — as well as some new ones who cover your space and seem like a good fit for your audience. Social Media – Twitter, Instagram, Facebook, YouTube, etc. Broadcast – television and radio. Online – websites, blogs, online media sites.

Media 75

Media Radio Newspapers Print 75

ReimaginePR

MAY 23, 2016

But the problem is that this conventional rhetoric isn’t just limited to late-night television commercials. I’m finding it in everything from print advertisements to Facebook ads and almost everything else in between. Have you ever listened to a sales pitch and thought, Geez! Click Here. When is this guy going to take a break?

Storytelling 159

Storytelling Comparison Case Study Brand 159

Beyond PR

JANUARY 9, 2017

PR includes the creation and distribution of information, primarily in the form of stories, published or broadcast by mass media such as newspapers, magazines, television, blogs, podcast and radio. While it is tempting to share your opinion about everything on the latest platforms like Facebook Live, don’t abuse live functions.

Nonprofit 40

Nonprofit Television Radio Newspapers 40

Critical Mention

JULY 22, 2020

Our Media Contact Database will help facilitate the process of finding contacts and preparing pitches. Be at ease with our dependable contact lists that’ll help streamline your media outreach efforts. Critical Mention’s Media Contact Database is an Essential Product in Our All-in-One Media Solution.

Media 111

Media Data Local Tools 111

Critical Mention

FEBRUARY 27, 2020

The use of “hyper-focused” pitches will be helpful as well – finding the appropriate media connections and pitch one or two producer/editors at the most you with which you connect. Having ongoing visibility will increase the likelihood that customers and clients will find you in their search.

Journalism 78

Journalism Social Media Radio Fashion 78

PR for Anyone

JUNE 29, 2021

How to Be on TV Shows: Think about what is going on in the world right now, what is trending, what holidays are coming up and think about how you can pitch a story around that. Why this pitch appealed to the media : The news at this time were mostly putting stories out that revolved around COVID-19 information.

Pitching 130

Pitching Skype Healthcare Guidelines 130

PR for Anyone

APRIL 13, 2022

Over 500 million people watch Facebook videos every day. I want to make sure you guys are armed and ready to pitch the media. And at the end of the day, I just want you to start putting out great content and start pitching the media. If you aren’t doing video yet, it’s really important to start. billion in 2018.

Video 130

Video Strategy YouTube Interviews 130

PRSay

OCTOBER 8, 2021

The founder and CEO of Zuckerberg Media talked about receiving a call from her brother, Mark, to help with digital marketing for his new venture, which was called The Facebook at the time. However, Facebook faced the same obstacles as other Silicon Valley startups in the early days — no resources and competing companies, she said.

Creativity 176

Creativity Facebook Technology Employee 176

Cision

OCTOBER 14, 2015

As mobile’s importance continues to grow for news delivery, Facebook developed an application, Instant Articles , for select publishers to publish their content on Facebook directly from their own content management systems and get a faster loading time in Facebook users’ news feeds.

Journalism 120

Journalism Trends Local Print 120

Sword and the Script

JANUARY 3, 2023

This can include the number of times an article is shared on social media, or the number of people who see a television segment. Here are a few examples: Social media: PR practitioners use social media platforms like Twitter, Facebook, and Instagram to get their message out to the public.

Interviews 98

Interviews Publicity Technology Social Media 98

Bianchi Biz Blog

MARCH 11, 2024

NEWSnet is an American news-oriented free-to-air television network and newscast production company. What advice do you have for PR people that want to pitch you? I love when PR people give a story pitch, or suggestion for the interviews, but please do not tell us which questions to ask, or to follow only a set list of questions.

Automotive 92

Automotive Meeting Report Journalism 92

ImPRessions - Crenshaw Communications

MARCH 10, 2017

Today’s PR teams encourage clients to blog about relevant topics for their audience and pitch these writings to trade pub and other editors. For example, heightened exposure has helped elevate indie tech reviewer Carley Knobloch, who parlayed her posts into many on-air television spots as an expert media resource.

Blogging 136

Blogging Writing Engineering Analytics 136

PR Fuel

MARCH 17, 2020

Television and radio’s quick ads made it fall from favor for a few decades. A few negative posts on Facebook or Twitter can result in a bad reputation that your company struggles to overcome for years. PR Tips How To Pitch to a Publication. Paying for advertising space can add up quickly. Closing, Your Name].

Publicity 70

Publicity Small Business Advertising Advertising 70

Katie Paine's Measurement Blog

MAY 25, 2023

Be budget conscious , it may save you a lot of wasted time on pitches for products you can’t afford. You need the PR equivalent of a customer relationship management (CRM) system that can keep track of all your media contacts, what you’ve pitched them on, and whether they’ve run any stories. You’ll want a broadcast monitoring company.

Measurement 52

Measurement Communications Survey System 52

Beyond PR

MAY 17, 2018

It was an exciting time for him, especially for a broadcast major who didn’t want to work in television, but it was somewhat of a lonely existence. “It Send More Multimedia in PR Pitches. It was awesome,” he says. “I I worked collaboratively with all the desks. But it was hard to get others to think in a more multimedia way.”.

Infographics 54

Infographics Print Video Real Estate 54

PR for Anyone

OCTOBER 20, 2021

Do a Live video on Facebook or LinkedIn. The other thing you can do is use this content as media pitches. Create Content Using Media Pitches. Post a fill-in-the-blank question. Share your favorite place in the community. Welcome a new business in the community. Share someone else’s content. Post something seasonal.

How To 130

How To Video Interviews YouTube 130

ZudePR

JUNE 6, 2016

Phone calls, emails, Hangouts and Facebook messages all eat up time that you could have spent completing projects and can easily get out of hand if you let it. As an editor, I commiserate with other journalists and editors by getting too many spammy pitches and follow-up messages. That's 1,896 hours per year. It's your choice. #10:

Writing 114

Writing Social Media SEO Blogging 114

Cision

MAY 12, 2015

When I first got into communications, social media was met with “Oh, so you Facebook all day. Not to mention, engaging reporters and thought leaders on Twitter, Instagram and Facebook has made pitching and relationship building more efficient. What’s your real job?”

Data 120

Data Nonprofit Analytics Instagram 120

Stephen Waddington

DECEMBER 5, 2018

In this article I explore how smart public relations practitioners are putting search at the heart of their campaigns and seeking followed links from the media sites they pitch. Transatlantic television became possible. Amazon, Google and Facebook created highly efficient digital advertising markets leaving media struggling to compete.

Media Relations 115

Media Relations Media Print Newspapers 115