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The Role of PR in Transforming Consumer Finance

5W PR

The world of financial services is experiencing a seismic shift. Instead, today’s consumer finance landscape is ripe with innovation, digital engagement, and a spotlight on financial literacy. From intimidation to inclusion For many years, the financial services industry was wrapped in an intricate web of complexity.

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This Week in PR Ethics (11/3/22): Pay Transparency, Fairness, Kyrie

Ethical Voices

This week the ethical issues in public relations rain the gamut, but the core theme was fairness. This also aligns with two elements of the PRSA Code of Ethics – transparency and fairness. . While some ethics issues are grey, this one is black and white – if you can, or are, benefitting financially – disclose! .

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The Unwritten Rules Of Technology Public Relations: A Beginner’s Guide?

Remote PR Jobs

Originally seen on Forbes What technology PR agencies do is not rocket science. Offering any type of financial gain may be an ethical approach for social influencers, but it is not an acceptable way to approach a journalist. While it may sound complicated, it’s very simple: They connect brands with audiences.

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Sam Bankman Fried, FTX, And The Limits Of PR

ImPRessions - Crenshaw Communications

According to The New York Times, FTX lacked crucial elements of corporate governance, including a chief financial officer, a human resources or compliance department, or a board of directors. Few questioned the absence of peer-reviewed research on the Theranos technology, and the culture of secrecy as a Holmes quirk.

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Content analysis tool BuzzSumo adds journalist database for SMBs [PR tech sum no. 48]

Sword and the Script

I’ve been writing this monthly column about PR technology companies for nearly five years – and I’m still continuously reminded that while these companies make software for communicators, they are not typically communication experts. I do a lot of work in fintech – and all those vendors have financial professionals on staff.

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Generative AI for PR professionals [Off Script. No. 49: Stephen Waddington]

Sword and the Script

He compiled and edited contributions from “20 practitioners and vendors on the latest AI technologies and tools and their practical application for public relations workflow.” Its goal was to describe the practical use of AI tools to help widen understanding and improve ethical adoption.

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Maintaining Trust in the Age of AI

Presspage

Human expertise and judgment , and emotional intelligence remain vital for establishing trust, effectively communicating during challenging times, and ensuring the authenticity and ethical standards of IR communications. When it comes to conducting financial analyst meetings, AI-powered platforms can also assist.