Sword and the Script

JULY 5, 2022

July is usually a slow month for this monthly roundup of technology news across the PR landscape – and this month is no exception. A statistic in a new report on PR technology caught my eye. Some vendors try to overcome this with offshoring or technology. Have an interesting announcement from a PR technology vendor?

Technology 103

Technology Media Relations Survey Media 103

Cision

JUNE 25, 2015

Thieves stole more than 500 million financial records in 2014. That’s one financial record for every 14 people on earth. Americans in particular are demanding greater security through EMV chip card technology. helps financial organizations better understand and cater to the needs of this new breed of cautious consumer.

Financial 120

Financial Brand Branding Social Media 120

Deirdre Breakenridge

APRIL 11, 2016

Social media participation in the financial services industry is expected to increase as social networks expand in the coming years. Understanding your business purpose and approach on social media is imperative and financial services companies are investing in their infrastructure, guidelines, and engagement best practices.

Social Media 150

Social Media Financial Community Media 150

wiredPRworks

APRIL 13, 2022

How can financial services organizations use social media to differentiate and build relationships? Listen in as Barbara Rozgonyi interviews Chris McGuire about what’s working for his company’s financial services clients. Financial Services Organizations Social Media Interview Key Points. Barbara Rozgonyi on Instagram.

Social Media 52

Social Media Financial Media Creativity 52

Contently - Strategy

AUGUST 5, 2020

On March 11, the content team at MD Financial was finalizing their Q2 content plan, built around themes like spring cleaning your finances and home-buying season. “Our world flipped,” said Shawna Dennis, who leads all of marketing for the physician-focused financial services company. The COVID content strategy.

Financial 85

Financial Strategy Government Leadership 85

Bianchi Biz Blog

MARCH 22, 2021

I am the finance and technology reporter at Crain’s Detroit Business , covering the startup sector in Ann Arbor and Detroit, as well as the region’s banks and lenders, such as Rocket Mortgage and UWM. Finding stories that show the impact of our financial industry are somewhat rare, but are fun and rewarding when you come across them.

Report 74

Report Meeting Technology Media 74

The Hoyt Organization

JANUARY 23, 2023

Financial technology has revolutionized the financial services sector with solutions that make it easy for users to access financial services and make transactions quickly and securely. As a result, the fintech industry has seen immense growth with a compound annual growth rate (CAGR) of about 17%.

Publicity 83

Publicity Strategy Financial Industry 83

Solo PR Pro

AUGUST 5, 2019

There’s no doubt that technology continues to have an impact on the PR industry. Let’s look at the trends discovered in the 2019 edition of this report — PR: Tech – The Future of Technology in Communication. PR:tech – The Future of Technology in Communication. 2019 Global Communication Report.

Trends 85

Trends Technology Social Media Survey 85

Cision

JULY 24, 2015

credit card issuers and merchants adopt new EMV (Europay, MasterCard and Visa) chip-card technology to address certain types of fraud, some consumers are already looking ahead. As we combed through the data, several key categories emerged: Roll-out and use of EMV/chip card technology. Interest in mobile payment technology.

Mobile 120

Mobile Financial Social Media Consumer 120

Agility PR Solutions

MARCH 28, 2023

Today, financial services are progressing at incredible rates, with advanced technologies heightening efficiency and scalability. Combined with the fact that 48 percent of […] The post 3 PR disasters the finance industry needs to be prepared for in 2023 appeared first on Agility PR Solutions.

Industry 88

Industry Financial Technology Crisis 88

Cision

SEPTEMBER 23, 2016

Gabriel has spent over 30 years as a professional in the communications field, writing about business and education technologies as a journalist and marketing communications consultant. I love getting news releases related to business technology solutions – but I do not cover consumer tech. What will catch your attention?

Pitching 120

Pitching Technology Insurance Insurance 120

ImPRessions - Crenshaw Communications

SEPTEMBER 9, 2020

Our firm was brought in by a successful email services provider (ESP) who had built and bought technology to expand its services into marketing automation and digital marketing. Two years later, the company joined a Fortune 20 company as its key cloud marketing technology unit in a lucrative exit for investors.

Communications 341

Communications Publicity Banking Strategy 341

Agility PR Solutions

JULY 6, 2022

The post Urgency of achieving growth through ESG performance—is sustainable tech the key? appeared first on Agility PR Solutions.

Financial 148

Financial Technology Strategy Publicity 148

Shift Communications

SEPTEMBER 13, 2017

Financial services, as an industry umbrella term, includes personal finance, M&A, credit card related services, and robo advisors—just to name a few. What does Shadow Banking mean for a financial PR program? The Rise of Shadow Banking. As expected, the “big” banks offer something in all of these areas. Pivot Your PR Program.

Banking 79

Banking Financial Pitching Advertising 79

Sword and the Script

APRIL 24, 2018

There are many examples of how this works, but one I stumbled upon recently by a financial advisory firm looks to me to be a good illustration. Here are several financial and investment analogies and the relationship to content marketing. 1) You must make deposits before you can withdraw. 5) Growing an audience by acquisition.

Content Marketing 79

Content Marketing Financial Marketing Media 79

Critical Mention

AUGUST 2, 2018

The impact of technology on public relations is accelerating. As such, PR pros must determine how they can best leverage technology to stay current. In the end, technology is at the heart of most organizations. To maintain a competitive edge companies need to effectively use technology that makes sense for their specific needs.

Technology 60

Technology Pitching Crisis Communications Social Media 60

Onclusive

JANUARY 26, 2022

In this blog series, we’re sharing a proven data- and technology-driven process for building the perfect pitch and nurturing your media relationships, which has been used by Onclusive’s customers to achieve extraordinary outcomes for their brands. One way to do that is to use smart technology to help you out. Earning their attention.

Pitching 370

Pitching Data Social Media Media Relations 370

Agility PR Solutions

NOVEMBER 10, 2020

Marketing strategies constantly require makeovers based on the latest trends, technology development, new analytics, and, more importantly, customer needs. As financial technology moves forward, it affects all other sectors. Consequently, the consumers’ growing […].

Trends 158

Trends Industry Marketing Advertising 158

Sword and the Script

MAY 2, 2023

PR tech people on the move Internal comms platform Staffbase announced three executive new hires: Bijal Patel joins as Chief Financial Officer (CFO), Neil Morrison joins as Chief People Officer (CPO), and David Burnand as join Chief Marketing Officer (CMO). >>> Looking for help with B2B marketing and PR?

Pitching 182

Pitching Study Report B2B 182

Reputation Us

APRIL 12, 2023

Just as you wouldn’t enter a partnership, hire a key executive, or make a key financial investment without a thorough understanding of the elements, don’t let the “market buzz” of the new technology drive your decisions. Consider AI as you would any other business collaboration.

Reputation 88

Reputation Financial Training Marketing 88

Reputation Us

APRIL 12, 2023

Just as you wouldn’t enter a partnership, hire a key executive, or make a key financial investment without a thorough understanding of the elements, don’t let the “market buzz” of the new technology drive your decisions. Consider AI as you would any other business collaboration.

Reputation 78

Reputation Financial Training Marketing 78

Sword and the Script

MARCH 7, 2023

This month’s PR technology summary includes: Cision partners with video ad network Captivate; Q4 enhances investor relations CRM software; Updates from Notified, and Earnings from Meltwater and Q4; PR tech people on the move and more. The term “strategic review” is a financial code phrase indicating a company is interested in being acquired.

Software 162

Software Analytics Video Technology 162

Stern + Associates

JUNE 5, 2023

This transformative technology is already impacting industries around the world. They unpack the trends while cutting through the hype with their accessible frameworks and scalable strategies for approaching this disruptive technology. From Hollywood writers to U.S.

Ethics 62

Ethics Technology Strategy Leadership 62

5W PR

MARCH 12, 2020

The Financial Gym is a national personal financial services company that takes a fitness-inspired approach to its clients’ finances. Certified Financial Trainers work one-on-one with clients regularly to teach them how to make smarter, more strategic money decisions by holding them accountable. The Financial Gym.

Financial 152

Financial Apparel Community Brand 152

Sword and the Script

OCTOBER 18, 2022

For example, I’ve been writing a monthly summary of the news from PR technolog y vendors for more than three years now. Rennekamp asked people in an experiment to evaluate two versions of financial press releases. Extra adverbs, adjectives and buzzwords don’t make a company, or its technology, sound cool, or better or different.

Handbook 103

Handbook Writing Corporate B2B 103

Presspage

APRIL 4, 2023

To maintain a level playing field, IR departments need to embrace more robust technology. As of this date, the Presspage platform seamlessly integrates several Euronext solutions providing issuers with a one-stop-shop for integrated digital financial communications. Amsterdam, 4 April 2023.

Corporate 78

Corporate Media Relations Publicity Print 78

Onclusive

NOVEMBER 1, 2017

Many of us already utilize these technologies to help measure and attribute our success, gain insights into performance against competitors and report results back to the C-Suite. However, building that narrative can be like throwing spaghetti at the wall: it’s difficult to know what messages will stick.

Brand 170

Brand Branding How To Trends 170

Contently - Strategy

JULY 12, 2021

” That’s what Walter Chen, SEO of Sacra, a financial research platform, said on Wistia’s podcast in April 2021. Most importantly, COVID-19 led to a wave of financial uncertainty. As a result, the way financial companies talk to the public had to change as well. Chen’s right.

Marketing 111

Marketing How To B2C Financial 111

5W PR

MAY 24, 2023

Our team has managed to work with several companies from various industries, such as Fashion, Consumer Brands, Lifestyle & Entertainment, Food & Beverage, Health & Wellness, Technology, and more. Communications Strategist, Financial Tech Company Learn more about our team and the services we provide by contacting us today!

Industry 88

Industry Publicity Fashion B2B 88

Remote PR Jobs

MAY 26, 2023

According to a survey conducted by PR Week, PR freelancers in the healthcare industry reported the highest average daily rate in 2020 at $1,006, followed by the technology industry, with an average daily rate of $986, and the financial services industry at $985.

Crisis Communications 187

Crisis Communications Industry Media Survey 187

Onclusive

FEBRUARY 5, 2019

Andy Cunningham, Founder of Cunningham Collective and former Steve Jobs’ Publicist, sees AI’s impact on every aspect of what we do: “It’s a technology that is invading every single piece of our world. Technology that informs. New models and metrics for attribution and measurement.

Communications 218

Communications Marketing Analytics Measurement 218

Critical Mention

MAY 25, 2022

Commenting on today’s acquisition, CEO at Onclusive, Manuel Moerbach said: “We are delighted to bring on board Critical Mention at this exciting point in our journey, integrating their technology and expertise into our business. Onclusive is owned by technology investor Symphony Technology Group (STG).

Media 78

Media Reputation Communications Corporate 78

Onclusive

JUNE 1, 2023

So, they must be monitored and analysed closely. Additionally, it can be used to gain insights into what’s trending in the current political climate, allowing brands to pivot away from messaging that will harm their reputation. 6.

Communications 370

Communications Strategy Social Media Reputation 370

Cision

JUNE 30, 2017

But, we must continue to be a thought leader and driver of this industry transformation, not just a technology and best practices enabler. With millions of influencers in dozens of channels publishing impactful content in real time, PR and comms professionals need a comprehensive cloud-based technology platform.

Communications 0

Communications Publicity Media Storytelling 0

Stephen Waddington

JUNE 29, 2021

Projects must advance science or technology, overcome uncertainty, and overcome an issue in a professional field. Agencies typically seek specialist financial support to help with the tax relief application process. “We These include employees, subcontractors (up to 65%), software and consumable items.

Agency 171

Agency Enterprise Corporate Social Media 171

PR in High Definition

JANUARY 17, 2017

Technology isn’t all drones, swarm intelligence and hype – and even the worlds of virtual reality (despite the ready availability of headsets), 3D printing and the IoT are a reasonably long way from ubiquitous adoption across the UK. The post Which sectors will be hot or not in technology PR in 2017? Email,” he replied.

Technology 48

Technology Automotive Industry Communications 48

PR for Anyone

APRIL 26, 2022

Financial Stories. If you are a financial planner, what does that mean? If you’re in the financial space, you can talk about that. What does Tesla and technology and all the things that he does in that realm have to do with Twitter? There are so many story angles around this topic. Can Elon Musk bring that back?

Pitching 130

Pitching Twitter Social Media Publicity 130