Landis PR

FEBRUARY 5, 2024

Additionally, AI can assist in locating the perfect influencers, crafting captivating content, and maintaining a stellar online reputation. Reputation Management: AI tools monitor online mentions and sentiments, enabling timely responses to feedback. Embrace the power of AI to revolutionize your PR efforts! Required Resources.

Publicity 59

Publicity Privacy YouTube Analysis 59

PR in High Definition

MARCH 31, 2021

The Deliveroo IPO boycott could be far reaching, and have implications far beyond the tech industry as fund managers slate their ethical stances. As experts in reputation shaping for tech-driven business, Firefly and I are watching closely. We wish Deliveroo well. We also wish it looks after its workers more fairly.

Ethics 62

Ethics Reputation Financial Industry 62

Reputation Us

AUGUST 28, 2023

MidwestCon HIGHLIGHTS & NOTES Panel #1 – “How technology can drive transformation in the criminal system.” ” Aftab Pureval “People of color trust crypto currency more than banks and credit unions because lack of trust in financial institutions.” ” –Hope for technology to be ethical.

System 78

System Technology Banking Community 78

PRSay

JANUARY 29, 2018

We have formed strategic, client-agency partnerships that drive performance and build reputations. We are in an age with exogenous challenges, such as social and political complexity, forceful and rapid shifts in the dynamics of business and economics, technological and media disruption, and financial constraints.

Survey 132

Survey Ethics Leadership Financial 132

Prohibition

DECEMBER 13, 2021

Crisis management is the reaction to an unexpected event that could have long lasting consequences on the organisation’s finances or reputation. Crisis management is an organisation’s response to unexpected events that threaten to do serious harm to the reputation or finances of that organisation. What is Crisis Management?

Crisis Management 62

Crisis Management Crisis Financial Reputation 62

5W PR

JANUARY 31, 2024

Technology Public Relations (Tech PR) involves managing and enhancing the public image of technology-related companies and products. Tech PR professionals work to generate favorable publicity, manage crises, and position technology brands as industry leaders. This is especially effective for consumer technology products.

Technology 78

Technology Product Launch Crisis Management Case Study 78

Sword and the Script

JANUARY 12, 2021

Over my career, I’ve used every major distributor, or wire service as they are known, and even worked for a company that owned one, so I’m familiar with the business, technology and press release pricing. Of course, they have a financial interest. Most of the reputable services mark links sent over their network as “no follow.”

Financial 88

Financial Video Survey Reputation 88

Sword and the Script

FEBRUARY 6, 2018

50% trust financial industry analysts. Technical expertise is particularly relevant to the B2B technology space. Even those with long tenures in technology – CIOs and CTOs for example – need expertise in the niches. You can be an ethical and persuasive PR pro or marketer without selling your soul.

Content Marketing 68

Content Marketing Marketing Journalism Financial 68

Critical Mention

JUNE 22, 2017

We pitch traditional media and social media influencers to create content favorable to our names, brands, and reputations. Look to technology to understand why. Understanding the ethics of sharing. Many have paid financial penalties. As PR pros, our jobs revolve around content. We create and market our own content.

Film 60

Film Print Creativity Internal 60

Critical Mention

JUNE 21, 2017

We pitch traditional media and social media influencers to create content favorable to our names, brands, and reputations. Look to technology to understand why. Understanding the ethics of sharing. Many have paid financial penalties. As PR pros, our jobs revolve around content. We create and market our own content.

Film 60

Film Print Creativity Internal 60

Onclusive

JUNE 1, 2023

Forward-thinking brands are already embracing the strategic advantages that social listening tools can offer when it comes to managing brand reputation, crisis detection, and optimising comms strategy. Influencer PR has become a popular strategy for building brand reputation – the most valuable currency in today’s business world.

Strategy 370

Strategy Communications Reputation Measurement 370

Sword and the Script

DECEMBER 26, 2023

There’s no point in building a reputation if the startup is facing an existential threat. But it’s easy to imagine this technology being used in more subtle but dangerous ways, such as politicians ‘saying’ things that are not totally out of character but more extreme or subversive than anything they would really say.

Writing 190

Writing Communications Marketing B2B 190

Newsfile

JANUARY 30, 2024

List and rank the top five most effective PR strategies for the technology industry, focusing on new product launches. Social Media Engagement Since the ultimate goal of PR is to manage and enhance public perception and reputation, having a strong social media presence is key. ROI: Financial return compared to PR costs.

Trends 105

Trends YouTube Video Social Media 105

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. Continued financial pressures on media companies will mean fewer journalists and less opportunity for companies to get their message out.

Marketing 187

Marketing Content Marketing Data Social Media 187

PR in High Definition

MAY 24, 2023

They are using the technology to help them with various work tasks, but have a huge fear of managers finding out. Aside from this limitation, there have also been concerns around the ethical implications, including privacy, bias in training data and lack of human interaction. In B2B, the sales process often starts with Google!

Google 62

Google Engineering Tools Privacy 62

Critical Mention

AUGUST 26, 2018

meaning diversity, advocacy, technology and ethics. In technology, we’ve made a half-million dollar investment over three years in PRSA’s digital infrastructure, and have just added a staff position, in order to advance electronic delivery systems of the Society’s services.

Interviews 79

Interviews Ethics Conference Leadership 79

Mindful Marketing

JANUARY 29, 2023

In my recent article , “An Ethics Professor Tests the Morals of ChatGPT,” I considered the question of whether AI has ethics. Although ChatGPT adeptly identified the ethical issue as “the trolley problem,” it avoided any real recommendation of what should be done. million.

Ethics 98

Ethics Guidelines Fashion Transportation 98

Prohibition

AUGUST 23, 2023

For example, if you sell sustainable fashion, collaborating with influencers in the eco-conscious community can help you connect with consumers who are passionate about ethical and environmentally friendly products. Authenticity is key in influencer marketing to help build trust with the audience and strengthen your brand’s reputation.

Retail 62

Retail Marketing Advertising Advertising 62

Stephen Waddington

AUGUST 27, 2018

Other challenges include ethics, power, propaganda and Western bias. His book explores what this means for organisational communication and how this effect can be used to build the reputation of an organisation. Table 3: Academic criticism of the Excellence Theory. Kelloway questioned whether it was a valuable use of his time.

Communications 60

Communications Analysis Web Handbook 60

Sword and the Script

DECEMBER 22, 2020

Effect of thought leadership on reputation and sales. Source: Code of PR Ethics? ). According to a survey of reporters by a PR firm, about three-quarters (74%) said proof of claims; 50% are looking for what makes the product or brand unique; 41% seek a personal hook or story; 41% like statistics; 35% want financial aspects.

Survey 174

Survey Marketing B2B Study 174

Stuart Bruce

OCTOBER 30, 2014

I will be talking about mobile, data and wearable technology as the drivers and ethics, real time and content as the issues. We’ll look at ethics and governance. Mobile, data and wearable technology. Their sensor technology and ability to communicate will accelerate and magnify the changes we are already seeing.

Crisis Communications 148

Crisis Communications Transportation Social Media Conference 148

Onclusive

OCTOBER 9, 2023

The influence of a CEO extends far beyond boardrooms and financial reports. The executive’s personal brand can be the bedrock of an organization’s reputation. By having this holistic approach to gaining insight, you can fully understand your brand perception and overall reputation score, whether in times of crisis or normality.

Media 195

Media Reputation Leadership Data 195

Onclusive

OCTOBER 9, 2023

The influence of a CEO extends far beyond boardrooms and financial reports. The executive’s personal brand can be the bedrock of an organization’s reputation. As PR and Comms professionals, we must interrogate leadership behaviors, crisis responses, and brand perception to fully protect our organizations.

Media 195

Media Reputation Data Leadership 195

PRSay

MARCH 29, 2017

The change is worldwide, and the halo is fading even for NGOs, which previously had the highest reputation of any sector. Even technology, however, has grounds for concern. ” Trust plummets in Japan. .” What must companies do to earn more trust? Offer high-quality products and services (59 percent).

Survey 60

Survey Pharmaceuticals Government Leadership 60

PRSay

SEPTEMBER 12, 2016

Consider that every single second, at the crossroads of human communication and technology, 2.5 And time and time again the answer comes back that business leaders are focused on and value institutional reputation and communications more than ever. Mahmoud says, “We have been empowered by technological and intellectual tools.

Leadership 0

Leadership Agency Education Communications 0

PRSay

MARCH 4, 2021

Warner’s office states that this immunity provided to internet sites has allowed them to avoid liability in instances where third-party content included cyberstalking, harassment, civil rights discrimination, financial scams and recruitment for violent groups. platforms).

Communications 170

Communications Policies Advertising Advertising 170