Stephen Waddington

NOVEMBER 27, 2020

The impact of COVID-19 on NHS comms documents the scale of the challenge faced by professional NHS communicators since the start of the Coronavirus pandemic in early 2020. The book describes how internal communications has become a primary function for communications teams working round the clock to keep staff updated and safe.

Healthcare 131

Healthcare Privacy Print Community 131

ImPRessions - Crenshaw Communications

JULY 26, 2022

Invest in the best technology, leading with Wi-Fi . In a similar vein, if you’re not storing documents on a company server, use cloud storage and above all, make sure you can tap reliable backup technologies like a mobile hotspot in case of Wi-Fi failure or even a small chromebook in the event your laptop crashes.

How To 309

How To Meeting Travel Employee 309

Sword and the Script

MAY 21, 2024

You can see the spike in paid media is coming at the expense of in-house talent, marketing technology and outside help. There’s headcount pressure so they can’t hire internally. First, this same survey shows that CMOs have cut back on technology procurement. Yet, I find this to be an odd conclusion for several reasons.

Agency 107

Agency Survey B2B Media 107

ImPRessions - Crenshaw Communications

FEBRUARY 21, 2020

Just two months ago, luggage company Away grappled with reputation stumbles after employees shared internal slack messages that unpacked a punitive workplace culture. ” In many companies, especially high-growth technology businesses, there have been different standards of behavior for certain employees.

Corporate 272

Corporate Reputation Policies Employee 272

Onclusive

SEPTEMBER 23, 2019

Define and document key project metrics such as milestones, delivery dates, action items, risks, and keep information evergreen. . Proactively look for opportunities to meet internal customer and all stakeholder needs . Ability to master new technologies quickly .

Engineering 150

Engineering Construction Enterprise Software 150

PRSay

MARCH 29, 2023

Artificial intelligence chatbots such as ChatGPT, which can write texts and summarize documents, stand to improve — rather than replace — the work of communicators, said Aaron Kwittken. Then, the generative technology can tell PR practitioners how to make those media pitches more exciting and persuasive.

Pitching 79

Pitching LinkedIn Technology Engineering 79

Sword and the Script

NOVEMBER 5, 2019

Every month when I go to write this PR technology summary, I’m surprised at just how many new tools and features are being brought to market. This month was no exception, and perhaps because many of the launches were timed with annual PRSA International Conference which wrapped up recently. What sort of data? Why would you do this?

Internal 63

Internal International Data Media 63

Practical Law Construction

OCTOBER 12, 2022

Alongside the consultation document (which runs to 159 pages), the Law Commission also published a more user-friendly summary (it’s only 15 pages). For those unfamiliar with the consultation, I suggest starting with the summary document. Modern technology. Climate change. ” Confidentiality and adjudication.

Construction 97

Construction Privacy Telecommunications Travel 97

The Hoffman Agency

AUGUST 5, 2024

From documenting my experience studying abroad to talking about teaching languages, promoting body positivity and focusing on self-improvement, I not only felt empowered to express my voice but also found fulfillment in resonating with others’ stories, making them feel heard.

Social Media 69

Social Media Storytelling Agency Interviews 69

ImPRessions - Crenshaw Communications

FEBRUARY 18, 2020

Just two months ago, luggage company Away grappled with reputation stumbles after employees shared internal messages that unpacked a punitive workplace culture. In many companies, especially high-growth technology businesses, there have been different standards of behavior for certain employees.

Corporate 156

Corporate Reputation Policies Employee 156

Presspage

JUNE 23, 2021

Something as simple as using an outdated messaging document could impact the consistency of your campaigns and have unintended consequences. Internal communication flows It’s important to set up transparent information flows between team members. There are multiple rounds of approval, seniority levels, channels, and procedures.

Communications 210

Communications Measurement Tools Enterprise 210

ImPRessions - Crenshaw Communications

JUNE 12, 2018

He helped Pennsylvania Railroad Company manage the press’s coverage of a fatal 1906 railway accident by using a document called a press release. the concept of two-way internal communications to improve the company’s image after a mine strike massacre. Lee also proposed to John D. Rockefeller Jr.

Corporate 178

Corporate Mobile Energy Public Affairs 178

Stephen Waddington

APRIL 23, 2020

The challenge with the COVID-19 crisis is that it requires an international governmental response and there are countless unknowns. Two useful documents that help with scenario planning have been published this week: The Roadmap to Pandemic Resilience published by the Edmond J. So, what do we know?

Government 132

Government Crisis Exercises Retail 132

Sword and the Script

JANUARY 5, 2021

For the last couple years, I’ve been curating news from the PR technology community into a monthly summary I call the PR Tech Sum. It’s “algorithms analyze 500 million documents” and “12 trillion searches every day.”. Do you work for a company that develops PR technology or PR software for the public relations profession?

Pitching 149

Pitching YouTube Company Community 149

Stephen Waddington

OCTOBER 4, 2018

Crowdsourced tool database Technology is enabling us to work smarter and more efficiently. You can explore the Google document , and contribute to the project. AIinPR community The work of this small group of practitioners is slowly gathering national and international attention. You can check out the skeleton for yourself.

Ethics 90

Ethics Tools Groups Government 90

ImPRessions - Crenshaw Communications

MARCH 6, 2017

” Today a far bigger and more damaging Uber story broke; according to documents provided to The New York Times , Uber has been using a secret app to deny rides to regulators in areas where its service is banned. But for ordinary organizations, trivial leaks of internal conversations or information can be problematic.

Reputation 159

Reputation How To Employee Financial 159

PR 20/20

SEPTEMBER 16, 2020

Document areas of weakness or tools that you have yet to leverage, and document those that your team uses most often. Consider outside technologies too, and how you could bring them under one platform. Document what’s on your dashboard and why. These could be for both internal and external communications.

Strategy 72

Strategy Marketing Data Software 72

Cision

NOVEMBER 30, 2017

When you invite internal and external subject matter experts to contribute to your content marketing program, it’s important to have guidelines for them to follow. Our audience is diverse, ranging from communications, PR and marketing professionals to technology professionals of all types. Word document? Headline writing tips.

How To 177

How To Guidelines Content Marketing Video 177

Stephen Waddington

NOVEMBER 17, 2019

The panel is calling on practitioners to submit their own contributions via a shared document which will form the basis of a final report – The Effects of AI on the Professions – due to be launched at The Turing Institute in London on 16 January. All submissions accepted to the repository will be fully credited.

Report 96

Report Ethics Government Training 96

Waxing UnLyrical

DECEMBER 21, 2018

This document answers key questions such as: What is the background of the initiative? Internal stakeholders can either fill out a document, or, you can sit down face-to-face and develop the material together. This is a group exercise for an internal team working for a client. A good starting point is to develop a brief.

Strategy 88

Strategy Analysis Small Business Measurement 88

PR 20/20

JUNE 26, 2018

At PR 20/20, we work with clients across industries—from manufacturing and distribution, to healthcare, insurance, finance, real estate, technology and more. Or, how do you ensure your internal marketing team is continually improving? So why not take the extra time to document and really digest the subject matter as well?

Industry 58

Industry Insurance Insurance Resources 58

Contently - Strategy

MAY 8, 2019

Technology has played a huge role in the growth of content marketing by simplifying communication, automating tasks, and collecting data. But after talking to marketing executives over the last few years, I realized it can still do much more to influence internal audiences. We’re certified in the Salesforce AppExchange.).

Content Marketing 111

Content Marketing Marketing Case Study Education 111

PR 20/20

JUNE 9, 2020

And, like our tagline says, PR 20/20 continues to Look Beyond what’s possible through our three marketing pillars: strategy and performance, technology, and storytelling. >> We fuel growth today with HubSpot, and we're prepared to fuel future growth with marketing AI technology. And Why You Should Now. Content and Optimization.

Web 60

Web Internal International Storytelling 60

Shift Communications

OCTOBER 27, 2017

We see modest growth below, as Twitter adds an additional 1.23% quarter-over-quarter growth in monthly active users: Twitter now addresses 330 million users around the world; their presence is largely international. While Twitter data has well-known, well-documented biases , it’s still far more open for analysis than other social networks.

Twitter 87

Twitter Social Media Media Analysis 87

Bianchi Biz Blog

APRIL 26, 2021

The Global ESG Monitor (GEM), the result of an international collaboration between communication and research agencies cometis , KOHORTEN , Xenophon Strategies and currie , examined the sustainability reporting of 140 companies from DAX, EUROSTOXX-50, Dow Jones and ASX-50. But VW was not deterred by this.

Automotive 95

Automotive Study Report Transportation 95

Sword and the Script

JULY 14, 2020

Too many businesses (especially in the technology community) look the same , sound the same, and talk the same; it’s a sea of sameness. It seems to me, if everything is viewed through political filters, then we want to apply those filters to all communications – external and internal – before it goes out and not after.

Survey 135

Survey Measurement System Education 135

Presspage

JUNE 23, 2021

Something as simple as using an outdated messaging document could impact the consistency of your campaigns and have unintended consequences. Internal communication flows It’s important to set up transparent information flows between team members. There are multiple rounds of approval, seniority levels, channels, and procedures.

Communications 78

Communications Measurement Tools Enterprise 78

ImPRessions - Crenshaw Communications

DECEMBER 18, 2017

The passenger couldn’t produce the necessary medical documentation for her claim, and the airline had her taken off the flight. It responded aggressively to the allegations, pointing to an internal investigation that cleared the company on its loan cancellation policies.

Crisis Management 149

Crisis Management Crisis Airlines Viral 149

Contently - Strategy

AUGUST 2, 2024

Without a content marketing platform like Contently, developing a content marketing strategy often involves a variety of technologies. Most marketers use spreadsheets, Word or Google Docs, and SEO tools like SEMRush or Moz to create and document their strategies.

Content Marketing 52

Content Marketing Strategy Marketing Training 52

Ethical Voices

OCTOBER 30, 2023

In my enlisted career, I did just about everything a public affairs person could do including media relations, internal information, community relations, the works. It turned out that everything I had, the lawyers classified as working documents. That became my life passion, and I continued growing in that career field.

Public Affairs 83

Public Affairs Ethics Social Media Government 83

Sword and the Script

AUGUST 14, 2018

6) Technology that will change reporting. When asked which technologies are having the biggest impact on the job of reporting, the answers stacked up as follows (globally): 34% said “updated social media algorithms;”. 26% said “better and cheaper video production technology;”. 7) Press releases, oh, press releases.

Survey 102

Survey Report Media B2B 102

PR 20/20

SEPTEMBER 29, 2020

Technology will get smarter, intelligently automating traditionally human-powered activities while adding layers of complexity. Workflows : Internal and external workflows were used to run all marketing campaigns. We utilized features like Snippets and Documents to streamline workflows. Career paths will evolve.

Case Study 92

Case Study Study Branding Brand 92

Scott Public Relations

OCTOBER 13, 2019

Technology is rapidly changing the nature of healthcare: its capability, delivery, and efficiency. The Virtual Office is the first platform of its kind, one of the latest examples of healthcare integration enabled by technology. Sign up to receive our monthly advice on healthcare, insurance and technology PR: Scott Public Relations.

Healthcare 40

Healthcare Insurance Insurance Pinterest 40

Scott Public Relations

OCTOBER 13, 2019

Technology is rapidly changing the nature of healthcare: its capability, delivery, and efficiency. The Virtual Office is the first platform of its kind, one of the latest examples of healthcare integration enabled by technology. Sign up to receive our monthly advice on healthcare, insurance and technology PR: Scott Public Relations.

Healthcare 40

Healthcare Insurance Insurance Pinterest 40

Contently - Strategy

AUGUST 5, 2020

The company’s internal SMEs had to be willing to help, and the rest of the senior leadership needed to support the content-first focus. That collaboration was the result of two years of effort developing the content program.

Financial 133

Financial Strategy Government Leadership 133

Sword and the Script

JUNE 27, 2017

Documented strategy. Surveys show the most successful content marketing organizations allocate the proper staff including internal and external resources. Research also demonstrates that the most successful programs have a documented plan or strategy. Consistency. The time and resources to produce quality.

Content Marketing 68

Content Marketing B2B Marketing Leadership 68

Sword and the Script

JANUARY 20, 2018

This is also an important point because marketing technology is only useful if people actually use it. They used AR to communicate their complex design, measurement and visualization technologies in their annual report to investors. A page within the printed report document triggered the experience for investors.”.

Case Study 96

Case Study B2B Study Marketing 96