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Boosting Student Enrollment in Higher Education With Public Relations

The Hoyt Organization

Today’s higher education marketplace is exceedingly competitive and crowded. Your higher education institution has to show the characteristics and assets – tangible and intangible – that set it apart from the rest. Higher education institutions have unique PR needs compared to businesses or other organizations.

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Creative Ways to Convey Results of Your Hair Products

5W PR

Hair product companies are constantly looking for new and creative ways to convey the results of their products to consumers. For example, brands could create a video that shows how to create a certain hairstyle using a product. They can also provide a step-by-step tutorial on how to use the product for maximum results.

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How To Set Expectations In Public Relations

ImPRessions - Crenshaw Communications

Fortunately, most collaborative ideas can be successful, — with research, work, and creativity. With this, my mind is fresh everyday to think creatively for clients. Our job is to educate them in advance about what media need and want. Explain what is required . Never make coverage guarantees. Don’t confuse PR and sales.

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The #PRStudChat Community Discusses Creative #PR on November 17th

Deirdre Breakenridge

ET, the #PRStudChat community will gather to discuss Creative PR and how smart PR today requires a combination of creative storytelling, powerful visual imagery and data-driven decision making. If you have any questions about Creative PR or thoughts you would like to share in advance of the session, please tweet or DM us.

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Cannes Lions + Educator Summit Takeaways and Reflections

Karen Freberg

This past week attending and working at the Cannes Lions Festival of Creativity was one of the most rewarding, inspiring, and educational professional and personal experiences I have ever had. It was this trip back in 2017 that sparked the idea of creating and launching an Educators Summit at Cannes Lions. How cool is that?!

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How To Manage Expectations For A PR Campaign

ImPRessions - Crenshaw Communications

Where does the disparity come from, and how can agencies correct it? The stat above is from a survey of ad agencies, but mismanaged expectations can happen in public relations , digital marketing, or other creative services. The post How To Manage Expectations For A PR Campaign appeared first on Crenshaw Communications.

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The Difference is in the Details: How to Stand Out in the Jewelry Industry

5W PR

By focusing on details and using creative tactics, jewelry brands can create a unique brand identity. Share the inspiration and creative process behind each piece. Create engaging and visually appealing content that educates, inspires, and entertains the target audience. One way to do this is through impactful jewelry marketing.